One would imagine that the nation of thinkers and poets—a nation enjoying the highest and best of modern elementary education—and a nation which points with pride to a province (Siebenbürger Sachsen) whose people are the best educated in the world, would have no need of such an enthusiastic advocate of the Public Library cause as Dr. Schultze. English readers unfamiliar with Germany will be surprised and puzzled at the existing state of affairs in the German library world, for it is generally believed, in Germany and England, that the “Volksbibliothek” is very much like the “Public Library,” and the number of Volksbibliotheken is large enough to confirm our belief that Germany is always trying to get ahead or to keep abreast of us. The author points to the folly of raising monuments to the memory of their great writers when their works are unknown or forgotten by the people, owing to lack of opportunity for reading them. He also calls upon the nation to have a fitting Gutenberg celebration “by making it possible for books —living witnesses of this world‐changing discovery—to be read by everyone, even in the remotest hamlet, instead of feasting, carousing, and parading with Chinese lanterns.” That the old German appetite is potent enough to hinder the progress of education and culture is evident. “As I write these lines, I am informed that a German University town which in many ways takes high rank, and which also has a large working‐class population, is going to celebrate the matriculation of the 1,000th student. The municipal authorities had previously decided to show their appreciation of the growth of the intellectual life of their town by establishing a public reading room, which had long been projected, but which all private efforts had been unable to effect. But what did the City Fathers? They thought the 1,000th student could not be welcomed in a worthier manner than by filling him with strong drink. And how much was voted for this object? 500 Mark? or even 1,000 Mark. Oh no, not at all—but thrice that amount, 3,000 Mark! (£150). The reading room remains a project—to commemorate the intellectual importance of the town!”
An intelligent agent‐based information warfare advisor is being developed for the Strategic Crisis Exercise at the US Army War College. This paper will provide some…
An intelligent agent‐based information warfare advisor is being developed for the Strategic Crisis Exercise at the US Army War College. This paper will provide some background on intelligent agents and will then describe the proposed architecture for building this intelligent agent‐based information warfare (IW) advisor (called “Bob‐in‐a‐box” ‐ named after our IW domain expert, Bob Minehart).
Reports that have reached us of the installation of Sir Philip R. Morris as President of the Library Association on January 28th assure us of the contribution he may make to the Association. As the retiring President, Mr. Oldman said, and as we know, his main interest has always been education and, as the Association has many projects in that field and some problems yet unsolved, he welcomed Sir Philip especially in that direction; but our new President has much experience of libraries in spite of his disclaimer of qualifications in our direction. He is a Carnegie Trustee and, unofficially, he connects us again with the body to which our profession owes so much and, as for lack of experience, one who has been Director of Education for Kent and therefore the ultimate official chief of the great County Library system there, cannot lack it. From what we hear of this speech—which we hope will be published in its complete but all too short length in the L.A. Record—we look ahead with confident pleasure to the Address he will give us at the Southport Conference in September.
– The aim of this paper is to explore the marketing strategies and tools used by W&R Jacob & Co. in the first four decades of the twentieth century.
The aim of this paper is to explore the marketing strategies and tools used by W&R Jacob & Co. in the first four decades of the twentieth century.
This paper is based on close analysis of W&R Jacob & Co. labels and other primary material supported by secondary sources.
The paper explores the company's initial focus on the development of an export market and their competition with similar firms in England for that business. It reveals the ways in which the firm contributed to the development of product naming and labelling conventions within the biscuit industry in this period. Labelling and product presentation strategies are examined to show methods of origination that coped with a prolific rate of introduction of new lines. Political change in Ireland in the 1920s and 1930s imposed limits on Jacob's markets and precipitated a reorientation of labelling strategies.
The paper is based on extensive original research and makes a solid contribution to the understanding of new product development and marketing strategies within the biscuit industry in the first four decades of the twentieth century. It also furthers understanding of the effects of Irish Free State policies on export industry.
The method of dealing with the proposed additions varies in different libraries. In the Battersea Library, the librarian makes an author‐entry on a cataloguing slip for each book he proposes, with name of publisher, price, and, if necessary, a note as to the review of the work, and its suitability for addition to the library. Before each committee meeting these are arranged in alphabetical order, and at the committee the librarian calls them over and marks on each the decision arrived at. Afterwards the slips can be sorted into “rejected,” “postponed,” and “ordered,” and dealt with accordingly. The “ordered” slips can again be sorted into two lots, one for books to be purchased new, and the other for those whose purchase is deferred until they can be met with second‐hand. When the books are received from the vendors, the number of copies, and the branch libraries to which they are allocated, are marked upon the slips. By this means a rough record is kept of the additions to the library, which is of great use to the librarian.
This compilation of over 500 United States Government bibliographies is the second annual supplement to BIBLIOGRAPHY OF UNITED STATES GOVERNMENT BIBLIOGRAPHIES 1968–1973…
This compilation of over 500 United States Government bibliographies is the second annual supplement to BIBLIOGRAPHY OF UNITED STATES GOVERNMENT BIBLIOGRAPHIES 1968–1973 (Pierian Press). Due to the Government Printing Office backlog during 1974, many 1973 and 1974 titles are included in this 1975 Supplement, which should have appeared earlier.
The United States government is the world's largest publisher. Its presses churn out thousands of items annually, covering every conceivable subject. Even though most of…
The United States government is the world's largest publisher. Its presses churn out thousands of items annually, covering every conceivable subject. Even though most of the items deal with present day concerns, the United States government is responsible for the publication of a large number of histories. Unfortunately, these works, with the possible exception of the Department of Defense's Military History Series, have received little exposure and limited use. In an effort to bring this valuable resource to light, the following bibliography presents annotated citations to nearly 150 histories published from mid‐1977 through mid‐1979.