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The paper aims to provide a decision-support model to ensure a proper use of the limited resources, financial and not, for the enhancement of the cultural heritage and comprehensive development of small towns from sustainable perspective.

The assessment model is set up using a multi-criteria method that combines elements of linear planning with a performance indicators system that may represent the complexity of the territory’s cultural identity as a result of existing cultural-historical assets.

The model reliability is tested in a case study in a Municipality in southern Italy. The case study’s findings highlight the advantages for the public/private operators, who can consciously choose which preservation and restoration projects to fund while taking into account the effects those decisions will have on the economic, social and environmental context of reference.

Due to the suggested operational approach and the selection of variables for accounting economic, social and environmental impacts by the renewal project, the research findings may not be generalizable. Therefore, it is recommended that researchers look into the suggested theories in more detail.

The study offers implications for designing a user-friendly tool to help decision-making processes from a private–public viewpoint in a reasonable allocation of financial resources among investments for cultural property asset enhancement.

The suggested operational approach provides a reliable information apparatus to depict the decision-making process under small-town development in accordance with sustainability dimensions.

The current scenario is dominated by an urgent need for economic recovery caused by the global health emergency that has been at work since January 2020. Digital transformation plays a crucial role in bringing about this recovery. However, the failure rate of digital transformation projects over the last 10 years is very high. Considering the growing demand for digital transformation from businesses, the digital transformation failure rate, if unchanged, could lead to an exponential growth in technical debt. Technical debt is acquired when the digital transformation to be deployed at a business fails. The accumulation of technical debt will lead not only to economic stalemate but possibly also to yet another setback.

The developed set of methodologies form what has been termed the Digital Transformation Governance Engineering Process (DTGEP). This process can help any business wishing to undertake a digital transformation project to materialize their project in a sustainable, productive and competitive way.

DTGEP prevents the generation of technical debt because organizational knowledge is aligned with the technological solution that best suits the needs of each business in order to support its strategic or business objectives.

DTGEP has already been used to successfully discover the relationship between business features and the prospective digital transformation. However, it needs to be applied in case studies on many other businesses across the economy in order to gather more accurate information that could be clustered by sectors.

DTGEP was tested on a set of 25 projects, and this paper reports several interesting findings regarding its use, like the impact of the digital transformation on different parts of the business model canvas (BMC) and the intellectual capital of the organization developing the digital transformation, and how the status of the organization's intangible assets affects the decision-making process with respect to the prospective digital transformation.

The purpose of this study is to analyze the effect of wine tourism on the economic, social and environmental performance, i.e. the sustainable performance, of Spanish wineries. In addition, age, size and membership in the protected designation of origin are introduced as control variables to increase the precision of the cause-effect relationships analyzed.

A conceptual model is proposed, which is tested by means of structural equation modeling based on data from a survey of 202 Spanish wineries.

The results indicate the existence of a positive and significant link between wine tourism activities and the three performance typologies analyzed in the Spanish wine context.

The study contributes to the academic literature on wine tourism in a remarkable way, as, to the best of the authors’ knowledge, there is no previous literature that has addressed the effect of wine tourism on the sustainable performance of Spanish wineries, making the study useful for both academics and wine professionals who are considering the implementation or development of this typology of tourism in their facilities.

As fertile soil for product promotion, online interest communities have gradually come into brands' view. However, existing research does not clarify whether brand engagement in consumer interaction is beneficial to the development of online interest communities. This study attempts to investigate the effects of brand engagement on the online interest community operation.

The authors propose a model that delineated the influence of brand engagement on consumers' citizenship behavior in the online interest community from the commitment-trust perspective. Scenario-based experiments were conducted and 536 data were collected by simple random sampling.

Results shows that a stronger perception of brand engagement has a positive influence on the relationship (trust and commitment) between the community and its users, which further influences online community citizenship behavior (feedback, advocacy and tolerance) of both posters and lurkers, especially for the posters. Although relationships are more complex, brand engagement activates the development of online interest communities to some extent.

This original study contributes to the commitment-trust theory by examining the impact of brand engagement on citizenship behavior via community commitment and trust in the online interest community context. In addition, this study compares the moderating effect of posters vs lurkers on the relationship between brand engagement and citizenship behavior in the online interest community.