Search results

Suning Group launched Suning.com when its chain stores were developing at the highest speed, realizing the transformation to an Internet retailer. Suning continued to follow the growth strategy of “Technological transformation and Smart Services”, and was renamed Suning Commerce Co. Ltd. It launched a business model of “e-commerce + stores + retail service providers”. Riding on the brand new O2O business model, Suning is thinking and practicing from simple donation to actual implementation, from constructing public welfare network to extending CSR ecosystem in a bid to advance towards deeper and more extensive Internet economy, and to create greater social value.

The purpose of this study is to design a trust-based knowledge-sharing framework based on the characteristics of the e-learning community.

The interaction network is constructed to illustrate the relationships between knowledge-sharing agents and objects. Then, a trust evaluation method for knowledge sharing is proposed based on identified agent types and object types. Three sub-methods are included in the model to provide the trust-level references between agents.

This study develops strategies based on proposed diagnosis framework to improve the willingness of knowledge sharing in the e-learning community. Finally, the authors apply the proposed diagnosis framework to a case study in China to propose strategies for the development of inter-organization knowledge sharing via e-learning community.

Previous research on e-learning community strategies has generally suggested broad guidelines without diagnosing the current trust status. The purpose of this study is to design a trust-based knowledge-sharing framework based on the characteristics of the e-learning community.

To investigate the psychological mechanism of observational learning in the online retailing context, the purpose of this paper is to show how the psychological distance between consumers and products affects modes of observational learning.

Five experimental studies are conducted to test the hypotheses.

The findings show that which modes of observational learning are adopted by consumers is affected by consumers’ psychological distance. Specifically, when the psychological distance between consumers and products is proximal, consumers tend to adopt the termed adequate observational learning mode by considering the interaction of information about popularity and the breadth of appeal of a product to make purchase. However, when the psychological distance is distal, consumers would consider information of popularity and breadth of appeal separately without considering the interaction, termed as inadequate observational learning mode. The observed relationship between psychological distance and observational learning mode could be explained by the construal level.

This research advances the observational learning and psychological distance literature by investigating the psychological mechanism behind observational learning modes. Limitations include the use of scenario-based experiments to test the hypotheses, investigation of a single product attribute (i.e. breadth of appeal) and assessment of popularity information by sales volume alone.

The current research provides a deeper understanding of consumer observational learning modes, which can help online retailers to develop effective product strategies and marketing tactics and, finally, achieve stronger competitive positions.

The present research contributes to the literature by examining the psychological mechanism involved in observational learning. This research distinguishes adequate and inadequate observational learning modes from the perspective of psychological distance.

In the digital age, enterprise social media (ESM) use is becoming more prevalent in the workplace. The “group” function is a very important part in the use of ESM. This paper explores how the characteristics of employees' task requirements affect their group participation behaviors on the ESM.

Based on information processing theory, the authors establish a two-stage research model to explore the impact of task characteristics on employees' online group participation behavior in the context of ESM. Data were collected using a survey of 341 Chinese employees.

The results indicate that (1) task interdependence was positively correlated with participation in small closed groups; (2) task complexity was positively correlated with participation in small groups, large closed groups and open professional groups and (3) task non-routineness was positively correlated with participation in small groups, large closed groups and open professional groups.

This study builds on the literature on task characteristics, information processing theory and employees' online group participation behavior, contributing to the research on ESM in the field of information systems and providing guidance for enterprise practice.

This study identifies a new type of advertising, sponsored ad forwarding, in microblog contexts. It tests the effectiveness of designs of a message with an ad with regard to receivers who are purely online friends or offline friends.

In the main experiment, a three-by-two experimental design was employed. By random assignment, message senders forwarded an ad with either an other-oriented or a self-oriented message to a group of offline friends or purely online friends. In the control group, there was no message accompanying the ad. The data of 218 effective sender-receiver dyads were collected and compared.

The results show that a message with an other-oriented appeal is more effective than one with a self-oriented appeal for dyads with an offline relationship, and a message with a self-oriented appeal is more effective than one with an other-oriented appeal for dyads with a purely online relationship. Overall, the use of appeals significantly boosts ad effectiveness.

This study identifies a new type of marketing practice in social media, namely sponsored ad forwarding. It also proposes appeal orientation as a novel type of message content design. It shows how to apply the right appeal orientation to the right receiver groups, that is, offline or purely online friends.

The purpose of the research was to test whether the novel synthesized additive TEAT can be a substitution for the traditional additive ZDDP partly or entirely in mineral oil.

The extreme pressure, antiwear (AW) and friction reducing property of TEAT was examined, the tribological property of the combination of TEAT and ZDDP was also examined. The worn surfaces of the steel balls were observed using a polarizing optical microscope and x‐ray absorption near edge structure spectroscopy.

The results show that: TEAT can enhance the P_B value of the base oil obviously; TEAT shows better AW performance than ZDDP in high load and a wide range of concentration, it shows better friction‐reducing performance than ZDDP in high load and all the concentration tested; TEAT alone can provide a better AW and friction reducing property than ZDDP and the combination of TEAT and ZDDP; and the tribochemical reaction occurs between novel compound and metallic surface, generating sulfur containing layer mainly exists in the form of FeS.

These findings indicate that TEAT presents better tribological properties than ZDDP in a wide range of practical conditions. TEAT may be a substitute for ZDDP in the future.

Discusses the 6th ITCRR, its breadth of textile and clothing research activity, plus the encouragement given to workers in this field and its related areas. States that, within the newer research areas under the microscope of the community involved, technical textiles focuses on new, ‘smart’ garments and the initiatives in this field in both the UK and the international community at large. Covers this subject at length.

Examines the tenth published year of the ITCRR. Runs the whole gamut of textile innovation, research and testing, some of which investigates hitherto untouched aspects. Subjects discussed include cotton fabric processing, asbestos substitutes, textile adjuncts to cardiovascular surgery, wet textile processes, hand evaluation, nanotechnology, thermoplastic composites, robotic ironing, protective clothing (agricultural and industrial), ecological aspects of fibre properties – to name but a few! There would appear to be no limit to the future potential for textile applications.

Document retrieval has become a hot research topic over the past few years, and has been paid more attention in browsing and synthesizing information from different documents. The purpose of this paper is to develop an effective document retrieval method, which focuses on reducing the time needed for the navigator to evoke the whole document based on contents, themes and concepts of documents.

This paper introduces an incremental learning approach for text categorization using Monarch Butterfly optimization–FireFly optimization based Neural Network (MB–FF based NN). Initially, the feature extraction is carried out on the pre-processed data using Term Frequency–Inverse Document Frequency (TF–IDF) and holoentropy to find the keywords of the document. Then, cluster-based indexing is performed using MB–FF algorithm, and finally, by matching process with the modified Bhattacharya distance measure, the document retrieval is done. In MB–FF based NN, the weights in the NN are chosen using MB–FF algorithm.

The effectiveness of the proposed MB–FF based NN is proven with an improved precision value of 0.8769, recall value of 0.7957, F-measure of 0.8143 and accuracy of 0.7815, respectively.

The experimental results show that the proposed MB–FF based NN is useful to companies, which have a large workforce across the country.

The purpose of this paper is to elicit a conceptual understanding of the moderating effect of trustworthiness on the relationship between organisational culture and employee creativity.

This study is theoretical in nature and draws conceptual insights from an integration of theoretical and conceptual underpinnings: the competing values framework, trustworthiness from the integrative model of organisational trust and the componential theory of individual creativity.

Trustworthiness plays a major role in influencing the degree at which managers engender employee creativity. This study postulates that clan and adhocracy organisational culture dimensions have a positive impact on employee creativity, while market and hierarchy organisational culture dimensions have negative impacts on employee creativity. Employee creativity would be engendered if organisational cultures are tailored towards improving the ability of employees. Engendering of employee creativity is contingent on an acceptable degree of benevolence and integrity expressed between managers and their respective employees.

By integrating several methodological underpinnings to produce a multidimensional model for engendering employee creativity, from the lens of a supportive organisational culture, this study offers novel insights for both managerial practice and actions.