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To draw on a structured review of the literature on formalised mentoring programs for principals with the purpose of exploring their nature and the positive and negative outcomes for the parties involved.

The methodological approach utilised in this paper was a structured review of the literature which is a pre‐determined set of criteria, namely a set of coding categories, used for analysing research papers. Forty research‐based papers constituted the structured review and major coding categories utilised in this paper were positive and negative outcomes of mentoring programs for mentors and mentees and factual data relating to the research focus of the sample.

Both positive and negative outcomes of mentoring were reported in the 40 research‐based papers, with substantially more papers reporting positive outcomes. Frequently cited positive outcomes for mentees included support, sharing ideas and professional development, while, for mentors, networking, professional development and the opportunity to reflect were noted. Frequently cited negative outcomes for mentors and mentees were lack of time to undertake mentoring and personality or expertise mismatch.

The findings highlight the necessity for planners of programs to ensure that mentors are trained; the matching process is executed to eliminate potential incompatibilities; and time for mentoring is factored into program implementation.

The major contribution of the paper is that it makes a strong claim about the specific outcomes of mentoring programs for principals, thereby providing a clearer picture regarding its potential as well as its caveats.

The research reported in this article formed part of a university/industry collaborative grant in which the role of leaders in managing cultural change across an industry site was investigated. The focus of the article concerns the leadership of a district director in a rural setting in Queensland. The study was shaped by the interests of the district director who sought feedback on her leadership style and influence on principals in the district. A team of researchers from the School of Professional Studies in the Faculty of Education at Queensland University of Technology conducted semi‐structured interviews with a sample of six principals with whom she had worked over a period of one year to gauge their perceptions of her influence on their thinking and acting. A key finding of the research was that that well‐led conversations can be an effective professional development strategy for learning, growth and change in educational leaders.

A simulated price war between two competing gas stations provided the context to assess the effects on de‐escalation of the subject's financial shortage, the competitor's financial shortage, and a message from the competitor conveying a non‐exploitative intent. Subject shortages encouraged gasoline price increases (de‐escalation) and competitor shortages encouraged price decreases (escalation). Subjects who were suffering a financial shortage rated their competitor as less likely to cooperate and more likely to exploit them than those who were not. Results were discussed in terms of a simplification of Pruitt and Kimmel's (1977) goal‐expectation hypothesis. One possible explanation for our results is that subjects make a comparison of relative strength before choosing either to de‐escalate or escalate.

The prayer against the Poultry (Hygiene) Regulations which we briefly mentioned in the editorial of our last issue, was lodged as a result of activity by the Environmental Health Officers' Association. Incidentally it is the first occasion as far as we can recall that a prayer has been lodged against any of the rash of food regulations of recent years, and reflects the strong feelings of the public health inspectorate.

BOOKS are among the greatest and most wonderful achievements of human genius, they are also a powerful means of struggle for progress. The book accompanies man all his life; it is a creation of his brain and soul. It reflects the life of mankind and is the result of collective efforts of author and publisher, type‐setter and illustrator. But foremost a book is always and everywhere a social and political phenomenon. One of the most apt evaluations of the book was given by V. I. Lenin in 1917, when he was known to state to A. V. Lunacharsky, “The book is a great force indeed”.

IT IS EASY to make glib generalisations about the student situation in this country, and its associated problems, but a recondite analysis of student mores is much more difficult. Commentators tend to be extreme, varying from those who declaim ‘All for youth and the world well lost’ to those crying ‘Stop their grants, make them do a day's work’, and more in similar vein. An understanding of student attitudes to work and society is one thing, the cause and effect of their attitudes is quite another. What is certain is that there has been a radical change, and the full effects of this change are yet to be felt. Behind each new generation rise those ever ready to decry the follies of youth, but today there is a widespread and differing view held that youth is king, and can do no wrong. Both of these points of view are extreme, and both, in totality, are unjustified.

R F Vollans writes:Nothing pleases me more than to see honours bestowed on those who are worthy of them, particularly if they are my close friends and personal colleagues. It was, therefore, with some delight that I read of the LA'S new awards—the McColvin and Besterman Medals.

The purpose of this paper is to review a popular business handbook – The Business Guide – by James L. Nichols, first published around the turn of the twentieth century. The analysis is geared toward determining how it fits within the development of marketing thought and education.

A review of the marketing history literature focusing on marketing thought, education and practice around the turn of the twentieth century is conducted. The content of The Business Guide is analyzed and compared with the themes reflected in the literature review.

Most editions appeared in the era just proceeding the emergence of marketing as distinct discipline. It is unlikely that it had any appreciable influence on the development of marketing thought. However, it was used as a textbook at North-Western College in Naperville, IL, and may have been at other early business education programs in the USA and Canada. Nichols’ treatment of marketing topics was consistent with the era. It reflected commodities and functional views. For him, marketing was primarily distribution along with advertising, pricing, product management and credit. Consistent with modern marketing philosophy, Nichols placed heavy emphasis on ethics.

Despite the fact that this book was published in multiple editions over several decades, it seems to have been largely forgotten. As far as is known, this paper is the only recent treatment of this historical artifact.