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Article
Publication date: 3 August 2015

Cristina López-Duarte, Marta M. Vidal-Suárez and Belén González-Díaz

The purpose of this paper is to study the influence of cultural positions on the choice of entry mode in foreign direct investment (FDI) – joint ventures vs wholly owned…

1992

Abstract

Purpose

The purpose of this paper is to study the influence of cultural positions on the choice of entry mode in foreign direct investment (FDI) – joint ventures vs wholly owned subsidiaries. The paper focusses on the impact of cultural positions along four cultural dimensions, as well as on the interactions between these positions and FDI’s contextual variables (i.e. linguistic differences).

Design/methodology/approach

A fuzzy set qualitative comparative analysis is performed on a data set of Spanish investments located in the European Union.

Findings

Existence of interaction effects among cultural positions along different dimensions, as well as between cultural positions and FDI’s contextual variables.

Research limitations/implications

Main limitations relate to the data set, as only FDIS carried out by big corporations and coming from a single country are considered.

Practical implications

Managers making decisions on the choice of entry mode must take into account the position relative to each individual cultural dimension, as well as its interaction with other cultural dimensions and FDI’s contextual variables, rather than just considering cultural distances (CDs) between countries.

Originality/value

First, focus on cultural positions (rather than CDs). It allows taking into account both the cultural characteristics of each party and their relative values along individual cultural dimensions. Second, development of a qualitative analysis that considers the contextual features of the investment.

Article
Publication date: 7 April 2021

Ying Zhang, Yuran Li, Mark Frost, Shiyu Rong, Rong Jiang and Edwin T.C. Cheng

This paper aims to examine the critical role played by cultural flow in fostering successful expatriate cross-border transitions.

1288

Abstract

Purpose

This paper aims to examine the critical role played by cultural flow in fostering successful expatriate cross-border transitions.

Design/methodology/approach

The authors develop and test a model on the interplay among cultural intelligence, organizational position level, cultural flow direction and expatriate adaptation, using a data set of 387 expatriate on cross-border transitions along the Belt & Road area.

Findings

The authors find that both organizational position level and cultural flow moderate the relationship between cultural intelligence and expatriate adaptation, whereby the relationship is contingent on the interaction of organizational position status and assignment directions between high power distance and low power distance host environments.

Originality/value

Previous research has shown that higher levels of cultural intelligence are positively related to better expatriate adaptation. However, there is a lack of research on the effect of position difference and cultural flow on such relationship. Our study is among the first to examine how the interaction between cultural flow and organizational position level influences the cultural intelligence (CI) and cultural adjustment relationship in cross-cultural transitions.

Details

Cross Cultural & Strategic Management, vol. 28 no. 2
Type: Research Article
ISSN: 2059-5794

Keywords

Article
Publication date: 14 September 2023

Mustafa Abdül Metin Dinçer, Mustafa Yıldırım and Esra Dil

This study aims to reveal Türkiye's place on the global cultural map through eight dimensions compared to other countries with the help of these two subresearch questions: “Where…

Abstract

Purpose

This study aims to reveal Türkiye's place on the global cultural map through eight dimensions compared to other countries with the help of these two subresearch questions: “Where is Türkiye positioned on Meyer's map, and how is the positioning when country groups are taken into account?”.

Design/methodology/approach

This issue is considered necessary regarding the country’s business culture, which is an emerging market. For this, 17 senior executives engaged in international trade activities were selected as cases. The eight dimensions of Erin Meyer’s culture map were analyzed by considering the interview data obtained from the executives.

Findings

As a result of the analysis, it was determined that Türkiye is in a position that can be called an east–west synthesis in terms of culture, even though it is geographically evaluated within MENA and that it is located close to the middle of the continuum axis on the basis of almost all dimensions. However, the three dimensions out of eight – communication, deciding and trusting – are relatively far from the middle. The authors believe that this situation is closely related to Türkiye’s unique historical characteristics.

Research limitations/implications

The placement of the nations on a cultural map may be useful for practitioners. By looking at the relative position on this map and taking it into consideration while building connections and negotiating, for instance, businesses and policymakers who wish to enhance their ties with Türkiye can be aware of the distinctions between their own countries and Türkiye. The inhibiting nature of qualitative research prevents generalization; however, much bigger data set may be used for a comparable approach. Further research can be done to solve this issue because the cases under examination do not permit comparisons specific to the American continent.

Originality/value

The theoretical contribution of this study lies in its focused revelation of Turkey’s cultural positioning within the context of emerging markets. Positioning the countries on the cultural map can provide some convenience to the practitioners. Türkiye is a crucial clustering center when global production is considered. This opens the country to contact other cultures and enables intercultural transfer and learning.

Details

Review of International Business and Strategy, vol. 34 no. 1
Type: Research Article
ISSN: 2059-6014

Keywords

Article
Publication date: 30 September 2014

Chung-wen Chen

The purpose of this paper is to examine the relationship between gender and ethics, the interaction of job position and gender on ethics, and the three-way interacting effects of…

1426

Abstract

Purpose

The purpose of this paper is to examine the relationship between gender and ethics, the interaction of job position and gender on ethics, and the three-way interacting effects of cultural values, job position, and gender on ethics.

Design/methodology/approach

The individual-level data were from the 2005-2008 wave of World Values Survey data set and the cultural values were from the GLOBE study. The research contained 26,639 subjects from 30 nations and used HLM to conduct data analysis.

Findings

Results showed that men are more likely than women to justify ethically suspect behaviors. In addition, under high in-group collectivism, the ethical difference between genders tends to decrease at high job positions and under high performance orientation, the ethical difference between genders tends to increase at high job positions.

Research limitations/implications

This research depends on secondary data; it is therefore impossible for the author to control the data collection process, which could be an issue for discussion. In addition, because of limited available studies to refer to, the formation of the individual-level moderator, job position, might cause some attention.

Practical implications

Corporate education and training in regards to ethical issues becomes even more vital, especially for men, since the statistical results showed that men are more likely than women to be deviant. Meanwhile, organizations can help themselves by recruiting a greater number of females, as this study shows that females are seen to make more ethically sound decisions than males. Furthermore, under the contexts of high in-group collectivism and low performance orientation, both genders in higher job positions tend to be more unethical than people in lower positions. Since people in higher positions have the right and the power to set the ethical tone for the organization (Clinard, 1983; Posner and Schmidt, 1992), it becomes particularly essential for firms to pay close attention to ethical issues in higher job positions.

Originality/value

The study proved that the relationship between gender and ethics is more complicated than expected; job position, and cultural values can jointly influence the individual-level relationship. In addition, since human behavior is complicated, employing multilevel method to investigate humane behaviors in the field of management becomes necessary in the future.

Details

Cross Cultural Management, vol. 21 no. 4
Type: Research Article
ISSN: 1352-7606

Keywords

Article
Publication date: 1 March 1993

Hoon Park and J. Kline

A major concern facing multinational corporations in the 1990s ishow to prepare managers to operate effectively within another culture.Unfortunately, many corporations seldom…

1004

Abstract

A major concern facing multinational corporations in the 1990s is how to prepare managers to operate effectively within another culture. Unfortunately, many corporations seldom provide cross‐cultural management training because it is considered unnecessary or ineffective by top management. Given such corporate mentality, a major concern facing trainers is how to develop cultural awareness and improve cultural sensitivity. Introduces a new approach for enhancing the efficacy of cross‐cultural training by extending one of the most effective psychotherapeutic counselling methods – transactional analysis – over the cross‐cultural setting. Presents conceptual framework which suggests that a crucial element of cross‐cultural training for managers must be to help them achieve an “adult ego state”, and thus ensure that they maintain the most effective cross‐cultural positionmy culture′s OK, your culture′s OK. By using transactional analysis as a prerequisite to other approaches in cross‐cultural training, trainers can provide a more comprehensive programme which will not only enhance sensitivity and awareness, but ultimately lead to a greater usage of and appreciation for cross‐cultural training by organizations.

Details

Journal of Management Development, vol. 12 no. 3
Type: Research Article
ISSN: 0262-1711

Keywords

Book part
Publication date: 26 September 2017

Achim Oberg, Valeska P. Korff and Walter W. Powell

Organizational fields are shaped by both the relations that organizations forge and the language they express. The structure and discourse of organizational fields have been…

Abstract

Organizational fields are shaped by both the relations that organizations forge and the language they express. The structure and discourse of organizational fields have been studied before, but seldom in combination. We offer a methodological approach that integrates relations and expressions into a comprehensive visualization.

By mapping networks and discourse as co-constitutive, the method illuminates the mechanisms active in organizational fields. We utilize social impact evaluation as an issue field shaped by the presence of an interstitial community, and compare this structure with simulated alternative field configurations.

The simulations reveal that variation in organizations’ openness to adopting concepts from adjacent meaning systems alters field configurations: differentiation manifests under conditions of low overall openness, whereas moderate receptivity produces hybridizations of discourses and sometimes the emergence of an interstitial community that bridges domains. If certain organizations are open while others remain focused on their original discourse, then we observe integration in the discursive domain of the invariant organizations.

The observations from the simulations are represented by visualizing organizational fields as topographies of meaning, onto which interorganizational relations are layered. This representation localizes organizations and their interactions in a cultural space while emphasizing how meanings of relationships and organizational expressions vary with different field configurations. By adding meaning to network data, the resulting maps open new perspectives for institutional research on the adaptation, translation, and diffusion of concepts.

Details

Structure, Content and Meaning of Organizational Networks
Type: Book
ISBN: 978-1-78714-433-0

Keywords

Book part
Publication date: 2 September 2010

Rian Drogendijk and Lena Zander

What we know is that the concept of cultural distance is frequently used, hotly debated and for many intuitively appealing. Suffering from a series of illusionary properties, it…

Abstract

What we know is that the concept of cultural distance is frequently used, hotly debated and for many intuitively appealing. Suffering from a series of illusionary properties, it is argued to have outlived its usefulness. What we need to know is how to conceptualize the complexity of culture as a multi-dimensional, multi-level concept, taking context into account to measure quality rather than quantity (or distance). It is our ambition to do justice to the idea that cultural diversity not only leads to friction or problem creation, but also to enrichment and to generation of solutions. We discuss cultural conceptualizations and suggest cultural profiling and cultural positioning as alternative ways of comparing and contrasting critical cultural differences.

Details

The Past, Present and Future of International Business & Management
Type: Book
ISBN: 978-0-85724-085-9

Book part
Publication date: 2 May 2015

Carlos J. Torelli and Jennifer L. Stoner

To introduce the concept of cultural equity and provide a theoretical framework for managing cultural equity in multi-cultural markets.

Abstract

Purpose

To introduce the concept of cultural equity and provide a theoretical framework for managing cultural equity in multi-cultural markets.

Methodology/approach

Recent research on the social psychology of globalization, cross-cultural consumer behavior, consumer culture, and global branding is reviewed to develop a theoretical framework for building, leveraging, and protecting cultural equity.

Findings

Provides an actionable definition for a brand’s cultural equity, discusses consumer responses to brands that relate to cultural equity, identifies the building blocks of cultural equity, and develops a framework for managing cultural equity.

Research limitations/implications

Research conducted mainly in large cities in North and South America, Europe, the Middle East, and East Asia. Generalizations to less developed parts of the world might be limited.

Practical implications

A very useful theoretical framework for managers interested in building cultural equity into their brands and for leveraging this equity via new products and the development of new markets.

Originality/value

The paper integrates past findings across a variety of domains to develop a parsimonious framework for managing cultural equity in globalized markets.

Details

Brand Meaning Management
Type: Book
ISBN: 978-1-78441-932-5

Keywords

Article
Publication date: 23 January 2007

David Eaton, Rifat Akbiyikli, Teresa de Lemos, Louis Gunnigan, Rana Ozen Kutanis, Martin Casensky, Josef Ladra and Nabil El Sawalhi

The objective of this research is to identify the cross‐cultural similarities and differences of the implementation of the UK PFI procurement process in different contexts.

Abstract

Purpose

The objective of this research is to identify the cross‐cultural similarities and differences of the implementation of the UK PFI procurement process in different contexts.

Design/methodology/approach

The research methodology adopted was the SLEEPT approach. The identified features are examined from source material of various projects within the stated nations. A Delphic approach of confirmation by national collaborators from each country is utilised. Confirming and disaffirming features are examined utilising exogenous cultural drivers.

Findings

The conclusion of this research identifies cross‐cultural features of six different cultures presented as a “cultural compass” which will inform the development of future private finance initiative (PFI)/public private partnership (PPP) projects. The impact of this research will have implications for the appreciation of cultural similarities and differences of national “construction cultures” for effective project delivery of future PFI/PPP projects.

Originality/value

This paper offers an approach that can be generalised for adoption by nations considering the introduction of PFI as a procurement process.

Details

Construction Innovation, vol. 7 no. 1
Type: Research Article
ISSN: 1471-4175

Keywords

Article
Publication date: 19 November 2007

Brent R. MacNab and Reginald Worthley

Comparative cultural closeness between Canada and the U.S. established in part by the Hofstede (1980) study continues to influence some business research efforts that assume…

1334

Abstract

Comparative cultural closeness between Canada and the U.S. established in part by the Hofstede (1980) study continues to influence some business research efforts that assume cultural parity between the two nations. Sampling business professionals, evidence emerges that cautions assuming cultural parity between Canada and the U.S. based on typical and selected Anglo culture type dimensions. Contributing as an updated empirical test of the Anglo culture type assumption between the two nations, uncertainty avoidance was higher in the U.S. sample and varied more by country than by individual characteristics or by an indication of professional discipline type.

Details

Multinational Business Review, vol. 15 no. 3
Type: Research Article
ISSN: 1525-383X

Keywords

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