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In this chapter, the reality of Bolivia's current situation is presented, including details regarding the country's political, economic and environmental context. Then, alternate possible future scenarios are presented, developed by four different types of stakeholders in Bolivian society during four workshops that produced various suggestions on how to recover from the effects of the COVID-19 pandemic using a sustainable approach.

Several findings are incorporated into these scenarios, including potential risks, public policy recommendations and structural changes required to attain the best possible post-pandemic scenario for Bolivia, including the achievement of several Sustainable Development Goals (SDGs) from the 2030 Agenda, especially SDGs 8, 13 and 17.

The economics literature on gender has expanded considerably in recent years, fueled in part by new sources of data, including from experimental studies of gender differences in preferences and other traits. At the same time, economists have been developing more realistic models of psychological and social influences on individual choices and the evolution of culture and social norms. Despite these innovations, much of the economics of gender has been left behind, and still employs a reductive framing in which gender gaps in economic outcomes are either due to discrimination or to “choice.” I suggest here that the persistence of this approach is due to several distinctive economic habits of mind – strong priors driven by market bias and gender essentialism, a perspective that views the default economic agent as male, and an oft-noted tendency to avoid complex problems in favor of those that can be modeled simply. I also suggest some paths forward.

There is a rising number of Asian brands expanding to Western nations. However, one of the biggest challenges is their reputation of inferior quality. The objectives of this research are to examine the U.S. consumers’ quality perception of Asian brands and what steps can be taken to improve their perceived quality to ultimately influence patronage intentions. This study also considers how age influences U.S. consumers’ perceived quality and patronage intentions.

An online experiment using 328 U.S. female subjects was conducted to examine how quality cues (brand origin and product design) influence their perceived quality of Asian brands. The study also examines how age (due to different levels of exposure of Asian brands) moderates the relationship between product cues and perceived quality.

The findings showed that there was a difference between the younger (Generation X and Y) and older (Baby boomers and Swing) group’s perceived quality of these Asian brand origins, namely Japan and China. Product design had an impact on perceived quality, but age was not a moderating factor.

Chinese and Japanese brands can use these differences in perception of brand origins to market accordingly. Product design cues can also be used effectively to both age groups by Asian brands to improve the perceived quality of U.S. consumers.

This research provides novel insight on U.S. consumers’ perceived quality and patronage intentions from different Asian brand cues. The study also contributes to the body of literature on how the relationship between specific Asian brand cues and perceived quality may differ as a function of age.

Generation Z makes up 20% of China’s population, and accounts for the highest share of household spend at 13% (vs. 3% for the United Kingdom and 4% for the United States). To advance marketers’ understanding about this group of consumers and capitalise on China’s booming market, this chapter uses rich statistics and information to show that China’s Generation Z has distinct behaviour patterns, which can be attributed to the unique background in which they grew up: (1) rigidity of social stratification, (2) abundance of materialism, (3) digital era, (4) limited (vs. extended) family, and (5) heavy schoolwork. Growing up in such a background, Generation Z’s lifestyle and consumption-related attitudes and behaviour are distinct from their predecessors. The chapter presents specific actions that marketers can take when targeting this distinct group of consumers in China, along with useful guidelines to HR managers for hiring them.

In recent years, a great number of top conferences and workshops on artificial intelligence (AI) were held in China, showing Chinese AI plays an important role in the world. Meanwhile, Chinese government announced an ambitious scheme, “New Generation Artificial Intelligence Development Plan,” for the country to become a world leader in AI technologies by 2030. The AI research in China has covered various aspects, ranging from chips to algorithms. This chapter attempts to give an overview of the recent advances of AI research and development in China, as well as some perspectives on the future development of AI in China.

Understanding the context of any subject is crucial and this is certainly true of risk management in the public sector. Undoubtedly, what we face today is the highly path-dependent result of what has happened in the past. And, what happens today in a local government, for example, is very much influenced by the wider current situation that surrounds it. Further, it must be said that even the future can be part of the present context (climate change would be a stark example of this).

Described in this way, it seems a daunting challenge to understand past, present, and future – and, indeed, it verges on the impossible. The remaining chapters of this book revisit the context through the lens of the various components of risk management (assessment, analysis, forecasting, and more) and by looking at the present and future through the concepts and principles used by risk managers. Here, in Chapter Three, the issue of context is first considered by examining the relationship between past and present with specific reference to risk management as a management practice. Thus, the chapter does not specifically address how uncertainty is assessed, or how insurance is used, or even how a risk management programme operates – these are topics for later chapters. Rather, the history of risk management is presented as a narrative that seeks to explain how risk management has evolved into what it is today.

Finally, the chapter leads into the present by providing an overview of the current public environment in Europe. This allows the book to develop both a history of how risk management became what it is today, and to understand the key risks and uncertainties that define the current context. Chapter Four presents the administrative nature of today’s practices and offers some speculation about alternative ways of thinking about risk management practices now and in the future.