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The purpose of this paper is to explore how organizational actors interpret and enact technology in cross-boundary work contexts during e-government implementation in a public organization in East Malaysia.

Case study methodology involving semi-structured interviews, unobtrusive observations, and archival records was utilized in the study. Interview subjects include management staff, general employees, and information technology (IT) specialists to provide rich descriptions of their work practice.

Three distinct contexts contribute to cross-boundary work practice in relation to IT use and non-use, namely, standardization (complete IT use), hybridization (partial IT use), and conventionalization (zero IT use). Technology enactment strategies such as acceptance, avoidance, adaptation, and configuration are employed depending on actors’ interpretation of technology complexity and task interdependency.

Early interventions could involve examining how and why employees accept or avoid technology as part of their work practice and how they switch between enactment strategies. Organizations could ensure better team support to capitalize on the robust social interaction in cross-boundary work contexts to develop greater synergy in technology improvisations.

The study extends the technology enactment perspective as it offers new meanings to structures of action by understanding the temporal agentic orientations and how these are constructed by cross-boundary work contexts. It also offers insight into how enactment strategies are developed according to the productive tensions that arise from the interplay of cognitive orientations.

This chapter seeks to address questions related to the convergence among alternative agrifood movements as well as the convergence between alternative and conventional practices with a focus on local movements. We reconstruct the common conflation of the alternative/conventional binary into a multidimensional measure that recognizes the complex interactions of economic, political, social, and cultural elements in the construction of convention, alterity, and opposition. We also consider several forms of possible convergence: multi-organizational, multi-sectoral (among elements of the agrifood system), multidimensional (among political, economic, cultural, and social practices), and multilevel or scale (hierarchy of spatially embedded governance units). These matters are empirically examined by focusing on the rapidly growing Food Policy Council (FPC) movement in North America. We address the question of this movement’s diffusion, consider its variable linkages between state and civil society, and examine the substantive practices and framings in which the movement has been engaged. While we find that most FPC practices are probably vulnerable to conventionalization, the movement’s most valuable function may be its modular form. That form functions as an incubator of multi-organizational and multi-sectoral experimental practices in a multiplicity of local environments. Further, ties between FPCs provide a networking mechanism for transmitting information about the successes and failures of those experiments among hundreds of locales and regions. Finally, the discourse among the FPC leadership amplifies values favoring the democratization of food, and articulates beliefs in the right to food as well as notions of food citizenship and sovereignty.

This introduction provides an overview of the discourse on alternative agrifood movements (AAMs) to (1) ascertain the degree of convergence and divergence around a common ethos of alterity and (2) context the chapters of the book. AAMs have increased in recent years in response to the growing legitimation crisis of the conventional agrifood system. Some agrifood researchers argue that AAMs represent the vanguard movement of our time, a formidable counter movement to global capitalism. Other authors note a pattern of blunting of the transformative qualities of AAMs due to conventionalization and mainstreaming in the market. The literature on AAMs is organized following a Four Questions in Agrifood Studies (Constance, 2008) framework. The section for each Question ends with a case study to better illustrate the historical dynamics of an AAM. The literature review ends with a summary of the discourse applied to the research question of the book: Are AAMs the vanguard social movement of our time? The last section of this introduction provides a short description of each contributing chapter of the book, which is divided into five sections: Introduction; Theoretical and Conceptual Framings; Food Sovereignty Movements; Alternative Movements in the Global North; and Conclusions.

The purpose of this paper is to investigate the supply chains for organic milk, apples and pasta in eight European countries and how added value is distributed among market players.

Using secondary data and expert interviews, a market overview for the three products is provided as the basis of a more detailed analysis of the added value in 12 organic supply chain examples. For this, interviews with market players and an “added value calculator” tool are employed.

The farm gate and retail price of organic products is higher than conventional. Supermarkets are the main outlet for organic milk and apples in the countries studied, whereas the situation for organic pasta is varied, suggesting that the use of different sale channels is influenced by the food product. The farmers’ share of added value ranges between 3 and 65 per cent of the added value created in the organic supply chains analysed. Organic offers opportunities to increase the farmers’ share of added value both in supermarkets and alternative sale channels, by developing collaboration, physical infrastructures for organic and integrating operations upstream of the chain.

While more research is needed into a larger number of chains, this paper indicates that there are dynamics and features at supply chain level, such as the distribution of added value and the target markets used, that cannot be interpreted according to the binary division between “mainstream” and “alternative” organic suggested by the conventionalisation hypothesis.

The distribution of added value for existing supply chains in eight European countries is calculated by using an effective added value calculator tool.

Through a categorisation of the convergence/divergence frame of this book into conceptual, organisational and analytical, and following a ‘corporate environmental’ and ‘corporate food’ regimes theoretical basis, in this chapter we sum up the findings of this collective work and develop some future research needs. The results presented show that at the conceptual level we can outline two different trends regarding alternative agrifood movements and their social transformation potential. In the global South the movements have a more radical/oppositional focus while in the global North the focus is more alternative/progressive. The context in the latter, where the movements are generally consumers leaded and political consumerism plays an important role, is a serious threat for the movements, leading to a loss of the transformative ideal as mainstreaming and conventionalisation occurs. We wonder if it is possible to build a common fighting strategy with a model perspective that allows global North movements to stay radical/oppositional. At the organisational level we conclude that novel tools are required to build common views promoting oppositional strategies. Experiences from the Diálogo de Saberes suggest that this tool built on different principles and values such as horizontalisation, learning, respect or gender perspective, among others, can be useful in this matter. In this regard, further research is needed to look at how alternative agrifood movements deal with gender and whether ecofeminist theories can help in the process of building a common global oppositional strategy. Finally, the analytical level centred in the production system shows that even at this very pragmatic level the food regime applies and that it is the values underlying each production system what defines the options for convergence and divergence.

This study aims to use organizational fashion to underscore a novel phenomenon in which products, services and practices fade in and out of the tourism/hospitality setting within a specific time frame. Drawing from the fashion theoretical strands in organization research, this paper studies how fashion has been conceptualized, operationalized and then diffused among tourism/hospitality enterprises.

A qualitative case design was used. A total of 37 semistructured in-depth interviews with executives of innovative tourism/hospitality companies (e.g. restaurants, hotels, theme parks and travel agencies) were conducted. This paper focuses on the organizational fashion phenomenon in which organizational trendsetters with creative, “hot” products/services have emerged prominently in the marketplace.

This inquiry illustrates a social phenomenon concerning the organizational fashion setting process by integrating existing production practices among different organizational suppliers in the hospitality sector. Different cases in the study show that fashion consists of a series of hybrid, paradoxical processes. These include conceptualization (conventionalization vs novelty, and personalization vs conformity), operationalization (bundling vs unbundling, and learning vs relearning) and diffusion (framing vs co-framing, and adaptation vs alteration).

Throughout the three continuous processes, service design and identity development for consumption, as well as value creation and knowledge transformation for production, are carried out according to the decision of what is “hot” and what is “out” at a particular time. In essence, fashion helps to explain why hospitality institutions imitate specific innovations to take advantage of popular trends in the consumer market, as well as how such trends vanish eventually.

This research contributes the insight that organizations use fashion as a managerial initiative to translate their organizational goals and improvise nascent products and services. The fashion processes can be triggered by microlevel individual organizations and are spread through a series of social interactions to become macrolevel phenomena in a recurring manner.

In this chapter we discuss the dynamics of convergence-divergence between organic and non-organic farming systems. We are specifically interested in how and in what ways organic systems emerge into a new system that synthesizes the diverse qualities of competing systems. Or, will these systems continue to diverge because of their path dependencies and contradictory, unresolvable logics? Alternatively, are we confronted with conversion? Following a discussion of the origin of organic agriculture and the IFOAM Principles, we explore differentiation of two agricultural paradigms that was developed more than 20 years ago before the rise of GMOs. This comparison identifies the key features of both systems and a first interpretation on the potential of convergence-divergence. Third, we take a macro-look at agro-food chain that offers insights on the convergence-divergence potential in the context of global, economic, market, political, and societal dynamics. Fourth, we discuss convergence-divergence at the production level comparing the four agricultural systems. Finally, we reflect and assess on the explanatory potential of our study for the future development of organic and non-organic agriculture/farming. We conclude that there is more evidence for conversion than for convergence.

Purpose – This chapter presents an analysis of a researcher-led follow-up activity during an early childhood reading lesson that was aligned with a gradual release of responsibility (GRR) model. Particularly, the authors seek to understand how students used their language(s) in this lesson, how they described particular linguistic decisions, and how language could be further conceptualized in such events.

Design/Methodology/Approach – The authors develop a telling case (Mitchell, 1984) from the guided instruction portion of a lesson to make salient theoretical connections between metacognitive strategies taught in early literacy and metalinguistic knowledge theorized from the field of linguistic anthropology. The lesson was video recorded for interactional analysis. The video recording was also used to stimulate recall and allow students to reflect on their own language use.

Findings –Through the telling case, the authors use language socialization as a lens to understand the way students represent story retell with physical objects. Though some students do not use the school-based conventionalized form of retelling, they do engage in retelling by using a variety of other forms. The authors highlight through the case that the metacognitive strategy of story retell is distinct from the abstract linear, left-to-right representation of sequencing of events.

Research Limitations/Implications – This study suggests that further attention is needed to theorize the relationship between reading strategies and forms of representation in multilingual preschool contexts. In particular, the very notions of literacy and language need to be nuanced through conversations among multiple disciplines.

Practical Implications – Practitioners are encouraged to attend to the differences between metacognitive strategies that are useful for reading comprehension and the expected styles of representation. Teachers can consider leveraging the communicative repertoires of emergent bilingual students as they accomplish early literacy activities, thereby, potentially offering further scaffolds for learning reading strategies.

Originality/Value of Paper – This chapter brings nuance to the GRR model by demonstrating that there is a difference between the GRR of metacognitive strategies in reading instruction and the way they are represented through diverse semiotic repertoires.

This study investigates the relationship between stressors that are part of law enforcement job responsibilities or associated with police work and the relationships of law enforcement officers. This study uses a standardized testing instrument for relationships, the Marital Satisfaction Inventory-Revised (MSI-R) (Snyder, 1997) and a qualitative tool developed by the researcher, the Law Enforcement-Based Family Survey (LEBFS). The MSI-R is a self-report measure that identifies for each partner the nature and the extent of the distress along key dimensions of the relationship. The LEBFS examines themes among law enforcement officers and is used as an exploratory measure. Participants for the study were chosen based on their active duty status and personal relationships, utilizing a sampling procedure. The Los Angeles Police Department, Los Angeles, California, employed the law enforcement officers for this study, and participation was voluntary and confidential.

The success enjoyed by some of the alternative agrifood movements has led to a dual process: on the one hand, their mainstreaming and cooptation; while on the other hand, their institutionalization into public regulation and law. This dual process is the result of the influence these movements have had on consumers and politicians and serves to demonstrate the constant exchange between the spheres of public and private regulation, a feature that characterizes the neoliberal model of governance. In turn, this has led to the appearance of new alternative initiatives which may converge with or diverge from founding initiatives when these are the result of divisions within a movement. The question that arises here is obvious: despite these evident achievements, by working within the market and using the tools of neoliberal regulation, have these movements managed to generate the social change they intended from the outset? This chapter will attempt to answer the question by offering a reflection on two of the most widely discussed aspects of this strategy: first, the private and/or public space where these movements develop and the citizen-consumer duality of the actors to whom they appeal; and second, their ability to generate standards, norms, and certification systems, that is, their ability to establish the rules of the game.