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Article

Fabrícia Durieux Zucco, Clóvis Reis, Sara Joana Gadotti dos Anjos, Samara Jane Effting and Melise de Lima Pereira

The purpose of this paper is to analyze the attributes of Blumenau city brand, from the residents’ perspective and its relation to their intention to remain living there.

Abstract

Purpose

The purpose of this paper is to analyze the attributes of Blumenau city brand, from the residents’ perspective and its relation to their intention to remain living there.

Design/methodology/approach

This is a quantitative study using survey data collected from a sample of 417 subjects, stratified by neighborhood, income class, gender and age. The theoretical and methodological framework is the scale developed by Merrilees et al. (2009) and the FOCUS (2014) report about the self-image of the residents of Blumenau.

Findings

There is a positive relationship between the assessment of the attributes of the municipality and the residents’ attitude toward Blumenau brand. The study also verified a positive relationship between Blumenau brand assessment and the residents’ intention regarding their own future. In fact, the relative satisfaction of the respondents with the attributes of the city, as well as the positive socio-economic indicators, influenced the intention to stay in the municipality.

Originality/value

This work presents a methodological combination of the evaluation of city branding and the intention to remain living in a certain place. The study adds important information on the role of the residents on the process of city brand building, showing that besides the transient assessment, the intentions to remain in a place should be considered, given that such intent is linked to the image that residents have of the city.

Details

International Journal of Tourism Cities, vol. 3 no. 1
Type: Research Article
ISSN: 2056-5607

Keywords

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Book part

Clóvis Reis

This research analyzes how ad formats are incorporated into the structure of radio programming and provides a scheme for classifying advertisements in light of the overall…

Abstract

This research analyzes how ad formats are incorporated into the structure of radio programming and provides a scheme for classifying advertisements in light of the overall organization of the radio programming schedule.

This chapter consists of three parts. The first part presents the main ad formats aired on the radio. The second discusses the challenges for classifying ad formats based on the characteristics usually employed in most studies. Finally, the third part of the chapter proposes a new taxonomic basis for the classification of radio advertising. Scholars from Spain and the United States provide the theoretical framework that serves as a main foundation for this work. However, Brazilian data forms the empirical basis for the classification of the ad formats in this research.

The approach moves the description of ad formats from an individual definition of each type of announcement – the ad formats – toward a broad analysis of radio advertisements, which groups the set of compositions in ad meta formats. The meta formats are distinguishable by the distribution mode or insertion mode of the ads in the radio programming.

The chapter presents an original taxonomy, which allows the development of a general framework regarding the advertising typology aired on the radio.

Future research could use this taxonomy to attend to the new landscape created by the changing electronic media and its influence on the analog radio programming.

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Abstract

Details

Brazil
Type: Book
ISBN: 978-1-78635-785-4

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Book part

Ward Churchill

There is no argument among serious researchers that a mongoloid stock first colonized the New World from Asia. Nor is there controversy about the fact that these…

Abstract

There is no argument among serious researchers that a mongoloid stock first colonized the New World from Asia. Nor is there controversy about the fact that these continental pioneers used the Bering Land Bridge that then connected the Asian Far East with Alaska.– Gerald F. Shields, et al.American Journal of Genetics (1992)

Details

Social Theory as Politics in Knowledge
Type: Book
ISBN: 978-1-84950-363-1

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Book part

Geoffrey Roth

Social media is rapidly become deeply ingrained as part of the journalistic process, and in some cases is replacing traditional journalism as a means for distributing…

Abstract

Social media is rapidly become deeply ingrained as part of the journalistic process, and in some cases is replacing traditional journalism as a means for distributing news. To effectively teach journalism at the university level, we must incorporate social media as both a learning tool and a subject for examination in our classes. This chapter looks at three areas that should be incorporated in teaching journalism. The first is media literacy and social media. The chapter examines the tools and critical thinking needed to distinguish reliable from unreliable information before it is passed on to a news audience. The second is the use of social media as a tool for gathering information. The chapter looks at how social media can be used to make and maintain contacts, dig for unique and impactful stories, and use your social media contacts to improve and enhance your reporting. The third is how to effectively use social media to distribute information, and the pitfalls that can occur when your personal use of social media conflicts with your professional life as a journalist. Each section of the chapter ends with exercises teachers can use with students to hone their social media skills.

Details

Teaching Arts and Science with the New Social Media
Type: Book
ISBN: 978-0-85724-781-0

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Article

Emmanuel O. Nwosu, Obed Ojonta and Anthony Orji

Enhancing household consumption and reducing inequality are among the fundamental goals of many developing countries. The purpose of this study therefore is to…

Abstract

Purpose

Enhancing household consumption and reducing inequality are among the fundamental goals of many developing countries. The purpose of this study therefore is to disaggregate household consumption expenditure into food and non-food and, thus, decompose inequality into within- and between-groups.

Design/methodology/approach

The study adopts generalised entropy (GE) measures. Second, the study uses regression-based inequality decomposition to ascertain the determinants of inequality in food and non-food expenditure using household demographic and socioeconomic characteristics as covariates.

Findings

The results show that non-food expenditure is the major source of inequality in household consumption expenditure in both urban and rural areas with inequality coefficients of above 0.6 compared to about 0.4 for food expenditure. The decompositions also show that within-group inequalities for non-food and food expenditure are, respectively, 0.97 and 0.365 using the Theil index, while between-group inequalities for non-food and food are, respectively, 0.016 and 0.035. Furthermore, the regression-based inequality decompositions show that variables such as living in rural areas, household size, household dwelling and household dwelling characteristics account for the significant proportion of inequality in food and non-food expenditure.

Originality/value

The policy implication of the findings, among others, is that policies should focus on addressing inequality within rural and urban areas, especially with respect to non-food expenditure than in inequality existing between urban and rural areas. These non-food expenditures include expenditure in education, health, energy, accommodation, water and sanitation.

Details

International Journal of Development Issues, vol. 17 no. 3
Type: Research Article
ISSN: 1446-8956

Keywords

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Article

Kevin Walby, Alex Luscombe and Randy K. Lippert

Most existing literature on K9 units has focused on the relationship between police handler and canine, or questions about use of force. The purpose of this paper is to…

Abstract

Purpose

Most existing literature on K9 units has focused on the relationship between police handler and canine, or questions about use of force. The purpose of this paper is to explore the relationship between private donations to public police departments, an increasingly accepted institutional practice in the policing world, and K9 units. Specifically, the authors examine rationales for sponsoring and financially supporting K9 units in Canada and the USA.

Design/methodology/approach

The authors focus on four main themes that emerged in analysis of media articles, interview transcripts, and the results of freedom of information requests.

Findings

These four rationales or repertoires of discourse are: police dogs as heroes; dogs as crime fighters; cute K9s; and police dogs as uncontroversial donation recipients.

Originality/value

After drawing attention to the expanding role of police foundations in these funding endeavors, the authors reflect on what these findings mean for understanding private sponsorship of public police as well as K9 units in North America and elsewhere. The authors draw attention to the possibility of perceived and actual corruption when private, corporate monies become the main channel through which K9 and other police units are funded.

Details

Policing: An International Journal, vol. 41 no. 6
Type: Research Article
ISSN: 1363-951X

Keywords

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Article

Bruno Funchal and Mateus Clovis

The purpose of this paper is to study the effect of changes in creditors' priority defined by the bankruptcy law on firms' capital structure.

Abstract

Purpose

The purpose of this paper is to study the effect of changes in creditors' priority defined by the bankruptcy law on firms' capital structure.

Design/methodology/approach

Taking advantage of the Brazilian bankruptcy law reform as an experiment and using publicly traded firms' balance sheet data, it compares Brazilian firms capital structure before and after the new law, using fixed‐effects panel regression. The empirical results are in line with theories that predict the effects on the capital structure due to changes in creditors' expectations.

Findings

This paper finds evidence of an increase in the debt portion of the capital structure.

Originality/value

The paper contributes the law and finance empirical literature, pointing out that change in creditors' protection induces significant changes in the firms' financing policy.

Details

Journal of Financial Economic Policy, vol. 1 no. 3
Type: Research Article
ISSN: 1757-6385

Keywords

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Article

Chengsi Zhang, Chunming Meng and Lisa Getz

China has witnessed low and stable consumer price inflation in conjunction with high and volatile food price inflation over the past decade. The purpose of this paper is…

Abstract

Purpose

China has witnessed low and stable consumer price inflation in conjunction with high and volatile food price inflation over the past decade. The purpose of this paper is to examine questions about whether or not the link between consumer price inflation and food price inflation has weakened and the determinants of consumer price inflation.

Design/methodology/approach

This paper explores these questions by estimating error correction terms for monetary and external sectors using the Johansen cointegration method.

Findings

Empirical results suggest that the link between consumer price inflation and food prices has not been weakened, food price inflation, especially cereal price inflation, remains a significant driving force for overall consumer price inflation, and international food prices also play a significant role in determining China's inflation dynamics.

Originality/value

The paper construct a multivariate dynamic model that features the link between consumer price inflation and its potential driving variables. It also develops error correction models for food price, non-food price and consumer price inflation, which can accommodate dynamic interactions among the underlying variables.

Details

China Agricultural Economic Review, vol. 6 no. 3
Type: Research Article
ISSN: 1756-137X

Keywords

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Abstract

Details

Genes, Climate, and Consumption Culture
Type: Book
ISBN: 978-1-78743-411-0

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