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Article
Publication date: 8 August 2016

David G. Taylor and David Strutton

The purpose of this study is to demonstrate how Facebook usage is positively related to envy and narcissism, which in turn increase users’ desire for self-promotion and…

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4632

Abstract

Purpose

The purpose of this study is to demonstrate how Facebook usage is positively related to envy and narcissism, which in turn increase users’ desire for self-promotion and propensity to engage in conspicuous consumption.

Design/methodology/approach

Data were collected via an online survey, with 674 usable responses collected from Facebook users of all ages.

Findings

The results support the hypotheses that increased Facebook usage is positively related to envy and narcissism. These two psychological constructs lead to stronger desires for self-promotion, spurring the behavioral response of conspicuous online consumption.

Research limitations/implications

The findings are limited to the self-reported behaviors of a limited sample. Despite the limitations, the findings identify a process by which increased Facebook usage results in an increased desire to promote oneself through conspicuous consumption.

Practical implications

An understanding of the psychology linking social media use to conspicuous consumption can aid managers in developing marketing strategies to encourage the purchase and usage of positional goods. Specifically, more frequent users may be targeted by advertisers wishing to encourage the purchase and display of their products.

Social implications

Facebook usage appears to elicit emotions – such as narcissism and envy – that most researchers would consider socially undesirable.

Originality/value

An emerging stream of research suggests that social media usage elicits both positive self-comparisons with others (i.e. narcissism) and negative (i.e. envy). This study is among the first to empirically test this effect on the purchase and consumption of positional goods.

Details

Journal of Research in Interactive Marketing, vol. 10 no. 3
Type: Research Article
ISSN: 2040-7122

Keywords

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Article
Publication date: 3 August 2012

Gina A. Tran, David Strutton and David G. Taylor

Consumers are increasingly connected to each other through electronic devices. Consequently, the potential for online retailer (hereafter, e‐tailer) initiated…

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2500

Abstract

Purpose

Consumers are increasingly connected to each other through electronic devices. Consequently, the potential for online retailer (hereafter, e‐tailer) initiated communications delivered through electronic media to inspire viral‐like e‐WOM processes among consumers is also expanding. Microblog postings and e‐mails may impact consumers' perceptions of retail web sites (e‐servicescape). These perceptions may trigger other outcomes (i.e. greater trust, patronage, or e‐WOM) that redound to e‐tailers' interests. The first purpose of this paper is to expand online e‐tailers' (e‐tailers') understanding of how and whether microblog postings affect consumers' e‐servicescape perceptions. The second purpose is to investigate how and whether e‐servicescape perceptions influence consumers' trust in e‐tailers' web sites, patronage of e‐tailers, and propensity to engage in e‐WOM about e‐tailers' messages.

Design/methodology/approach

By integrating the e‐servicescape construct with the Network Coproduction Model of WOM theory, a model is developed. This model examines how e‐communication efforts affect consumers' perceptions of e‐servicescape, trust, e‐tail patronage and e‐WOM. Each relationship is investigated through a consumer survey.

Findings

Findings suggest: microblog postings may have a negative impact on consumers' e‐servicescape perceptions; retail web site's usability, financial security, customization, and entertainment value positively affect consumers' trust; and consumers' trust positively impacts retail patronage and e‐WOM intentions.

Practical implications

Prescriptive insights for managing microblogging in ways that more favorably influence consumers' perceptions of e‐tailers' e‐servicescapes – and subsequently consumer trust in, patronage of, and e‐WOM about the retailer and its web site – are developed.

Originality/value

The paper is the first to integrate word‐of‐mouth theory with e‐servicescape to test a model examining how microblog postings affect e‐servicescape perceptions, consumer trust, consumer retail patronage, and e‐WOM intentions.

Details

Management Research Review, vol. 35 no. 9
Type: Research Article
ISSN: 2040-8269

Keywords

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Article
Publication date: 5 August 2014

David G. Taylor and Michael Levin

Mobile applications, or apps, are an increasingly important part of omnichannel retailing. While the adoption and usage of apps for marketing purposes has grown…

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10497

Abstract

Purpose

Mobile applications, or apps, are an increasingly important part of omnichannel retailing. While the adoption and usage of apps for marketing purposes has grown exponentially over the past few years, there is little academic research in this area. The purpose of this paper is to examine how the mobile phone platform (Android vs Apple iOS), interest in the app and recency of store visit affect consumers’ likelihood to use the apps for purchasing and information-sharing activities.

Design/methodology/approach

The paper tests a model by analysing survey data collected from customers of a major US retailer using partial least squares regression.

Findings

The analysis finds that the level of interest in a retail app is positively related to the consumer's intention to engage in both purchasing and information-sharing activities. In addition, the recency of the consumer's last visit to the retail store has a moderating effect on both types of activities; the more recent the last visit, the larger the effect-size of interest in the app on intention to share information and make a purchase.

Practical implications

While marketing and advertising managers may have suspected that Apple iOS users are more receptive to retail mobile apps, this study provides empirical support for the proposition. In addition, the moderating effect of recency of visit suggests that in-store promotions may be effective in increasing usage of the retailer's mobile apps.

Originality/value

This study is among the first in the academic literature to examine predictors of mobile app usage for purchasing and information sharing. It fills a gap in the literature, while at the same time providing actionable information for practitioners.

Details

International Journal of Retail & Distribution Management, vol. 42 no. 8
Type: Research Article
ISSN: 0959-0552

Keywords

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Article
Publication date: 21 June 2011

Reviews the latest management developments across the globe and pinpoints practical implications from cutting‐edge research and case studies.

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1103

Abstract

Purpose

Reviews the latest management developments across the globe and pinpoints practical implications from cutting‐edge research and case studies.

Design/methodology/approach

This briefing is prepared by an independent writer who adds their own impartial comments and places the articles in context.

Findings

Now that shopping online is normal rather than being a minority activity, and that users include people of disparate ages, incomes and technical experience, the focus should be on the customer rather than the technology. As websites become better and better, easier to use and offer believable assurances that your payment details are safe in their hands, so the necessity for differentiation increases.

Practical implications

Provides strategic insights and practical thinking that have influenced some of the world's leading organizations.

Originality/value

The briefing saves busy executives and researchers hours of reading time by selecting only the very best, most pertinent information and presenting it in a condensed and easy‐to‐digest format.

Details

Strategic Direction, vol. 27 no. 8
Type: Research Article
ISSN: 0258-0543

Keywords

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Article
Publication date: 7 October 2014

– This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies.

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1574

Abstract

Purpose

This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies.

Design/methodology/approach

This briefing is prepared by an independent writer who adds their own impartial comments and places the articles in context.

Findings

The analysis finds that the level of interest in a retail app is positively related to the consumer’s intention to engage in both purchasing and information-sharing activities. In addition, the time since the consumer’s last visit to the retail store has a moderating effect on both types of activities; the more recent the last visit, the larger the effect-size of interest in the app on intention to share information and make a purchase.

Practical implications

The paper provides strategic insights and practical thinking that have influenced some of the world’s leading organizations.

Originality/value

The briefing saves busy executives and researchers hours of reading time by selecting only the very best, most pertinent information and presenting it in a condensed and easy-to-digest format.

Details

Strategic Direction, vol. 30 no. 11
Type: Research Article
ISSN: 0258-0543

Keywords

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Article
Publication date: 1 May 1983

In the last four years, since Volume I of this Bibliography first appeared, there has been an explosion of literature in all the main functional areas of business. This…

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13812

Abstract

In the last four years, since Volume I of this Bibliography first appeared, there has been an explosion of literature in all the main functional areas of business. This wealth of material poses problems for the researcher in management studies — and, of course, for the librarian: uncovering what has been written in any one area is not an easy task. This volume aims to help the librarian and the researcher overcome some of the immediate problems of identification of material. It is an annotated bibliography of management, drawing on the wide variety of literature produced by MCB University Press. Over the last four years, MCB University Press has produced an extensive range of books and serial publications covering most of the established and many of the developing areas of management. This volume, in conjunction with Volume I, provides a guide to all the material published so far.

Details

Management Decision, vol. 21 no. 5
Type: Research Article
ISSN: 0025-1747

Keywords

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Article
Publication date: 1 April 2003

Georgios I. Zekos

Aim of the present monograph is the economic analysis of the role of MNEs regarding globalisation and digital economy and in parallel there is a reference and examination…

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57230

Abstract

Aim of the present monograph is the economic analysis of the role of MNEs regarding globalisation and digital economy and in parallel there is a reference and examination of some legal aspects concerning MNEs, cyberspace and e‐commerce as the means of expression of the digital economy. The whole effort of the author is focused on the examination of various aspects of MNEs and their impact upon globalisation and vice versa and how and if we are moving towards a global digital economy.

Details

Managerial Law, vol. 45 no. 1/2
Type: Research Article
ISSN: 0309-0558

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Article
Publication date: 1 February 1993

Thomas A. Peters

The purpose of this article is to present an overview of the history and development of transaction log analysis (TLA) in library and information science research…

Abstract

The purpose of this article is to present an overview of the history and development of transaction log analysis (TLA) in library and information science research. Organizing a literature review of the first twenty‐five years of TLA poses some challenges and requires some decisions. The primary organizing principle could be a strict chronology of the published research, the research questions addressed, the automated information retrieval (IR) systems that generated the data, the results gained, or even the researchers themselves. The group of active transaction log analyzers remains fairly small in number, and researchers who use transaction logs tend to use this method more than once, so tracing the development and refinement of individuals' uses of the methodology could provide insight into the progress of the method as a whole. For example, if we examine how researchers like W. David Penniman, John Tolle, Christine Borgman, Ray Larson, and Micheline Hancock‐Beaulieu have modified their own understandings and applications of the method over time, we may get an accurate sense of the development of all applications.

Details

Library Hi Tech, vol. 11 no. 2
Type: Research Article
ISSN: 0737-8831

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Book part
Publication date: 13 August 2018

Robert L. Dipboye

Abstract

Details

The Emerald Review of Industrial and Organizational Psychology
Type: Book
ISBN: 978-1-78743-786-9

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Book part
Publication date: 25 July 2019

Perry Warjiyo and Solikin M. Juhro

Abstract

Details

Central Bank Policy: Theory and Practice
Type: Book
ISBN: 978-1-78973-751-6

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