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The purpose of this paper is to propose a whole set of methods for underwater target detection, because most underwater objects have small samples, low quality underwater images problems such as detail loss, low contrast and color distortion, and verify the feasibility of the proposed methods through experiments.

The improved RGHS algorithm to enhance the original underwater target image is proposed, and then the YOLOv4 deep learning network for underwater small sample targets detection is improved based on the combination of traditional data expansion method and Mosaic algorithm, expanding the feature extraction capability with SPP (Spatial Pyramid Pooling) module after each feature extraction layer to extract richer feature information.

The experimental results, using the official dataset, reveal a 3.5% increase in average detection accuracy for three types of underwater biological targets compared to the traditional YOLOv4 algorithm. In underwater robot application testing, the proposed method achieves an impressive 94.73% average detection accuracy for the three types of underwater biological targets.

Underwater target detection is an important task for underwater robot application. However, most underwater targets have the characteristics of small samples, and the detection of small sample targets is a comprehensive problem because it is affected by the quality of underwater images. This paper provides a whole set of methods to solve the problems, which is of great significance to the application of underwater robot.

This paper aims to examine an early stage of the institutionalization of accounting practices in devolved UK governments, concentrating on: the construction by devolved bodies of a “rational” set of planning and budgeting documents; the extent of homogeneity/heterogeneity in organizational response to seemingly similar institutional pressures; and politicians' cognition of accounting numbers.

The paper uses neo‐institutional theory to examine the planning and budgeting documents of the devolved bodies and material gathered from semi‐structured interviews.

The findings point to a process of nested translations, from mission through aims and objectives to targets, with accounting numbers present only in the last stage whereby time‐bounded targets are formulated and used to assess achievements. Because of the negotiations around the diverging interests of actors, the translation process is neither linear nor stable.

The paper contributes to the literature by: examining the emergence and use of new accounting and budgeting systems in political organizations; understanding the experience of institutionalization of accounting practices; and exploring the impact of accounting reform on political deliberation and joined‐up government.

Studies on color preferences for different types of spaces are scarce and show ambiguous results. This paper aims to present data about preferred colors for two work environments: the office and a meeting room, and two residential spaces: the living room and the bedroom. The authors also explore whether people with different personal characteristics of gender, age, education and type of person have different color preferences.

The data were collected by means of a questionnaire that was distributed among 1,077 Dutch people.

The color white was most frequently mentioned as the preferred color, by 32-44 per cent of all male respondents and 28-38 per cent of all female respondents, dependent on type of space. The choice “no color preference” rated high as well: by 11-22 per cent of men and 7-22 per cent of women. Preferred colors showed to be significantly different for different types of spaces, males and females, different age groups, level of education and type of person.

The research took place in the Netherlands, so only Dutch color preferences have been collected. Due to the many influencing factors, only a selection of the conceptual model could be empirically tested.

Information about color preferences for different types of spaces can support clients, end users and (interior) architects to create environments that people like, which may influence peoples’ well-being in a positive way. It is suggested to apply colors in the built environment more like nature shows.

Until now, no information was available about color preferences for different types of spaces in connection with different types of personalities.

Marketing practitioners know that a product’s color may play an important role in a consumer’s purchase decision, but may not be familiar with the empirical research that has been conducted in this area. The purpose of this paper is to apply an associative learning framework to the color literature to help understand consumer color choices. Specifically, the principles of classical conditioning, a form of associative learning, will be used to make suggestions to practitioners who wish to create or change color associations for their products. The implications of the findings from the color literature are discussed.

The purpose of this paper is to explore, how organization theoretically diverse research on OCR is actually grounded, since insights into the organization theoretical foundations of OCR are completely lacking.

A selection of 85 articles on organizational change was made, published in top tier journals in 2010. The authors conducted a reference analysis based on 18 prominent organization theories and their main contributing authors.

The findings show firstly a very strong theoretical selectivity, focusing on cognitive, learning, and neo-institutional theories. Other theories are almost fully neglected. Secondly, this analysis suggests that current OCR struggles hard with transforming the cognitive frames of topical OT into fruitful accesses to the own object. The resulting theory application appears as a dissatisfying escape strategy, performed to cover theoretical antagonisms and to avoid a deeper confrontation with the underlying assumptions of OCR.

The authors are fully aware that the depth of their analysis is worth broadening. A more comparable scope in the amount of the theories, journals, articles, and of the covered time span would help to substantiate their results.

Pragmatic change approaches rely strongly on organizational change research. If OCR itself is not topical in terms of using available theoretical knowledge, pragmatic approaches fail to stand on solid ground. The paper therefore provides a background for the link between failing empirical change projects and the usage of available scientific knowledge.

An analysis of the organization theoretical topicality of organizational change research is completely missing. The paper therefore not only contributes to the discovery of a blind spot in organizational studies, it possibly helps to explore the reasons for the high percentage of failing change projects.

Adopting a social exchange framework, this article examines the relationship between organizational cynicism and leader–member exchange (LMX) using two different methodologies.

Study 1 utilizes a longitudinal panel design (N = 291) to examine the reciprocal relationships between organizational cynicism and LMX over time. Study 2 (N = 348) positions loyalty as a possible mechanism through which organizational cynicism might impair LMX.

Study 1 provides evidence for the existence of some reciprocity in the relationships between organizational cynicism and LMX; however, organizational cynicism appears to be a stronger predictor of LMX than the obverse. The results of Study 2 suggest that cynical employees are less loyal to their supervisors, and this cynicism can interfere with the reciprocity process inherent in the creation and maintenance of high-quality social exchanges at work.

This is the first study to examine the relations between organizational cynicism and LMX in a longitudinal design. Additionally, the inclusion of loyalty and demonstration that organizational cynicism impacts loyalty to supervisors negatively represents a novel direction in organizational cynicism research.

Purpose – To investigate the potential future role of information delivery in terms of reducing transport-related emissions. The assumed response of travellers to information and the notions of content and context are provided, together with factors that can determine an individual's propensity to seek and engage with travel information.

Methodology/approach – A review of information use, the behavioural stages of change and context design is undertaken, incorporating a research case study in the use of framing.

Findings – Recent theoretical and empirical insights into behavioural change provide new insights into the role of information in reducing transport-related emissions. Traveller information offers many benefits to the user and could be influential in affecting travel behaviour change, although there are socio-psychological factors outside the control of information service designers that also need to be considered, such as the ‘stage of change’ people are at in relation to a change in behaviour.

Originality/value – The chapter examines how travel information could go beyond the provision of trip choice data and incorporate contextual elements to make it more effective. Concepts related to the Transtheoretical Model (stages of change) and the latest thinking in behavioural economics are discussed in relation to an increase in the likelihood of environmental travel alternatives being considered and chosen.

This study aims to test the possible correlation between the letter height-to-width ratio and consumers’ perception of cuteness.

Through the design of three groups of experimental questionnaires, this paper carried out experiments on subjects with different professional backgrounds.

The result shows that perceived cuteness is only beneficial for consumers who adopt communal relationship (rather than exchange relationship) with the brand. Compared to consumers who adopt communal relationship with brands, letters of lower height-to-width ratio are perceived as cuter and thus more preferable than thinner ones, whereas for consumers who adopt exchange relationship with brands, thinner letters are preferred.

To rule out interference, this study focuses only on the height-to-width ratio of the letters. In the future, researchers can pay more attention to the mobility of brand relationships, consumers’ reading strategy and logos’ visual elements that influence consumers’ brand perception (besides height-to-width ratio).

The research reminds scholars that the height-to-width ratio of letters/logos is not only of aesthetic value but also imposes a great impact on consumer perception. And the result of this research explains the contradiction in consumers’ preference for wide vs thin letter shapes and provides evidence for the interaction between brand relationship norms and letter preferences.

To the best of the authors’ knowledge, this research is the first to explore the influence of letter height-to-width ratio in marketing.

The purpose of this paper is to investigate the distinct reasons and more common reasons that reduce customer satisfaction and are antecedents to customer churn behavior in the telecommunication industry.

The study adopted the netnography approach to investigate churn behavior by utilizing online user-generated content in qualified social media communities.

The investigation revealed that “data speed issue”, “ineffective relationship building”, “service area coverage issues” and “billing issues” are some of the most important attributes that influence a consumers' decision to churn. Further, the churn consequence influencers model summarizes the attributes that contribute to overall dissatisfaction and finally results in churn behavior. The study found out the application of the netnography approach in a quantitatively dominant research area and stands out with its insights from a rich qualitative data.

Proper clarification of customer expectations and pain points can help reduce customer churn. The study will serve as the basis for developing future churn prediction models that will contribute to the informed decision-making process.

Contributing to research on customer churn behavior, the study offers a novel attempt to study customer satisfaction and customer churn behavior jointly. The paper is the first attempt that contributes to the extant literature by adopting the unique qualitative approach to understand the reasons for telecommunication churn behavior in the emerging Indian market. Another contribution of this research is that the paper shifts the focus of the electronic word-of-mouth (eWOM) literature to the telecommunications industry, thus adding another block to ongoing research in eWOM communication.

The peer review history for this article is available at: https://publons.com/publon/10.1108/ OIR-02-2020-0048