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Article
Publication date: 26 October 2012

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International Marketing Review, vol. 29 no. 6
Type: Research Article
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ISSN: 0265-1335

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Article
Publication date: 14 August 2019

Fabian Bartsch, Mark Cleveland, Eunju Ko and John W. Cadogan

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International Marketing Review, vol. 36 no. 4
Type: Research Article
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ISSN: 0265-1335

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Book part
Publication date: 23 August 2022

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Global Meaning Making
Type: Book
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ISBN: 978-1-80117-933-1

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