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This paper aims to focus on the human side of inbound open innovation by analyzing the effects that the adoption of different knowledge search strategies for innovation has on new recruitment needs.

Building on several theoretical perspectives, the study proposes three hypotheses regarding the relationship between openness and the need to recruit people with high technical and social skills. Using a pooled panel data from the Uruguayan Innovation Survey between 2004 and 2012, the authors identify open strategies followed by the firm.

The estimation results using pooled panel data confirm that the adoption of inbound open search strategies for innovation demands the recruitment of new employees with higher technical and social skills. Technical skills are more likely to be demanded than social skills. The effects observed are moderated by the intensity in the use of knowledge and information sources (KISs).

This paper revisits the analysis of specific knowledge search strategies at the firm level. In doing so, the study looks for the effects of specific strategies combining different knowledge sources and considers different levels of use of external KISs, from narrow to wide. While other studies have analyzed the human factor as a determinant of the success of openness for innovation, this paper re-examines the direction of this relationship. Finally, the study contributes to the evidence from a Latin American country, where these topics have received less attention.

Diversity of people, knowledge and resources has been identified as a determinant of firms' growth. This paper focusses on innovation propensity as a critical dimension of firm's growth path, aiming to analyse the effects of the firm's horizontal educational diversity (HED) on the propensity to conduct different technological innovation activities (TIAs). In addition, considering the evidence showing that these effects are neither direct nor linear, the authors analyse the moderating role of the firm's organizational practices oriented to knowledge sharing (KS) on the association between HED and the adoption of TIAs.

Following the theoretical arguments of the resource-based view (RBV), the evolutionary economics and the dynamic capabilities approach and related empirical evidences, the authors proposed four hypotheses regarding the effect of HED on TIAs and the moderating role of work organization practices oriented to promote KS. Empirically, the authors calculated different HED diversity indexes capturing two basic dimensions: variety and balance. Hence, using instrumental variables and panel data techniques to control endogeneity biases, the authors tested the proposed hypotheses using a data set of Uruguayan manufacturing firms between 2004 and 2015.

In line with previous evidence, results showed idiosyncratic context effects. The authors found a robust, linear, positive and significant relationship between HED and TIAs, but the effect can only be consistently associated with the adoption of internal or external research and development (R&D) activities. Moreover, the moderating role of work organization practices oriented to promote KS is positive and significant when firms engage in TIAs. For technological innovations that only involve the acquisiton of technology (AT), a positive effect is also observed but always associated to organizational practices oriented to promote KS.

This paper revisits the analysis of workforce diversity for a relatively less explored context. This research contributes to the field by linking HED and work organization practices to understand firm's innovation propensity in a developing context. Moreover, while other studies have focussed only on top management or R&D team diversity, the authors have analysed the whole professional's workforce. It allows the authors to discuss the effects of diversity on innovation propensity in the light of the ongoing debate on the effects of innovation in employment.

This study verifies the influence of the dimensions of corporate social responsibility (CSR) practices and consumer involvement on the identification of the individual with the company and the corporate reputation, moderated by the product category.

A covariance-based structural equation modelling is used to test the model, using a sample of 568 Argentine consumers. A multigroup analysis is employed to assess the moderating effect of the product category.

CSR practices have heterogeneous influence based on their dimension, and this influence is moderated by the product category. Accordingly, environmental practices promote consumer identification with the company, whereas those economically oriented have a direct influence on reputation. In contrast, social practices contribute to reputation if they are connected to the business model.

The study is focussed on Argentina, analysing two product categories (laptops and financial services for final consumers) and using a large, but not strictly random, sample. In order to mainstream the results, it would be relevant to replicate the proposed model in other countries and with other product categories.

It provides information about the perception of consumers regarding the CSR practices from a multi-dimensional perspective, since they have an uneven effect on identification of consumer with the company and corporate reputation due to the moderating effect of the product category. The findings of this study may be relevant for managers of technology and banking service companies.

El presente estudio comprueba la influencia de las dimensiones de las prácticas de responsabilidad social empresarial y de la implicación del consumidor sobre la identificación del individuo con la empresa y sobre la reputación empresarial, moderadas por la categoría de producto.

Se aplican ecuaciones estructurales basadas en covarianzas para contrastar el modelo, empleando una muestra de 568 consumidores argentinos. Se efectúa un análisis multigrupo para analizar el efecto moderador de la categoría de producto.

Las prácticas de RSE tienen influencia heterogénea según su dimensión, moderada la influencia por la categoría de producto. Así, las prácticas ambientales promueven la identificación del consumidor con la empresa mientras que aquéllas con orientación económica influyen directamente sobre la reputación. Por el contrario, las prácticas sociales contribuyen a la reputación si están vinculadas al modelo de negocio.

El estudio se ha focalizado en Argentina, analizando dos categorías de producto (computadoras portátiles y servicios financieros para consumidor final) y usando una muestra elevada pero no estrictamente aleatoria. Para generalizar los resultados sería relevante replicar el modelo planteado en otros países y otras categorías de producto.

Proporciona información sobre la percepción de los consumidores respecto de las prácticas de RSE desde una perspectiva multidimensional, pues éstas tienen efecto dispar sobre la identificación del consumidor con la empresa y la reputación empresarial dado el efecto moderador de la categoría de producto. Los hallazgos de este estudio pueden ser relevantes para gerentes de empresas de tecnología y de servicios bancarios.

While agile methods have been adapted to different industries, agility depends on the alignment between the practices and project environment. Nevertheless, it is unlikely to find the best combination without a diagnosis of these variables. This paper proposes a project management agility diagnostic tool (PM/ADT), aimed at diagnosing the project environment, management practices and agility performance to find the right balance between them.

The tool was developed by combining multiple techniques during a three-year research program, including an extensive systematic literature review, exploratory case studies, a survey and three case studies involving 25 projects from information and communications technology, software development and technology-based companies.

The results indicate potential discrepancies between environmental factors, management practices and agility performance that affect project management in organizations, allowing the diagnosis and analysis of the situation for the development of better management solutions.

The study reinforces the hypothesis that it may not be possible to adopt pure agile models or methods in most projects, except in specific cases, as with some projects in the software industry. This is in line with the hybrid models. However, further testing is needed with a larger sample of projects and organizations.

The tool can be useful to assess different types of projects from different industry sectors to improve the management process, allowing the development of agility beyond the software industry.

The article discusses agility beyond measurement, assessing the most appropriate environment for using practices from one approach or another.

The purpose of this paper is to present a new finite element technique to simulate variable speed drives.

The induction motor (IM) is simulated according to the adopted control strategy. This allows use of only magnetostatic simulation for both no‐load and under‐load simulations.

The procedure allows the analysis of the performance of the IM drive taking into account iron saturation in all operation points.

The entire system design is considered in the paper, both the electrical machine and the control strategy.

This study proposes an extension of the theory of planned behaviour (TPB) model to understand international travellers' intentions to visit Spain. This study aims to compare whether the predictive variables of the intention to travel differ depending on nationality. The extension includes: perceived risk, loyalty to the destination, past travel experience, public opinion climate and electronic word-of-mouth (eWOM).

A multiple-indicator, multiple-cause (MIMIC) model was developed as a structural equational model to predict the 1,978 participants' intention to travel. The structural model was used to determine the theoretical model for the total sample and by nationality (Germans, Britons and those from other European countries).

The extended models fitted the data well, explaining 64%–68% of the total variance, while differences depending on tourist nationality were also found. The MIMIC model indicated that German people's intention to travel to a holiday destination was influenced by their perception of risk, eWOM and loyalty to the country. In the British group, only the TPB variables were relevant. For those of other European nationalities, loyalty and eWOM were also significant. Travel experience, used as a variable in previous studies, was shown not to be significant. Overall, these results offer insights into how people from diverse countries and cultures embrace the aforementioned constructs when making travel decisions.

This study also has practical implications for policymakers in holiday tourism destinations, such as Spain. In particular, this study provides a better understanding of Britons' and Germans' travel intentions and could be beneficial for guiding policies for the recovery of the tourism industry in major tourism destinations.

Previous studies have applied various extended TPBs to one specific country or made comparisons between Asian countries. This study’s proposal makes a comparison of the variables used to predict the intention to visit a holiday destination among the European countries.

本研究提出了计划行为理论 (TPB) 模型的扩展, 以了解国际旅行者访问西班牙的意图。目的是比较旅行意图的预测变量是否因国籍而异。扩展包括：感知风险、对目的地的忠诚度、过去的旅行经历、舆论氛围和电子口碑（eWOM）。

开发了一个多指标、多原因 (MIMIC) 模型作为结构方程模型来预测 1,978 名参与者的旅行意图。结构模型用于确定总样本和国籍（德国人、英国人和来自其他欧洲国家的人）的理论模型。

扩展模型很好地拟合了数据, 解释了总方差的 64%–68%, 同时还发现了取决于旅游国籍的差异。 MIMIC 模型表明, 德国人前往度假目的地的意愿受到他们对风险、eWOM 和对国家忠诚度的认知的影响。在英国组中, 只有 TPB 变量是相关的。对于其他欧洲国家的人来说, 忠诚度和 eWOM 也很重要。旅行经验, 在以前的研究中用作变量, 被证明并不重要。总体而言, 这些结果提供了有关来自不同国家和文化的人们在做出旅行决定时如何接受上述结构的见解。

以前的研究已经将各种扩展的 TPB 应用于一个特定的国家或在亚洲国家之间进行了比较。我们的建议对用于预测欧洲国家旅游目的地意图的变量进行了比较。

Este estudio propone una extensión del modelo de la teoría del comportamiento planificado (TPB) para comprender las intenciones de visitar España de los viajeros internacionales. El objetivo es comparar si las variables que predicen la intención de viajar difieren según la nacionalidad. Esta extensión del modelo incluye variables como: riesgo percibido, lealtad al destino, experiencia de viaje anterior, clima de la opinión pública y el boca a boca electrónico (eWOM).

Se desarrolló un modelo de indicadores y causas múltiples (MIMIC) como modelo de ecuaciones estructurales para predecir la intención de viajar de los 1978 participantes. El modelo estructural se utilizó para comprobar el modelo teórico para la muestra total y por nacionalidades (alemanes, británicos y otros países europeos).

Los modelos ampliados propuestos se ajustaron bien a los datos, explicando entre el 64% y el 68% de la varianza total, si bien se encontraron diferencias en función de la nacionalidad del turista. El modelo MIMIC indicó que la intención de los alemanes de viajar a un destino de vacaciones estaba influenciada por su percepción de riesgo, el eWOM y la lealtad a España. En el grupo británico, solo las variables TPB resultaron relevantes. Para el grupo de otras nacionalidades europeas, la lealtad y el eWOM también fueron significativas. Sin embargo, la experiencia de viaje, utilizada en estudios previos, se mostró no significativa en todos los grupos. En general, estos resultados ofrecen información sobre cómo las personas de diversos países y culturas adoptan los constructos antes mencionados cuando toman decisiones de viaje.

Estudios previos han aplicado varios TPB extendidos a un país específico o han comparado los resultados entre países asiáticos. Nuestra propuesta hace una comparación de las variables utilizadas para predecir la intención de visitar un destino vacacional entre países europeos.

Small and medium size enterprises (SMEs) located in particular geographical areas are producing and selling regional products to domestic and foreign markets. Most of the local activities are embedded in historical tradition and geographic, cultural and social specificity. This article aims to investigate the effect of local environment on the success of two Portuguese SMEs.

The authors use case study methodology to understand whether local environment influences the nature of the competitive advantage of the small firms and their ability to gain access to resources that enable them to compete with the industrial low price substitutes produced by larger firms.

The key conclusion of the study is that the two firms analysed rely strongly on the specific characteristics of the local environment and on partnerships with local producers (raw materials or products) in order to achieve the economic scale that allows them to compete in the domestic and foreign markets.

Due to the limitations of the present analysis concerning the way buyers affect small suppliers' ability to maintain core artisanal knowledge, future research should also examine how this influence works. For example, how firms learn from their network links and how belonging to a network might drive them to internationalisation, and the choice of countries made. In addition, future research should explore the impact of the region of origin concept on new business formation and internationalisation.

This paper aims to examine the relationship between research and development (R&D) intensity and innovative performance and R&D intensity as a moderating variable in the relationship between sources of information and innovative performance.

This is a quantitative, nonexperimental, cross-sectional study of the data collected from national surveys of innovation activities from Ecuador, Peru and Chile where the investigation was carried out. A bivariate probit regression was applied.

The results of the investigation pinpoint that R&D intensity is positively related to the innovation of products and processes in Ecuador and Peru. However, no relationship was found in Chile. As a moderating variable of the information sources (customers, suppliers and competitors), and the innovation of products and processes, it shows different results in the three countries examined.

This study contributes to the literature with evidence in countries with low rates of investment in R&D in the countries examined, this relationship does not always exist; this relationship is considered to be dependent on the complexity of the knowledge and internal capabilities of the company required to achieve innovation, and this complexity could vary according to the type of manufacturing and technology level of the companies. Thus, in manufacturing companies of less complexity to achieve the necessary knowledge for innovation, low rates of investment in R&D are sufficient for the relationship to exist.

By increasing their R&D intensity, companies acquire technology and develop internal skills and capabilities that boost their innovative potential. Nevertheless, it is not enough to increase R&D intensity to take advantage of external sources of information, it is also necessary to boost the absorptive capacity to assimilate and take advantage of external knowledge.

This study contributes to the scarce evidence that exists, on the literature in developing countries, on the effect of R&D intensity on innovative performance and provides evidence of R&D intensity as a moderating variable of the relationship between sources of information and innovative performance.

Research shows that the majority of investors, consumers and even younger consumers who are interested in social responsibility are unaware of B Corps. Companies spend significant time and money to obtain B Corp status that B Lab, the non-profit that certifies companies, wants to use as a force for good. Using signaling theory and corporate communication theory, the study examines whether B Corps market their B Corp status effectively on B Corps' social media sites to determine whether brand equity is being built there for the B Corp label by the B Corp companies themselves.

The authors content analyzed social media activity of 100 randomly selected US B Corps ranging in size and industry type over a two-month period on Facebook, LinkedIn, Twitter, and Instagram. The sample was selected from the listing of the B Corporations on the B Lab website using a skip interval method. The authors searched for preselected keywords within two main categories, one directly mentioning B Corps (such as B Corp logo and B Corp name), and another discussing company social responsibility activities that directly relate to what B Corps do but did not mention the B Corp name.

The study finds that half of the B Corps had no social media presence. Of those who were active on social media, most B Corps did not mention B Corp status while many of the B Corps discussed social responsibility activities that directly talked about workers, environment, community, and governance, the areas that B Corp certification covers.

The study indicates that reverse decoupling might better explain communication of B Corp certification on social media than signaling theory. The finding is consistent with more recent research on certifications that shows that obtaining certifications by companies does not have to be followed by marketing certificates even when that could be beneficial. On the other hand, communication of general pro-social claims is consistent with the assumptions of the signaling theory and often used by B Corps. The study suggests why companies market general claims but not a B Corp label. Findings also suggest that when promoting the B Corp label is not done, a firm's internal values are not being expressed externally but when social responsible activities are promoted, a firm's internal values are being expressed externally. The research points to a missed opportunity for B Corps that spend significant resources to get certified. Future studies should employ larger samples with and international companies and venture into other forms of marketing through which B Corp status may be conveyed.

B Corps can easily connect information on the socially responsible activities of B Corps with B Corp status on social media and reap the benefits of B Corps by creating equity for B Corp label on multiple levels. This would also help B-Lab that strives to develop a stronger brand for the B Corps' certification. When consumers know what B Corp stands for, consumers are willing to pay premium prices. Investors are also increasingly interested in companies that care for stakeholders and the environment and are governed in transparent and socially responsible ways.

B Corps are described by the B-Lab as a “force for good” that benefits communities, environment and society. Understanding how certifications such as B Corps are communicated to the public and improving how they are communicated can help businesses reap more benefits from B Corps' socially responsible activity and help consumers and investors become educated about such companies so that B Corps can support them. This is important as B-Corps certification is still not well known. Marketing B Corp certification more effectively can help develop a wider and stronger network of businesses that want to do good, investors that want to found socially responsible companies and consumers who want to buy from B Corps. To create such a marketplace B Corps need to be better marketed online.

The study shows that the authors cannot assume that the certifications that companies obtain, often using significant resources and potentially offering many benefits for building brand equity, will be communicated to the stakeholders to reap these benefits. The study provides possible reasons for why companies may not market such endeavors. The study questions assumptions implicit in signaling theory and by using reverse decoupling the study explains why companies may pursue certifications but not market that the companies obtain them even when pro-social certifications have a great potential to differentiate a company among stakeholders that look for socially responsible firms. The study questions what this means for creating a change in business to become a “force for good.”