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1 – 10 of over 1000
Book part
Publication date: 29 November 2012

Joong-Woo Lee, Sohee Park and Amjad Hadjikhani

The question under the focus is how an MNC manages the increasing demands for corporate social responsibility when entering and expanding in a market. Based on business network…

Abstract

The question under the focus is how an MNC manages the increasing demands for corporate social responsibility when entering and expanding in a market. Based on business network, the study develops a view highlighting the four concepts of learning, commitment, legitimacy and trust for studying of socio-political relationships. The view is employed for analysis of the experiences of a Korean MNC's entry into the Chinese market. The case illustrates that the Korean MNC, Samsung Electronics, has behaved proactively by large commitment in several long- and short-term projects towards the society. Besides the theoretical view, the study contributes new knowledge on how the MNC's activities have enabled the firm to transfer learning, commitment, legitimacy and trust from socio-political relationships to business relationships. Further, it adds new knowledge on how corporate social responsibility plays a critical role in a successful entry, thereby building up a stable market position.

Book part
Publication date: 28 February 2020

Andy Miah

This chapter examines the catalysts that led drones to become a vast consumer market in a very short space of time. It tells the story of the drone’s resurgence as an object of…

Abstract

This chapter examines the catalysts that led drones to become a vast consumer market in a very short space of time. It tells the story of the drone’s resurgence as an object of popular desire and how this reflects a certain kind of technotopian allure, which is found more widely in the technological consumer culture. In so doing, it examines the historical origins of the drone across military aviation and musical culture, along with the major achievements in modern civilian drone exploration. The chapter also draws on literature in design theory, historical analyses of drone patents and speculative fictions within product development to articulate the central drivers behind the proliferation of drones in civil society.

Details

Drones: The Brilliant, the Bad and the Beautiful
Type: Book
ISBN: 978-1-83867-985-9

Keywords

Book part
Publication date: 24 August 2011

Tommy Tsung Ying Shih

Researchers continue to seek understanding of industrialization as a state managed process. How to create and implement new industries based on advanced knowledge is on the policy…

Abstract

Researchers continue to seek understanding of industrialization as a state managed process. How to create and implement new industries based on advanced knowledge is on the policy agenda of many advanced nations. Measures that promote these developments include national capacity building in science and technology, the formation of technology transfer systems, and the establishment of industrial clusters. What these templates often overlook is an analysis of use. This chapter aims to increase the understanding of the processes that embed new solutions in structures from an industrial network perspective. The chapter describes an empirical study of high-technology industrialization in Taiwan that the researcher conducts to this end. The study shows that the Taiwanese industrial model is oversimplified and omits several important factors in the development of new industries. This study bases its findings on the notions that resource combination occurs in different time and space, the new always builds on existing resource structures, and the users are important as active participants in development processes.

Details

Interfirm Networks: Theory, Strategy, and Behavior
Type: Book
ISBN: 978-1-78052-024-7

Keywords

Abstract

Details

Strategy and Geopolitics
Type: Book
ISBN: 978-1-78714-568-9

Content available
Book part
Publication date: 15 April 2021

David Arditi

Abstract

Details

Streaming Culture
Type: Book
ISBN: 978-1-83982-768-6

Book part
Publication date: 29 March 2016

Marc Wouters, Susana Morales, Sven Grollmuss and Michael Scheer

The paper provides an overview of research published in the innovation and operations management (IOM) literature on 15 methods for cost management in new product development, and…

Abstract

Purpose

The paper provides an overview of research published in the innovation and operations management (IOM) literature on 15 methods for cost management in new product development, and it provides a comparison to an earlier review of the management accounting (MA) literature (Wouters & Morales, 2014).

Methodology/approach

This structured literature search covers papers published in 23 journals in IOM in the period 1990–2014.

Findings

The search yielded a sample of 208 unique papers with 275 results (one paper could refer to multiple cost management methods). The top 3 methods are modular design, component commonality, and product platforms, with 115 results (42%) together. In the MA literature, these three methods accounted for 29%, but target costing was the most researched cost management method by far (26%). Simulation is the most frequently used research method in the IOM literature, whereas this was averagely used in the MA literature; qualitative studies were the most frequently used research method in the MA literature, whereas this was averagely used in the IOM literature. We found a lot of papers presenting practical approaches or decision models as a further development of a particular cost management method, which is a clear difference from the MA literature.

Research limitations/implications

This review focused on the same cost management methods, and future research could also consider other cost management methods which are likely to be more important in the IOM literature compared to the MA literature. Future research could also investigate innovative cost management practices in more detail through longitudinal case studies.

Originality/value

This review of research on methods for cost management published outside the MA literature provides an overview for MA researchers. It highlights key differences between both literatures in their research of the same cost management methods.

Book part
Publication date: 7 June 2007

John D. Branch

As [Alexander Graham] Bell raced to perfect his telephone, he was also writing up specifications to be filed with the United States Patent Office in Washington. On March 7, 1876…

Abstract

As [Alexander Graham] Bell raced to perfect his telephone, he was also writing up specifications to be filed with the United States Patent Office in Washington. On March 7, 1876, he was issued patent number 174,465. Meanwhile, Bell had discovered that a wire vibrated by the voice while partially immersed in a conducting liquid, like mercury, could be made to vary its resistance and produce an undulating current. In other words, human speech could be transmitted over a wire. On March 10, 1876, as he and Mr. Watson set out to test this finding, Bell knocked over what they were using as a transmitting liquid – battery acid. Reacting to the spilled acid, Mr. Bell is alleged to have shouted, “Mr. Watson, come here. I want you!” (PBS, 2003)

Details

Consumer Culture Theory
Type: Book
ISBN: 978-1-84855-984-4

Book part
Publication date: 19 November 2016

Frederick Betz

Abstract

Details

Strategic Thinking
Type: Book
ISBN: 978-1-78560-466-9

Book part
Publication date: 1 August 2017

Terence A. Brown, Douglas C. Friedman and Zinaida Taran

The purpose of this chapter is to examine the phenomenon of “showrooming” in which shoppers use mobile devices in retail stores to check prices and other data on products that…

Abstract

Purpose

The purpose of this chapter is to examine the phenomenon of “showrooming” in which shoppers use mobile devices in retail stores to check prices and other data on products that they then may buy online.

Methodology/approach

We conducted depth interviews with 50 consumers, 13 small retailers, and 6 large retailers.

Findings

We identified four distinct behavioral groups of customers and six strategies small retailers are currently using or could use to address the potential problems showrooming can create. We also identified a new type of reference pricing.

Research limitations/implications

This research provides a guide researchers can use in further work on showrooming. The research consists of depth interviews. It is possible that other types of retailers may have developed other strategies not identified here or that a larger number of non-student participants would have identified other categories, though differences between students and non-students in our sample were not noteworthy.

Practical implications

This chapter provides a practical guide to small retailers as to how they can deal with the growing practice of showrooming, helping them to choose strategic responses based on the types of consumers they serve.

Originality/value

This is one of the first papers to be published in an academic journal on the value of showrooming. It provides a typology of consumers grouped by their behavior, that is, how and why they engage or don’t engage in showrooming. This can help academic researchers in future research as well as managers of small retail businesses. We also identified a new, third type of reference pricing.

Details

Qualitative Consumer Research
Type: Book
ISBN: 978-1-78714-491-0

Keywords

Book part
Publication date: 24 March 2017

Jesper B. Sørensen and Mi Feng

We examine how the organizational identity of established firms affects their strategic outcomes during the emergence phase of a new market. Drawing on cognitive theories of…

Abstract

We examine how the organizational identity of established firms affects their strategic outcomes during the emergence phase of a new market. Drawing on cognitive theories of analogical learning, we build theory about how the established identities of producers influence the fluency with which consumers make sense of novel products, and hence affect valuations. We illustrate this theory through an empirical study of consumer evaluations of de alio entrants during the emergence of the digital camera industry.

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