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This teaching case was based on both primary and secondary sources of information. An interview with the entrepreneur and protagonist of the case was conducted, recorded and fully transcribed. Also, secondary data (digital and print media) were obtained from the interviewee, before, during and after the interview, as well as on governmental, institutional and company websites.

The Ninho da Águia Farm is a family business located in Minas Gerais and specialized in coffee production. Although founded in 1969 by Aides Gomes Monteiro, it was only when his surfer son Clayton Barbosa Monteiro took over the business that the small farm started focusing on specialty coffee, quality beans and international markets. With no formal education, Clayton managed to implement several managerial, organizational and strategic changes in the company, including its internationalization. Understanding the logic behind the development of the farm can help students understand several important concepts in International Business in relation to international entrepreneurs and effectuation/causation decision-making logics.

This teaching case was designed for graduate courses in international business/international strategy. But because of the richness of the case, it could also be used in other courses (e.g. marketing or international marketing). However, should this be the case, different teaching notes would be necessary.

Students should learn gradual process of internationalization and commitment; reasons for internationalization; and role of networks.

This case is about Bazzar, a small company that sells sauces, toppings and desserts made only with high-quality Brazilian ingredients. The case dilemma refers to market entry strategies and commitment, although other IB topics are addressed.

Originally designed for MBA courses.

CSS 5: International Business

Teaching Notes are available for educators only.

Starting from the knowledge-based view as a theoretical perspective, this study aims to examine how an emerging market multinational enterprise (EMMNE) engages in reverse knowledge transfer (RKT) processes and how such processes are managed by headquarters. Therefore, this paper captures the perspective of top management concerning RKT and the processes used to create, transfer and integrate knowledge.

The study uses a longitudinal design based on the case method of investigation. The case selected for the study was a Brazilian company theoretically sampled for being a domestically, regionally and globally important, information-rich company that operates in an industry in which technology plays a crucial role. The company was also selected for having had asset-seeking motives in at least some of its foreign market entries and for having successfully absorbed foreign-acquired capabilities.

The study provides counterfactual evidence to the springboard perspective, considering timing and speed of the internationalization and catch-up processes and the size of acquisitions. The study also highlights differences to other emerging market multinational enterprises, concerning the internationalization trajectory and catch-up moves, and to traditional MNEs, regarding RKT challenges and practices.

The main limitations of the study relate to the case study method, which does not allow for statistical generalization, although it does support analytical generalization.

The study contributes to the literature by shedding light on the process by which a Latin American multinational firm developed technological capabilities to compete globally, focusing on the symbiotic, self-nurturing relationship between internationalization processes and technology acquisition and integration processes. Moreover, the work provides novel theoretical insights regarding timing, location, size and execution of the RKT activities. Finally, the paper contributes to the understanding of the relational aspects of the RKT process by focusing on building human relationships as the major force behind knowledge integration and examining the resistance of the acquired companies from developed markets to adopt the parent company’s best practices, or to contribute to its integrated knowledge, when the parent company is an EMMNE.

This study investigates how the extant literature approached the issue of small firms’ international market entry enabled by digital platforms.

The paper presents a systematic literature review of the internationalization of small firms using digital platforms. It includes only empirical papers from Scopus and Web of Science databases, covering 2016 to mid-2023.

The study provides both (1) a descriptive analysis of the selected papers, encompassing their temporal and spatial distribution, methods, theoretical perspectives and the type of platform examined and (2) a qualitative analysis of the articles’ content in a narrative review structure, culminating in an integrated framework of key findings and suggested research questions on the role of digital platforms in small firm internationalization.

There is still a very limited number of studies addressing the phenomenon, with several scholars recently calling for further research. This paper compiles, synthesizes, analyzes and integrates the empirical literature on SME internationalization enabled by digital platforms, offering possible future avenues to advance research.

The purpose of this work is to explore what determines a country’s entrepreneurial environment attractiveness, by understanding how countries compare regarding their business environment and entrepreneurial opportunities and whether such aspects have changed over time.

Through a longitudinal country-level cluster analysis of business environments (years 2001 and 2016), this study captures changes in classification of both emerging and developed market economies throughout an attractiveness spectrum, from least to most attractive environments.

Interesting findings involve the difference in trajectories of emerging economies, such as India compared to the stagnation of Brazil, Argentina and South Korea in the 15-year period. The paper seeks to contribute to the debate on the attractiveness of the entrepreneurial environment beyond the simple notion of most and least economically developed countries by providing a framework for dynamic cross-country analysis of entrepreneurial environmental attractiveness that can be further explored, tested and expanded.

Main limitations relate to the non-exhaustive sample of countries and variables. Contributions are both academic and managerial: helping to fill important research gaps in international entrepreneurship, namely, environmental conditions, cross-country comparisons (Coombs et al., 2009) and the understanding of elements of the investment climate (Stern, 2002); and assisting managers, entrepreneurs and policymakers understand what defines a country’s entrepreneurial environment attractiveness to better evaluate potential locations for investment.

The originality of the paper lies in using cluster analysis in a longitudinal study of country attractiveness, as well as in advancing the debate of country attractiveness, by adding a temporal dimension (from factors that are less structural to more conjunctural) and a comparative dimension in a new cross-country comparison framework of analysis.

The present study seeks to investigate female entrepreneurship in turbulent times (COVID-19) and contexts (emerging markets).

An in-depth, multiple-firm (five SMEs), cross-country (2 countries – Brazil and Tunisia), cross-region (Latin America and the MENA region) case study based on a mixed embeddedness perspective.

The study highlights how challenges and uncertainties are managed, what inspires female entrepreneurs and what frightens them. We capture these entrepreneurs' insecurities, self-doubts and creative survival strategies. Our findings reinforce the need for self-efficacy and resilience, as well as the importance of a support network and the ability to “reboot” whenever needed. Despite persistent patriarchal norms and cultures, the women surveyed did not see themselves as female entrepreneurs but as successful entrepreneurs, akin to their male counterparts.

Academically, the study contributes to the fields of entrepreneurship, female entrepreneurship and crisis management with empirical evidence in new contexts (LATAM and MENA regions) and times (collected during a crisis). The results also contribute in a practical way to female entrepreneurs, policy makers and global agencies.

The study's originality arises from a qualitative cross-country comparison of findings from internationally minded companies from under-researched developing countries and regions at an especially interesting and turbulent time: the pandemic of 2020.

This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies.

This briefing is prepared by an independent writer who adds their own impartial comments and places the articles in context.

Female entrepreneurs do not face the same challenges as male entrepreneurs, especially in emerging markets. For most, there are additional uncertainties and institutional biases that must be overcome.

The briefing saves busy executives, strategists and researchers hours of reading time by selecting only the very best, most pertinent information and presenting it in a condensed and easy-to-digest format.