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1 – 10 of over 1000David W. Cravens, Ken Grant, Thomas N. Ingram, Raymond W. LaForge and Clifford Young
Analyses salesforce performance and examines high and lowperformance Australian sales organizations. Chief sales executives in 99companies describe their sales organizationsā…
Abstract
Analyses salesforce performance and examines high and low performance Australian sales organizations. Chief sales executives in 99 companies describe their sales organizationsā² characteristics, management priorities, salesforce performance and sales organization effectiveness. The companies are divided into two performance groups and compared across 31 salesforce performance activities. Important differences between the high and low performance groups concern expense control, sales presentation effectiveness, and sales results performance of salespeople. Identifies important performing issues and indicates guidelines for improving sales organization performance.
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Cross-border acquisitions play an important role in corporate strategic development and international expansion. During the past decades, mergers and acquisitions have been…
Abstract
Cross-border acquisitions play an important role in corporate strategic development and international expansion. During the past decades, mergers and acquisitions have been intensively researched through the lenses of strategic management, corporate finance, behavioral finance, etc. Despite the intense effort, the progress made is still fragmented and lacks unifying theories that approach the entire acquisition process on the one hand, and in-depth research of critical factors on the other. The intent of the research paper is to establish a vital link between academic research and practice of mergers and acquisitions, especially regarding the pre-acquisition evaluation.
In detail, the research paper investigates critical factors ā and their inclusion in the pre-acquisition due diligence, before decision about acquisition is made. Pre-acquisition due diligence theoretically conforms to organizational learning theory, which proposes the more the acquiring firm learns about the acquisition target, the higher the probability of a successful acquisition. The central hypothesis states that due diligence, including the critical factors, in the pre-acquisition phase is related to acquisition success.
Using a multidimensional measure of critical factors, the empirical evidence is based on 85 cross-border acquisitions that took place between 2007 and 2013 in the European automotive industry. The quantitative analysis finds positive association between the Choice of Strategic Partner, Business Capabilities and HR Knowledge, and Financial Factors and Acquisition Premium as critical factors of due diligence and acquisition success. The strongest relationship is between business capabilities and knowledge transfer as the main asset for realization of synergy values and successful acquisition. In this context, the valuation of the business capabilities of the acquisition targets is classified as the main challenge for reflecting suitability of the acquisition price and establishing value generation from the combined firms in the post-acquisition phase.
By studying acquisition risk and critical factors ā both success and failure reasons ā this research tested and proved theoretically sound framework for successful acquisition. From a practical standpoint, the research results provide acquisition management with a proven model for pre-evaluating acquisition candidates by means of comprehensive due diligence.
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A MAN'S LAST WORDS carry presumption of credibility not associated with utterances made earlier in life. William Shakespeare acknowledged this credibility in at least three of his…
Abstract
A MAN'S LAST WORDS carry presumption of credibility not associated with utterances made earlier in life. William Shakespeare acknowledged this credibility in at least three of his plays. When the physician, Cornelius, told Cymbeline that the Queen had confessed that she loved him not, Cymbeline declared, āShe alone knew this;/And, but she spoke it dying, I would not/Believe her lips in opening it.ā
Lawrence F. Cunningham, Clifford E. Young, Moonkyu Lee and Wolfgang Ulaga
The purpose of this paper is to present the results of a study that examined how customers in the USA, France, and Korea perceived and classified a set of 13 services based on…
Abstract
Purpose
The purpose of this paper is to present the results of a study that examined how customers in the USA, France, and Korea perceived and classified a set of 13 services based on multidimensional scaling (MDS).
Design/methodology/approach
A MDS framework was used to map service classifications and actual services in the USA, Korea and France. Results from each country were then compared to the other two countries to determine similarities and differences.
Findings
Results from this research suggest that there are two underlying dimensions that explain approximately 80 percent of the total variance in service perceptions and classifications. Underlying dimensions of the classifications across the three cultures were virtually identical. Differences among the countries were based on relative positioning of classifications and/or services on the underlying dimensions.
Research limitations/implications
Evidence from diverse cultures implies that consumers perceive services in a somewhat simplistic, twoādimensional fashion rather than the complex set of classifications proposed by researchers. Although the complex classifications may be of use to service providers in organizing the delivery of services, the presentation and positioning of those services is along a much simpler framework in the minds of customers.
Originality/value
This is the first time consumerābased perceptions of services have been examined systematically across cultures using a MDS approach.
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Lawrence F. Cunningham, Clifford E. Young and James Gerlach
Few marketing studies look at service classifications for selfāservice technologies (SSTs) and none directly compare consumerābased perceptions of traditional services to SSTs. To…
Abstract
Purpose
Few marketing studies look at service classifications for selfāservice technologies (SSTs) and none directly compare consumerābased perceptions of traditional services to SSTs. To fill this gap, this study aims to examine how customers perceived traditional services and SSTs on service classifications criteria proposed by Lovelock, Bowen and Bell.
Design/methodology/approach
In two separate studies consumer ratings for each classification method on each service were obtained. Using multiādimensional scaling (MDS), 13 traditional services and 12 SSTs were separately mapped onto a perceptual space of service classifications.
Findings
The comparison of the two perceptual spaces reveals that consumers viewed the classifications of convenience, person/object, and delivery for SSTs differently than that for traditional services. The classifications of traditional services were represented by two dimensions of customization/standardization and person/object. In contrast, the classifications of SSTs were represented by two dimensions of customization/standardization and separability/inseparability. Thus the description of the underlying dimensions of services varied by traditional services or SSTs.
Research limitations/implications
It is possible that the results of the MDS were influenced by the use of preset classifications. Results may also be influenced by the authors' choice of MDS method. Further research is needed regarding the classification of SSTs and the use of these classifications for SST design.
Originality/value
This research extends previous consumerābased classification research by including SSTs. The findings identified separate typologies for SSTs and traditional services. The typologies should be of interest to both researchers and managers who are interested in how SSTs are perceived by consumers.
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Lawrence F. Cunningham, James H. Gerlach, Michael D. Harper and Clifford E. Young
This research aims to investigate the premise that the use of internet airline reservation systems is perceived to be riskier than traditional airline reservation shopping.
Abstract
Purpose
This research aims to investigate the premise that the use of internet airline reservation systems is perceived to be riskier than traditional airline reservation shopping.
Design/methodology/approach
A survey of 263 respondents investigated perceived risk at various stages of the consumer buying process.
Findings
The results reveal that perceived risk for airline reservation services follows a pattern throughout the consumer buying process. When viewed as a dynamic process, perceived risk for internet airline services shows more radical changes in risk levels than the traditional service. The analyses indicate that performance, physical, social, and financial risk are related to perceived risk at certain stages of the consumer buying process.
Practical implications
A major finding of this study is that there is a risk premium for internet airline reservation services and the risk premium permeates all stages of the consumer buying process. It is further demonstrated that the internet risk premium does affect usage levels; implying that the internet risk premium is consequential and warrants the implementation of risk mitigation strategies.
Originality/value
Unlike previous studies on perceived risk that typically focused on the relationship of perceived risk and information search, this study examines the dynamics of perceived risk throughout the various stages of the consumer buying process.
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Lawrence F. Cunningham, Clifford E. Young, Wolfgang Ulaga and Moonkyu Lee
In the services marketing literature, few service classifications are based on how customers view services, and fewer of these have been validated crossāculturally. To fill this…
Abstract
In the services marketing literature, few service classifications are based on how customers view services, and fewer of these have been validated crossāculturally. To fill this gap, this research presents the results of a study that examined how US and French customers perceived and classified a set of 13 services based on multidimensional scaling. Service classifications were developed on a perceptual space where the actual services were mapped for two countries, the USA and France. The results of the study suggest that there are two underlying dimensions that explain approximately 80 percent of the total variance in service perceptions and classifications. The dimensions and correlations for the classifications and services displayed many consistencies and some differences among American and French consumers. Directions for future academic research and managerial implications are cited and discussed.
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Timeātoāmarket is giving a competitive edge to many companies today. Some of the tools and methods to assist in this process were discussed at two recent conferences. Jack…
David W Cravens, Thomas N Ingram and Raymond W LaForge
Presents a portfolio model for multiāsales channel effortdeployment. Shows how the approach can help sales management restructuresales channels. Notes that combining an…
Abstract
Presents a portfolio model for multiāsales channel effort deployment. Shows how the approach can help sales management restructure sales channels. Notes that combining an organizationā²s selling effort into multiple sales channels can be facilitated through an analytical approach that considers variations in customer requirements, buying power and contact costs. Concludes that implementing a successful multiple sales channel strategy offers impressive productivity opportunities.
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