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Reviews the latest management developments across the globe and pinpoints practical implications from cutting‐edge research and case studies.

This briefing is prepared by an independent writer who adds their own impartial comments and places the articles in context.

Europe's competitiveness, or more specifically that of the European Union (EU), is once again high on the political agenda. The perennial comparisons with the US economy have been joined in more recent years by the challenges posed by the commercial awakening of China and India. Given the difficulty the EU has in making politically awkward decisions, continuing to spend on subsidizing training interventions provides an ideal opportunity to be seen to be responding.

Provides strategic insights and practical thinking that have influenced some of the world's leading organizations.

The briefing saves busy executives and researchers hours of reading time by selecting only the very best, most pertinent information and presenting it in a condensed and easy‐to‐digest format.

This paper analyses the investment patterns of Sino‐British joint ventures in China. The research is based on the data of 551 Sino‐British joint ventures formed over the period of 1983 to 1996. It aims to provide an overview of Sino‐British joint ventures' investment in China and to explain the investment conditions. The article analyses the investment patterns from the dimensions of investment value, geographical location, industry sector and equity ownership. To explain the formation of the patterns, it further explores the host country factors of investment based on the policy framework, economic determinants and business facilitation. It reveals the investment trend, the uneven spatial distribution, the sectoral characteristics and the ownership structure of joint ventures. Suggests that government economic strategy and policies towards FDI are imperative in shaping the investment patterns. Locational advantages, economic growth, industrial structures and reform process are major economic factors influencing the investment decisions. Decentralisation of decision making and local governments' facilitation efforts also play a complementary role in attracting foreign investment.

Suggests that significant changes are taking place within the promotional mix in UK FMCG firms. In particular points to the emergence of public relations as a dynamic tool within the promotional mix, indicating why this tool may have emerged in relation to the more well known promotion tools. Puts forward reasons for changes in promotional mixes and the emergence and usage of new tools. Reports on the perception among FMCG executives of movements towards integration between marketing and corporate public relations.