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Book part
Publication date: 26 August 2016

Ralf Spiller, Stefan Weinacht and Andreas Köhler

Communication studies have expanded significantly around the globe in the last decades. Due to new channels of communication and more and more mediatised societies, the…

Abstract

Communication studies have expanded significantly around the globe in the last decades. Due to new channels of communication and more and more mediatised societies, the role of communication has gained significance. In contrast, communication does not seem to be a topic of high priority for many corporate leaders. They often still value communication as a mere support function.

This chapter explores communication courses of business schools in the United States and Europe. It is hypothesised that only if communication courses are recognised in such programmes the profession of business communicators will realise entry into the highest levels of corporate decision-making.

The main question is how far top-ranked Master of Business Administration (MBA) programmes integrate communication courses. This is investigated via website analysis and interviews. This chapter also provides explanations for the current status quo. The results will be of interest to all those responsible for shaping MBA curricula and give insights into how the communication discipline is viewed by leaders of business schools.

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The Management Game of Communication
Type: Book
ISBN: 978-1-78635-716-8

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Article
Publication date: 1 December 1996

James Poon Teng Fatt

Explores the importance of training in communications to enhance one’s business career. It is often taken for granted that a training in communications serves as an end in…

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2432

Abstract

Explores the importance of training in communications to enhance one’s business career. It is often taken for granted that a training in communications serves as an end in itself but such a training has far more implications than the communications graduate or management may realize. Indeed, the value of a training in communications permeates any organization. In spite of the growing awareness of training in communications, as seen from the numerous communication programmes in companies, and the value of communication in the workplace, it is sobering to note the low esteem in which communications professionals are held. Addresses this issue to emphasize the value of communications training and suggests how communicators can achieve better business success with the kind of training they have received.

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Industrial and Commercial Training, vol. 28 no. 7
Type: Research Article
ISSN: 0019-7858

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Article
Publication date: 26 March 2021

Isabel C. Botero and Tomasz A. Fediuk

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Corporate Communications: An International Journal, vol. 26 no. 2
Type: Research Article
ISSN: 1356-3289

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Article
Publication date: 14 August 2007

Nando Malmelin

The purpose of this paper is to develop a new model of communication capital which addresses the current challenges of corporate communications within the framework of…

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14111

Abstract

Purpose

The purpose of this paper is to develop a new model of communication capital which addresses the current challenges of corporate communications within the framework of intellectual capital research.

Design/methodology/approach

Modelling corporate communications from the perspective of intellectual capital research.

Findings

Communication capital consists of four component factors: juridical capital, organizational capital, human capital and relational capital. The proposed model supports the closer integration of organizational communications with business operations and strategies.

Originality/value

The paper provides a new approach to managing and analysing corporate communications. The ideas of communication capital are applicable to the management, development and planning of communications not only in business companies, but also other organizations and associations.

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Corporate Communications: An International Journal, vol. 12 no. 3
Type: Research Article
ISSN: 1356-3289

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Article
Publication date: 11 March 2009

Anne S. Davis, Penny A. Leas and John A. Dobelman

Literature on face‐to‐face intercultural business communication (IBC) suggests that language, culture, business culture, and interpersonal context variables lead to…

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1516

Abstract

Literature on face‐to‐face intercultural business communication (IBC) suggests that language, culture, business culture, and interpersonal context variables lead to misunderstandings, but these predictors have not been studied with regard to e‐mail communication. This exploratory study identifies variables that cause e‐mail miscommunication, reduce work accomplishment, and harm business relationships. We conducted a survey to capture the effect of common predictors and asked respondents to share the most commonly employed strategies when communication problems arose. We offer a multi‐dimensional model for further research.

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Multinational Business Review, vol. 17 no. 1
Type: Research Article
ISSN: 1525-383X

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Article
Publication date: 25 January 2013

André H. Caron, Jennie M. Hwang, Boris H.J.M. Brummans and Letizia Caronia

Purpose – The purpose of this paper is to investigate how business executives perceive and account for their use of paratextual cues as a means of managing their…

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3048

Abstract

Purpose – The purpose of this paper is to investigate how business executives perceive and account for their use of paratextual cues as a means of managing their professional impressions in business e‐mails on their smartphone (i.e. BlackBerry, iPhone, etc.) and office computer. Design/methodology/approach – Semi‐structured, audio‐recorded telephone interviews were conducted with a representative sample of 60 business executives from various sectors in Canada. The interviews examined executives' typical ways of writing e‐mails for business purposes, both on their smartphone and office computer. All interviews were transcribed and then analyzed using a mix of quantitative and qualitative analyses. Findings – This study shows how organizational leaders vary their ways of opening and closing business e‐mails when comparing their smartphone to their office computer communication. To account for these differences, they routinely use folk categories that suggest distinctions between formal and informal relationships, internal and external communication, as well as the recipient's identity and their own. Hence, executives are aware of the social meanings inscribed in paratextual cues and even the absence of these cues is frequently used as a cue in itself. Originality/value – E‐mailing is a crucial part of contemporary corporate communications, yet few studies have examined organizational leaders' e‐mail writing practices on their smartphone in relation to their office computer. While executives might seem very task‐oriented in their communication, this study shows that their everyday e‐mail‐writing practices play an important role in the co‐construction of professional identities and relationships.

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Article
Publication date: 8 January 2019

Henning Ahlf, Sven Horak, Andreas Klein and Sung-Won Yoon

The purpose of this study is to understand how employees of an organization build and maintain successful business relationships by analyzing major antecedents of…

Abstract

Purpose

The purpose of this study is to understand how employees of an organization build and maintain successful business relationships by analyzing major antecedents of relationship quality and relationship commitment.

Design/methodology/approach

In this study, the authors develop a conceptual framework and formulate hypotheses regarding the relationships between demographic homophily, interpersonal communication, trust and dependent variables of perceived relationship quality and relationship commitment. This paper tests hypotheses presented in this study with the help of a structural equation model, based on a data sample from South Korea.

Findings

Unlike common thinking, demographic homophily does not directly increase the perceived relationship quality. The authors find a significant direct effect of interpersonal communication on relationship commitment but no effect of commitment on perceived relationship quality. Both seem to play independent roles but are positively influenced through the emergence of trust.

Research limitations/implications

By applying demographic homophily and interpersonal communication as antecedents and trust as mediator and main driver, the authors research effects on perceived intra-organizational relationship commitment and perceived relationship quality. In detail, the authors confirm the hypothesized centrality of trust in intra-organizational relationships between demographic homophily, interpersonal communication and dependent variables of perceived relationship quality and relationship commitment. Nevertheless, the authors surprisingly find neither significant evidence that demographic homophily increases the perceived quality of a relationship, nor does it lead to higher communication intensity directly, even in an environment (i.e. Korea), where it would be expected.

Practical implications

Based on the findings of this study, there are several practical implications. Understanding the interpersonal relationship characteristics in an intra-organizational setting enables managers to optimize organizational efficiency and effectiveness. Intra-organizational relationships between employees’ are highly dependent on mutual trust as an indicator for relationship quality and relationship commitment. Organizations can also benefit from the understanding of the mechanisms of demographic homophily and interpersonal communication for the establishment of interpersonal trust as well.

Originality/value

Research about the effect of demographic homophily and interpersonal communication and the central role of trust in an intra-organizational approach to business relationships on perceived relationship quality and relationship commitment is scarce. The mutual testing of the effects and interaction of established constructs like demographic homophily, interpersonal communication and trust on perceived relationship quality and commitment constitutes the main contribution of this study to the literature on management and business relationships. The insights of this study about interpersonal bonding help companies to establish long-term business relationships.

Details

Journal of Business & Industrial Marketing, vol. 34 no. 2
Type: Research Article
ISSN: 0885-8624

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Article
Publication date: 5 June 2019

Lea Iaia, Demetris Vrontis, Amedeo Maizza, Monica Fait, Paola Scorrano and Federica Cavallo

The purpose of this paper is to identify the distinctive elements of CSR communications that characterize the communications models of family businesses in the Italian…

Abstract

Purpose

The purpose of this paper is to identify the distinctive elements of CSR communications that characterize the communications models of family businesses in the Italian wine industry, and to compare them with nonfamily businesses.

Design/methodology/approach

Using a case study approach, a sample of large and medium companies practicing corporate social responsibility was identified. The content of their websites was examined using content analysis and text mining (correspondence analysis techniques and word association analysis using the T-Lab software).

Findings

The analysis indicates that the ownership structure nature makes a difference in the online CSR communications process. The cultural identity in both family and nonfamily businesses is founded on intangible factors such as tradition; however, being a family business is a fundamental driver in the online CSR communications process, no longer forming a bond among players in the wine industry, but rather linking with other wine family businesses.

Research limitations/implications

One limitation of this work is the small size of the investigated sample. An added value it contributes is its focus on the Italian wine industry. The paper provides the essential elements that family and nonfamily wine businesses should consider in customizing their CSR communications with the brand’s specific details.

Originality/value

The authors highlighted the similarities and differences of family and nonfamily wine businesses in terms of their online CSR communications. The authors also observed how the family wine business identity, in its multidimensional construct, has common factors with what we call “familiness.” This research could establish a starting point for further work within this important sector.

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British Food Journal, vol. 121 no. 7
Type: Research Article
ISSN: 0007-070X

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Article
Publication date: 1 March 1999

Donn E. Silvis, Robert E. Rayfield, J. David Pincus and Mu‐Chen Chang

This research paper explores the type and amount of business communication education given to students in Master of Business Administration (MBA) programmes, and offers…

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1755

Abstract

This research paper explores the type and amount of business communication education given to students in Master of Business Administration (MBA) programmes, and offers insight into the thinking of those who supervise and teach business communication within those programmes. While this particular research study focuses on US MBA schools, it is advocated that this subject and research findings have global relevance. Communication and public relations skills have been recognised as being critical to the success of aspiring managers and business leaders. Prospective managers need to possess not only the skills of communication, but also an appreciation of strategic business communication factors. However, most MBA curricula do not require or recommend communication education for students. This paper compares the findings of two studies: research conducted in 1995–96 (n = 215, 31.5 per cent response rate) replicated a 1991 study (n = 51, 26 per cent response rate). In addition, the paper discusses prior research on the subject and the role and quality of business communication currently found in MBA curricula. It also includes a model communication curriculum for MBA programmes and proposes suggestions for additional research.

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Journal of Communication Management, vol. 4 no. 1
Type: Research Article
ISSN: 1363-254X

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Book part
Publication date: 26 August 2016

Anne Kankaanranta and Leena Louhiala-Salminen

This chapter argues that in today’s complex, globalised and technologised world, business and communication cannot remain in their separate silos – neither in academia nor…

Abstract

This chapter argues that in today’s complex, globalised and technologised world, business and communication cannot remain in their separate silos – neither in academia nor in practice. The chapter approaches the topic with the help of a case and discusses how communication studies have invaded the fortress of the Aalto University School of Business, Finland. The development of an international Master’s Programme in Corporate Communication was informed by three major research projects in particular, which focused on internal communication practices of multinational companies and the perceptions of communication professionals on the knowledge and skills required of future communicators. Although Corporate Communication studies have been accommodated by the business school fortress for over 10 years, the time has not been without multidisciplinary challenges.

Details

The Management Game of Communication
Type: Book
ISBN: 978-1-78635-716-8

Keywords

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