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1 – 2 of 2Dr Ray Y. Zhong, Professor Kim Tan and Professor Gopalakrishnan Bhaskaran
Youseline Garavito Hernández and Javier Francisco Rueda Galvis
The purpose of this paper is to expose the impact of innovation and patent registration, as a strategy that contributes to business success in the current competitive and…
Abstract
Purpose
The purpose of this paper is to expose the impact of innovation and patent registration, as a strategy that contributes to business success in the current competitive and globalized market conditions.
Design/methodology/approach
This paper presents a study on the innovation and contribution of the patent registry in the growth of economic sales of 1,746 companies in the Colombian manufacturing sector, whose applied methodology was a statistical correlation analysis and a binary logistic regression.
Findings
The results reveal a positive relationship among incremental product innovations with the achievement of sales success, although it is evident that patent registration negatively influences business success as a factor in innovation.
Originality/value
This study allows organizations to understand the importance of developing innovation processes and patent registration as a competitive factor that drives sales growth and success.
Details