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The purpose of this paper is to understand the connection between the degree of religiosity and the product involvement level in determining the various constructs of consumer behavior.

On the basis of a small survey, clothes were selected as a high involvement product, and snacks were selected as a low involvement product. A modified version of Sproles and Kendal's Customer Style Inventory scale was used to profile the behaviour of consumers, using confirmatory factor analysis approach. Worthington et al.'s Religious Commitment Inventory scale was used to measure the religiosity levels. Data were collected from students of five universities located in different regions of Pakistan.

Consumer behaviour varies with the level of involvement and the degree of religiosity. In the case of high involvement product category, the highly religious group was found to be less recreational, fashion conscious and impulsive in their shopping orientations. It was also determined that the higher religious group was more socially influenced in making purchase decisions, more conscious about their lifestyle and less confused by information over choice, as compared to the less religious group. In the case of the low involvement product category, it was determined that religiosity negatively influenced the brand consciousness of consumers. The results indicated that higher religious consumers were less impulsive and did not give much consideration to advertisements in making purchase decisions; but it was opposite for the less religious consumers. Highly religious consumers in the low involvement product category were also found to be more socially influenced and not as confused by excessive information in making their purchase decisions. Overall, it was established that in order to better understand the intricacies of the behaviour of consumers, their purchasing habits should be studied in the context of varying levels of religiosity and product involvement.

This study focused on youth only, so results derived might not be generalized to the other segments of the population.

The current study aims to understand how religiosity and involvement level complement each other in determining the behaviour of consumers and whether the level of religiosity equally determines the behaviour of consumers in the low involvement product category and high involvement product category or not. No previous study has been conducted to explore this dimension of consumer behaviour, and this paper categorically strives to fill this gap.

Key components of the logistics mix are described in an effort to create an understanding of the total logistics concept. Chapters include an introduction to logistics; the strategic role of logistics, customer service levels, channel relationships, facilities location, transport, inventory management, materials handling, interface with production, purchasing and materials management, estimating demand, order processing, systems performance, leadership and team building, business resource management.

In the last four years, since Volume I of this Bibliography first appeared, there has been an explosion of literature in all the main functional areas of business. This wealth of material poses problems for the researcher in management studies — and, of course, for the librarian: uncovering what has been written in any one area is not an easy task. This volume aims to help the librarian and the researcher overcome some of the immediate problems of identification of material. It is an annotated bibliography of management, drawing on the wide variety of literature produced by MCB University Press. Over the last four years, MCB University Press has produced an extensive range of books and serial publications covering most of the established and many of the developing areas of management. This volume, in conjunction with Volume I, provides a guide to all the material published so far.

Identifies a set of manufacturing data interfaces that could be standardized for the effective computer integration of the information required to operate an apparel manufacturing enterprise. The interfaces are called Application Protocols. Describes a method using pieces of information, referred to as Units of Functionality, as building blocks for designing Application Protocols.

This paper aims to propose a statistical method to measure the impacts of stockouts on demand, using a segmented linear regression model.

The proposed method is applied to data sets from large retail chains to measure the impacts of stockouts of an item on substitute items. The measured impacts of stockouts can be used to estimate the true demand of the sold-out item by recovering the lost demand (turned-away demand), as well as to estimate the true demand of the substitute item by reducing the extra demand.

This study found that estimated true demand by the proposed method improves sales forecasting and calculation of the annual expected revenue.

A new method to measure the impacts of stockouts on the demand of substitute items was proposed. The proposed method is practical, in that, it is conceptually simple, computationally efficient and applicable in general scenarios. Also, the proposed method is scalable for larger data sets.

The librarian and researcher have to be able to uncover specific articles in their areas of interest. This Bibliography is designed to help. Volume IV, like Volume III, contains features to help the reader to retrieve relevant literature from MCB University Press' considerable output. Each entry within has been indexed according to author(s) and the Fifth Edition of the SCIMP/SCAMP Thesaurus. The latter thus provides a full subject index to facilitate rapid retrieval. Each article or book is assigned its own unique number and this is used in both the subject and author index. This Volume indexes 29 journals indicating the depth, coverage and expansion of MCB's portfolio.

This case study aims to examine the role of demand management in balancing distribution efficiency and responsiveness to customer needs in the downstream of a retail supply chain.

A major machine part supplier in Australia is used as a case study to investigate the challenges faced by the industry in distributing goods to customers. The use of demand management techniques to help improve distribution efficiency without significantly impacting on responsiveness is also explored.

The findings of the case study reveal that appropriate demand management measures, such as customer segmentation and price discrimination, can help improve overall distribution efficiency of the supply chain while providing the required responsiveness to meet genuine customer needs. Other management attempts, such as vendor‐managed inventory and rationalisation of retail network, can facilitate demand aggregation and improve vehicle utilisation in distribution with minor impact on customer service. These changes require a full understanding of customer requirements and supply capabilities of the company as well as corresponding adjustments in business strategy, leadership style, and organisational culture.

This study lends insight into the use of demand management techniques to improve efficiency in downstream wholesale and retail distribution, thereby enhancing sustainability and profitability of business. To serve mainly as a case study and an illustration of the approach, the scope of the study is limited to six stores in the distribution network of the case company.

Retailers can explore the use of demand management techniques to increase distribution efficiency and hence competitiveness of the company. The approach can also assist managers in adopting best practices among stores and facilitate more effective allocation of distribution resources to serve different market segments.

Using demand management techniques to increase distribution efficiency can reduce delivery frequency and total travel distance. This will help lessen energy usage, carbon emission, traffic congestion, and other negative impacts on the environment.

Research in retail distribution efficiency to date focuses mainly on delivery optimisation through routing and scheduling. Attempts to link demand with supply and use demand management techniques to improve distribution efficiency are relatively limited. This paper fills the gap in the literature by investigating the value of demand management in distribution and explores empirically the significance of the approach to achieve higher wholesale and retail distribution efficiency.

The last 20 years has seen a relentless shift to offshore manufacturing as retailers chase ever‐lower labor costs. The results of this strategy can now be evaluated and we propose that some adjustments are in order. We analyze the case of a North American apparel manufacturer (Griffin Manufacturing, Inc.) that has successfully emerged from a period of major change with a strong and strategic position in the apparel supply chain. This case study documents Griffin’s survival through evolution in capabilities, technology, and especially attitude. The Griffin case study suggests that keeping a portion of the manufacturing onshore at an agile, quick response factory is cost effective: it increases sales and improves margins. However, the new relationship between the parties is much more complex and requires commitment on both sides.

This paper aims to investigate whether academic reference librarians, archivists, catalogers, distance education librarians, public librarians, records managers, school librarians, special collections librarians, and systems librarians differ in personality traits measured by the Personal Style Inventory: i.e. adaptability, assertiveness, autonomy, conscientiousness, customer service orientation, emotional resilience, extraversion, openness, optimism, teamwork, tough‐mindedness, visionary/operational work style, and work drive. It also aims to investigate whether personality traits of those in person‐oriented library specialties differ from those in technique‐oriented (technical) library specialties.

A total of 2,075 librarians/information professionals were surveyed in non‐random sample. The Personal Style Inventory is a normal personality inventory assessing important traits for the world of work. It was used in a two‐step cluster analysis for the data analysis.

The paper finds that distinct personality traits were associated with the different types of librarians. There was also a “unadaptive” cluster composed of individuals from all specialties. There were distinguishing traits associated with person‐oriented and technique‐oriented specialties.

Results were not generalizable due to the non‐random sample. Gender was not collected. The research has implications for career counseling.

There have been few studies of personality traits in library specialties, none measuring both narrow work trait and broad personality trait variables.

To achieve a full understanding of the role of marketing from plan to profit requires a knowledge of the basic building blocks. This textbook introduces the key concepts in the art or science of marketing to practising managers. Understanding your customers and consumers, the 4 Ps (Product, Place, Price and Promotion) provides the basic tools for effective marketing. Deploying your resources and informing your managerial decision making is dealt with in Unit VII introducing marketing intelligence, competition, budgeting and organisational issues. The logical conclusion of this effort is achieving sales and the particular techniques involved are explored in the final section.