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While the competencies required for global leaders' boundary-spanning have been significantly explored in literature, less attention has been paid to the processes involved in this work. This chapter examines global leaders' boundary-spanning actions, highlighting the need for leadership practices that enhance team cohesion and reinforce an organization's identity to global members. We introduce the organizational-theory concept of identity custodianship and demonstrate its use for understanding the social processes involved in global leaders' boundary-spanning.

The purpose of this empirical study was to introduce the theory of corporate heritage stewardship by focussing on the nascent corporate heritage identity domain. In particular, the research explores managers’ collective understanding of their organisation’s corporate heritage and how the latter is marshalled, and strategically represented, by them. The case study was undertaken in Great Britain’s oldest extant brewery. Established in 1698, Shepherd Neame is one of UK’s oldest companies.

Empirical research informed by a theory-building, case study using qualitative data. This study draws on multiple sources of data generated through semi-structured interviews, the analysis of documents and non-participant observations. The analysis of data was facilitated by a multi-stage coding process and a prolonged hermeneutic interaction between data, emerging concepts and extant literature.

Corporate heritage identity stewardship theory argues that the strategic enactment of a corporate heritage identity is predicated on a particular management mindset, which is meaningfully informed by three awareness dimensions expressed by managers (i.e. awareness of positionality, heritage, and custodianship). These awareness dimensions are underpinned by six managerial stewardship dispositions characterised by a sense of: continuance, belongingness, self, heritage, responsibility and potency. The findings are synthesised into a theoretical framework of managerial corporate heritage identity stewardship.

The insights from this empirical case study meaningfully advance our theoretical understanding of the corporate heritage identity domain. Whilst the empirical contribution of this study is qualitatively different from statistical/substantive generalisations, which seek to establish universal laws, the research insights are valuable in terms of theory-building in their own terms and are analytically generalisable. The insights from this study have the potential to inform further studies on corporate heritage identities, including research underpinned by a positivistic, and quantitative, methodology.

The findings have utility for corporate marketing management, in that they illustrate how a collective corporate heritage mindset can both inform, as well as guide, managers in terms of their stewardship of their firm’s corporate heritage identity. The theoretical framework is of utility in practical terms, in that it reveals the multiple dimensions that are significant for management stewardship of a corporate heritage identity.

The research confirms and expands the notion of management stewardship in corporate identity in corporate marketing contexts by identifying how a multi-dimensional managerial mindset has constitutive and instrumental relevance. Moreover, this study identifies the distinct characteristics of this corporate identity type – corporate heritage identity – which are revealed to have a saliency for managers. Both insights underpin the corporate heritage identity stewardship theory explicated in this article.

In this chapter, the authors adopt a macrofoundations perspective to explore punishment within institutional theory. Institutional theorists have long focused on a single type of punishment – retribution – including the use of sanctions, fines, and incarceration to maintain conformity. The authors expand the types of punishment that work to uphold institutions, organized by visible and hidden, and formal and informal characteristics. The four types of punishment include (1) punishment-as-retribution; (2) punishment-as-charivari; (3) punishment-as-rehabilitation; and (4) punishment-as-vigilantism. The authors develop important connections between punishment-as-charivari, which relies on shaming efforts, and burgeoning interest in organizational stigma and social evaluations. The authors also point to informal types of punishment, including punishment-as-vigilantism, to expand the variety of actors that punish wrongdoing, including actors without the legal authority to do so. Finally, the authors detail a number of questions for each type of punishment as a means to generate a future research agenda.

The purpose of this paper is to advance the general understanding of the corporate heritage domain. The paper seeks to specify the requisites of corporate heritage and to introduce and explicate the corporate heritage marketing and total corporate heritage communications notions.

As befits an opening article of the first special edition specifically devoted to corporate heritage, this article is largely conceptual in character and draws on the extant literature on corporate heritage brands and identities. In illuminating key points, it also makes reference to extant corporate heritage entities/brands.

A provisional theory of corporate heritage sustainability is articulated, as is the enumeration of key corporate heritage traits. The notions of corporate heritage marketing and total corporate heritage communications are introduced and articulated. Key corporate heritage traits requisites encompass omni‐temporality; institution trait constancy; external/internal tri‐generational hereditary; augmented role identities; ceaseless multigenerational stakeholder utility and unremitting management tenacity. Corporate heritage marketing consists of eight dimensions: corporate heritage character/communications/covenant/conceptualisations/culture/constituencies/custodianship/context. Total corporate heritage communicates consists of primary/secondary/tertiary and legacy communications.

The paper notes the need for assiduous management attention to be accorded to organisations with a bona‐fide corporate heritage. Managers are custodians – as are organisational members guardians – of a corporate heritage. Corporate heritage institutions because they are sui generis require distinct approaches vis‐à‐vis their preservation and management.

Corporate heritage identities and corporate heritage brands confer not only corporate but also temporal, territorial, social, cultural and ancestral identities to multi‐generational groups of customers and other stakeholders. As such, they are of importance not only as corporate entities but also as perennial social identities as well. This is of importance to policy makers, managers and owners of corporate heritage identities and corporate heritage brands.

The unveiling of corporate heritage marketing and of total corporate heritage communications perspective and the articulation of key corporate heritage entity traits is original and is of value to corporate communications/corporate marketing scholars and practitioners alike.

The purpose of this paper is to examine how keeping the records of social networking sites (SNS) communication for secondary analysis institutes a new type of memory practice, one that seeks both to capture shared public memories and form new cultural understandings.

Using a framework of documentary and memory practices the study conducts a qualitative content analysis of SNS communications collected from Facebook, GooglePlus and Twitter during a national event. It combines a content analysis of the communications with the analysis of their materiality and form to investigate potential contributions of SNS to social and cultural memory including their subsequent custodianship.

The study finds that the message architecture and metadata of different social networks is comparable and collectively evidences differing aspects of social events to document their unique discourse. Findings demonstrate the contribution SNS is making to social memory and a framework for understanding how SNS in being incorporated into cultural memory practice is presented.

This is one of the few studies that analyses a range of messages from differing SNS in order to understand their impact on cultural memory and the documentary practices of memory institutions.

The purpose of this paper is to summarise findings from collaborative research with Sheffield City Council to help contribute to a national healthy walks initiative. The primary purpose of the initiative is to help encourage a more active lifestyle through the uptake of regular walking. Highlighted here are some of the Sheffield urban walks which aimed to engage specifically with those living in more deprived urban communities. Reawakening the participants’ sense of enquiry and motivation to explore their everyday historic urban surroundings was an important stage in increasing the potential sustainable impact of the walking programme.

The Economic and Social Research Council (ESRC) funded project used an Action Research/collaborative approach to help develop the English Heritage GIS tool (Historic Landscape Characterisation) as both a catalyst for exploring the temporality of space and as a practical desk‐based means for defining potential walking routes.

The healthy walking initiative is used to illustrate how cross‐domain working can provide a powerful means to engage new audiences and it is asserted here that any form of community walking has the potential to increase the sense of custodianship of place.

(Re)awakening of attachment is explored here through engagement with an embedded and everyday material time‐depth. There are many urban residential areas which are not formally addressed by the urban designer, landscape architect, conservation officer or heritage professional and so require the engaged citizen to recognise the potential impacts of incremental change upon their surroundings.

In a quest to increase access to and conserve their collections many institutions are creating websites that do more than advertise the physical collection but provide images and data for selected pieces from their collection. Libraries and archives, some with digital images, are implementing the standards for metadata harvesting and image capture created to facilitate the use of the internet, beyond its use as a tool for resource discovery, to a tool for “distributed custodianship” of resources. Small museums and collections may have trouble justifying the expending of the resources to implement these standards.

This paper describes an evolutionary prototype for an archiving project for Historic Costume that is developing a process to incorporate these standards into an online searchable database for the Collection, http://digimuse.cis.drexel.edu. The evolution of the prototype includes the retrospective conversion of collection data from 3“x5” paper file card to a relational database that includes images. All aspects of standardized data structure from naming conventions, data structure, and image capture have been considered.

The concept of institution has been used by scholars from across a number of disciplines to explain a wide variety of phenomena. However, the philosophical roots of this concept have not been well examined, nor have implications for contemporary institutional analysis been fully appreciated. Returning to the works of Husserl and Merleau-Ponty reveals a depth of thinking that has otherwise been overlooked by institutional theorists. In particular, the author’s analysis reveals two critical insights. First, whereas organizational scholars have closely linked the concepts of institution and taken-for-grantedness, these two concepts were originally understood to be phenomenologically distinct. Second, a detailed examination of Merleau-Ponty’s later work poses the concept of flesh – the twining of the visible and the invisible – as the basis for the interplay of institutions. In turn, the idea of flesh as the foundation of institution invites a more radical reimagining of the growing bifurcation between microfoundations and macrofoundations.