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Article
Publication date: 19 May 2023

Natalia Yannopoulou, Danae Manika, Koblarp Chandrasapth, Mina Tajvidi and Victoria Wells

Given the increased significance and rapid growth of an ageing population, this review paper aims to define the mature consumer segment chronologically to resolve definitional…

1092

Abstract

Purpose

Given the increased significance and rapid growth of an ageing population, this review paper aims to define the mature consumer segment chronologically to resolve definitional inconsistencies found in prior marketing communications literature, identify the current state of the marketing communications field in terms of mature consumer research and highlight future research directions on mature consumers for marketing communications academics and practitioners.

Design/methodology/approach

A synthesis of existing marketing communication research on mature consumers (those aged 50+), published in top-tier journals since 1972, is provided. In total, 106 papers were identified in 21 marketing journals.

Findings

Three existing research themes were identified: market segmentation of mature consumers (we ground this theme in three inter-related facets: chronological age, health [physical and neurological] and self-perception of age [also referred to as cognitive age]); attitudes and behaviours of mature consumers; and marketing to mature consumers. This paper also proposes several future research themes: further definition of mature consumers and widening the scope of examination; segmenting mature consumers to account for heterogeneity; information processing of mature consumers cannot use a one-size-fits-all approach; the influence of marketing mix elements on mature consumers; and alternative methodologies to better understand mature consumers.

Research limitations/implications

Recognising the heterogeneity within the chronologically based mature consumer segment, this paper proposes an extended mature consumer definition which includes biological, psychological and social dimensions, as well as life events and life circumstances, rather than biological age alone.

Practical implications

In practical terms, understanding information processing of mature consumers cannot use a one-size-fits-all approach and marketing mix elements may affect behaviour differently within this segment. This will require alternative methodologies to understand these processes fully.

Originality/value

This synthesis of mature consumers research within the marketing communications field provides key research questions for future research to better understand this market segment and its implications for marketing communications, theory development and practice.

Details

European Journal of Marketing, vol. 57 no. 8
Type: Research Article
ISSN: 0309-0566

Keywords

Article
Publication date: 25 January 2023

Rıdvan Kocaman, Müjdat Özmen and B. Zafer Erdoğan

In the extant literature, the concepts of charity and philanthropy have been differentiated based on the belief that charity stems from religious motivations and philanthropy is…

Abstract

Purpose

In the extant literature, the concepts of charity and philanthropy have been differentiated based on the belief that charity stems from religious motivations and philanthropy is often secular in origin. Accordingly, this paper aims to investigate whether there is a distinction between managerial practices regarding the given concepts as emphasized in the conceptual discussions.

Design/methodology/approach

To see the managerial practices, the authors determined bazaars, community fundraising events organized by nonprofit organizations (NPOs), as the research field. Then, this study followed the general systematic of qualitative research. Accordingly, the authors conducted 44 interviews with experienced bazaar organizers from 10 NPOs in total. Furthermore, four days of participant observation with field notes were made in each bazaar, which lasted from 7 to 10 days. This study also used archival data as a secondary data source and then analyzed all data with a content analysis technique.

Findings

This study found that the field practices mainly do not support the distinction drawn over the conceptual discussions. Both concepts are nouns describing the act of giving and helping the needy. They are actively performed based on different motives (religion-based and secular).

Originality/value

The relevant distinction is limited to the conceptual discussions and has not been supported by the findings obtained from the field. Also, most of the studies on helping were carried out in the Western context. Studies conducted outside these cultures are quite limited. The value of the current study lies in the fact that it was conducted in a cultural context different from the Western cultures and paves the pathway for future research.

Details

Journal of Enterprising Communities: People and Places in the Global Economy, vol. 18 no. 2
Type: Research Article
ISSN: 1750-6204

Keywords

Content available
Book part
Publication date: 19 February 2024

Roseanna Bourke, John O'Neill and Judith Loveridge

Abstract

Details

Understanding Children's Informal Learning: Appreciating Everyday Learners
Type: Book
ISBN: 978-1-80117-274-5

Book part
Publication date: 23 November 2023

William Arrocha

Granting ‘sanctuary’ in the United States to those fleeing poverty and violence is rooted in a deep history of hospitality and compassion. As we are witnessing a rise in…

Abstract

Granting ‘sanctuary’ in the United States to those fleeing poverty and violence is rooted in a deep history of hospitality and compassion. As we are witnessing a rise in xenophobia accompanied by policies of exclusion, we also see a rising number of ‘sanctuary jurisdictions’ limiting their cooperation with immigration authorities that many communities consider are using extremely harsh and punitive measures to detain and deport irregular migrants. As this chapter will demonstrate, there has been a dramatic increase through ‘immigration federalism’ of the number of these jurisdictions in cities, states and municipalities since the first practices of ‘sanctuary’ in the 1980s as result of the waves of forced migration due to the civil wars in Central America. The author also proposes that those entities granting ‘sanctuary’ to irregular migrants should also apply practices of ‘compassionate migration’ as described in the chapter to expand their protections further and include them in their communities.

Article
Publication date: 22 November 2023

Carolyn Caffrey, Hannah Lee, Tessa Withorn, Elizabeth Galoozis, Maggie Clarke, Thomas Philo, Jillian Eslami, Dana Ospina, Aric Haas, Katie Paris Kohn, Kendra Macomber, Hallie Clawson and Wendolyn Vermeer

This paper aims to present recently published resources on library instruction and information literacy. It provides an introductory overview and a selected annotated bibliography…

Abstract

Purpose

This paper aims to present recently published resources on library instruction and information literacy. It provides an introductory overview and a selected annotated bibliography of publications organized thematically and detailing, study populations, results and research contexts. The selected bibliography is useful to efficiently keep up with trends in library instruction for academic library practitioners, library science students and those wishing to learn about information literacy in other contexts.

Design/methodology/approach

This article annotates 340 English-language periodical articles, dissertations, theses and reports on library instruction and information literacy published in 2022. The sources were selected from the EBSCO platform for Library, Information Science and Technology Abstracts (LISTA), Education Resources Information Center (ERIC), Elsevier SCOPUS and ProQuest Dissertations and Theses. Sources selected were published in 2022 and included the terms “information literacy,” “library instruction,” or “information fluency” in the title, subject terms, or author supplied keywords. The sources were organized in Zotero. Annotations were made summarizing the source, focusing on the findings or implications. Each source was then thematically categorized and organized for academic librarians to be able to skim and use the annotated bibliography efficiently.

Findings

The paper provides a brief description of 340 sources from 144 unique publications, and highlights publications that contain unique or significant scholarly contributions. Further analysis of the sources and authorship are provided.

Originality/value

The information is primarily of use to academic librarians, researchers, and anyone interested as a quick and comprehensive reference to literature on library instruction and information literacy published within 2022.

Article
Publication date: 14 February 2023

Jia-Min Li, Tung-Ju Wu, Yenchun Jim Wu and Mark Goh

This study aims to systematically map the state of work on human–machine collaboration in organizations using bibliometric analysis.

1623

Abstract

Purpose

This study aims to systematically map the state of work on human–machine collaboration in organizations using bibliometric analysis.

Design/methodology/approach

The authors used a systematic literature review to survey 111 articles on human–machine collaboration published in leading journals to categorize the theories used and to construct a framework of human–machine collaboration in organizations. A bibliometric analysis is applied to statistically evaluate the published materials and measure the influence of the publications using co-citation, coupling and keyword analyses.

Findings

The results inform that the research on human–machine collaboration in the organizational field is targeted at four aspects: performance, innovation, human resource management and information technology (IT).

Originality/value

This work is the first exploratory piece to assess the extent and depth of research on human–machine collaboration.

Details

Management Decision, vol. 61 no. 10
Type: Research Article
ISSN: 0025-1747

Keywords

Article
Publication date: 29 May 2023

Jitender Kumar, Archit Vinod Tapar and Somraj Bhattacharjee

The study aims to present a systematic literature review (SLR) to understand the current status of research on social media usage among the bottom of the pyramid (BOP). The…

Abstract

Purpose

The study aims to present a systematic literature review (SLR) to understand the current status of research on social media usage among the bottom of the pyramid (BOP). The purpose of this study is to identify the research gaps in this domain and review future research agendas by using theory, context, characteristics and methods [TCCM] framework.

Design/methodology/approach

An SLR, keywords co-occurrence and TCCM analysis were used to analyse and synthesize insights from 44 studies gained from Web of Science and Scopus databases.

Findings

The findings suggest that the USA and India are popular contexts for studying BOP. The BOP population uses social media to gain utilitarian, hedonic and social values. Further, social media can help BOP explore “entrepreneurship” opportunities, value co-creation and bring innovations.

Originality/value

This study expands the intellectual boundaries of social media at BOP and suggests multidisciplinary research. Additionally, adopting novel theoretical lenses helped determine social media's impact on BOP.

Details

International Journal of Emerging Markets, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 1746-8809

Keywords

Open Access
Article
Publication date: 21 December 2023

Marcello Risitano, Giuseppe La Ragione, Alessandra Turi and Marco Ferretti

The purpose of this article is to better understand the relevance of value creation in the interconnection amongst entrepreneurship, marketing and innovation by reviewing the…

1065

Abstract

Purpose

The purpose of this article is to better understand the relevance of value creation in the interconnection amongst entrepreneurship, marketing and innovation by reviewing the literature.

Design/methodology/approach

The authors employed a systematic review methodology using the Preferred Reporting Items for Systematic Review and Meta-Analyses (PRISMA) protocol to analyse the literature in depth. The articles were selected from the Scopus database and dated from 1987 to 2021. An initial total of 1,158 articles was successively narrowed down to a final list of 123 papers matching the selection criteria. Moreover, content analysis on the sample was performed to explore and analyse whether value creation directly or indirectly appears as a goal or antecedent amongst entrepreneurship, marketing and innovation.

Findings

The findings suggest that the literature does not clearly define the topic linkage, and with the authors' results, the authors provide a comprehensive mapping of the contributions to a theoretical framework that synthesises knowledge. Moreover, the authors highlight that the interconnection between marketing and entrepreneurship, i.e. entrepreneurial marketing, requires an innovative approach for satisfying customer needs and creating value. Co-occurrence analysis of the keywords also allowed to identify four clusters that were open to new research streams.

Originality/value

Entrepreneurship, marketing and innovation are recognised research topics in the business and management literature. However, prior research has not provided clear and comprehensive evidence about how these three research topics are linked to each other. This work analyses the hidden relationship amongst them.

Details

International Journal of Entrepreneurial Behavior & Research, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 1355-2554

Keywords

Article
Publication date: 3 October 2023

Nick Davies, Lindsay Robbins, Daniel Baxter, Maren Viol, Alannah Graham and Aleksandra Halas

Community events are significant for building community identity and cohesion. During 2020–2021, events largely halted due to coronavirus disease 2019 (COVID-19) and many…

Abstract

Purpose

Community events are significant for building community identity and cohesion. During 2020–2021, events largely halted due to coronavirus disease 2019 (COVID-19) and many communities lacked the capacity to recover their events quickly, in comparison to larger more well-resourced events. The study aims to understand and learn from the experiences of Scottish community event practitioners' during the disruption and recovery period for their events.

Design/methodology/approach

A targeted qualitative questionnaire elicited open-ended responses from people involved in the management and operation of community events in Scotland. Focus groups were also conducted with relevant practitioners to further elicit data.

Findings

Four key themes emerged as follows: (1) COVID-19 fractured stakeholder networks and impacted the ability of community events to operate. Practices adapted to incorporate virtual events. (2) Events were considered as important for place-building and wider collective community benefits. This was brought more into focus for practitioners as a result of the pandemic. (3) Local authorities were variable in the level and support they gave community events. (4) Some positive changes were enforced through COVID-19, such as collaboration between small event collectives that can build resilience for community events in the future.

Originality/value

The research provides an analysis of community events, which are often small-scale, diverse, local, unique to destinations and under-researched compared to large events. It particularly builds understanding of their resilience to sectoral disruption, through the lens of recovery from the COVID-19 pandemic, an extraordinary disruptive event. This paper provides practical strategies for community actors and local authorities to improve event delivery and leverage community events as place-builders.

Details

International Journal of Event and Festival Management, vol. 14 no. 4
Type: Research Article
ISSN: 1758-2954

Keywords

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