Considers the development of an on‐line electronic learning network , “Cyberspace learning for kids” (CL4K), for children aged 5‐16 across Europe. Examines the impact of…
Considers the development of an on‐line electronic learning network , “Cyberspace learning for kids” (CL4K), for children aged 5‐16 across Europe. Examines the impact of information technology (IT) in relation to various learning environments. Focuses particular attention on schools, the incorporation of IT into the National Curriculum and the impact this has on teaching. Presents findings from an analysis of the project’s user needs, that is, those of teachers, children and parents. The main issue expressed by teachers was the lack of training received in IT skills and lack of funds available to purchase equipment necessary to be able to use IT in the classroom. A decline in general levels of communication in the classroom, at home and between pupils was another issue of concern among teachers and parents. Overall, all users perceived “Cyberspace learning for kids” to be exciting and saw the development of IT skills as an essential asset when seeking employment. The children found the use of the Internet to be a fun way of finding out information and would enjoy using it if such a resource was available in the classroom, etc. With commitment to funding for resources and training CL4K has the potential to offer a fun and stimulating means of gaining information and educating children for the future.
What can the schools or Youth Employment Service do for the ambitious child from a poor background? All the sociological evidence suggests that a working‐class background is still a formidable obstacle to upward social mobility. The children seem as aware of this as the social scientists. A London Youth Employment Officer told me that high ambitions expressed by school‐leavers on written questionnaires are almost always replaced by down‐to‐earth job requests in interviews.
This teaching case focuses on the field of marketing, particularly, the situation of building a global brand as small and medium-sized enterprises (SME) internationalizing…
This teaching case focuses on the field of marketing, particularly, the situation of building a global brand as small and medium-sized enterprises (SME) internationalizing from an emerging market.
It is recommended for postgraduate and post-experience students, for example, in MBA programmes and executive education courses.
This teaching case focuses on the field of marketing, particularly, the situation of building a global brand as SME internationalizing from an emerging market. It is recommended for postgraduate and post-experience students, for example, in MBA programmes and executive education courses. BOS Brands provides an interesting case on the internationalisation experience of a Born Global firm, particularly from an emerging market context. This medium-sized South African business develops, distributes and markets Rooibos-based beverages in Southern Africa and Europe, with eyes on a broader global presence. The case provides insights into the strategic decisions required to successfully take a medium-sized business into competitive foreign markets without the capital and support enjoyed by many larger multinational corporations. Among other issues, BOS Brands provides fertile ground to explore the selection of target country and entry mode, overcoming cultural and physical distance, opportunity recognition and the roles of networks and innovation.
Expected learning outcomes
The expected learning outcomes are to: analyse the decision-making process of the internationalising SME in terms of internationalisation factors, timing and phases and evaluation of potential target countries and entry mode options and launch marketing approach; understand the complexities of marketing in a foreign cultural and business context (including cultural and physical distance); and develop alternative marketing strategies for an entrepreneurial SME to grow internationally given limited resources.
Teaching notes are available for educators only. Please contact your library to gain login details or email firstname.lastname@example.org to request teaching notes.
CSS 8: Marketing.
It has been suggested that the emotional needs of people with intellectual disabilities have been neglected (Kroese, 1998). More recently there has been evidence of…
It has been suggested that the emotional needs of people with intellectual disabilities have been neglected (Kroese, 1998). More recently there has been evidence of increased clinical and research activity in this area (Beail, 2003; Bouras & Holt, 2007; Foundation for People with Learning Disabilities, 2004). Currently much of the focus in this area is on mental ill‐health. This article will consider briefly the literature on mental ill‐health, with particular emphasis on the development of individual treatment approaches. From this discussion it will be evident that much of the research and theory in this area focuses on deficits and disadvantage. I will go on to suggest that a clinical and research focus that explores strengths and resilience will offer a more positive agenda for developing understanding of emotional well‐being and mental ill‐health in people with intellectual disabilities.
As HR becomes more strategic, there’s a potential overlap in roles and skill sets with organizational development. Rather than compete, Fiona Ellis, a director of the Bath…
As HR becomes more strategic, there’s a potential overlap in roles and skill sets with organizational development. Rather than compete, Fiona Ellis, a director of the Bath Consultancy Group, argues that the two should work in partnership. She draws on the experiences of OD and HR professionals in a range of organizations to explore the nature of this evolving relationship.
I ATTENDED the Famous Extra‐ordinary General Meeting of the la on January 6 as an ‘observer’ (which is all they would allow, shoving me in the back row next to Charles Ellis, to whom I made indecorous remarks as the proceedings unfolded). Few of the speeches bore much relationship to the motions and amendments under debate, the prize for irrelevance going to a smarmy young woman who droned on interminably about the unfairness of not doubling staff pay‐packets every five weeks or so; but this didn't much matter, as the audience had clearly arrived with the intention of passing the motion calling for more information about the financial crisis, and chucking out the ones aimed at personalities.
The emergence of evidence‐based medicine has implications for the use and development of information retrieval systems which are not restricted to the area of medicine…
The emergence of evidence‐based medicine has implications for the use and development of information retrieval systems which are not restricted to the area of medicine. ‘Evidence‐based’ practice emphasises the retrieval and application of high quality knowledge in order to solve real‐world problems. However, information seeking to support such evidence‐based approaches to decision making and problem solving makes demands on retrieval systems which they are not well suited at present to satisfy. A number of approaches have been developed in the field of medicine that seek to address these limitations. The extent to which such approaches may be applied to other areas is discussed, as are their limitations.
Interventions intended to aid offender re-entry, rehabilitation and desistence based around specific sports and championed by sporting institutions have been introduced in…
Interventions intended to aid offender re-entry, rehabilitation and desistence based around specific sports and championed by sporting institutions have been introduced in custodial settings. Though research evaluating these is positive (Meek, 2012), conclusions are often hampered by the absence of control groups in such work. The purpose of this paper is to evaluate the Saracens “Get Onside” rugby-based intervention at HMP YOI Feltham, while employing a non-randomised control group.
In total, 24 young offenders took part. Those in the treatment condition experienced a ten-week course which included a range of activities leading to accredited awards, exercises in functional skills in literacy/numeracy and 72 hours of rugby sessions. Those in the control condition were matched on key static factors, crime attitudes and aggression. Self-reported measures of pro-crime attitudes, aggression, self-esteem, and impulsivity were taken once before the start, once during, and at the end of the course for both groups.
As predicted, self-reported scores measuring attitudes towards aggression and crime did differ significantly across groups, with those experiencing the intervention showing more positive values by the end of treatment compared with others. However, measures of impulsiveness and self-esteem showed no change.
Revisions are suggested in respect of both the self-esteem and impulsivity measures, and future work needs better control over the match between treatment and comparison groups.
Concerns over the potentially iatrogenic effects of contact sport interventions with offender groups may be misplaced, and the benefits of sporting interventions are replicated in a between groups design.
The project was designed to provide a framework for a comprehensive user evaluation of both software packages and hypertext environments. User evaluation constituted an integral part of the design and development process. The learning packages and hypertext systems were evaluated in terms of the extent to which they provide flexibility for learners to follow their preferred learning styles. Evaluation was carried out in relation to: (1) hypertext packages; (2) learning styles and learning outcomes; and (3) system design. Two sets of learning experiments were conducted. In the first, the package related to ‘1992’ — the Single European Market—was tested with postgraduate MBA and Information Studies students, whose individual learning approaches were assessed. In the second, the package was in the field of food and wine and was tested with further education students on a catering course. Those with a holist predisposition strongly favoured the use of global features such as the map. On the other hand, serialists preferred the rapid access allowed by the index. The ‘Wine and Food’ experiment, with a smaller sample, produced no significant findings to reinforce the ‘1992’ results. However, there was an interesting positive correlation (though not statistically different) between field dependence and performance on the learning test. Cognitive styles were demonstrated to be a significant component of individual behaviour within the hypertext environment. Providing a variety of tools optimised for preferred modes of usage creates a rough equality of overall task‐related performance between those with differing cognitive styles, and allows the user to evolve an appropriate strategy for effective performance. The ‘lost in hyperspace’ phenomenon was rarely evident and may be eliminated by improved semantic content in navigational aids. Hypertext has been confirmed as a useful medium for searching, learning and recall, but must include as many alternative modes of usage as possible within the design of a particular system.
A scenario is given of a possible library of the future. Such a library might have shelves containing talking books, video cassettes, computer programs on floppy disks and the entire contents of Chemical Abstracts and Encyclopaedia Brittanica on biochips. The catalogue of the library stock and the reference books might well be stored on optical disks and viewed on flat screens. Information on the classification scheme and how to use the collection might be provided by listening to tape recordings and voice synthesisers might inform borrowers where to return items. Robots collect these items from dispensers and replace them on the shelves. Each item in the library has a barcode which is scanned by a laser to provide details of loans/returns and patrons. Terminals linked to computers via satellites enable distant files to be searched on demand for information not stored in the library. Most of the journals taken by the library will be in digital form but a touch of a button on the terminal causes the images to be printed out locally. Fact or fiction? The paper goes on to describe some of the equipment that is currently available to them in the future (such as holography, robotics and satellites). Where we are now in terms of technological developments in libraries and information centres is discussed with reference to some actual projects such as Maggie's Place and Dave's Den. Finally, the impact of such futuristic, electronic libraries on the user as well as the librarian is considered.