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Article
Publication date: 8 June 2015

Kiseol Yang

228

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Journal of Research in Interactive Marketing, vol. 9 no. 2
Type: Research Article
DOI:
ISSN: 2040-7122

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Article
Publication date: 17 September 2018

Cleopatra Veloutsou and Francisco Guzman

317

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Journal of Product & Brand Management, vol. 27 no. 6
Type: Research Article
DOI:
ISSN: 1061-0421

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Article
Publication date: 23 July 2019

Robert M. Randall

267

Abstract

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Strategy & Leadership, vol. 47 no. 4
Type: Research Article
DOI:
ISSN: 1087-8572

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Article
Publication date: 18 January 2016

Catherine Gorrell

156

Abstract

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Strategy & Leadership, vol. 44 no. 1
Type: Research Article
DOI:
ISSN: 1087-8572

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Article
Publication date: 11 July 2016

Helen Goworek, Patsy Perry and Anthony Kent

16239

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Journal of Fashion Marketing and Management, vol. 20 no. 3
Type: Research Article
DOI:
ISSN: 1361-2026

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Article
Publication date: 9 January 2019

Cleopatra Veloutsou and Francisco Guzman

250

Abstract

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Journal of Product & Brand Management, vol. 27 no. 5
Type: Research Article
DOI:
ISSN: 1061-0421

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Article
Publication date: 23 July 2019

Larry Goodson

283

Abstract

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Strategy & Leadership, vol. 47 no. 4
Type: Research Article
DOI:
ISSN: 1087-8572

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Article
Publication date: 18 January 2016

Robert Randall

140

Abstract

Details

Strategy & Leadership, vol. 44 no. 1
Type: Research Article
DOI:
ISSN: 1087-8572

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