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Article
Publication date: 10 January 2020

Rahma Oussi and Wafi Chtourou

This study aims to investigate the theoretical limitations of the social network theory applied on employee creativity.

Abstract

Purpose

This study aims to investigate the theoretical limitations of the social network theory applied on employee creativity.

Design/methodology/approach

By combining the social network theory and componential model of creativity, this study studies the possible impact of social capital through its three dimensions (structural, relational and cognitive dimension) on individual creativity, to explore then the moderating effect of cognitive style as individual characteristic on the structural dimension of social capital such weak ties and employee creativity.

Findings

The results show that, on a sample of 95 employees belonging to four companies in the IT sector, predictions based on the social network theory are only weakly verified. Indeed, the relational and cognitive dimensions of social capital do not have a significant impact on individual creativity.

Originality/value

Based on Kim et al.’s (2016) call for future research, this study extends the assumptions of the social network theory announcing that social capital through its structural dimension may have an identical impact on individual creativity in all circumstances.

Details

Competitiveness Review: An International Business Journal , vol. 30 no. 1
Type: Research Article
ISSN: 1059-5422

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Book part
Publication date: 19 August 2015

Fabio Fonti, Massimo Maoret and Robert Whitbred

We extend the literature on network perception by introducing a novel view of how this perception is structured. We propose the concept of Cognitive Aggregated Social

Abstract

We extend the literature on network perception by introducing a novel view of how this perception is structured. We propose the concept of Cognitive Aggregated Social Structures (CASS) as a framework to capture perceptions of opaque networks – that is, networks where relations are difficult to observe due to their features, their members, and the characteristics of the environment in which they operate. We argue that actors simplify their perception of opaque network structures via “chunking,” that is, by cognitively representing network ties as between categories of actors rather than between specific network members. We test the validity of the CASS construct and its predictive power by showing how these representations affect actors’ perceptions of relevant network outcomes. Using data from a major inter-organizational technology consortium, we show that perceived density among “chunks” in the knowledge transfer network is positively related to perceived consortium performance. Finally, we discuss the implications of our findings for the strategic management literature, highlighting potential contributions to strategic formulation and implementation, category emergence, industry evolution, and cognitive barriers to entry.

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Book part
Publication date: 13 July 2016

Matthew E. Brashears and Laura Aufderheide Brashears

Balance Theory has accumulated an impressive record of empirical confirmation at both the micro- and macro-levels. Yet, it is unclear why humans consistently prefer…

Abstract

Purpose

Balance Theory has accumulated an impressive record of empirical confirmation at both the micro- and macro-levels. Yet, it is unclear why humans consistently prefer balanced relations when imbalance offers the opportunity to reap material rewards. We argue that balance is preferred because it functions as a “compression heuristic,” allowing networks to be more easily encoded in, and recalled from, memory.

Methodology/approach

We present the results of a novel randomized laboratory experiment using nearly 300 subjects. We evaluate the independent and joint effects of degree of balance/imbalance and presence/absence of kin compression heuristics on network recall.

Findings

We find that memory for relationship valence is more accurate for balanced, rather than imbalanced, networks and that relationship existence and relationship valence are separable cognitive elements. We also use comparisons between kin and non-kin networks to suggest that humans are implicitly aware of the conditions under which imbalanced networks will be most durable.

Research limitations/implications

We show that the tension/strain postulated to generate mental and behavioral responses to increase balance likely stems from cognitive limitations. More broadly, this connects balance theory to models of human cognition and evolution and suggests that human general processing ability may have evolved in response to social, rather than physical, challenges.

Details

Advances in Group Processes
Type: Book
ISBN: 978-1-78635-041-1

Keywords

Content available
Article
Publication date: 15 August 2019

Miguel Guinaliu-Blasco, Blanca Hernández-Ortega and José L. Franco

The purpose of this paper is to analyse the individual’s experience during the use of Pinterest in a marketing learning process. This experience is a fundamental starting…

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2671

Abstract

Purpose

The purpose of this paper is to analyse the individual’s experience during the use of Pinterest in a marketing learning process. This experience is a fundamental starting point from which to develop marketing learning processes that flow naturally. Thus, it is necessary to examine the components that determine the individual’s experience and to explore consequences such as collaborative learning and marketing learning performance.

Design/methodology/approach

To conceptualise the individual’s experience, this study focuses on her/his state of cognitive absorption (CA) and establishes a second-order formative structure made up of five components: heightened enjoyment, curiosity, control, temporal dissociation and focused immersion. The model is estimated with partial least squares modelling, using SmartPLS 2.0 software.

Findings

The results confirm the significant weights of the components, with the exception of focused immersion, and support the influence of overall CA on the proposed outcomes. They also confirm that collaborative learning exerts a positive influence on the individual’s performance.

Originality/value

This study makes three contributions. First, it holistically examines the individual’s experience during marketing learning and the importance of its constituent components. Second, it establishes what the consequences of the marketing learning experience are, taking into account both social and individual factors, that is, collaborative learning and individual performance. Third, Pinterest is proposed as a social network with great potential in marketing learning. It is a well-known network which includes very interesting features for learning contexts. Nevertheless, it has been little studied in research.

Propósito

El objetivo de la presente investigación es analizar la experiencia del individuo durante el uso de Pinterest en un proceso de aprendizaje de marketing. Este experiencia es un punto de partida fundamental para que el proceso de aprendizaje de marketing se desarrolle de manera fluída. Así, es preciso examinar los componentes que determinan la experiencia del individuo y explorar las consecuencias, como por ejemplo, el aprendizaje colaborativo y los resultados del aprendizaje de marketing.

Diseño/metodología/enfoque

Con el objeto de conceptualizar la experiencia del individuo, este studio centra su atención en la absorción cognitiva (AC) y propone una estructura formativa de segundo orden compuesta por cinco componentes: mayor disfrute, curiosidad, control, disociación temporal e inmersión enfocada. El modelo es estimado mediante el uso de Modelización de Mínimos Cuadrados Parciales, empleando el software SmartPLS 2.0.

Hallazgos

Los resultados confirman el significativo peso de los componentes, con la excepción de la inmensión enfocada, y apoya la influencia de la AC general sobre las consecuencias propuestas. Estos resultados también confirman que el aprendizaje colaborativo tiene una influencia positiva sobre los resultados del individuo.

Originalidad/valor

Este estudio ofrece tres contribuciones. En primer lugar, se examina de manera holística la experiencia del individuo durante el aprendizaje de marketing y la importancia de sus componentes. En segundo lugar, se establece cuales son las consecuencias de la experiencia de aprendizaje de marketing, teniendo en cuenta factores sociales e individuales, es decir, aprendizaje colaborativo y resultados individuales. En tercer lugar, se propone a Pinterest como una red social con un gran potencial en el aprendizaje de marketing. Se trata de una conocida red que incluye interesantes características para los contextos de aprendizaje. A pesar de ello, ha sido escasamente estudiada por los investigadores.

Palabras clave

Experiencia, Absorción cognitiva, Pinterest, Resultados de aprendizaje de marketing, Redes sociales

Tipo de artículo

Artículo de investigación

Details

Spanish Journal of Marketing - ESIC, vol. 23 no. 2
Type: Research Article
ISSN: 2444-9709

Keywords

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Article
Publication date: 19 July 2011

Yang Xu

The purpose of this paper is to investigate the social origin of an entrepreneurial cognitive model of the innovation process.

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2121

Abstract

Purpose

The purpose of this paper is to investigate the social origin of an entrepreneurial cognitive model of the innovation process.

Design/methodology/approach

The specific research question is how an entrepreneur's social capital diversity influences the characteristics of his/her cognitive model of innovation – complexity and centrality. Data were collected in a survey conducted in two waves on a sample of 1,000 new ventures in the USA. Social capital is measured by the position generator method. Cognitive models are measured by the causal mapping method. Regression analysis was used to test the hypotheses.

Findings

The results of the regression analysis support both hypotheses. The analysis shows that social capital diversity at the startup stage increases the complexity and centrality of an entrepreneurial cognitive model of innovation.

Research limitations/implications

Possible limitations are: the low survey response rate; the spread of industries involved; and respondents being the sole data source. Future research could use multiple data sources, focus on a single industry or a set of related industries, and explore other determinants of the cognitive model of innovation.

Practical implications

Entrepreneurs should proactively build a diverse social network at the startup stage because it will positively affect their internal cognitive model of innovation. In the domain of public policy, initiatives such as encouragement of professional, regional, and international networks targeted to early‐stage entrepreneurs may help them build a diverse social network and ultimately shape their strategic actions in new venture innovation.

Originality/value

The paper contributes to the research on mental models and entrepreneurship by studying the role of social relations in the formation of an entrepreneurial cognitive model of innovation. It reveals the positive impact of social capital diversity at the startup stage on the entrepreneur's cognitive framework of an information domain – the innovation process. In addition, empirical measures of latent constructs (complexity and centrality of cognitive models) were developed.

Details

Management Research Review, vol. 34 no. 8
Type: Research Article
ISSN: 2040-8269

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Article
Publication date: 4 January 2013

Peter E. Swift and Alvin Hwang

This paper seeks to add to the research on the role of cognitive and affective trust in promoting knowledge sharing between executives and consequently establishing an…

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5553

Abstract

Purpose

This paper seeks to add to the research on the role of cognitive and affective trust in promoting knowledge sharing between executives and consequently establishing an organizational learning environment.

Design/methodology/approach

This paper examines the influence of one conceptualization of trust, one that has two sub‐constructs – affective (emotional) trust and cognitive (rational) trust – on knowledge sharing among 157 marketing and sales executives.

Findings

The results indicate that affective trust is more important than cognitive trust in sharing interpersonal knowledge, but cognitive trust is more important in creating an organizational learning environment.

Research limitations/implications

The scope of this study was limited to the marketing and sales functions in business to consumer companies. Knowledge sharing is an acute issue in this industry and the results may not be completely applicable to less competitive industries or business functions. Therefore, researchers are encouraged to test the proposed propositions further in other industries and business functions.

Practical implications

The results indicate that organizations should focus on organizational processes which promote both affective and cognitive trust. Such processes include job rotation to improve cognitive understanding and employee screening for affective trust traits.

Originality/value

To date, much of the planned organizational learning efforts have been focused on outside interventions (i.e. training seminars, meetings, etc.) that have value but are limited in their ability to generate sustained levels of trust. To increase knowledge sharing and consequent organizational learning benefits, results of this study indicate that organizations should encourage cognitive and affective trust building endeavours.

Details

The Learning Organization, vol. 20 no. 1
Type: Research Article
ISSN: 0969-6474

Keywords

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Book part
Publication date: 14 July 2014

Ajay Mehra, Stephen P. Borgatti, Scott Soltis, Theresa Floyd, Daniel S. Halgin, Brandon Ofem and Virginie Lopez-Kidwell

Social networks are not just patterns of interaction and sentiment in the real world; they are also cognitive (re)constructions of social relations, some real, some…

Abstract

Social networks are not just patterns of interaction and sentiment in the real world; they are also cognitive (re)constructions of social relations, some real, some imagined. Focusing on networks as mental entities, our essay describes a new method that relies on stylized network images to gather quantitative data on how people “see” specific aspects of their social worlds. We discuss the logic of our approach, present several examples of “visual network scales,” discuss some preliminary findings, and identify some of the problems and prospects in this nascent line of work on the phenomenology of social networks.

Details

Contemporary Perspectives on Organizational Social Networks
Type: Book
ISBN: 978-1-78350-751-1

Keywords

Abstract

Details

IDeaLs (Innovation and Design as Leadership)
Type: Book
ISBN: 978-1-80071-834-0

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Book part
Publication date: 3 August 2017

Matt Bower

This chapter synthesizes findings from the reviews of education using Web 2.0, social networking, mobile learning, and virtual worlds, in light of the earlier chapters on…

Abstract

This chapter synthesizes findings from the reviews of education using Web 2.0, social networking, mobile learning, and virtual worlds, in light of the earlier chapters on context, technology, pedagogy, content, and design. Benefits and issues associated technology-enhanced learning are generalized, with an important finding being the quite different ways that different technologies contribute to each. Twenty technology-enhanced learning design principles are derived from abstracting the Web 2.0, social networking, mobile learning, and virtual worlds literature. The benefits, issues, and technology-enhanced learning design principles are then related to one another by virtue of 13 clusters of concerns, namely pedagogy, access, communication, content representation, collaboration, motivation and engagement, vicarious learning and reflection, digital learning capabilities, assessment and feedback, student-centered learning, learning communities, protecting students, and teacher support. The analysis enables the general learning technology literature to be linked to concrete examples and evidential sources, so that educators and researchers can construct a deep and connected understanding of technology-enhanced learning design.

Details

Design of Technology-Enhanced Learning
Type: Book
ISBN: 978-1-78714-183-4

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Article
Publication date: 1 April 2002

Reijo Savolainen

The author reflects the conceptual and practical questions of network competence in the context of information seeking. Network competence is seen as one of the…

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3747

Abstract

The author reflects the conceptual and practical questions of network competence in the context of information seeking. Network competence is seen as one of the information‐related competences and is defined as the mastery of four major areas: knowledge of information resources available on the Internet, skilled use of the ICT tools to access information, judgment of the relevance of information, and communication. Drawing on the ideas of the social cognitive theory developed by Albert Bandura, a model of network competence is introduced in order to discuss network competence “in action”. In the model, network competence is put in practical context by relating five major factors: network competence, self‐efficacy, outcome expectations, affective factors such as anxiety, and experiences received from information seeking on the Internet. Particular attention is devoted to the connections between network competence and self‐efficacy which denote a person’s judgment of his or her ability to organize and execute action, such as finding information on the Web.

Details

Journal of Documentation, vol. 58 no. 2
Type: Research Article
ISSN: 0022-0418

Keywords

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