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Article
Publication date: 29 November 2023

Naveed Ahmad and Amran Harun

This study aims to explore the essential factors of the reason for (RF) and reason against (RA) and their impact on tourist attitudes and intentions to use e-bike sharing services…

Abstract

Purpose

This study aims to explore the essential factors of the reason for (RF) and reason against (RA) and their impact on tourist attitudes and intentions to use e-bike sharing services by using a novel approach based on behavioral reasoning theory (BRT).

Design/methodology/approach

A quantitative method was used to collect data from 292 tourists and analyze the data using the partial least squares structural equation modeling (PLS-SEM) technique.

Findings

The outcomes indicate that both “RF” and “RA” are crucial in affecting tourist attitudes and intentions to use e-bike-sharing services. In addition, factors such as convenience, price saving and time saving were identified as “RF” while “RA” weather conditions, safety concerns and image barriers were identified that affect tourist attitudes and intention to use e-bike sharing services. These findings also indicate that tourists’ values of openness to change significantly influence “RF” and have no impact on “RA” and attitude toward e-bike-sharing services.

Practical implications

This study provides valuable insights that complement the existing literature on electric bike sharing and BRT in the context of promoting sustainable and eco-friendly consumption.

Originality/value

This research takes a significant step forward in investigating the tourist attitudes and intentions toward using e-bike sharing services in a tourist destination growing economy by using the BRT theory and proposing a model that considers both the “RF” and “RA” using e-bikes for urban transportation.

目的

本研究旨在利用基于 BRT 的新方法, 探讨使用电动自行车共享服务的支持原因(RF)和反对原因(RA)的基本因素及其对游客使用电动自行车共享服务的态度和意图的影响。

设计/方法/方法

采用定量方法收集 292 名游客的数据, 并使用 PLS-SEM 技术分析数据。

研究结果

结果表明“RF”和“RA”对于影响游客使用电动自行车共享服务的态度和意图至关重要。此外, 方便、节省价格和节省时间等因素被确定为“RF”, 而“RA”则被确定为影响游客态度和使用电动自行车共享服务意愿的天气条件、安全问题和形象障碍。这些发现还表明, 游客对变革的开放价值观显着影响“RF”, 但对“RA”和对电动自行车共享服务的态度没有影响。

贡献

这项研究提供了宝贵的见解, 在促进可持续和环保消费的背景下补充了有关电动自行车共享和 BRT 的现有文献。

新颖性

本研究利用 BRT 理论, 在调查经济增长的旅游目的地中游客对使用电动自行车共享服务的态度和意图方面迈出了重要一步, 并提出了一个同时考虑“RF”和“RA”的模型用于城市交通的电动自行车。”

Objetivo

Este estudio pretende explorar los factores esenciales de las razones a favor (RF) y en contra (RA) y su impacto en las actitudes e intenciones de los turistas de utilizar los servicios de bicicletas eléctricas compartidas (e-bike sharing) utilizando un enfoque novedoso basado en la BRT.

Diseño/metodología/enfoque

Se utilizó un método cuantitativo para recopilar datos de 292 turistas y analizarlos mediante la técnica PLS-SEM.

Resultados

Los resultados indican que tanto la “RF” como la “RA” son cruciales para afectar a las actitudes e intenciones de los turistas de utilizar los servicios de e-bike-sharing. Además, se identificaron como “RF” factores como la comodidad, el ahorro de precio y el ahorro de tiempo, mientras que como “RA” se identificaron las condiciones meteorológicas, las preocupaciones por la seguridad y las barreras de imagen que afectan a las actitudes de los turistas y a su intención de utilizar los servicios de e-bike sharing. Estos resultados también indican que los valores de apertura al cambio de los turistas influyen significativamente en “RF” y no tienen ningún impacto en “RA” ni en la actitud hacia los servicios de e-bike sharing.

Implicaciones

Este estudio aporta valiosas ideas que complementan la bibliografía existente sobre el uso compartido de bicicletas eléctricas (e-bike sharing) y el BRT en el contexto de la promoción de un consumo sostenible y respetuoso con el medio ambiente.”

Originalidad

Esta investigación da un importante paso adelante en la investigación de las actitudes e intenciones de los turistas hacia la utilización de los servicios de e-bike sharing en un destino turístico de economía en crecimiento utilizando la teoría del BRT y proponiendo un modelo que tiene en cuenta tanto la “RF” como la “RA” que utilizan las e-bikes para el transporte urbano.”

Book part
Publication date: 10 December 2018

Jamie Lakey

I am a bike-sharing activist at New Mexico State University (NMSU) and am using quantum storytelling, as well as ethnographic, methods to study its bike-sharing implementation…

Abstract

I am a bike-sharing activist at New Mexico State University (NMSU) and am using quantum storytelling, as well as ethnographic, methods to study its bike-sharing implementation process. Moreover, quantum storytelling is, by its very nature, an intervention into the process it observes and, in this case, utilized as a means to encourage the university-governing entities to support and fund a bike-sharing program. Quantum storytelling is formally defined as “the interplay of quantum understandings with storytelling processes,” including their counternarratives (Boje, 2014, p. 100). It is not human dramatic action simply put into text or context. Rather, it is establishing a pattern of assemblages of actants – human, nonhuman (animals, plants, etc.), and material (in this case, bikes, paths, and so on) – and providing a storytelling that accounts for their inseparable spacetimemattering (Boje, 2014; Boje & Henderson, 2014). Additionally, quantum storytelling helps make explicit what Heidegger (1962) calls fore-having, fore-structuring, fore-conception, fore-telling, and fore-caring (as developed Boje, Svane, & Gergerich, in review). It allows for antenarrative preview of the way to operationalize bike-sharing through visual media, including pictures, documents, five-year plans, campus maps, bikes, and the riders themselves. Through this presentation, I will show embodied practices stemming from quantum storytelling, and do so using both a Barthean S/Z and Bojean antenarrative analysis of the bikeshare implementation process.

Details

The Emerald Handbook of Quantum Storytelling Consulting
Type: Book
ISBN: 978-1-78635-671-0

Keywords

Article
Publication date: 21 July 2023

Muhammed Sajid, V. Midhun, K.A. Zakkariya, Mukul Dev Surira and K.P. Vishnu

The purpose of this study is to investigate the motivations and barriers behind the adoption of bike-sharing services, explore the influence of individual values and environmental…

Abstract

Purpose

The purpose of this study is to investigate the motivations and barriers behind the adoption of bike-sharing services, explore the influence of individual values and environmental knowledge on bike-sharing adoption and analyze the relationship between reasons, attitude and intention to utilize bike-sharing.

Design/methodology/approach

The study initially conducted a semi-structured interview with 19 bike-sharing users and performed a thematic analysis to identify the context-specific motivators and barriers. The identified factors were then incorporated into the behavioral reasoning theory (BRT) framework and quantitatively examined using the data gathered from 412 Indian bike-sharing users.

Findings

The findings outlined the complex reasoning process underlying bike-sharing adoption and how environmental value and attitude are related to the reasons. Further, the study examined the moderating impact of environmental knowledge, which was overlooked in previous studies.

Practical implications

The study provides valuable suggestions to bike-sharing businesses, which helps them to induce facilitators and remove barriers.

Originality/value

Behavioral research in bike-sharing is in its embryonic stage. This is one of the initial attempts to address this knowledge deficit by comprehensively examining the factors affecting bike-sharing intention through the theoretical lens of BRT.

Details

Management of Environmental Quality: An International Journal, vol. 34 no. 6
Type: Research Article
ISSN: 1477-7835

Keywords

Article
Publication date: 15 February 2023

Rufeng Wang, Siqi Wang and Guoqu Deng

The expansion of bike-sharing enterprises has led to a series of social problems, and due to the high breakage rate and high recycling cost of bike sharing, enterprises are…

Abstract

Purpose

The expansion of bike-sharing enterprises has led to a series of social problems, and due to the high breakage rate and high recycling cost of bike sharing, enterprises are reluctant to maintain them. Therefore, government regulation does play a leading role in maintaining bike sharing. This study’s purpose is to investigate how the government should regulate the bike-sharing enterprises that maintain bicycles.

Design/methodology/approach

Firstly, the authors assume that there is only one bike-sharing enterprise and establish a game model that the government regulates the enterprise. Furthermore, the authors extend the model to the case that there are two competing enterprises in the market. Finally, through numerical analysis, the influence of various factors on the government strategy and revenue is analyzed.

Findings

The authors find that the regulatory probability of two enterprises are regulated by the government is larger than that of one enterprise. When two bike-sharing enterprises compete without government regulation, both will choose the non-self-discipline strategy, thus falling into the Prisoner's Dilemma. If the government regulates them, then both enterprises will choose the self-discipline strategy. Finally, through numerical analysis, it is found that the self-discipline behavior of bike-sharing enterprises is related to the government regulatory probability, the cost of self-discipline, the probability of being reported and the penalties. Interestingly, the cost of government regulation will not affect the regulation probability of government.

Practical implications

This research provides a theoretical reference for the government to make the regulation strategies of bike sharing and achieve the sustainable development of bike sharing.

Originality/value

This research provides a theoretical reference for the government to make the regulation strategies of bike sharing and achieve the sustainable development of bike sharing.

Details

Kybernetes, vol. 53 no. 5
Type: Research Article
ISSN: 0368-492X

Keywords

Article
Publication date: 29 August 2019

Shang Gao, Ying Li and Hong Guo

This study aims to investigate users’ adoption of bike sharing systems in China.

Abstract

Purpose

This study aims to investigate users’ adoption of bike sharing systems in China.

Design/methodology/approach

This research combined perceived risk factors with existing technology diffusion theories (e.g. technology acceptance model and unified theory of acceptance and use of technology) to develop a research model to examine users’ adoption of bike sharing systems in China. As a result, a research model with 11 hypotheses was developed. The developed research model was empirically tested using data collected from a survey of 298 users in China. Structural equation modeling was used to analyze the collected data.

Findings

The findings indicated that perceived usefulness, facilitating conditions and perceived risks were important determinants to the adoption of bike sharing systems. However, perceived ease of use and social influence did not have significant positive impacts on users’ behavioral intention to use bike sharing systems.

Practical implications

It is important for service providers to dedicate their time and efforts in maintaining and repairing bikes to ensure that the bikes are in a good condition to be used. System providers need to work on good solutions to better protect users’ personal information and location information.

Originality/value

This study is first of its kinds in investigating the adoption of bike sharing systems by combining technology diffusion theories and perceived risk theory in China.

研究目的

本论文旨在研究用户在中国使用共享单车系统的情况。

研究设计/方法/途径

本论文结合感知风险因素和多个技术扩散理论(比如TAM, UTAUT)来开发一个研究模型, 以研究用户在中国使用共享单车系统的情况。因此, 本论文用十一条假设搭建了一个研究模型。这个研究模型使用问卷采样方式, 收取298份中国用户问卷, 来进行测量。样本通过结构方程模型来进行分析测量。

研究结果

研究结果表明, 感知实用性、辅助条件、感知风险等是重要因素, 决定着共享单车系统的使用。然而, 方便使用和社会影响等因素对用户使用共享单车系统的意向并没有显著积极影响。

论文类型

研究型论文

研究实践意义

服务提供者投入时间和精力来维护维修单车是非常重要的, 这样能保证单车保持在良好的状态以备用户使用。系统供应商需要找到好的解决方式, 来更好地保护个人信息和地点信息。

研究原创性/价值

本论文是首个类似论文, 结合技术扩散理论和感知风险理论, 在中国研究共享单车系统的使用情况。

关键词

UTAUT, TAM, 感知风险, 共享单车系统,使用

Details

Journal of Hospitality and Tourism Technology, vol. 10 no. 3
Type: Research Article
ISSN: 1757-9880

Keywords

Article
Publication date: 15 February 2022

Prasanta Kr Chopdar, Miltiadis D. Lytras and Anna Visvizi

Bicycle sharing offers a novel way to create smart and sustainable mobility solutions for the future. The purpose of this study is to draw on the Unified Theory of Acceptance and…

1084

Abstract

Purpose

Bicycle sharing offers a novel way to create smart and sustainable mobility solutions for the future. The purpose of this study is to draw on the Unified Theory of Acceptance and Use of Technology 2 (UTAUT 2) framework for identifying the factors necessary to predict bike-sharing intention among users in India.

Design/methodology/approach

Data were collected through a questionnaire distributed across four major cities in India, and 515 responses were analyzed. A sequential approach was employed to analyze the data using Partial Least Square–Structural Equation Modeling (PLS-SEM) and Fuzzy-set Qualitative Comparative Analysis (fsQCA).

Findings

The findings from PLS analysis revealed that performance expectancy, effort expectancy, facilitating conditions, hedonic motivation and price value are the salient variables that affect users' intentions to participate in bike sharing. In addition, based on fsQCA, six configurations of causal conditions are presented as intermediate solutions that produce the same results. Although antecedent conditions, such as habit and social influence, had an insignificant effect on individuals' BSI, they create conditions sufficient to encourage users' participation in bike sharing in combination with other variables.

Research limitations/implications

A few limitations of this research and the implications of the findings in terms of theory and policy implications are also discussed.

Originality/value

The reported study is one of the earliest to explain bike-sharing adoption in India using the UTAUT 2 model.

Details

International Journal of Emerging Markets, vol. 18 no. 11
Type: Research Article
ISSN: 1746-8809

Keywords

Article
Publication date: 4 September 2020

Shuyan Zhao, Jie Xiong, Seong-Young Kim, Lu Xu and Jie Yan

Buoyed by the desire to reduce carbon dioxide emissions and develop sustainable urban transportation, the dockless bike-sharing industry boomed in China during 2017–2018. To the…

2309

Abstract

Purpose

Buoyed by the desire to reduce carbon dioxide emissions and develop sustainable urban transportation, the dockless bike-sharing industry boomed in China during 2017–2018. To the surprise of the stakeholders, this industry dramatically ebbed in 2019. The dockless bike-sharing system deviated from a problem-solver to a troublemaker in a very short period. The oversupplied and excessively discarded shared bikes caused a big waste of resources and serious pollution to the environment. In this paper, the decision-making of the key players of the industry, i.e. business operators, investors, customers and government, is analyzed through the lens of the cognitive bias. This paper aims to illuminate the process of how this innovative transport solution turned to a disastrous ending, which caused damage to urban environment and financial loss to investors.

Design/methodology/approach

In this study, a qualitative analysis based on the rich secondary data sources is conducted. A rich amount of qualitative data including news reports, government policies, consulting reports and companies’ annual reports etc. were collected.

Findings

The study shows, in the product introduction period, the government, business operators, investors and consumers fell into the cognitive bias. They over focused on the positive side such as high-tech, eco-friendly, convenient image of the dockless bike-sharing solution. Thereby, the key stakeholders made irrational decisions in product adoption and management. This study moves toward increasing key stakeholders’ awareness of the imperative to reduce these biases when promoting eco-innovations. This study also recommends a prudent attitude with a rational and comprehensive thinking style in dealing with eco-innovation and the emerging sharing economy.

Originality/value

To solve the cognitive biases, this study recommends that people use rational decision-making style to examine and adopt the dockless bike-sharing solutions. Practical recommendations to tackle the existing recycling crisis of the dockless bike-sharing industry are also discussed.

Details

Journal of Business Strategy, vol. 42 no. 5
Type: Research Article
ISSN: 0275-6668

Keywords

Article
Publication date: 8 March 2022

Yan Zhou, Sangmoon Park, Qifeng Wang, Justin Zuopeng Zhang and Abhishek Behl

Bike-sharing is popular worldwide, and it has led to a new development direction in green transportation. However, the collapse of many bike-sharing startups and residual social…

2002

Abstract

Purpose

Bike-sharing is popular worldwide, and it has led to a new development direction in green transportation. However, the collapse of many bike-sharing startups and residual social problems has brought about contradictions and challenges to the development of the industry. The purpose of this paper is to determine how internal factors affect the survival of bike-sharing startups.

Design/methodology/approach

The authors used binary logit regression as the measurement model to conduct an empirical analysis based on 137 bike-sharing startups in China. The study focuses on using traditional theoretical evidence and considers the uniqueness of the industry to jointly explore the survival factors that influence the emerging business model of bike-sharing.

Findings

The results show that entrepreneurial team size and differentiation strategy positively influence survival. Founder-CEOs have a negative impact on survival. Founders' entrepreneurial experience and venture capital have no significant influence on survival.

Originality/value

The results verify the role of traditional survival factors in the new business model of sharing economy and fill the research gap on the survival strategy of startups. This study offers a unique perspective for researchers to better understand the sharing economy industry and provides practical guidance for entrepreneurs and investors to enter the market.

Details

Kybernetes, vol. 52 no. 2
Type: Research Article
ISSN: 0368-492X

Keywords

Article
Publication date: 17 March 2020

Steven Si, Hui Chen, Wan Liu and Yushan Yan

The purpose of this study is to connect disruptive innovation and sharing economy by exploring the underlying mechanisms of how a disruptive innovation–based business project…

2450

Abstract

Purpose

The purpose of this study is to connect disruptive innovation and sharing economy by exploring the underlying mechanisms of how a disruptive innovation–based business project creates, delivers and captures value in sharing economy through analyzing the case of bike sharing in China.

Design/methodology/approach

An elaborate case study is used to unfold the process as well as the underlying mechanism and relationships among disruptive innovation, business model, bike-sharing business and value creation in sharing economy.

Findings

Bike sharing case fits well in disruptive innovation theory. Its low price and great convenience have led to rapid development in China. However, failures to improve their products and services and build an effective business model which can create, deliver and capture value have caused the failure of many bike-sharing companies. Other factors such as strategic decision-making, internal management problems, external conflicts as well as uncivilized consumer behaviors have also inhibited the sustainable development of bike-sharing companies.

Originality/value

The theoretical contributions of this study include the following: to explore how a disruptive innovation–based business creates, delivers and captures value successfully in sharing economy. This study contributes to both research and practice on disruptive innovation and sharing economy.

Details

Management Decision, vol. 59 no. 11
Type: Research Article
ISSN: 0025-1747

Keywords

Article
Publication date: 10 April 2020

Hong Yang, Yimei Hu, Han Qiao, Shouyang Wang and Feng Jiang

The purpose of this paper is to elaborate on the interactive conflicts between business and governmental authorities in the regulatory process of an emerging business model…

2016

Abstract

Purpose

The purpose of this paper is to elaborate on the interactive conflicts between business and governmental authorities in the regulatory process of an emerging business model: sharing economy. Focusing on bike sharing system, the study also investigates the conflict-handling strategy of bike sharing companies and government regulation.

Design/methodology/approach

An evolutionary game model is introduced to illustrate the interactive conflict between bike sharing companies and government regulation, combined with system dynamics (SD) to simulate the evolutionary conflict-handling strategies between the two players.

Findings

The dynamic strategies of the two players are observed, and under five conditions the conflict outcomes are evolutionary stable states. Simulations show that each party sacrifices part of its interest and adjust its strategy according to that of the other, indicating the conflict-handling strategy as a compromising mode. Furthermore, the strategies of bike sharing companies are sensitive to additional operation and maintenance costs for producing low-quality bicycles and costs of positive regulation, which provides theoretical guidance for regulatory authorities.

Originality/value

The station-less bike sharing come up in China recently, and it is an important research field of entrepreneurship. Owing to the uniqueness and novelty of the phenomenon, conflicts and challenges exist during the regulation process. Thus, the study practically contributes to the conflict-handling strategies of businesses and government under the context of sharing economy. Methodologically, as a novel issue with less available data to carry out empirical research, this study combines evolutionary game theory with SD to shed light on the complex interactions between businesses and government. The research method can be applied to other entrepreneurial studies.

Details

International Journal of Conflict Management, vol. 31 no. 3
Type: Research Article
ISSN: 1044-4068

Keywords

1 – 10 of 323