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Advanced analytics‐driven data analyses allow enterprises to have a complete or “360 degrees” view of their operations and customers. The insight that they gain from such analyses is then used to direct, optimize, and automate their decision making to successfully achieve their organizational goals. Data, text, and web mining technologies are some of the key contributors to making advanced analytics possible. This paper aims to investigate these three mining technologies in terms of how they are used and the issues that are related to their effective implementation and management within the broader context of predictive or advanced analytics.

A range of recently published research literature on business intelligence (BI); predictive analytics; and data, text and web mining is reviewed to explore their current state, issues and challenges learned from their practice.

The findings are reported in two parts. The first part discusses a framework for BI using the data, text, and web mining technologies for advanced analytics; and the second part identifies and discusses the opportunities and challenges the business managers dealing with these technologies face for gaining competitive advantages for their businesses.

The study findings are intended to assist business managers to effectively understand the issues and emerging technologies behind advanced analytics implementation.

The purpose of this paper is to illustrate the usefulness and results of applying web mining as extensions of data mining.

Web mining is performed using three selected software to databases related to customer survey, marketing campaign data, and web site usage. The three selected software are PolyAnalyst^® of Megaputer Intelligence, Inc., SPSS Clementine^®, and ClickTracks by Web Analytics.

This paper discusses and compares the web mining technologies used by the selected software as applied to text, web, and click stream data.

The limitations include the availability of databases and software to perform the web mining. The implications include that this methodology can be extended to other databases.

The methodology used in this paper could be representative of that used for managers to manage their relationships with customers, their marketing campaigns, and their web site activities.

PolyAnalyst is applied to analyze text data of actual written hotel comments. SPSS Clementine is applied to customer web data collected in response to several different marketing campaigns, including age, gender, and income. ClickTracks is applied to click‐stream data for Bob's Fruit web site to generate click fraud report, search report with revenues, pay‐per‐click, and search keywords for all visitors.

Data mining along with its varied technologies like numerical mining, textual mining, multimedia mining, web mining, sentiment analysis and big data mining proves itself as an emerging field and manifests itself in the form of different techniques such as information mining; big data mining; big data mining and Internet of Things (IoT); and educational data mining. This paper aims to discuss how these technologies and techniques are used to derive information and, eventually, knowledge from data.

An extensive review of literature on data mining and its allied techniques was carried to ascertain the emerging procedures and techniques in the domain of data mining. Clarivate Analytic’s Web of Science and Sciverse Scopus were explored to discover the extent of literature published on Data Mining and its varied facets. Literature was searched against various keywords such as data mining; information mining; big data; big data and IoT; and educational data mining. Further, the works citing the literature on data mining were also explored to visualize a broad gamut of emerging techniques about this growing field.

The study validates that knowledge discovery in databases has rendered data mining as an emerging field; the data present in these databases paves the way for data mining techniques and analytics. This paper provides a unique view about the usage of data, and logical patterns derived from it, how new procedures, algorithms and mining techniques are being continuously upgraded for their multipurpose use for the betterment of human life and experiences.

The paper highlights different aspects of data mining, its different technological approaches, and how these emerging data technologies are used to derive logical insights from data and make data more meaningful.

The paper tries to highlight the current trends and facets of data mining.

Recent years have seen “really simple syndication” or “rich site summary”(RSS) syndication of frequently updated content become ubiquitous across the internet. RSS's XML‐based format allows these data to be stored in a semi‐structured format but, despite the presence of online aggregators and readers, and the related work in clustering feeds and mining subjects by keywords, much potentially useful information present in RSS may remain undiscovered. This paper aims to address this issue in an experimental setting.

This paper presents two distinct technologies which employ the semi‐structured nature of RSS content to allow users to mine information directly from raw RSS feeds: occurrence mining counts occurrences of text strings in feeds, whilst value mining mines structured ticker tape numeric data. It describes both technologies and their implementation in an experiment, where 35 students mined small numbers of RSS feeds and visualised the data mined.

This paper analyses the results of the experiment and cites examples of data mined and visualisations produced. The subject matter of data mined is also explored and potential applications of the technologies are considered.

The mining technologies proposed in this paper have been developed to mine textual and numeric data directly from feeds, but can be extended to mine other data types present in RSS and to include other variants like Atom.

These technologies are seen to be applicable to data mining, the role of data and visualisations in social data analysis, issue tracking in news mining and time series analysis.

Data mining has been a popular research area in the past decades. Many researchers study data-mining theories, methods, applications and trends; however, there are very few studies on data-mining-related topics in social media. This paper aims to explore the topics related to data mining based on the data collected from Wikipedia.

In total, 402 data-mining-related articles were obtained from Wikipedia. These articles were manually classified into several categories by the coding method. Each category formed an article-term matrix. These matrices were analysed and visualized by the self-organizing map approach. Several clusters were observed in each category. Finally, the topics of these clusters were extracted by content analysis.

The articles obtained were classified into six categories: applications, foundation and concepts, methodologies, organizations, related fields and topics and technology support. Business, biology and security were the three prominent topics of the applications category. The technologies supporting data mining were software, systems, databases, programming languages and so forth. The general public was more interested in data-mining organizations than the researchers. They also focused on the applications of data mining in business more than in other fields.

This study will help researchers gain insight into the general public’s perceptions of data mining and discover the gap between the general public and themselves. It will assist researchers in finding new techniques and methods which will potentially provide them with new data-mining methods and research topics.

There is a tremendous explosion in the amount of data that organizations generate, collect and store. Managers are beginning to recognize the value of this asset, and are increasingly relying on intelligent systems to access, analyze, summarize, and interpret information from large and multiple data sources. These systems help them make critical business decisions faster or with a greater degree of confidence. Data mining is a promising new technology that helps bring business intelligence into these systems. While there is a plethora of data mining techniques and tools available, they present inherent problems for end‐users such as complexity, required technical expertise, lack of flexibility and interoperability, etc. These problems can be mitigated by deploying software agents to assist end‐users in their problem solving endeavors. This paper presents the design and development of an intelligent software agent based data analysis and mining environment called IDM, which is utilized in decision making activities.

The purpose of this paper is twofold. First, in order to understand mobile customer relationship management (mCRM) and data mining application in the mCRM, this paper aims to present a conceptualization of mCRM in respect of data mining. Second, the paper also aims to develop the empirically grounded framework of the mCRM from data mining perspective.

The empirical paper is used to gain a conceptual view of mCRM. Semi‐structured interviews and contact methodology is used to form the main data source through which the major concerns and issues of mCRM are identified. This lead to holistic framework of mCRM. The paper followed the paradigm of natural science research on information technology by March and Smith and Hervner et al.

The framework identified three critical issues that are categorized as customer care information center, data store and data access systems, and mobile services and technology. The paper on various existing literatures in mCRM strategies and data mining leads to the development of the mCRM framework. The applications of methodology in data mining helped in identifying and exploring mCRM processes. The data mining based framework identifies issues related to customer attrition, customer life time value analysis and customer churn analysis while moving towards mCRM.

The suggested framework would serve as a guideline to all mCRM product vendors and will be considered as a structured consistent procedure for applying mCRM using data mining tools and techniques. The paper explored various studies in the area of mCRM and data mining and shed light on emerging issues in mCRM area. The suggested framework would give an organization, product developers, and management thinker's valuable insights on application of data mining tools and techniques in mCRM application.

Due to rapid technological evolution driven by display manufacturers, the television (TV) market of flat panel displays has been fast growing with the advancement of digital technologies in broadcasting service. Recently, organic light-emitting diode (OLED) successfully penetrated into the large-size TV market, catching up with light-emitting diode (LED)-liquid-crystal display (LCD). This paper aims to investigate the market penetration of OLED technologies by determining their technology adoption rates based on a diffusion model.

Through the rapid evolution of information and communication technology, as well as a flood of data from diverse sources such as research awards, journals, patents, business press, newspaper and Internet social media, data mining, text mining, tech mining and database tomography have become practical techniques for assisting the forecaster to identify early signs of technological change. The information extracted from a variety of sources can be used in a technology diffusion model, such as Fisher-Pry where emerging technologies supplant older ones. This paper uses a comparison-based prediction method to forecast the adoption and diffusion of next-generation OLED technologies by mining journal and patent databases.

In recent years, there has been a drastic reduction of patents related to LCD technologies, which suggests that next-generation OLED technology is penetrating the TV market. A strong industry adoption for OLED has been found. A high level of maturity is expected by 2026.

For OLED technologies that are closely tied to industrial applications such as electronic display devices, it may be better to use more industry-oriented data mining, such as patents, market data, trade shows, number of companies or startups, etc. The Fisher-Pry model does not address the level of sales for each technology. Therefore, the comparison between the Bass model and the Fisher-Pry model would be useful to investigate the market trends of OLED TVs further. Another step for forecasting could include using industry experts and a Delphi model for forecasting (and further validation).

Fisher-Pry growth curves for journal publications and patents follow the expected sequence. Specially, journal publications and patents growth curves are close for OLED technologies, indicating a strong industry adoption.

Data mining can discover information hidden within valuable data assets. Knowledge discovery, using advanced information technologies, can uncover veins of surprising, golden insights in a mountain of factual data. Data mining consists of a panoply of powerful tools which are intuitive, easy to explain, understandable, and simple to use. These advanced information technologies include artificial intelligence methods (e.g. expert systems, fuzzy logic, etc.), decision trees, rule induction methods, genetic algorithms and genetic programming, neural networks (e.g. backpropagation, associate memories, etc.), and clustering techniques. The synergy created between data warehousing and data mining allows knowledge seekers to leverage their massive data assets, thus improving the quality and effectiveness of their decisions. The growing requirements for data mining and real time analysis of information will be a driving force in the development of new data warehouse architectures and methods and, conversely, the development of new data mining methods and applications.

Behaviour in virtual learning environments (VLE), including travel, gaze, manipulate, gesture and conversation, offer considerable information about the user's implicit interest. The purpose of this study is to find an approach for user interest mining via behaviour analysis in a VLE.

According to research in psychology, any interaction in a VLE has implications for the user's implicit interest. In order to mine a user's implicit interest, an explicit interaction‐interest model needs to be established. This paper presents findings from the concept classification of behaviour in a VLE. Based on this classification, the paper proposes a hierarchical interaction model. In this model the relation between interaction and user interest can be described and used to improve system performance.

In the experimental prototype the authors found that user‐implicit interest could be mined via stages of web mining, i.e. capture the user's original gesture signal, data pre‐process, pattern discovery, interaction goal and interest mining. The mined user's interest information can be used to update the state of local interest, leading to a reduction in network traffic and promotion of better system performance.

This is an original study using behaviour analysis for interest mining in e‐learning. Research on interest mining in e‐learning focused on content mining or search engine and usage mining in web courses. The paper provides valuable clues regarding user interest mining in a VLE, in which the context is different from usual web courses. The research output can be implemented widely, including online learning, and especially in the VLE.