Search results

The purpose of this paper is to develop an approach at defining a retail channel strategy applied to young consumers.

The authors use a qualitative study that adopts the consumer perspective and employed an investiga-tive channel-scan approach based on two scenarios applied to 12 retailers selling childrenswear. The authors studied 139 flows between all the channels and explored the retailers’ child orientation.

The paper revealed that the channel configuration and integration of retailers showed a di-versity of approach leading us to distinguish eight different retail channel strategies. It also appears that there is limited evidence of a specific selling channels designed for children by retailers in selling products aimed at the child market.

This study contributes to the retail marking literature by showing evidence of child orienta-tion in channel management. Nevertheless, the results show the need for future research to understand the causes and effects of channel child orientation and the way it contributes to the retail channel strategy.

The findings have practical implications for retailers by providing a framework to help them in their decision-making regarding retail channel strategy. It also sheds new light on the con-tribution from young consumers in retail channel strategy.

The contribution of this paper is to explore the combined perspective of configuration and integration of the channel-to-market as part of the retail channel strategy. The paper also provides evidence of child orientation in retail channel strategy when retailers selling prod-ucts for children are concerned.

The purpose of this study is to explore warehouse configuration in omni-channel retailing.

A multiple case study is conducted with six large omni-channel retailers from three different sectors.

The study shows an increase in the number, variation and frequency of flows passing through omni-channel warehouses. Along with an increased variety of stock keeping units (including singles vs multipacks), there is an increase in the complexity of planning and coordination of order fulfillment. Retailers test a mix of different solutions for storage and picking and partly shift focus to advanced sorting operations. The companies already have or plan to invest in substantial automation systems, which emphasize the importance of capturing and using accurate master data.

The study highlights the need to understand the interrelations and co-development of configuration elements in omni-channel warehousing. The findings also suggest that a successful transformation requires increased collaboration with upstream and downstream partners. Conceptual models are developed to illustrate strategies and development paths in omni-channel warehousing, and suggestions for future research are summarized in a research agenda. A research limitation is the focus on Swedish retailers in three sectors (fashion, consumer electronics and DIY/construction material). Future studies can include additional sectors, extend the geographical scope and explore cross-regional differences.

As one of the few deeper case studies on omni-channel warehousing, practitioners will find new configurations described and analyzed here. Along with conceptual models, a synthesis of challenges and potential solutions are presented to support retailers’ practical analysis and decision making.

This is one of the first multiple case studies that go deeper into omni-channel warehouse configuration, which is of increasing importance to both scholars and practitioners in the field.

The purpose is to explore how the configurations resulting from the interplay of last mile logistics practices and firm characteristics are associated with firm performance in an omni-channel context.

Drawing on configuration theory (CT), the authors use fuzzy-set qualitative comparative analysis (fsQCA) to analyze data on 72 Swedish omni-channel retailers.

Four configurations are identified—store-oriented small and medium-sized enterprises (SME's), online-oriented SME's, large store-oriented retailers and large online-oriented retailers. The results show that while offering a wide range of delivery options is necessary to achieve high performance, it is not sufficient, and that returns and fulfilment should be simultaneously considered. For instance, large high-performers leverage their stores and warehouses for fulfilment and returns in an integrated way irrespective of sales channel-mix. However, SME's appear to focus on fulfilment simplicity with less-costly delivery alternatives, where store-oriented SME's leverage stores and the online-oriented counterparts leverage warehouses. Consequently, the authors develop a configurational taxonomy and discuss a set of recipes which provide insights for researchers and practitioners.

The study provides a more comprehensive understanding of the pathways to success, and potential pitfalls, in the last mile logistics context.

This study applies a novel methodology in the field, namely fsQCA, to explore the paths to competitive advantage. It covers a wide range of stages in the LM including back-end fulfilment, delivery and returns. It also provides insight into the logistics practices of both SME's and large omni-channel retailers.

The aim of this research is to explore the influence of channel integration quality on consumer perception and response from the individual customer perspective.

This study collected 517 online questionnaires from residents in Taipei (Taiwan) and Shenzhen (China) in 2020 based on quota sampling. The empirical study employed structural equation modeling.

Based on the empirical results, the primary path indicated that channel-service configuration positively affected experience quality, which mainly positively affected customer engagement. The secondary path showed that channel-service configuration positively affected experience quality, which positively affected customer empowerment. Furthermore, experience quality and relationship proneness are mediating variables concerning the impact of channel integration quality on customer responses.

This study had time and budget limitations; thus, 517 questionnaires were collected from Taipei and Shenzhen. If the budget allows, it would be better to collect 1,000 questionnaires in total (500 from Taipei and 500 from Shenzhen).

Retailers should realize the core of omni-channel retailing, which is no longer concentrated on the “quantity” of channels but on consumers. When omni-channel retailers integrate online and offline channels, the retailers should try to understand what consumers want and then provide similar and diverse products and services in different channels so that consumers have more choices.

The novelty of this research is the investigation of the mediation effect of channel integration quality and consumer responses on retailers and consumers, and enriching current research on omni-channel retailing from the bottom-up perspective, as well as a comprehensive study on the two types of channel integration quality and two types of consumer responses.

This paper aims to investigate the impact of three different flow channel cross sections on the performance of the fuel cell.

A comprehensive three-dimensional polymer electrolyte membrane fuel cell model has been developed, and a set of conservation equations has been solved. The flow is assumed to be steady, fully developed, laminar and isothermal. The investigated cross sections are the commonly used square cross section, the increasingly used trapezoidal cross section and a novel hybrid configuration where the cross section is square at the inlet and trapezoidal at the outlet.

The results show that a slight gain is obtained when using the hybrid configuration and this is because of increased velocity, which improves the supply of the reactant gases to the catalyst layers (CLs) and removes heat and excess water more effectively compared to other configurations. Further, the reduction of the outlet height of the hybrid configuration leads to even better fuel cell performance and this is again because of increased velocity in the flow channel.

The data generated in this study will be highly valuable to engineers interested in studying the effect of fluid cross -sectional shape on fuel cell performance.

This study proposes a novel flow field with a variable cross section. This design can supply a higher amount of reactant gases to the CLs, dissipates heat and remove excess water more effectively.

Cross-channel integration improves the operations of multi-channel and omnichannel marketing and increase firms' overall performance. By addressing the extant gaps in current literature, this configurational analysis aims to test the combined effects of organizational, channel and environmental factors on cross-channel integration.

Data were collected from a sample of 180 manufacturers. Necessary condition analysis (NCA) was used to test whether two organizational factors (firm size and IT capability), one environmental factor (environmental dynamism) and two channel factors (channel diversity and proportion of direct channels) were necessary or unnecessary conditions for high cross-channel integration. Fuzzy-set qualitative comparative analysis (fsQCA) was applied to analyze the configurational factors of high vs low cross-channel integration.

First, firm size and IT capability are non-linear and substitute for each other in affecting cross-channel integration in a diversified channel system with a high proportion of direct channels. Second, in a dynamic environment, firms with large size and IT advantage could achieve high cross-channel integration by diversifying channel types or increasing the proportion of direct channels. Third, the effect of channel diversity and proportion of direct channels on cross-channel integration is asymmetric depending on other antecedent conditions.

The authors tested a configurational framework developed from multiple theoretical perspectives. The authors' empirical findings contribute to the literature by providing insights into the mechanisms underlying the formation of high and low cross-channel integration. The results suggest multiple ways for firms to promote cross-channel integration by adjusting channel factors based on configurational conditions.

This paper aims to present a prototype of a capacitive angular-position sensor which exploits advantages of flexible/printed electronics. The novelty of the sensor is that the capacitor structure is placed at the circumference of the rotor and stator, that it posses two channels (capacitor structures) electrically shifted for p/4 and that the rotor is common for both channels. The electrodes of the sensing capacitor are digitated, providing a triangular transfer function.

This sensor prototype consists of two flexible inkjet-printed silver electrodes forming a cylindrical capacitor structure. One of them is wrapped around the stator and another is wrapped around the rotor part of a simple mechanical platform used to precisely adjust the angular displacement.

The capacitance as a function of angular position was measured using an inductance capacitance impedance (LCZ) Meter, and results are presented for a full-turn measurement range. The experimental results are compared with analytical ones and very good agreement has been achieved.

The proposed capacitive sensor structure can be used as an absolute or an incremental encoder with different resolutions, and it can be applied in automotive industry or robotics.

The purpose of the paper is to create a well-integrated and unified customer experience anytime, anywhere, through any channel is the leading objective of omnichannel retailers. Scholars advocate the crucial role of channel integration quality (CIQ)–specifically its components of channel-service configuration and integrated interactions–in formulating the customer experience, which in turn determines their patronage intention. However, a dearth of research exists on the dynamic nature of this particular mechanism. The potential mediating and moderating effects of customer empowerment and Internet usage have hardly been considered at all in the context of omnichannel retailing. These research gaps will be addressed in this study.

Based on a data set of 312 omnichannel customers, the partial least square–structural equation model (PLS-SEM) was employed to test the hypothesised relationships.

The results reveal the dynamic mechanism in which channel-service configuration and integrated interactions are the key factors that not only directly enable omnichannel retailers to deliver customers with a seamless shopping experience but also empower customers to shape their own consumption experiences. The findings also demonstrate the contingency role of consumers' Internet usage in such a dynamic mechanism. Finally, the notion that a strong customer experience increases their intention for patronage is supported by the empirical evidence.

This study contributes to the existing literature by quantitatively examining the moderated mediating mechanism of forming customer experience and its subsequent patronage behaviour in the context of omnichannel retailers.

Building on stimulus organism response theory, the current study examines the influence of channel integration quality dimensions (channel service configuration and integrated interactions) on the omnichannel retail store's shoppers' satisfaction, trust and commitment, subsequently leading to customer citizenship behavior (CCB). It examines the relationships proposed against boundary conditions, the number of channels used during the purchase and gender.

The research is descriptive, quantitative and cross-sectional investigation. It was conducted using data from 451 Indian omnichannel shoppers using a validated self-administered questionnaire. The proposed conceptual model was tested using PLS-SEM and PLS-MGA.

The results indicate that channel service configuration positively impact the dimensions of relationship quality of the omnichannel shoppers. However, integrated interactions influence trust and commitment directly but affect satisfaction indirectly through trust. Subsequently, relationship quality significantly explains CCB. The model results show r2 = 0.402 for CCB; that is, 40.2% of CCB is explained by channel integration and relationship quality. The moderating effect of the number of purchase channels used and gender on all proposed relationships were tested. PLS-MGA results revealed channel service configuration led to shopper commitment, subsequently impacting CCB. The effect was more among shoppers who used more than 2 channels. The impact of channel service configuration on commitment was seen more among female shoppers. Male and female shoppers exhibited satisfaction-driven and trust-driven citizenship behavior, respectively.

The study is carried out in the Indian population, where omnichannel retailing is still in the nascent stage.

This is the first study to demonstrate channel integration quality may influence customer citizenship behavior through relationship quality dimensions, tested against boundary conditions, the number of channels used during the purchase and gender. The findings from this research would help retail store managers design their omnichannel operations to encourage firm-beneficial value co-creation behaviors among omnichannel shoppers.

The recently proposed concept solution for improving blast-survivability of the light tactical military vehicles is critically assessed using combined finite-element/discrete-particle computational methods and tools. The purpose of this paper is to propose a concept that involves the use of side-vent-channels attached to the V-shaped vehicle underbody. Since the solution does not connect the bottom and the roof or pass through the cabin of a light tactical vehicle, this solution is not expected to: first, reduce the available cabin space; second, interfere with the vehicle occupants’ ability to scout the surroundings; and third, compromise the vehicle’s off-road structural durability/reliability. Furthermore, the concept solution attempts to exploit ideas and principles of operation of the so-called “pulse detonation” rocket engines in order to create a downward thrust on the targeted vehicle.

To maximize the downward thrust effects and minimize the extent of vehicle upward movement, standard engineering-optimization methods and tools are employed for the design of side-vent-channels.

The results obtained confirmed the beneficial effects of the side-vent-channels in reducing the blast momentum, although the extent of these effects is relatively small (3-4 percent).

To the authors’ knowledge, the present work is the first public-domain report of the side-vent-channel blast-mitigation concept.