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1 – 10 of 69Carlos Riojas and Angélica Basulto
This chapter's objective is to analyze, with a long-term perspective, the formation of an entrepreneurial culture in Mexico's Midwest, specifically in the state of Jalisco, in…
Abstract
This chapter's objective is to analyze, with a long-term perspective, the formation of an entrepreneurial culture in Mexico's Midwest, specifically in the state of Jalisco, in terms of the geographical environment, the culture in general, and the local economic institutions that, when viewed interconnectedly, will globally impact the practices, representations, and imaginaries of persons who at a given time have made the decision to undertake profitable economic activities – individual and collective entrepreneurs, in other words. To this end, we have divided the text into two sections. In the first, we conceptually review what we understand as entrepreneurial culture; in principle, we deconstruct its terms and then conjugate them from a social science perspective. We also emphasize the importance of studying the milieu as a scenario of action with different arenas, where a variety of agents have been involved. In the second part, without sidelining conceptual analysis, we present concrete empirical evidence of the role played by culture and local economic institutions that shape entrepreneurial culture in Midwestern Mexico over time, specifically in Jalisco. The text ends with some final considerations.
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Eva Reinares-Lara, Jorge Pelegrín-Borondo, Cristina Olarte-Pascual and Gwenaelle Oruezabala
Wine culture is an increasingly important reality for the development of wine regions that can foster a sense of cultural identity (CI). With the aim of guiding marketing in the…
Abstract
Purpose
Wine culture is an increasingly important reality for the development of wine regions that can foster a sense of cultural identity (CI). With the aim of guiding marketing in the wine market and segmenting demand, this study aims to introduce the moderating role of wine-related cultural identity (WCI) in a Cognitive-Affective-Normative (CAN) model to explain purchase intention for innovations.
Design/methodology/approach
This quantitative study was conducted in Spain, the country with the largest acreage of vineyards in the world. Specifically, a personal survey was applied to a sample of 1,126 potential buyers of a wine innovation in Rioja, the Spanish wine region with the longest tradition.
Findings
(1) WCI moderates acceptance of a wine innovation; (2) WCI levels generate new segments: Enoculturalists (44.67%), who have a strong WCI, Intermediate Enoculturalists (38.90%), with an intermediate WCI and Non-Enoculturalists (16.43%), who have no WCI; and (3) the CAN model strongly explains the behavior of Non-Enoculturalists (R2 = 0.81).
Originality/value
The originality of the research lies in the opportunity to test a technical innovation in wine production in a region characterized by a strong wine-growing tradition. Despite growing interest in local products, no study has yet examined the moderating role of CI in a new food acceptance model as proposed here. The findings have important theoretical and practical implications, as they identify new groups for targeting innovation-related actions and reactivating wine consumption in keeping with new consumer trends.
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Mara Mataveli, Juan Carlos Ayala and Alfonso J. Gil
Banks play a crucial role in the sustainable development of exports as they finance much of the trade. Additionally, in Brazil's case, banks provide exporting companies with…
Abstract
Purpose
Banks play a crucial role in the sustainable development of exports as they finance much of the trade. Additionally, in Brazil's case, banks provide exporting companies with advisory and training services, which facilitate the internationalization process. This work aims to analyze the role of public and private banks in the export process of companies in Brazil.
Design/methodology/approach
Interviews are conducted with a sample of 318 Brazilian exporting companies. Two research questions are posed: What type of export services do companies use from public and private banks in Brazil? Is exporting companies' access to credit, as a type of banking service, related to their size or export experience? A descriptive study of the functions of public and private banks in helping Brazilian exports is presented. Hypotheses are proposed regarding companies' access to credit and its relationship with their size and export experience.
Findings
It is found that public and private banks in Brazil provide exporting companies with banking services, other services related to technical aspects, and export consulting. There are significant differences in access to credit in both public and private banks, depending on the exporting company's size.
Originality/value
This work contributes to the internationalization literature on the role of banks in supporting exports in an emerging country like Brazil.
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Carlos Olmeda‐Gómez, Antonio Perianes‐Rodriguez, Ma Antonia Ovalle‐Perandones, Vicente P. Guerrero‐Bote and Felix de Moya Anegón
The purpose of this paper is to visualize the inter‐university and international collaboration networks generated by Spanish universities based on the co‐authorship of scientific…
Abstract
Purpose
The purpose of this paper is to visualize the inter‐university and international collaboration networks generated by Spanish universities based on the co‐authorship of scientific articles.
Design/methodology/approach
The approach takes the form of formulation based on a bibliometric analysis of Spanish university production from 2000 to 2004 as contained in Web of Science databases, applying social network visualization techniques. The co‐authorship data used were extracted with the total counting method from a database containing 100,710 papers.
Findings
Spanish inter‐university collaboration patterns appear to be influenced by both geographic proximity and administrative and political affiliation. Inter‐regional co‐authorship encompasses regional sub‐networks whose spatial scope conforms rather closely with Spanish geopolitical divisions. Papers involving international collaboration are written primarily with European Union and North and Latin American researchers. Greater visibility is attained with international co‐authorship than with any other type of collaboration studied.
Research limitations/implications
Impact was measured in terms of journals rather than each individual paper. The co‐authorship data were taken from the Web of Knowledge and were not compared with data from other databases.
Practical implications
The data obtained in the paper may provide guidance for public policy makers seeking to enhance and intensify the internationalization of scientific production in Spanish universities.
Originality/value
The Spanish university system is in the midst of profound structural change. This is the first paper to describe Spanish university collaboration networks using social network visualization techniques, covering an area not previously addressed.
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José Carlos Sánchez de la Vega, José Daniel Buendía Azorín, Antonio Calvo-Flores Segura and Miguel Esteban Yago
The purpose of this paper is to provide a measure of competitiveness of the Spanish autonomous communities from a multidimensional and dynamic perspective for the period 2008-2016.
Abstract
Purpose
The purpose of this paper is to provide a measure of competitiveness of the Spanish autonomous communities from a multidimensional and dynamic perspective for the period 2008-2016.
Design/methodology/approach
This paper adopts a broad definition of competitiveness based on five key environments (productive capital, human capital, social and institutional capital, infrastructure and knowledge) and comprising 53 indicators. The method used to construct the competitiveness index is based on the P-distance proposed by Pena Trapero (1979), which objectively assigns weights to the indicators. There is an important advantage in the methodological proposal of this study, as it allows analyzing the behavior of partial and aggregated indicators from a dynamic perspective, taking the same value as a reference for the entire period. Therefore, not only a classification obtained for each year but also the variation that occurs in terms of the reference period can be analyzed.
Findings
The classification of the autonomous communities is established using common intervals based on the results obtained for the whole period, i.e. 2008-2016. The data point to the unequal situations of the autonomous communities. The results also reveal that the evolution of the regional competitiveness synthetic index is clearly cyclical and the drop recorded in the recessive period is less pronounced than the increase recorded in the growth phase.
Originality/value
The main innovation of the competitiveness index presented here lies in its allowing comparisons over time.
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Mara Mataveli, Juan-Carlos Ayala Calvo and Alfonso J. Gil
Banks in emerging markets such as Brazil provide a wide range of services to companies to facilitate the export process. The objective of the present study was to analyze, from…
Abstract
Purpose
Banks in emerging markets such as Brazil provide a wide range of services to companies to facilitate the export process. The objective of the present study was to analyze, from the perspective of Brazilian export companies, the relationships between banking intellectual capital (human and organizational), banking agility, banking technologies and company size in banking service provision.
Design/methodology/approach
A sample of 318 Brazilian export companies was surveyed with questionnaires. The research model was tested using structural equation modeling, namely the partial least squares (PLS-SEM) technique and SmartPLS.
Findings
Banking intellectual capital affects banking service provision, banking agility mediates the relationship between intellectual capitals and banking service provision and technology does not moderate the relationship between agility and banking service provision. The size of the company does not moderate the relationship between intellectual capital and banking service provision.
Practical implications
This work indicates that intellectual capital and the banking agility strategy are critical in the provision of banking service provision for exports.
Originality/value
This work illustrates the effect of banks' intangible resources on the provision of banking services from the perspective of Brazilian export companies.
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Mara Mataveli, Juan Carlos Ayala and Alfonso J. Gil
Few studies have analysed the determinants of exports in emerging economies, which are critical in the exporting reality of firms. Two variables decisively affect the export…
Abstract
Purpose
Few studies have analysed the determinants of exports in emerging economies, which are critical in the exporting reality of firms. Two variables decisively affect the export performance of firms – their size and their export experience. This paper analyses the relationship between size and export experience in the export intensity of Brazilian firms. In addition, it considers two variables (location and sector) that identify firms in Brazil and could affect their export intensity. This research answers the question of which characteristics of Brazilian companies determine their export intensity.
Design/methodology/approach
A statistically significant sample of 318 firms is collected from Brazilian exporting companies. Regression analysis is performed, and data describing the relationship between the export determinants and the export intensity of Brazilian firms are presented. Three evaluation models are proposed. In the first, the location and sector variables are considered. In the second, the firm size, firm location and sector are presented. In the third, the firm size, export experience, location and sector are proposed.
Findings
The results of the third model confirm that only export experience is statistically significant. Therefore, there is no relationship between firms' size, location and sector and export intensity for companies in Brazil.
Originality/value
This work shows the organisational characteristics that affect export performance in Brazil from the firm’s perspective; these are aspects that have been analysed less in emerging economies.
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Mara Mataveli, Juan Carlos Ayala and Alfonso J. Gil
The objective of this work is to examine the factors that influence the decision of Brazilian companies to export.
Abstract
Purpose
The objective of this work is to examine the factors that influence the decision of Brazilian companies to export.
Design/methodology/approach
A questionnaire was used to collect data from a statistically significant sample of 318 Brazilian exporting firms. Three types of study were carried out; an exploratory study that simplified the information through a principal component analysis, a descriptive study of the factors that influence the decision to export by Brazilian companies and a study of variance that allowed comparison of groups of firms.
Findings
After an analysis of the literature, 11 factors were proposed that influence the decision to export. Two unique factors resulted from the principal components analysis: “resource optimisation” and “performance and development”. The “performance and development” factor was more valued than the “resource optimisation” factor. From the analysis of variance, significant differences were only found in the variable “firm size”.
Originality/value
This paper contributes to the literature by presenting further knowledge of export factors in developing countries, the management of companies and instruments for decision making in the area of internationalisation.
Propósito
Esta investigación tiene como objetivo examinar los factores que influyen en la decisión de exportar de las empresas brasileñas.
Diseño/metodología/enfoque
Se utilizó un cuestionario para recopilar datos de una muestra estadísticamente significativa de 318 empresas exportadoras brasileñas. Se realizan tres tipos de estudio, un estudio exploratorio que permite simplificar la información a través de un análisis de componentes principales, un estudio descriptivo de los factores que influyen en la exportación de las empresas de Brasil, y un estudio de varianza que permite comparar grupos de empresas.
Resultados
Después de un análisis de la literatura, se propusieron 11 factores que influyen en la decisión de exportar. Del análisis de componentes principales, resultan dos únicos factores: “optimización de recursos” y “rendimiento y desarrollo”. El factor “rendimiento y desarrollo” es más valorado que el factor “optimización de recursos”. Del análisis de varianza, solo se encontraron diferencias significativas en la variable “tamaño de la empresa”.
Originalidad/valor
Este trabajo contribuye a la literatura al presentar un mayor conocimiento de los factores de exportación en los países en desarrollo, además, los resultados permiten mejorar la gestión de empresas, esencialmente en la toma de decisiones en el área de la internacionalización.
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José Ramón Saura, Pedro Palos-Sanchez and Alicia Blanco-González
The importance of information service offerings is directly linked to decision-making processes for buying and selling in business-to-business (B2B) companies. B2B companies…
Abstract
Purpose
The importance of information service offerings is directly linked to decision-making processes for buying and selling in business-to-business (B2B) companies. B2B companies intend to offer information that helps other companies choose a product or service. This paper aims to identify the relationship between the types of information offered by a B2B company in its B2B marketing strategy and the decision-making of the companies which buy products and services.
Design/methodology/approach
For this purpose, a data set has been consulted that contains 439 observations that are the result of transactions using customer relationship managements (CRMs) of B2B-type companies. A total of 9 different products were consulted from 20 B2B vendors that manage their transactions with CRM software for B2B operations. A total of 439 different transactions were recorded by these vendors during 2018 (n = 439) with their information service offerings strategies. The results were analyzed with the partial least squares structural equation modeling.
Findings
The results showed that the significance of the relationship between internal control factors and external control factors (H4) is the strongest one when using information services offerings strategies in a B2B environment. The results of this research can help B2B companies to improve their decision-making strategies and to define the structure of the information offered in their B2B marketing plans.
Originality/value
This research makes a contribution to an existing gap, which is to identify what the most important information is for purchasing companies in B2B environments and the relationship with this information, so that B2B purchasers can make good decisions thanks to the information service offerings strategy of the selling companies using CRMs.
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