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1 – 10 of 21
Article
Publication date: 1 March 1999

Dale F. Duhan, Pamela L. Kiecker, Charles S. Areni and Cari Guerrero

The purpose of this study is to investigate how origin information for wine products influences retail sales. The growing variety of products and the generally singular origin of…

Abstract

The purpose of this study is to investigate how origin information for wine products influences retail sales. The growing variety of products and the generally singular origin of wine products makes this market particularly sensitive to origin information. The origin of wine is often perceived as an indicator of quality and is used as the basis of decision making when purchasing wine products. This study empirically tests a portion of Johansson's framework for the use of origin information through both a market survey and a field experiment to determine the predictive value on market position for a group of wine products from the Texas region. The results of the survey and the field experiment were consistent and found that emphasizing the origin of Texas wine significantly influenced retail sales. These results also indicate that special displays and increased retail shelf space do not always have a positive effect on sales of the displayed products. Therefore, it is important for retail managers to first identify whether the image of the wine's origin is perceived positively or negatively before using origin information in store displays.

Details

International Journal of Wine Marketing, vol. 11 no. 3
Type: Research Article
ISSN: 0954-7541

Keywords

Article
Publication date: 1 January 2002

Janeen E. Olsen, Linda Nowak and T.K. Clarke

This article investigates whether a negative country of origin bias facing imported wine can be offset when it is distributed in marketing channels alongside already accepted…

Abstract

This article investigates whether a negative country of origin bias facing imported wine can be offset when it is distributed in marketing channels alongside already accepted complimentary products. Specifically we consider the case of Mexican wine being introduced to consumers in a Mexican restaurant versus a more general themed contemporary restaurant. An experimental design was employed to investigate consumers' perceptions and future purchase intentions after tasting Mexican wine in a proposed restaurant with one of the two themes. Findings suggest that the best method for introducing Mexican wine to US consumers may be through Mexican restaurants although adoption of the wine for consumption at home may be slow.

Details

International Journal of Wine Marketing, vol. 14 no. 1
Type: Research Article
ISSN: 0954-7541

Keywords

Book part
Publication date: 8 December 2021

Jeannine E. Relly, Margaret Zanger and Paola Banchero

This qualitative study examines the influence of media development in Iraqi Kurdistan after nearly a decade and a half of donor country-funded professional journalism training in…

Abstract

This qualitative study examines the influence of media development in Iraqi Kurdistan after nearly a decade and a half of donor country-funded professional journalism training in a period following an oil boom and bust, influence of a transnational terror organization, and a recent vote to secede from the rest of Iraq. The study builds out a typology of economic, political, bureaucratic, legal, cultural, and societal capture, and applies it in an analysis of data from in-depth, semi-structured interviews that were conducted in the two largest cities in Iraqi Kurdistan.

Details

Media, Development and Democracy
Type: Book
ISBN: 978-1-80043-492-9

Keywords

Article
Publication date: 27 September 2021

Gema Ramírez-Guerrero, Javier García-Onetti, Juan Adolfo Chica-Ruiz and Manuel Arcila-Garrido

This paper attempts to fill the gap that exists in research regarding 20th-century heritage and its social appreciation. The purpose of this paper is to explore different ways of…

Abstract

Purpose

This paper attempts to fill the gap that exists in research regarding 20th-century heritage and its social appreciation. The purpose of this paper is to explore different ways of evaluating the heritage value and tourism potential and to propose an innovative model validated in the Zarzuela Hippodrome as an example of cultural asset from 20th century with important economic, social, cultural, aesthetic and architectural aspects.

Design/methodology/approach

This study opted for an interpretation of heritage from an ecosystem, integrating and global paradigm, understanding the asset as a set of resources that interact with each other, generating a common and enriched tourist experience among all the elements that make it up. From this perspective, it is conceived that by modifying one of the elements, the whole (tourist) ecosystem will be equally influenced. On the other side, it was incorporated non-parametric techniques based on the implementation of surveys for the validation of the tool to the case study of the Zarzuela hippodrome.

Findings

The results suggest that the hippodrome's internal values have been evaluated very positively, while its external values are low. Through this study, the paper has identified several weaknesses that impede its functioning as a viable “tourist product.” The distance from the city center, the lack of available information and the scarce diffusion and tourism promotion are its main weaknesses. The proposed analysis tool reveals the importance of the active participation of visitors to evaluate cultural assets through the combination of aspects related to the conservation of cultural assets and, in turn, elements that encourage their commodification as tourist products, break down barriers between these two disciplines.

Research limitations/implications

The management tool proposed in this study can be used to underpin the creation of tourism experiences in cultural or heritage assets by diagnosing the current state of its tourist potential, quantifying its value in relation to the visitors’ perception and making visible those problematic aspects to develop actions to solve them. Although the present study is support for future research, as well as for improving the marketing of heritage in tourist settings, an in-depth analysis of the technical elements of heritage, as well as of its intervention (if applicable), will be necessary for the managers who want to use the tool.

Social implications

One of the most differentiating characteristics between the construction typology of 20th-century historical buildings is perhaps the scarcity of decorative ornamentation, with exposed concrete being the main surface coating. Many of these constructions have an important cultural and historical relevance, however, the social perception, as regards its consideration as architectural and artistic heritage seems to reflect discordant aspects. This study provides support as a decision-making tool to determine the existing valuation of a building and how to enhance it.

Originality/value

This study takes steps toward the creation of a model that supports decision-makers and owners of cultural assets through a measurement system that makes it possible to quantify and determine the current state of tourism use through the social evaluation of heritage criteria. It defines which are the elements that favor the resilience of the property or, on the contrary, which are those that undermine its enhancement.

Details

International Journal of Culture, Tourism and Hospitality Research, vol. 15 no. 4
Type: Research Article
ISSN: 1750-6182

Keywords

Book part
Publication date: 24 August 2023

Theresa M. Floyd and Wookje (UJ) Sung

Post-merger integration (PMI) success depends heavily on the social and cultural integration of the two legacy organizations. Given that organizational members work and exchange…

Abstract

Post-merger integration (PMI) success depends heavily on the social and cultural integration of the two legacy organizations. Given that organizational members work and exchange information through social relationships, social network analysis can serve as a useful tool to identify key actors, address areas of concern, and measure PMI success. However, few PMI studies have employed a social network perspective or social network analysis. In this chapter, the authors review the current literature on PMI and organizational change, including the few studies that use social networks approach. The authors also identify recent developments in social networks and organizational change research that can improve our understanding of PMI processes and propose promising avenues for future research. Further, the authors identify obstacles for social network research on PMI and provide practical advice for overcoming them.

Abstract

Details

The Aging Workforce Handbook
Type: Book
ISBN: 978-1-78635-448-8

Article
Publication date: 1 February 1997

Athanase B. Kanamugire

This paper discusses some issues and challenges which library information systems in developing countries have faced in planning, implementing and managing CD‐ROM services. It…

Abstract

This paper discusses some issues and challenges which library information systems in developing countries have faced in planning, implementing and managing CD‐ROM services. It focuses on the measures taken to solve these challenges in terms of planning, funding, hardware, software, database selection, installation, staff and user training, publicity, use policies and procedures, document non‐availability and evaluation. The paper concludes that the implementation of CD‐ROM in developing countries will continue growing, and that users will increasingly become more sophisticated and will keep demanding better CD‐ROM resources and services. In order to cope with these demands, institutions involved in implementing CD‐ROM services will continue pursuing the current trend of adopting resourceful, creative and innovative approaches in tackling the challenges posed by the implementation of CD‐ROM. Finally the paper recommends, among other things, that it is crucial to develop a new vision based on a thorough needs assessment to guide library information systems in planning, implementing and developing user‐oriented CD‐ROM. It is also strongly recommended that a partnership approach between library information systems and relevant departments (like information technology departments), funding organisations, CD‐ROM publishers and vendors is crucial for developing sustainable CD‐ROM services.

Details

The Electronic Library, vol. 15 no. 2
Type: Research Article
ISSN: 0264-0473

Open Access
Article
Publication date: 19 October 2021

Dikky Indrawan, Accesstia Christy and Henk Hogeveen

This study explains Indonesian consumers' choice of poultry meat attributes and the willingness to pay (WTP) for these attributes using a discrete choice experiment.

2051

Abstract

Purpose

This study explains Indonesian consumers' choice of poultry meat attributes and the willingness to pay (WTP) for these attributes using a discrete choice experiment.

Design/methodology/approach

The survey was conducted for the traditional and modern channels and involved a sample of 440 respondents in the Greater Jakarta area. A discrete choice experiment was employed as the study framework and in designing the questionnaire. A multinomial logistic regression analysis was used to evaluate consumers' preference for poultry attributes in modern and traditional channels.

Findings

Consumers preferred warm poultry meat, government certification and product information labeling on poultry meat. The WTP for warm poultry meat was the highest, which is indicating that freshness is crucial for consumers to ensure quality. Moreover, consumers had more trust in government certification than private certification for food safety and were willing to pay more for product information labeling on poultry meat.

Practical implications

The government can use the model as a decision support to improve poultry meat quality at sales channels in Indonesia including to close sales channels where sick poultry are sold and thus address food safety concerns caused by the avian influenza outbreak.

Originality/value

This study shows that understanding the WTP for poultry meat attributes enables the government to control the poultry sales channels and stimulates producers to supply the market with a safer poultry meat quality using the price mechanism.

Details

British Food Journal, vol. 123 no. 13
Type: Research Article
ISSN: 0007-070X

Keywords

Article
Publication date: 22 July 2022

Omid Aliasghar and Venus Kanani Moghadam

Searching for knowledge from outside firms' boundaries has been proved to be a critical strategy to develop innovation. However, the existing body of research has mainly focused…

Abstract

Purpose

Searching for knowledge from outside firms' boundaries has been proved to be a critical strategy to develop innovation. However, the existing body of research has mainly focused on the high-tech sector in developed countries, largely neglecting the considerable role of low- and medium-technology sectors (LMT) in emerging contexts. The authors discuss the fact that knowledge search patterns and the role of internal R&D intensity differ for firms operating in LMT sectors.

Design/methodology/approach

A sample of 1,365 firms operating in LMT sectors in Iran was used to test the proposed conceptual model, using logistic regression analysis.

Findings

The findings show that a firm will learn from its collaboration with value chain partners only if it has a strong in-house R&D capacity. In addition, while a high level of internal research development capacity increases the impact of knowledge acquired from value chain partners, the authors did not find evidence for complementarity between the investment in internal technology development and knowledge acquired from university and science-based partners.

Originality/value

Unlike previous studies in open innovation that have mainly investigated the role of knowledge search on product innovation in developed countries, this study contributes to the literature by connecting the concepts of R&D intensity and selective search, discussing that businesses operating in challenging contexts follow different knowledge search strategies to develop process-related innovation activities.

Details

Journal of Manufacturing Technology Management, vol. 33 no. 7
Type: Research Article
ISSN: 1741-038X

Keywords

Article
Publication date: 3 April 2018

Daniela Maria Rodrigues, Jéssica Ferreira Rodrigues, Vanessa Rios de Souza, João de Deus Souza Carneiro and Soraia Vilela Borges

One way to increase the availability and to add more value to exotic Brazilian fruits is to develop new products. However, prior to product development, there is a need to know…

Abstract

Purpose

One way to increase the availability and to add more value to exotic Brazilian fruits is to develop new products. However, prior to product development, there is a need to know consumer’s preferences and target audience. The purpose of this paper is to investigate the influence of different characteristics of Cerrado fruit preserves on the intention to purchase using conjoint analysis.

Design/methodology/approach

Conjoint analysis evaluated three factors with three levels each, defined by focus group technique. The attributes and levels evaluated were: flavor (marolo, marolo and soursoup, marolo, soursoup and sweet passion fruit), nutritional information (light, diet and absent) and health claims (aids reduction of cardiovascular disease risk; aids reduction of blood cholesterol; aids activation and regulation of the gastrointestinal system).

Findings

The results of conjoint analysis led to three consumers’ groups. Group 1 (majority) were more influenced by flavor (IR=26.5 percent) and nutritional information (IR=59.3 percent). Groups 2 and 3 were greatly influenced by flavor and nutritional information, respectively. Health claims influenced weakly on the intention to purchase regardless the groups. Thus, the concept of Cerrado fruit preserves for each group was different.

Originality/value

This research contributes to future studies, supporting the development of products based on Cerrado fruits and the variety of products on the market. There are few research works using conjoint analysis to evaluate consumer preferences in the early stages of new product development, which makes this paper even more relevant.

Details

British Food Journal, vol. 120 no. 4
Type: Research Article
ISSN: 0007-070X

Keywords

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