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Article
Publication date: 27 December 2021

Fatemehalsadat Afsahhosseini and Yaseen Al-Mulla

The purpose of this study is to identify the knowledge gap and future opportunities for developing mobile recommender system in tourism sector that lead to comfortable, targeted…

Abstract

Purpose

The purpose of this study is to identify the knowledge gap and future opportunities for developing mobile recommender system in tourism sector that lead to comfortable, targeted and attractive tourism. A recommender system improves the traditional classification algorithms and has incorporated many advanced machine learning algorithms.

Design/methodology/approach

Design of this application followed a smart, hybrid and context-aware recommender system, which includes various recommender systems. With the recommender system's help, useful management for time and budget is obtained for tourists, since they usually have financial and time constraints for selecting the point of interests (POIs) and so more purposeful trip planned with decreased traffic and air pollution.

Findings

The finding of this research showed that the inclusion of additional information about the item, user, circumstances, objects or conditions and the environment could significantly impact recommendation quality and information and communications technology has become one part of the tourism value chain.

Practical implications

The application consists of (1) registration: with/without social media accounts, (2) user information: country, gender, age and his/her specific interests, (3) context data: available time, alert, price, spend time, weather, location, transportation.

Social implications

The study’s social implications include connecting the app and registration through social media to a more social relationship, with its textual reviews, or user review as user-generated content for increasing accuracy.

Originality/value

The originality of this research work lies on introducing a new content- and knowledge-based algorithm for POI recommendations. An “Alert” context emphasizing on safety, supplies and essential infrastructure is considered as a novel context for this application.

Details

Journal of Cultural Heritage Management and Sustainable Development, vol. 13 no. 4
Type: Research Article
ISSN: 2044-1266

Keywords

Article
Publication date: 23 June 2023

Rubel, Bijay Prasad Kushwaha and Md Helal Miah

This study aims to highlight the inconsistency between conventional knowledge push judgements and the price of knowledge push. Also, a three-way decision-based relevant knowledge…

Abstract

Purpose

This study aims to highlight the inconsistency between conventional knowledge push judgements and the price of knowledge push. Also, a three-way decision-based relevant knowledge push algorithm was proposed.

Design/methodology/approach

Using a ratio of 80–20%, the experiment randomly splits the data into a training set and a test set. Each video is used as a knowledge unit (structure) in the research, and the category is used as a knowledge attribute. The limit is then determined using the user’s overall rating. To calculate the pertinent information obtained through experiments, the fusion coefficient is needed. The impact of the push model is then examined in comparison to the conventional push model. In the experiment, relevant knowledge is compared using three push models, two push models based on conventional International classification functioning (ICF), and three push models based on traditional ICF. The average push cost accuracy rate, recall rate and coverage rate are metrics used to assess the push effect.

Findings

The three-way knowledge push models perform better on average than the other push models in this research in terms of push cost, accuracy rate and recall rate. However, the three-way knowledge push models suggested in this study have a lower coverage rate than the two-way push model. So three-way knowledge push models condense the knowledge push and forfeit a particular coverage rate. As a result, improving knowledge results in higher accuracy rates and lower push costs.

Practical implications

This research has practical ramifications for the quick expansion of knowledge and its hegemonic status in value creation as the main methodology for knowledge services.

Originality/value

To the best of the authors’ knowledge, this is the first theory developed on the three-way decision-making process of knowledge push services to increase organizational effectiveness and efficiency.

Details

VINE Journal of Information and Knowledge Management Systems, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 2059-5891

Keywords

Article
Publication date: 16 March 2023

Yishan Liu, Wenming Cao and Guitao Cao

Session-based recommendation aims to predict the user's next preference based on the user's recent activities. Although most existing studies consider the global characteristics…

Abstract

Purpose

Session-based recommendation aims to predict the user's next preference based on the user's recent activities. Although most existing studies consider the global characteristics of items, they only learn the global characteristics of items based on a single connection relationship, which cannot fully capture the complex transformation relationship between items. We believe that multiple relationships between items in learning sessions can improve the performance of session recommendation tasks and the scalability of recommendation models. At the same time, high-quality global features of the item help to explore the potential common preferences of users.

Design/methodology/approach

This work proposes a session-based recommendation method with a multi-relation global context–enhanced network to capture this global transition relationship. Specifically, we construct a multi-relation global item graph based on a group of sessions, use a graded attention mechanism to learn different types of connection relations independently and obtain the global feature of the item according to the multi-relation weight.

Findings

We did related experiments on three benchmark datasets. The experimental results show that our proposed model is superior to the existing state-of-the-art methods, which verifies the effectiveness of our model.

Originality/value

First, we construct a multi-relation global item graph to learn the complex transition relations of the global context of the item and effectively mine the potential association of items between different sessions. Second, our model effectively improves the scalability of the model by obtaining high-quality item global features and enables some previously unconsidered items to make it onto the candidate list.

Details

Data Technologies and Applications, vol. 57 no. 4
Type: Research Article
ISSN: 2514-9288

Keywords

Article
Publication date: 8 September 2022

Jaeseung Park, Xinzhe Li, Qinglong Li and Jaekyeong Kim

The existing collaborative filtering algorithm may select an insufficiently representative customer as the neighbor of a target customer, which means that the performance in…

Abstract

Purpose

The existing collaborative filtering algorithm may select an insufficiently representative customer as the neighbor of a target customer, which means that the performance in providing recommendations is not sufficiently accurate. This study aims to investigate the impact on recommendation performance of selecting influential and representative customers.

Design/methodology/approach

Some studies have shown that review helpfulness and consistency significantly affect purchase decision-making. Thus, this study focuses on customers who have written helpful and consistent reviews to select influential and representative neighbors. To achieve the purpose of this study, the authors apply a text-mining approach to analyze review helpfulness and consistency. In addition, they evaluate the performance of the proposed methodology using several real-world Amazon review data sets for experimental utility and reliability.

Findings

This study is the first to propose a methodology to investigate the effect of review consistency and helpfulness on recommendation performance. The experimental results confirmed that the recommendation performance was excellent when a neighbor was selected who wrote consistent or helpful reviews more than when neighbors were selected for all customers.

Originality/value

This study investigates the effect of review consistency and helpfulness on recommendation performance. Online review can enhance recommendation performance because it reflects the purchasing behavior of customers who consider reviews when purchasing items. The experimental results indicate that review helpfulness and consistency can enhance the performance of personalized recommendation services, increase customer satisfaction and increase confidence in a company.

Details

Data Technologies and Applications, vol. 57 no. 2
Type: Research Article
ISSN: 2514-9288

Keywords

Article
Publication date: 14 October 2021

Mona Bokharaei Nia, Mohammadali Afshar Kazemi, Changiz Valmohammadi and Ghanbar Abbaspour

The increase in the number of healthcare wearable (Internet of Things) IoT options is making it difficult for individuals, healthcare experts and physicians to find the right…

Abstract

Purpose

The increase in the number of healthcare wearable (Internet of Things) IoT options is making it difficult for individuals, healthcare experts and physicians to find the right smart device that best matches their requirements or treatments. The purpose of this research is to propose a framework for a recommender system to advise on the best device for the patient using machine learning algorithms and social media sentiment analysis. This approach will provide great value for patients, doctors, medical centers, and hospitals to enable them to provide the best advice and guidance in allocating the device for that particular time in the treatment process.

Design/methodology/approach

This data-driven approach comprises multiple stages that lead to classifying the diseases that a patient is currently facing or is at risk of facing by using and comparing the results of various machine learning algorithms. Hereupon, the proposed recommender framework aggregates the specifications of wearable IoT devices along with the image of the wearable product, which is the extracted user perception shared on social media after applying sentiment analysis. Lastly, a proposed computation with the use of a genetic algorithm was used to compute all the collected data and to recommend the wearable IoT device recommendation for a patient.

Findings

The proposed conceptual framework illustrates how health record data, diseases, wearable devices, social media sentiment analysis and machine learning algorithms are interrelated to recommend the relevant wearable IoT devices for each patient. With the consultation of 15 physicians, each a specialist in their area, the proof-of-concept implementation result shows an accuracy rate of up to 95% using 17 settings of machine learning algorithms over multiple disease-detection stages. Social media sentiment analysis was computed at 76% accuracy. To reach the final optimized result for each patient, the proposed formula using a Genetic Algorithm has been tested and its results presented.

Research limitations/implications

The research data were limited to recommendations for the best wearable devices for five types of patient diseases. The authors could not compare the results of this research with other studies because of the novelty of the proposed framework and, as such, the lack of available relevant research.

Practical implications

The emerging trend of wearable IoT devices is having a significant impact on the lifestyle of people. The interest in healthcare and well-being is a major driver of this growth. This framework can help in accelerating the transformation of smart hospitals and can assist doctors in finding and suggesting the right wearable IoT for their patients smartly and efficiently during treatment for various diseases. Furthermore, wearable device manufacturers can also use the outcome of the proposed platform to develop personalized wearable devices for patients in the future.

Originality/value

In this study, by considering patient health, disease-detection algorithm, wearable and IoT social media sentiment analysis, and healthcare wearable device dataset, we were able to propose and test a framework for the intelligent recommendation of wearable and IoT devices helping healthcare professionals and patients find wearable devices with a better understanding of their demands and experiences.

Article
Publication date: 31 May 2022

Som Sekhar Bhattacharyya

The purpose of this study was to ascertain how real options investment perspective could be applied towards monetization of customer futures through the deployment of machine…

Abstract

Purpose

The purpose of this study was to ascertain how real options investment perspective could be applied towards monetization of customer futures through the deployment of machine learning (ML) and artificial intelligence (AI)-based persuasive technologies.

Design/methodology/approach

The authors embarked on a theoretical treatise as advocated by scholars (Cornelissen, 2019; Barney, 2018; Cornelissen, 2017; Smithey Fulmer, 2012; Bacharach, 1989; Whetten, 1989; Weick,1989). Towards this end, theoretical argumentative logic was incrementally used to build an integrated perspective on the deployment of learning and AI-based persuasive technologies. This was carried out with strategic real options investment perspective to secure customer futures on m-commerce apps and e-commerce sites.

Findings

M-commerce apps and e-commerce sites have been deploying ML and AI-based tools (referred to as persuasive technologies), to nudge customers for increased and quicker purchase. The primary objective was to increase engagement time of customers (at an individual level), grow the number of customers (at market level) and increase firm revenue (at an organizational level). The deployment of any persuasive technology entailed increased investment (cash outflow) but was also expected to increase the level of revenue and margin (cash inflow). Given the dynamics of market and the emergent nature of persuasive technologies, ascertaining favourable cash flow was challenging. Real options strategy provided a robust theoretical perspective to time the persuasive technology-related investment in stages. This helped managers to be on time with loading customer purchase with increased temporal immediacy. A real options investment space involving six spaces has also been developed in this conceptual work. These were Never Invest, Immediately Investment, Present-day Investment Possibility, Possibly Invest Later, Invest Probably Later and Possibly Never Invest.

Research limitations/implications

The foundations of this study domain encompassed work done by an eclectic mix of scholars like from technology management (Siggelkow and Terwiesch, 2019a; Porter and Heppelmann, 2014), real options (Trigeorgis and Reuer, 2017; Luehrman, 1998a, 1998b), marketing intelligence and planning (Appel et al., 2020; Thaichon et al., 2019; Thaichon et al., 2020; Ye et al., 2019) and strategy from a demand positioning school of thought (Adner and Zemsky, 2006).

Practical implications

The findings would help managers to comprehend what level of investments need to be done in a staggered manner. The phased way of investing towards the deployment of ML and AI-based persuasive technologies would enable better monetization of customer futures. This would aid marketing managers for increased customer engagement at the individual level, fast monetization of customer futures and increased number of customers and consumption on m-commerce apps and e-commerce sites.

Originality/value

This was one of the first studies to apply real options investment perspective towards the deployment of ML and AI-based persuasive technologies for monetizing customer futures.

Details

Journal of Science and Technology Policy Management, vol. 14 no. 4
Type: Research Article
ISSN: 2053-4620

Keywords

Article
Publication date: 21 August 2023

Gleb Glukhov, Ivan Derevitskii, Oksana Severiukhina and Klavdiya Bochenina

Using the data set about the restaurants from different countries and their customer's feedback, the purpose of this paper is to address the following issues: in the restaurant…

Abstract

Purpose

Using the data set about the restaurants from different countries and their customer's feedback, the purpose of this paper is to address the following issues: in the restaurant industry, how have user behavior and preferences changed during the COVID-19 restrictions period, how did these changes influence the performance of recommendation algorithms and which methods can be proposed to improve the quality of restaurant recommendations in a lockdown scenario.

Design/methodology/approach

To assess changes in user behavior and preferences, quantitative and qualitative data analysis was performed to assess the changes in user behavior and preferences. The authors compared the situation before and during the COVID-19 restrictions period. To evaluate the performance of restaurant recommendation systems in a non-stationary setting, the authors tested state-of-the-art collaborative filtering algorithms. This study proposes and investigates a filtering-based approach to improve the quality of recommendation algorithms for a lockdown scenario.

Findings

This study revealed that during the COVID-19 restrictions period, the average rating values and the number of reviews have changed. The experimental study confirmed that: the performance of all state-of-the-art recommender systems for the restaurant industry has significantly degraded during the COVID-19 restrictions period; and the accuracy and the stability of restaurant recommendations in non-stationary settings may be improved using the sliding window and post-filtering methods.

Practical implications

The authors propose two novel methods: the sliding window and closed restaurants post-filtering method based on the CatBoost classification model. These methods can be applied to classical collaborative recommender algorithms and increase the value of metrics under non-stationary conditions. These methods can be helpful for developers of recommender systems and massive aggregators of restaurants and hotels. Thus, it benefits both the app end-user and business owners because users honestly rate restaurants when they receive good recommendations and do not downgrade because of external factors.

Originality/value

To the best of the authors’ knowledge, this paper provides the first extensive and multifaceted experimental study of the impact of COVID-19 restrictions on the effectiveness of restaurant recommendation systems in different countries. Two novel methods to tackle restaurant recommendations' performance degradation are proposed and validated.

研究目的

利用关于不同国家餐厅及其顾客反馈的数据, 我们探索了以下问题:(i) 在餐饮行业, 用户行为和偏好在COVID-19限制期间如何改变, (ii) 这些变化如何影响推荐算法的性能, 以及 (iii) 可以提出哪些方法来改进封锁情景下的餐厅推荐质量。

研究方法

为了评估用户行为和偏好的变化, 本研究进行了定量和定性数据分析, 对比了COVID-19限制期前后的情况。为了评估非稳态环境中餐厅推荐系统的性能, 我们测试了最先进的协同过滤算法。我们提出并研究了一种基于过滤的方法, 以提高封锁情景下推荐算法的质量。

研究发现

研究发现, 在COVID-19限制期间, 平均评分和评论数量发生了变化。实验研究证实:(i) 在COVID-19限制期间, 所有最先进的餐厅行业推荐系统的性能显著下降; (ii) 使用滑动窗口和后过滤方法可以改进非稳态环境下餐厅推荐的准确性和稳定性。

实践意义

我们提出了两种新方法:基于CatBoost分类模型的关闭餐厅后过滤和滑动窗口方法。这些方法可以应用于经典的协同过滤推荐算法, 并在非稳态条件下提高指标值。这些方法对于推荐系统的开发者和大规模餐厅和酒店聚合平台都有帮助。因此, 这对于应用的最终用户和企业主都有好处, 因为当用户得到良好的推荐时, 他们会诚实地对餐厅进行评价, 而不会因为外部因素降低评分。

研究创新

本文首次提供了COVID-19限制对不同国家餐厅推荐系统有效性影响的广泛多方面的实验研究, 并提出和验证了两种解决餐厅推荐性能下降问题的新方法。

Article
Publication date: 28 February 2023

V. Senthil Kumaran and R. Latha

The purpose of this paper is to provide adaptive access to learning resources in the digital library.

Abstract

Purpose

The purpose of this paper is to provide adaptive access to learning resources in the digital library.

Design/methodology/approach

A novel method using ontology-based multi-attribute collaborative filtering is proposed. Digital libraries are those which are fully automated and all resources are in digital form and access to the information available is provided to a remote user as well as a conventional user electronically. To satisfy users' information needs, a humongous amount of newly created information is published electronically in digital libraries. While search applications are improving, it is still difficult for the majority of users to find relevant information. For better service, the framework should also be able to adapt queries to search domains and target learners.

Findings

This paper improves the accuracy and efficiency of predicting and recommending personalized learning resources in digital libraries. To facilitate a personalized digital learning environment, the authors propose a novel method using ontology-supported collaborative filtering (CF) recommendation system. The objective is to provide adaptive access to learning resources in the digital library. The proposed model is based on user-based CF which suggests learning resources for students based on their course registration, preferences for topics and digital libraries. Using ontological framework knowledge for semantic similarity and considering multiple attributes apart from learners' preferences for the learning resources improve the accuracy of the proposed model.

Research limitations/implications

The results of this work majorly rely on the developed ontology. More experiments are to be conducted with other domain ontologies.

Practical implications

The proposed approach is integrated into Nucleus, a Learning Management System (https://nucleus.amcspsgtech.in). The results are of interest to learners, academicians, researchers and developers of digital libraries. This work also provides insights into the ontology for e-learning to improve personalized learning environments.

Originality/value

This paper computes learner similarity and learning resources similarity based on ontological knowledge, feedback and ratings on the learning resources. The predictions for the target learner are calculated and top N learning resources are generated by the recommendation engine using CF.

Article
Publication date: 6 February 2024

Junyi Chen, Buqing Cao, Zhenlian Peng, Ziming Xie, Shanpeng Liu and Qian Peng

With the increasing number of mobile applications, efficiently recommending mobile applications to users has become a challenging problem. Although existing mobile application…

Abstract

Purpose

With the increasing number of mobile applications, efficiently recommending mobile applications to users has become a challenging problem. Although existing mobile application recommendation approaches based on user attributes and behaviors have achieved notable effectiveness, they overlook the diffusion patterns and interdependencies of topic-specific mobile applications among user groups. mobile applications among user groups. This paper aims to capture the diffusion patterns and interdependencies of mobile applications among user groups. To achieve this, a topic-aware neural network-based mobile application recommendation method, referred to as TN-MR, is proposed.

Design/methodology/approach

In this method, first, the user representations are enhanced by introducing a topic-aware attention layer, which captures both the topic context and the diffusion history context. Second, it exploits a time-decay mechanism to simulate changes in user interest. Multitopic user representations are aggregated by the time decay module to output the user representations of cascading representations under multiple topics. Finally, user scores that are likely to download the mobile application are predicted and ranked.

Findings

Experimental comparisons and analyses were conducted on the actual 360App data set, and the results demonstrate that the effectiveness of mobile application recommendations can be significantly improved by using TN-MR.

Originality/value

In this paper, the authors propose a mobile application recommendation method based on topic-aware attention networks. By capturing the diffusion patterns and dependencies of mobile applications, it effectively assists users in selecting their applications of interest from thousands of options, significantly improving the accuracy of mobile application recommendations.

Details

International Journal of Web Information Systems, vol. 20 no. 2
Type: Research Article
ISSN: 1744-0084

Keywords

Article
Publication date: 16 February 2024

Mengyang Gao, Jun Wang and Ou Liu

Given the critical role of user-generated content (UGC) in e-commerce, exploring various aspects of UGC can aid in understanding user purchase intention and commodity…

Abstract

Purpose

Given the critical role of user-generated content (UGC) in e-commerce, exploring various aspects of UGC can aid in understanding user purchase intention and commodity recommendation. Therefore, this study investigates the impact of UGC on purchase decisions and proposes new recommendation models based on sentiment analysis, which are verified in Douban, one of the most popular UGC websites in China.

Design/methodology/approach

After verifying the relationship between various factors and product sales, this study proposes two models, collaborative filtering recommendation model based on sentiment (SCF) and hidden factors topics recommendation model based on sentiment (SHFT), by combining traditional collaborative filtering model (CF) and hidden factors topics model (HFT) with sentiment analysis.

Findings

The results indicate that sentiment significantly influences purchase intention. Furthermore, the proposed sentiment-based recommendation models outperform traditional CF and HFT in terms of mean absolute error (MAE) and root mean square error (RMSE). Moreover, the two models yield different outcomes for various product categories, providing actionable insights for organizers to implement more precise recommendation strategies.

Practical implications

The findings of this study advocate the incorporation of UGC sentimental factors into websites to heighten recommendation accuracy. Additionally, different recommendation strategies can be employed for different products types.

Originality/value

This study introduces a novel perspective to the recommendation algorithm field. It not only validates the impact of UGC sentiment on purchase intention but also evaluates the proposed models with real-world data. The study provides valuable insights for managerial decision-making aimed at enhancing recommendation systems.

Details

Industrial Management & Data Systems, vol. 124 no. 4
Type: Research Article
ISSN: 0263-5577

Keywords

1 – 10 of over 1000