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Article
Publication date: 4 June 2020

Yu-Hui Fang, Chia-Ying Li and Zeeshan Ahmed Bhatti

Numerous companies have launched brand pages (BPs) on social networking sites to enhance customer-brand communication, cultivate the customer-brand relationship and promote brand…

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Abstract

Purpose

Numerous companies have launched brand pages (BPs) on social networking sites to enhance customer-brand communication, cultivate the customer-brand relationship and promote brand loyalty. This study aims to investigate how BP affordances support social commerce.

Design/methodology/approach

The study devises a theoretical model linking the proposed BP affordances (visibility, selectivity, persistence and interactivity) to three customer values (relationship quality, brand experience and smart shopping feeling [SSF]) to encourage brand loyalty and BP endorsement on the part of the customer.

Findings

Data collected from 591 respondents support all proposed hypotheses. The model explains high variances in brand loyalty and BP endorsement, indicating that relationship quality plays a more salient role in producing brand loyalty, while SSF plays a more important role in eliciting BP endorsement.

Originality/value

The study is unique in four ways. First, drawing on the lens of affordance, it proposes specific affordances for BPs and offers empirical results for their applicability. Second, by incorporating CDL into the research model, it illuminates the high explanatory power of these proposed BP affordances on the three customer values. Integrating the S-O-R model with the affordance perspective and CDL provides a more complete picture of the BP phenomenon. Third, it extends the reach of existing work by examining BP endorsement in social media as a dependent variable beyond brand loyalty, with SSF included as another source of values to shed more light on the relationships depicted in the model. Fourth, by taking trait competitiveness into account, it sheds further light on relationships between customer values and BP endorsement.

Details

Information Technology & People, vol. 34 no. 2
Type: Research Article
ISSN: 0959-3845

Keywords

Article
Publication date: 13 July 2015

Chia-Ying Li

By expanding on the work of White and Yanamandram (2007), the purpose of this paper is to examine the direct and indirect influences of switching barriers on the relationship…

4410

Abstract

Purpose

By expanding on the work of White and Yanamandram (2007), the purpose of this paper is to examine the direct and indirect influences of switching barriers on the relationship between recovery satisfaction and repurchase intentions in an online auction environment.

Design/methodology/approach

Data were collected from 272 customers who had experienced online service recovery in the past six months. Partial-least squares and mediated moderation analysis are employed to test the research model.

Findings

The interrelationships among recovery satisfaction, relationship quality, and repurchase intentions are confirmed. Both lost benefit switching costs and inertia moderate the relationship between recovery satisfaction and repurchase intentions. Attractiveness of alternatives mediates the moderating effect of inertia on the relationship between recovery satisfaction and repurchase intentions.

Originality/value

Unlike previous studies, which have treated switching cost as a switching barrier, or used various components to represent switching barriers, this study incorporates switching cost, relationship quality, inertia, and attractiveness of alternatives as four switching barrier factors. This study further examines the direct and indirect effects of switching barriers on the relationship between recovery satisfaction and repurchase intentions.

Details

Journal of Service Theory and Practice, vol. 25 no. 4
Type: Research Article
ISSN: 2055-6225

Keywords

Article
Publication date: 1 June 2005

Teresa L. Ju, Shu‐Hui Chen, Chia‐Ying Li and Tien‐Shiang Lee

Based on theories of organizational learning and strategic considerations, this study aims to develop a strategic contingency model for technology alliance and identify how…

3886

Abstract

Purpose

Based on theories of organizational learning and strategic considerations, this study aims to develop a strategic contingency model for technology alliance and identify how alliance‐specific factors, strategic factors, and organizational capability factors influence firms to acquire competencies and competitive advantages through technology alliance.

Design/methodology/approach

A six‐page, 94‐item survey questionnaire was developed and mailed to top‐level managers of the semiconductor firms in Taiwan. A total of 63 valid responses were received.

Findings

The study results indicate that firms with higher absorption orientation, higher risk reduction orientation, higher R&D scale economy orientation, and higher top management team experiences tend to perform better in acquiring competitive advantages. In addition, the strategic fit between strategic factors, organizational capability factors and technology alliance choice could lead firms to better competitive advantage.

Research limitations/implications

Although the results of this study are fruitful, several suggestions could be made for academicians and business practitioners. First, the respondent rate of this study is low and could be improved. Second, in addition to the strategic contingency model as developed in this study, more research factors could be further investigated. Third, more case studies could be conducted to reconfirm the results of this study.

Originality/value

The major contribution of this study is to investigate what critical factors would influence the choice of a technology alliance model, and what effects the influencing factors have on the relationship between a technology alliance model and the intended competency development. The results of this study provide very important references for academicians and practitioners to investigate the effectiveness of technology alliance.

Details

Industrial Management & Data Systems, vol. 105 no. 5
Type: Research Article
ISSN: 0263-5577

Keywords

Article
Publication date: 1 July 2006

Teresa L. Ju, Chia‐Ying Li and Tien‐Shiang Lee

Based on theories of organizational learning and strategy, the purpose of this study is to develop a strategic contingency model to identify the interrelationships among knowledge…

5072

Abstract

Purpose

Based on theories of organizational learning and strategy, the purpose of this study is to develop a strategic contingency model to identify the interrelationships among knowledge characteristics, knowledge management (KM) strategy, knowledge integration, organizational learning, KM capability and innovation.

Design/methodology/approach

This study was conducted using the survey method. A total of 800 survey questionnaires were sent to KM managers from the semiconductor, LED, precision machinery, communication, and biotech industries. ANOVA and LISREL were adopted to test 11 hypotheses as developed in this study.

Findings

The research results concluded that: knowledge characteristics with higher modularity and explicitness could enhance organizational learning and knowledge integration; levels of organizational learning, knowledge integration, and KM capability had significant impact on a firm's innovation; the interaction effects of human oriented KM strategy and organizational learning, and system oriented KM strategy and knowledge integration were found to significantly impact KM capability.

Research limitations/implications

To further confirm the results of this cross‐sectional research, more longitudinal research is suggested. To identify the scope of generalization of this study, future research may use the same questionnaire or an abbreviated one to conduct surveys across different industries or different international settings.

Originality/value

The interrelationships among knowledge characteristics, KM capability and innovation have been evaluated extensively in previous studies. However, the interaction effects between organizational learning and KM strategy and between system oriented KM strategy and knowledge integration on KM capability have been largely ignored. The results of this study provide very important references for academics and practitioners to implement the effectiveness of KM.

Details

Industrial Management & Data Systems, vol. 106 no. 6
Type: Research Article
ISSN: 0263-5577

Keywords

Article
Publication date: 13 November 2018

M. Sheikholeslami, Hakan F. Öztop, Nidal Abu-Hamdeh and Zhixiong Li

The purpose of this paper is to research on CuO-water nanofluid Non-Darcy flow because of magnetic field. Porous cavity has circular heat source and filled with nanofluid. Lattice…

Abstract

Purpose

The purpose of this paper is to research on CuO-water nanofluid Non-Darcy flow because of magnetic field. Porous cavity has circular heat source and filled with nanofluid. Lattice Boltzmann Method (LBM) has been used to simulate this problem.

Design/methodology/approach

In this research, LBM has been applied as mesoscopic approach to simulate water-based nanofluid free convection. Koo–Kleinstreuer–Li model is used to consider Brownian motion impact on nanofluid properties. Impacts of Rayleigh number, Darcy number, nanofluid volume fraction and Hartmann number on heat transfer treatment are illustrated.

Findings

It is found that temperature gradient decreases with rise of while it enhances with augment of Ha. Darcy number can enhance the convective flow.

Originality/value

The originality of this work is to analyze the to investigate magnetic field impact on water based CuO-H2O nanofluid natural convection inside a porous cavity with elliptic heat source.

Details

International Journal of Numerical Methods for Heat & Fluid Flow, vol. 29 no. 1
Type: Research Article
ISSN: 0961-5539

Keywords

Article
Publication date: 5 June 2023

Pengsongze Xue and WooMi Jo

Although various booking platforms have been contributing to the dramatic growth of hotel industry, little research has been conducted to understand consumer psychological…

Abstract

Purpose

Although various booking platforms have been contributing to the dramatic growth of hotel industry, little research has been conducted to understand consumer psychological processes and behaviors in online hotel booking. To fill this gap, the current study examines the effect of switching barriers (switching cost and alternative attractiveness) on consumers' decision postponement and repurchase intention. Additionally, the moderating effect of time pressure in different phases of booking decision is investigated.

Design/methodology/approach

A total of 352 samples was collected through an online platform. Data analysis was conducted via Amos 23 (structural equation modeling) and SPSS 24 (descriptive analysis and PROCESS macro).

Findings

Results show that switching cost and alternative attractiveness are two significant drivers of decision postponement and repurchase intention. Meanwhile, time pressure only has a significant moderating effect on the relationship between switching cost and decision postponement.

Practical implications

The findings of this research reveal that hotel operations need to implement strategies to prevent customers' delayed booking decisions and overcome the influence of time pressure on customer decision-making.

Originality/value

These findings stress the importance of consumer perceptions of switching barriers and time span when making hotel reservations online. Hotel practitioners are encouraged to provide multiple human–computer interaction applications to attract novice consumers and increase their familiarity with booking process.

Details

Journal of Hospitality and Tourism Insights, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 2514-9792

Keywords

Article
Publication date: 28 June 2022

Kofi Mintah Oware and King David Kweku Botchway

The purpose of this study is to examine the effect of moral and exchange capital of corporate social responsibility (CSR) disclosure on the financial distress likelihood of family…

Abstract

Purpose

The purpose of this study is to examine the effect of moral and exchange capital of corporate social responsibility (CSR) disclosure on the financial distress likelihood of family management firms in India.

Design/methodology/approach

The constructed data set (i.e. Morgan Stanley Capital International) and Kinder, Lydenberg and Domini social performance rating data format) consists of 66 firms with 655 firm-year observations for family-managed firms that practise sustainability reporting on the Indian stock market from 2010 to 2019.

Findings

The first findings show that current and previous year-two CSR disclosure reduces family management firms’ financial distress. The second findings show that the exchange capital of CSR disclosure does not influence the financial distress likelihood of family management firms in India. The third findings show that moral capital of CSR disclosure of the current year, previous year-one and previous year-two more than likely reduce financial distress likelihood of family management firms in India. This study is robust due to the lagged variables of the dependent variables.

Practical implications

Management investment must be high in moral capital to accrue social capital, but the success is dependent on a policy of continuous support for establishing family-related businesses. Similarly, society can benefit as the firm becomes attractive to green consumers as additions to the consumers of a CSR-driven firm. The consequences can cause firms to be more philanthropic to the community.

Originality/value

The novelty shows that to the best of the authors’ knowledge, no studies examine CSR disclosure’s moral and exchange capital on financial distress likelihood in India. Also, there is no evidence from the perspective of family management studies in CSR-financial distress likelihood nexus.

Article
Publication date: 23 August 2021

Kofi Mintah Oware and Kingsley Appiah

The purpose of this study is to examine the effect of corporate social responsibility assurance practice (CSRAP) on the financial distress likelihood of listed firms in India. It…

Abstract

Purpose

The purpose of this study is to examine the effect of corporate social responsibility assurance practice (CSRAP) on the financial distress likelihood of listed firms in India. It uses the signalling theory to interpret the relationship among the variables of the study.

Design/methodology/approach

The study used the Indian stock market as the testing grounds and applied probit and panel probit regression to examine the data set with 800 firm-year observations from 2010 to 2019.

Findings

The study’s first findings show that firms with an assurance service have a negative correlation and are less likely to stay in financial distress situations for an extended period. However, corporate social responsibility (CSR) assurance has a positive but weak correlation with insignificance with financial distress likelihood of firms in India. The authors also find that the engagement of CSR assurance and level of assurance (limited assurance) does not cause a change in a firm financially distress likelihood of firms in India. However, as assurance service providers, auditing firms are more likely to reduce a firm’s likelihood of financial distress. Finally, the study shows that CSRAP (CSR assurance, assurance service providers and level of assurance) does not moderate the association between CSR expenditure and financial distress likelihood of listed firms in India.

Originality/value

The study findings are the first to examine the level of assurance and financial distress of firms according to the authors’ knowledge. This study also adds new knowledge to the factors that cause or reduces the financial distress of listed firms, including CSRAPs.

Details

Meditari Accountancy Research, vol. 30 no. 6
Type: Research Article
ISSN: 2049-372X

Keywords

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