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This paper aims to the precise critical interpretation of gender roles portrayed in the three selected TV advertisements shown in Bangladesh.
Abstract
Purpose
This paper aims to the precise critical interpretation of gender roles portrayed in the three selected TV advertisements shown in Bangladesh.
Design/methodology/approach
The analysis begins with the theoretical framework of gender roles analysis here in this paper: Goffman’s gender stereotypes hypothesis which is used to identify and analyse the thematic features present in the ads. After critically examining the hypothesis, Kress and Van Leeuwen’s systemic functional analysis framework is used to analyse the semiotic feature to interpret the signs and symbols. After that, Fairclough’s stylistic analysis of discourse analysis is used to find out these features in the advertisements to search the cultural, political implications. Finally, the paper uses Pope’s The Rape of the Lock and it is Cultural-Ecofeminist Analysis of Francois d’Eaubonne.
Findings
This paper tries to connect with the above-mentioned frameworks from a contextual point of view to predict the future progression of the gender representations and their implications in the coming years to check whether the changes in gender roles are reflected in the society or not.
Originality/value
Both in houses and workplaces, women empowerment, more female entrepreneurs in the working forces will bring out a change in the minds of people about the stereotypes and make more women inclusive and the women-friendly environment in Bangladesh and South Asian Countries.
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Keywords
The purpose of this paper is to report on the product of a ten year study, the PhD thesis, “Feminist Systems Thinking: Principles and Practice”, conferred in April, 2012 by the…
Abstract
Purpose
The purpose of this paper is to report on the product of a ten year study, the PhD thesis, “Feminist Systems Thinking: Principles and Practice”, conferred in April, 2012 by the University of Queensland, which contains a set of five practical principles, to assist in policy directions for enhanced community development and project management.
Design/methodology/approach
This research adapted Constructivist Grounded Theory to complete Part A, a theoretical imbrication of Cultural Ecofeminism and Critical Systems Thinking. Part B of the thesis is a set of four applied case studies utilising participatory action research.
Findings
The findings of Part A of this work established a meta‐theoretical framework in the form of five practical principles to guide project managers at various stages and scales of their work. Part B's evaluation of these principles found that the principles can make practitioners' work clearer, identify gaps to address the multiplicity of often overlapping social concerns, and flag implications for future research and practice.
Research limitations/implications
Embedding the principles in practice can help managers plan, guide and evaluate community development interventions. Further research to establish the principles in a wider number of settings would be advantageous.
Social implications
Embedding the principles draws in the voices of those on the margins of any project, helping to avoid superficial consultations and oversight of all (human and non‐human inhabitants) affected.
Originality/value
This work is entirely original. There is no known imbrication of the epistemologies selected for this study. In the recent examination of the thesis, the work was commended for its innovative methodological approach and original contribution to knowledge.
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This paper aims to interpret the multidimensional Asian American identity of immigrant Indians in terms of pan-ethnicity, gender and religion.
Abstract
Purpose
This paper aims to interpret the multidimensional Asian American identity of immigrant Indians in terms of pan-ethnicity, gender and religion.
Design/methodology/approach
The social construction and experience of race in the US and the intersection of multiethnic Asian American identity with race, gender and religion will be used in critically commenting on the interview of primary ethnic identity of Indian Americans including the pan-ethnic identity of Indians in the US as Asian Americans, the Mar Thoma Church community, the second-generation Patel family's union formation in terms of gender identity.
Findings
The future directives include Asian American Movement (AAM) which is trying to incorporate Indians as pan-ethnic identity assimilation and the process of holding American identity as primary identification of Indians.
Practical implications
Policy recommendations are that the US Census Bureau should include Indian Americans as separate ethnic identity for Indian immigrants like the Chinese Americans. USCIS (US Citizenship and Immigration Services) should reform policies to include the wives of H-4 visa holders. The Department of Homeland Security (DHS) should provide secure living environment for Indian immigrants. The US Department of Labor should provide equal opportunities for women in their immigration policies.
Originality/value
This paper will critically analyze the interview results of primary ethnic identity and justify the hypotheses of Asian American identity of Indians, whether (1) they merge with the American identity as part of cultural assimilation or (2) retain their Asian identity beyond Americanized identity or (3) go beyond both American and Asian identity to restate their Indian ethnicity.
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This paper focuses on how feminist research seeks to integrate the inclusion of women in society for them to be active participants in disaster management, and goes on to prove…
Abstract
Purpose
This paper focuses on how feminist research seeks to integrate the inclusion of women in society for them to be active participants in disaster management, and goes on to prove how crucial it is for disaster research to collaborate with feminist research to arrive at a cohesive, interwoven, interdisciplinary field and methodology, while at the same time giving the agency in the hands of local agents for them to bring about change through traditional methods interwoven with broader methodologies. To hand over the process to local agents would result in decolonisation of knowledge production and implementation.
Design/methodology/approach
The paper was written using secondary sources, mainly in the form of books, journal articles and news articles. Reports by international organisations were used to augment data and other theoretical frameworks and references in the paper. The secondary sources were selected keeping in view one of the primary objectives of the paper, namely “decolonising knowledge production”. Analysis by postcolonial authors from the global South has been included. Research and literature based in local contexts form an important part of the sources consulted throughout this paper. The ongoing COVID-19 pandemic has been used as a case study to highlight how disasters are still “gendered”; it opens up space for further research on the topic.
Findings
Even though women are increasingly recognised as agents of positive change in prevention, mitigation and post-disaster efforts, very little is done at the policy and implementation levels to include their experiences and benefit from them. There is an urgent need for systemic, gender-aware changes at socio-economic and political levels so that hazards may be prevented from turning into disasters by reducing the vulnerability of populations.
Originality/value
The importance of this research lies in its interdisciplinary approach and the integration of three fields of study disaster management, feminist/gender studies and decolonising knowledge production. The attempt is to analyse the interdependence of these fields of study to understand the lacunae in planning and implementation of disaster management policies, and to pave the way for further research by way of this integration.
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