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Article
Publication date: 1 February 2004

Retha Snyman and Cornelius Johannes Kruger

The manner in which a business strategy was formulated ten or even as little as five years ago, no longer applies. This phenomenon can to a great extent be attributed to a shift…

20090

Abstract

The manner in which a business strategy was formulated ten or even as little as five years ago, no longer applies. This phenomenon can to a great extent be attributed to a shift in the strategic importance of information and knowledge. The aim of this paper is to supply strategic thinkers with a holistic “bird’s eye view” of the interdependency between strategic management and strategic knowledge management. By analyzing the different perspectives with regard to strategy formulation from a business point of view, as well as a knowledge management perspective, a generic model incorporating knowledge management strategy formulation within business strategy formulation has been developed.

Details

Journal of Knowledge Management, vol. 8 no. 1
Type: Research Article
ISSN: 1367-3270

Keywords

Article
Publication date: 13 July 2012

Cornelius Johannes Kruger and Mavis Noxolo Mama

Identity management (IdM) not only improves the process of creating and maintaining digital identities across business systems; it can, if implemented successfully, contribute to…

4892

Abstract

Purpose

Identity management (IdM) not only improves the process of creating and maintaining digital identities across business systems; it can, if implemented successfully, contribute to the strengthening and positioning of the business for success. In order to have a successful IdM implementation, an organisation must step back to determine a course of action that solves enterprise‐wide issues. Short‐sighted actions can lead to confusion, unnecessary expenses and the delay of beneficial results. The purpose of this paper is to deliver guidelines for the application of strategic management principles regarding IdM implementation, and propose a holistic model incorporating business strategy formulation with IdM strategy formulation.

Design/methodology/approach

A total of ten senior managers involved in IdM implementation projects were interviewed. Face‐to face interviews were conducted, with 30 minutes allocated per participant, and an assistant present to administer the proceedings. Primary data was collected using a semi‐structured questionnaire. Part A of the questionnaire collected the respondent's details and provided definitions of IdM to clarify the concept. Part B consisted of descriptive questions which dealt with the following three categories: IdM as part of the business strategy, IdM challenges in the company, IdM implementation approach used by the company and strategic framework used.

Findings

Findings indicate that IdM is seen as part of strategy and as such IdM implementations consist of a strategic thinking process accompanied by an incremental tactical implementation. Challenges facing IdM centred not on technological issues, but on implementing IdM as a competitive tool. Unfortunately, lack of commitment and external environment analysis; relegate IdM planning to remain on a tactical, rather than a strategic level.

Originality/value

A strategic planning process is presented in this article to model the interdependence between IdM implementation planning and strategic management (business strategy formulation). This model enables the organisation to develop and communicate its vision for IdM, to link IdM and business plans, and to gain the support of the whole enterprise in this endeavour. By leveraging the proposed model, organisations can gain a bird's eye view of IdM as an integral part of the business strategy, and ensure an IdM implementation that has enterprise‐wide support and benefits.

Article
Publication date: 1 March 1989

T.P.A. Carey

The revolution experienced in the banking industry over the lastdecade has led to a constant series of changes with banks attempting toadjust their internal organisation to suit…

Abstract

The revolution experienced in the banking industry over the last decade has led to a constant series of changes with banks attempting to adjust their internal organisation to suit the ever‐changing external environment. The author includes edited extracts from his research into this process of strategic formulation and the translation of marketing and planning concepts to meet the needs and character of the corporate market in Britain. Major issues influencing the development of a competitive strategy are examined, topics of strategic formulation, differentiation and the nature of transactions between banks and their customers are discussed, and the findings of market and industry analysis, outlining the practical use to which research findings have been put, is illustrated. Findings reveal that banks have been forced to identify the profitability and content of the constituent parts of their total business, and market segmentation is now seen as a necessary discipline. The current economic environment requires not only a more rapid adjustment to change, but to be effective must create within the organisation a culture which induces managers to act as agents of change.

Details

International Journal of Bank Marketing, vol. 7 no. 3
Type: Research Article
ISSN: 0265-2323

Keywords

Article
Publication date: 1 September 2004

Kit Fai Pun

With the increasing level of competition in many competitive environments, a body of research regards the ability to formulate and implement a formulated strategy as an equally…

8734

Abstract

With the increasing level of competition in many competitive environments, a body of research regards the ability to formulate and implement a formulated strategy as an equally important source of competitive advantage. The rate of change in both internal and external environments of manufacturing firms is increasing, which necessitates that increased attention be paid to strategic planning and strategy formulation. This paper reviews the concepts of strategy, strategic planning and strategy formulation. It then discusses the common strategy determinants and describes the characteristics of several planning frameworks and methodologies. A conceptual synergy model for strategy formulation is proposed, and its features and characteristics are presented along with a discussion of its applicability in manufacturing enterprises.

Details

International Journal of Operations & Production Management, vol. 24 no. 9
Type: Research Article
ISSN: 0144-3577

Keywords

Article
Publication date: 1 May 2009

Abang Ekhsan Abang Othman

The purpose of this paper is to examine the strategic integration of HRM practices with business/corporate strategy in the context of its applications and processes in two…

7182

Abstract

Purpose

The purpose of this paper is to examine the strategic integration of HRM practices with business/corporate strategy in the context of its applications and processes in two Japanese multinational companies in Malaysia.

Design/methodology/approach

The research used mixed‐methodology via case studies and questionnaire surveys. Overall 29 questionnaires, 15 from Company A and 14 from Company B were returned and analyzed for a response rate of 58 per cent. In addition, 15 respondents were interviewed, including Executive Director, Head of HR and line managers.

Findings

Analysis of questionnaire responses and interview findings shows strategic integration of HRM practices has been adopted by both organizations, though their approaches vary slightly. Importantly, the involvement of HR at board level, direct reporting of HR to the CEOs and the organization's supportive culture symbolize the integrative approach to HRM. Additionally, the findings indicate that although company strategies are in place, other factors such as business credibility of the HR manager and the level of commitment and support from CEOs and line management commitment are important determinants of strategic integration of HRM practices.

Practical implications

The influence of Japanese management practices which has similar characteristics of high performance work system (HPWS) and resource‐based view (RBV) approach that emphasizes participatory decision making and construe employees and HR function not as cost burdens but as sources of competitive advantage are important predictors of higher and effective strategic integration.

Originality/value

The paper provides some insights into approaches to strategic integration of HRM practices in two Japanese multinational companies in Malaysia.

Details

Cross Cultural Management: An International Journal, vol. 16 no. 2
Type: Research Article
ISSN: 1352-7606

Keywords

Article
Publication date: 1 September 2006

Issam S. Jalham and Wafa T. Abdelkader

To develop a model for manufacturing strategy formulation and implementation to help the managerial body of a corporation improve the efficiency and effectiveness of their company.

3392

Abstract

Purpose

To develop a model for manufacturing strategy formulation and implementation to help the managerial body of a corporation improve the efficiency and effectiveness of their company.

Design/methodology/approach

The quality function deployment (QFD) technique is used in the formulation process to provide the basis for selection between options in each of the formulation stages. The proposed model consists of six stages starting from the business strategy formulation, functional strategy formulation, manufacturing priorities formulation, the generation of action plans and the suggestions of the detailed tasks of each action plan, and ending up with the evaluation of the developed strategy. QFD capture software is used to form the matrices needed for the proposed model.

Findings

It was found that the proposed QFD approach is easy to apprehend, clear to be applied and leads to dependable manufacturing strategy. Accordingly, this model is recommended to be used in other functional areas in addition to manufacturing to develop their functional strategies.

Research limitations/implications

After the application of this model, the quality of management in this company was improved and recommended for other companies.

Originality/value

The paper provides a QFD approach that can be applied to any company by their managerial body in order to improve the efficiency and effectiveness of their company.

Details

Business Process Management Journal, vol. 12 no. 5
Type: Research Article
ISSN: 1463-7154

Keywords

Article
Publication date: 3 November 2023

Abrar Ali Saiyed, Ateeque Shaikh and Suruchika Gupta

The primary aim of this study is to gain insight into the entrepreneurial marketing strategy (EMS) decisions made by microenterprises in the craft sector and draw comparisons…

Abstract

Purpose

The primary aim of this study is to gain insight into the entrepreneurial marketing strategy (EMS) decisions made by microenterprises in the craft sector and draw comparisons between the marketing strategy formulation and implementation of conventional businesses and those of craft-based microenterprises with a specific focus on the context of emerging markets, particularly India.

Design/methodology/approach

This paper follows a qualitative interpretivist paradigm using a multiple-case methodology approach. It tracks craft-based microenterprises that make furniture or home décor products in India. The study participants were the founders, principal designers, studio managers or craftspersons.

Findings

This study’s findings reveal that craft-based microenterprises implement an EMS that adopts a hybrid form of market orientation strategy. In this approach, the product or creative concept is at the centre of the decision-making, and the customer needs are factored in at a later stage for customisation. These microenterprises prioritise product positioning over segmentation and targeting strategies.

Research limitations/implications

This study tries to understand marketing strategy decision-making processes among craft-based microenterprises in India. Given that study participants came from only two-product-based craft businesses, this limits the generalisability of the findings to similar or related contexts. This study provides a framework and methodology for replication in other contexts and industries to formulate a nuanced understanding of micro, context-specific, craft-based businesses.

Originality/value

This study uses qualitative analysis to understand EMS in craft-based businesses in India. This study contributes to this fledgling stream of literature at the interface of marketing and entrepreneurship to understand entrepreneurial marketing. This study analyses the marketing strategy of craft-based businesses using the framework of Morgan et al. (2019).

Details

Journal of Research in Marketing and Entrepreneurship, vol. 26 no. 2
Type: Research Article
ISSN: 1471-5201

Keywords

Article
Publication date: 16 January 2009

Heiko Gebauer

This article seeks to answer the following research question: How does the focus of attention and situated attention contribute to the formulation and implementation of the…

3068

Abstract

Purpose

This article seeks to answer the following research question: How does the focus of attention and situated attention contribute to the formulation and implementation of the service orientation in the business strategy?

Design/methodology/approach

Structural equation modelling is used as a research methodology.

Findings

The paper suggests that the formation and implementation of service orientation in the business strategy is influenced strongly by managerial attention.

Research limitations/implications

The results suggest that a survey is suitable for investigating managerial cognition and attention, but future research should benefit from obtaining data on managerial attention through interviews or secondary data such as company documents.

Practical implications

The main effect on strategy implementation and the moderating role of situated attention suggest that managers should be aware of the potential inertia by implementing a service‐oriented business strategy. The main effects for strategy formulation suggest that the formulation of a service‐oriented business strategy is triggered through decreasing product margins in the case of product‐oriented companies, whereas it is triggered by increasing customer expectations for service‐oriented companies.

Originality/value

The study examines the moderating effects of focus of managerial attention and situated management attention on the service orientation of business strategy.

Details

Journal of Managerial Psychology, vol. 24 no. 1
Type: Research Article
ISSN: 0268-3946

Keywords

Article
Publication date: 1 May 1995

Rainer Feurer, Kazem Chaharbaghi and Markus Distel

As the pace of change is increasing in competitive environmentsstrategy formulation and implementation is becoming a continuous andsimultaneous process. Such a process requires a…

6619

Abstract

As the pace of change is increasing in competitive environments strategy formulation and implementation is becoming a continuous and simultaneous process. Such a process requires a dynamic approach to strategy ownership which enables organizations to develop strategies at the point where the most appropriate knowledge exists. Presents a framework for dynamic strategy ownership. Uses this framework to ensure goal alignment by setting overall goals, directions and boundaries rather than through the application of a complex proposal and approval system.

Details

Management Decision, vol. 33 no. 4
Type: Research Article
ISSN: 0025-1747

Keywords

Article
Publication date: 1 September 1990

K.W. Platts and M.J. Gregory

The need to develop manufacturing strategies which are consistentwith and supportive of overall business strategies is now widelyaccepted. A manufacturing audit approach which has…

2205

Abstract

The need to develop manufacturing strategies which are consistent with and supportive of overall business strategies is now widely accepted. A manufacturing audit approach which has been found useful in the process of manufacturing strategy formulation is described. Within manufacturing strategy, the need for a manufacturing audit is identified and the current approaches to audit are reviewed. These existing approaches do not provide an adequate audit process for use in strategy formulation. A structured audit approach based on established frameworks is developed and preliminary results of its use are presented. The approach has been successfully used in several companies; however, there is need for further work in looking at the social aspects of the process.

Details

International Journal of Operations & Production Management, vol. 10 no. 9
Type: Research Article
ISSN: 0144-3577

Keywords

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