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At the end of the session, learners are expected to be able to evaluate the detrimental impact of stress on blue-collar workers’ well-being in Attainer Engineering Sdn Bhd; develop effective strategies to improve stressful conditions experienced by blue-collar workers in Attainer Engineering Sdn Bhd; analyse and select appropriate approaches that can help maintain the motivation levels of blue-collar workers in Attainer Engineering Sdn Bhd; analyse the impact of Attainer Engineering Sdn Bhd’s extensive investment in training new blue-collar workers, alongside the subsequent high turnover rate, on the decline in sales and profit; identify the critical changes that the managing director should have implemented to prioritize employee retention among blue-collar workers at Attainer Engineering Sdn Bhd; discuss the strategic implementation of mechanization, specifically in the context of automating repetitive processes, as an innovative solution to address the challenges faced by the ship repair and maintenance service industry heavily reliant on blue-collar workers in emerging markets; cultivate thoughtful debates on ways to keep blue-collar workers in the shipping repair and maintenance industry, as well as active learner participation and group interaction; develop learners’ analytical and critical thinking skills by guiding them through the analysis of a real-world case study in the shipping repair and maintenance industry, concentrating on the difficulties and potential solutions for blue-collar worker retention; and equip learners with practical knowledge and insights on implementing effective human resources strategies for retaining blue-collar workers in the shipping repair and maintenance industry, emphasizing the conversion of theoretical concepts into workable solutions.

This teaching case study centres on Attainer Engineering Sdn Bhd, a Malaysian conglomerate that bestows ship repair and maintenance services. Regrettably, the corporation has been subjected to a decrease in profitability and productivity owing to its high turnover rate of blue-collar workers. The ship repair and maintenance service industry is accountable for delivering comprehensive repair and maintenance services to ships, including their engines, hulls, machinery and other related components. The fundamental aim of this case study is to ascertain the rudimentary factors that contribute to this issue and foster effective strategies to enhance the motivation and retention rate of blue-collar workers in the ship repair and maintenance service corporation, using appropriate management theories, models and concepts. The case study brings to light the importance of discovering the most suitable approaches to retain blue-collar workers in the corporation to improve its profitability and productivity in a highly competitive market. This teaching case study will be beneficial for students and practitioners who want to grasp the disputes associated with retaining blue-collar workers in the ship repair and maintenance service industry and learn how to apply management theories, models and concepts to address these disputes effectively.

This case discussion would be highly suitable for undergraduate and postgraduate university students who are pursuing their studies in management or related fields and are eager to delve into the nuances of the ship repair and maintenance service industry. Furthermore, trainers from both private and public agencies who are keen on gaining a deeper understanding of the issues pertaining to retaining blue-collar workers in this particular industry and devising result-oriented strategies to tackle these concerns would also find this case discussion immensely helpful.

Teaching notes are available for educators only.

CSS 6: Human resource management.

The main purpose of the study is to examine the intellectual structure of academic studies on blue-collar workers. In this context, (1) productivity and evolution of the field, (2) conceptual dimensions, (3) citation density and (4) structure of academic networks related to blue-collar workers were analyzed. The findings of the study produced results covering all fields of science, not just management and organization. As a result of the study, blue-collar studies by years, the most cited blue-collar studies, the researchers who published the most frequently about blue-collar workers, the researchers who conducted the longest research on blue-collar workers, the most frequently used keywords and academic networks in blue-collar studies are determined. The most important finding is that the blue-collar issue is the common intersection point of different fields of science such as health, medicine, finance, management and organization, marketing, psychology and sociology.

Relying on Social Identity Theory (SIT), Relative Deprivation Theory (RDT) and System Justification Theory (SJT), this study aims at examining identity enhancement strategies of blue-collar workers who might be described as members of low-status groups having negative social identity. In the scope of this study, individual and collective strategies for identity enhancement of blue-collar workers have been proposed with the support of above mentioned theories. First of all, factors determining identity enhancement strategies have been described. Then, individual mobility conditions were explained and informal workplace learning was suggested as an individual mobility strategy for blue-collar workers to enhance social identity. In addition, it was argued that high self-monitoring blue collars are more likely than low self-monitoring blue collars to use individual mobility strategy. It was also emphasized that through union membership, high identifier blue collars will adopt a collective identity enhancement strategy. Finally, acceptance of low-status strategy was proposed for blue-collar workers in case they perceive their group’s low status as stable and legitimate.

The role and contributions of blue and gray collar employees in strategy making in practice are generally ignored, and left out of scientific inquiry. However, the authors argue that they are “hidden actors” in the strategy making process, and “silent heroes” of the strategy. Their participative role is generally seen limited to operational phases of strategy. Nevertheless, recent literatures have fruitful implications on blue and gray collars workers’ contributions in formulation phase. Upper echelon (Hambrick, 1987; Hambrick & Mason, 1984) and strategy as practice (SAP) literatures (Jarzabkowski & Spee, 2009; Whittington, 2006) are suggested to be closely scrutinized since the former has incorporated the middle- and low-level teams of management in the explanation (Carpenter, Geletkancz, & Sanders, 2004), and the latter takes “practice” as a prominent research perspective, and thus enable us to approach strategy phenomena from a wider context of practitioners, practices, and praxis (Jarzabkowski, Balogun, & Seidl, 2007; Jarzabkowski & Wilson, 2002). Overall, this chapter suggests that future studies could question the hidden assumptions behind strategy approaches to trace the assumed image and role of blue and gray collars in strategy making, and go further to integrate their deserved role in strategy process, content, context, and cognition.

This study examines the case of an initial training, called “Dojo”, invented and implemented at a production site in the Czech Republic. It clarifies the initial training program implementation process and offers a conceptual framework for cooperative management of subsidiary activities at the site and firm.

This study conducts an in-depth analysis of qualitative data from the Czech production site over a five-year period. The theoretical base is the theorization and labeling phase of management innovation (MI), the final phase of which legitimizes a new management practice. Interview data, archival data, pictures and financial data are used for the analysis.

To legitimize the Dojo in the operational flow controlled by the site and firm, the Czech production site acquires validation of the Dojo from employees and board members of the Japanese and European headquarters, helping the site build trustful relationships with them. Training programs, process standardization and skills standardization of the workers offer benefits to the trainees, production site and firm.

The authors offer theoretical insights into MI at the subsidiary-level, which past studies have not differentiated at the firm-level. The authors also provide details of the implementation and management of initial training for newly hired blue-collar workers at the production site. The findings complement related literature on human resource management and operational management.

Psychosocial risks in the workplace include occupational risks such as stress, harassment, burnout, and workplace violence that affect the physical integrity and mental health of employees (Bunker et al., 2003). Work-related psychosocial risks are relevant to the design and management of the job and its social and organizational contexts (Leka, Griffiths, & Cox, 2003). In this study, it was investigated which factors are effective in the psychosocial risk assessments of blue-collar workers in Turkey and whether there is a significant effect of gender in these assessments. The sample of the research consists of 663 employees working in a production facility in Tekirdag. The results showed that cognitive demands, the meaning of work, and development opportunity variables differed by gender from psychosocial risks. Women evaluate lower scores than men in expressions related to cognitive demands, the meaning of work, and development opportunities. Quantitative demands, emotional demands, burnout, and job satisfaction did not differ significantly by gender. The findings provide an understanding of the potential risks in the working conditions of blue workers in Turkey and provide the basis for future research.

Although the number of blue-collar industrial workers has been declining, manufacturing jobs continue to have considerable importance, even in technologically advanced economies. This study gives a voice to this often-overlooked group of workers, focusing on the Finnish vehicle industry.

The study assessed how manual workers in automotive manufacturing describe their job pride and how their accounts were related to conceptualizations of work orientation. The data included semi-structured interviews and an open-ended survey question on situations in which the respondents had felt proud of their work. The data were analysed using thematic analysis.

According to the results, the respondents had a high level of job pride in general, but the meaning given to this attitude varied considerably, depending on the situation. The study participants' work orientation was a mixture of instrumental and intrinsic traits. However, there were also respondents who did not experience job pride or who had lost it because of the work circumstances.

Relatively little research has assessed the importance of job pride in the context of industrial manufacturing. Recognizing job pride in its variety is crucial information for employers who aim to develop working conditions and employee retention.

This chapter aims to investigate sentiments of blue-collar workers, specifically couriers, during Covid-19 pandemic. Data are collected from the online review posting platform, where employees and previous employees of a Turkish delivery company posted their comments on the company as an employer. The results reveal that there are mainly four topics on which the reviewers discuss: work environment, compensation, salary and working hours, and lay-off procedures. The analyses indicate that the most discussed topic is compensation, while the most negative sentiments appear to be on lay-off procedures.

Economies and societies are not digitally isolated. Digital technologies are widely recognised as key drivers of information dissemination, knowledge sharing, income and employment. Digital technologies also influence the interlinkages of digitalisation, gender and labour market outcomes. Digital technologies impact every sphere of day-to-day life. It impacts ways of communication, trade and business; influences networking abilities; shapes societal norms, attitudes and behaviours. It is hence argued that digital technologies may have crucial implications for women's participation in the workforce.

Gender equality and increasing women's workforce participation is an important goal under the United Nations Sustainable Development Goals (SDGs). Research indicates that women are mainly involved in agricultural work, blue-collar formal work, while collar formal work, and entrepreneurship. Digital technologies significantly impact the ways of working in all these sectors. Consequently, it is argued that digital technologies influence women's participation across all such types of work.

This chapter aims at unravelling the linkages between digital technologies and women's workforce participation. To this end, the influences of digital technologies on women's participation in agricultural work, blue-collar formal work, white-collar formal work and entrepreneurship are discussed. The implications and impacts of the use of broadband, internet and mobile technologies are also discussed. This chapter also includes important theories of women's workforce participation and discusses them in light of digitalisation.