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Birth order studies have an established history in the academic world just as demographics have an established history in marketing. Discusses how birth order may influence several socio‐economic mechanisms and thereby influence select consumption behaviors. As a likely influence of certain consumption behaviors, birth order may be useful in segmenting certain markets. Offers a corporate advertising example to demonstrate the practical significance of investigating links among birth order, consumption, and market segmentation. Analysis of responses from 156 subjects who were shown the advertisement revealed birth order relationships. Few, if any, empirical studies currently link birth order, consumption, and segmentation, perhaps because of a priori convictions that such links do not exist. The time is at hand, however, to refute or confirm the existence of such links empirically. Offers five hypotheses for initiating research. Postulates characteristics of first borns, only children, middle borns and last borns with regard to selling. Discusses managerial implications.

This chapter summarizes issues related to the accurate and timely identification of students with emotional and/or behavioral disorders (EBDs) as well as identifying need, planning interventions, and monitoring outcomes. First, we describe ongoing issues and concerns with accurate (e.g., minimization of false positives and false negatives) and timely (e.g., improved service delivery by being more responsive to students in need of special education) identification of students with emotional disturbance (ED). ¹ Next, we describe general assessment methods and considerations that may contribute to improved service delivery. We close this chapter with a discussion of the critical role that accurate and timely identification plays in the provision of opportunity and the attainment of free appropriate public education (FAPE) mandates.

This study analyzes empirically the extent to which women’s employment affects the duration of first birth intervals among married women in Taiwan during the rapidly growing period. By employing the data from the 1989 Taiwan Women and Family Survey, our estimation results suggest that women’s employment strongly affects the duration of first birth intervals, and that various aspects of women’s employment affect first birth intervals differently. In terms of the number of working hours, women who work more than 30 hours per week tend to have an earlier first birth. On the other hand, work experience, as indicated by women’s labor force participation surrounding the first birth as well as their job tenure, is found to positively affect women’s first birth intervals. When the model is estimated on the basis of age cohorts, these implications remain the same. Given that the impact of labor market experiences and working hours act in opposite directions on the first birth interval, their effects may offset each other. Therefore, our findings provide an explanation to the earlier research result, which indicates that female employment is only weakly related to fertility behavior in Taiwan.

Research examining the experiences of women in the workplace has, to a large extent, neglected the unique stressors pregnant employees may experience. Stress during pregnancy has been shown consistently to lead to detrimental consequences for the mother and her baby. Using job stress theories, we develop an expanded theoretical model of experienced stress during pregnancy and the potential detrimental health outcomes for the mother and her baby. Our theoretical model includes factors from multiple levels (i.e., individual, interpersonal, sociocultural, and community) and the role they play on the health and well-being of the pregnant employee and her baby. In order to gain a deeper understanding of job stress during pregnancy, we examine three pregnancy-specific organizational stressors (i.e., perceived pregnancy discrimination, pregnancy disclosure, and identity-role conflict) that are unique to pregnant employees. These stressors are argued to be over and above the normal job stressors experienced and they are proposed to result in elevated levels of experienced stress leading to detrimental health outcomes for the mother and baby. The role of resilience resources and learning in reducing some of the negative outcomes from job stressors is also explored.

Past research suggests that whether pregnancies are wanted, unwanted, or mistimed may influence breastfeeding behavior. The purpose of this chapter is to develop a more precise understanding of this relationship. Specifically, this chapter asks three questions: first, do pregnancy intentions matter most in sustaining breastfeeding for long or for short durations postpartum; second, at what time postpartum are rates of breastfeeding discontinuation most differentiated by pregnancy intentions; and third, how does poverty (measured here by Medicaid receipt) moderate the relationship between pregnancy intentions and breastfeeding duration.

Logistic regression analysis of survey data from a national sample representative of US mothers is used to determine the relationship of pregnancy intentions to whether breastfeeding continues for various durations and through various intervals after birth. Interaction terms between pregnancy intentions and mother’s Medicaid status are used to test for relationships specific to poor or nonpoor mothers between pregnancy intentions and breastfeeding duration.

Results show that pregnancy timing matters most for sustaining breastfeeding for durations past 6 months and that differences in rates of breastfeeding discontinuation between mothers with wanted, unwanted, and mistimed pregnancies are most pronounced in the 3–7 months postpartum period. In addition, findings show that Medicaid recipients (but not nonrecipients) are less likely to exclusively breastfeed for 6 months when their pregnancies are mistimed.

The literature on fundamental causes of health disparities typically suggests that poverty impairs access to resources necessary for effective planning to achieve desirable health outcomes. This study’s results, however, show that planning of pregnancies is more critical for poor mothers to sustain exclusive breastfeeding. Further research is needed to explain this relationship. The results also suggest that policy interventions to help mothers with unplanned pregnancies to sustain breastfeeding should target the period from 3 to 7 months postpartum.

These findings can help shape policies for facilitating the continuation of breastfeeding for durations recommended by health authorities and advance our understanding of the effects of poverty on health behaviors.

This paper aims to reveal the effects of birth order in decision-making style, conflict handling style and propensity for participative decision-making. The intention is to open the perspective of birth order research in organizational studies, as an important individual difference of managers.

A survey was conducted with 230 managers from different industries in Kosovo. Self-report measures were used for decision-making style, conflict handling style and participatory decision-making constructs.

Results indicate that only children are more avoidant and spontaneous decision-makers. Firstborns are rational in decision-making and prefer problem-solving in conflict handling. Middleborns are intuitive decision-makers and use compromising in conflict handling. Lastborns make decisions rationally and use both compromising and problem-solving in conflicting situations. In addition, lastborns appeared to have a more positive attitude toward participative decision-making, followed by middleborns, firstborns and only children.

Birth order affects managers’ behaviors in decision-making and conflict situations. Relationship dynamics in sibships are reflected in organizational settings, affecting how people behave in decision-making and conflict handling.

To the best of the authors’ knowledge, this is the first study to attest how birth order influences the ways managers make decisions, handle conflicts and involve others in decision-making. As birth order cannot be changed, such knowledge is critical.

Original and provocative findings that date of birth could have an effect on consumption prompted replication of this exploratory work. Date of birth potentially combines the measurement advantages of demographics with the psychological insights of psychographics when interpreted through an astrological framework. Using a different general household survey data set, consumption was again found to vary by date of birth within the alcohol, leisure and cigarette markets. Implications for segmentation and promotion are discussed.

The purpose of this paper is to use Weibo as a window to examine the Chinese netizens’ online attitudes and responses to two sets of population policy: the Selective Two-Child Policy (Phase 2) and the Universal Two-Child Policy. The population policy change from the rigid One-Child Policy to the Selective Two-Child Policy then to the Universal Two-Child Policy aroused great attention of the Chinese people.

This research uses the crawler technique to extract data on the Sina Weibo platform. Through opinion mining of Weibo posts on two sets of population policy, the Weibo users’ online opinions on the Two-Child Policy are analyzed from two perspectives: their attention intensity and sentiment tendency. The research also use the State Bureau of Statistics of China’s national population data between 2011 and 2016 to examine the Chinese people’s actual birth behaviors after implementing the two different sets of the Two-Child Policy.

The research findings indicate that the Selective Two-Child Policy (Phase 2) and the Universal Two-Child Policy are good examples of thematic public sphere of Weibo. Weibo posts on the two sets of the Two-Child Policy have undergone different opinion cycles. People from economically developed regions and populous regions have paid more attention to both sets of Two-Child Policy than their counterparts in the less developed and less populated regions. Men pay more attention to the Two-Child Policy than women do. Despite people’s huge attention to the new population policy, the population growth after the policy is not sustainable.

The new population policy alone is difficult to boost China’s population within a short period of time. The Chinese Government must provide its people with enough incentives and supporting welfare to make the population growth happen.

These findings have important implications for understanding the dynamics of online opinion formation and changing population policy in China.