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The purpose of this paper is to explore ethical issues associated with using the shadowing method.

Ethical issues that arose during a 12-week shadowing study that examined the work activities and practices of Canadian healthcare CEOs are discussed.

Dividing the ethics process into two phases – those addressed by ethics committees (procedural ethics) and those that revealed themselves in the field (ethics in practice) – issues and relating to sampling, informed consent, researcher roles, objectivity, participant discomforts, the impact of research on participants, confidentiality, and anonymity are investigated. This paper illustrates that while useful, procedural ethics committees are unable to establish ethical practice in and of themselves. In response, it suggests that the concept of reflexivity be applied to ethics to help researchers consider the implications of using the shadowing method, and develop a contingency for possible challenges, before they enter the field.

This paper provides researchers considering using the shadowing method with critical insights into some of the ethical issues associated with the method. A number of questions are posed and a number of suggestions offered as to how ethical practice can be attained in the field. Given practice-based similarities between shadowing and other qualitative methodologies such as participant observation and ethnography, many of the lessons derived from this case study are also pertinent to researchers using other techniques to examine organizational and management phenomenon.

Building on the formal and critical discussion about the shadowing method ignited by McDonald (2005), this paper identifies and discusses ethical issues associated with the shadowing method that have not been examined in either ethics or research methods literature.

The medicalization thesis derives from a classic theme in the field of medical sociology. It addresses the broader issue of the power of medicine – as a culture and as a profession – to define and regulate social behavior. This issue was introduced into sociology 50 years ago by Talcott Parsons (1951) who suggested that medicine was a social institution that regulated the kind of deviance for which the individual was not held morally responsible and for which a medical diagnosis could be found. The agent of social control was the medical profession, an institutionalized structure in society that had been given the mandate to restore the health of the sick so that they could resume their expected role obligations. Inherent in this view of medicine was the functionalist perspective on the workings of society: the basic function of medicine was to maintain the established division of labor, a state that guaranteed the optimum working of society. For 20 years, the Parsonian interpretation of how medicine worked – including sick-role theory and the theory of the profession of medicine – dominated the bourgeoning field of medical sociology.

Increasingly, post credit crunch, organisations are seeking to develop new ways of attracting, recruiting and retaining staff in the UK high street for less or even no financial reward. The aim of this paper is to investigate volunteerism and volunteer management, based on an exploratory case study of two British Red Cross (BRC) shops. It also aims to examine the reasons why people volunteer and why they keep doing so in the context of BRC, as a charitable organisation.

An exploratory case was used to gain an insight into how BRC recruit and retain volunteer staff. This was achieved by interviewing volunteers and the shop management personnel. An overview of BRC structures, strategic direction and views on volunteerism is also developed as part of the case study.

Exploratory findings from the research show that people decide to volunteer mainly for a variety of reasons such as social interaction, to carry out work that is valued in the local community and for self‐satisfaction. Volunteer satisfaction is derived from helping BRC to help others and also being part of The Red Cross. Volunteer retention is attributed to a proactive management style in terms of creating a favourable work environment. The shop manager's leadership skills are crucial in establishing a friendly and positive attitude towards volunteers. In addition, youth volunteers are attracted in order to gain work experience and learn new skills.

The study is exploratory, based on preliminary interview findings from 17 informants in two BRC shops. However, the insight gained helps in understanding the reasons why volunteerism is successful within the BRC.

The paper can help policy makers reflect and decide on useful tactics and strategy for developing and improving volunteer management within the retail sector.

There is a paucity of literature in relation to retailing and volunteerism and this study contributes to the literature by identifying reasons why this charity has been so successful in attracting and retaining volunteers.

This study contributes to the understanding of the health effects of pesticides exposure and of how pesticides have been and should be regulated.

This study presents literature reviews for the period 2000–2013 on (i) the health effects of pesticides and on (ii) preference valuation of health risks related to pesticides, as well as a discussion of the role of benefit-cost analysis applied to pesticide regulatory measures.

This study indicates that the health literature has focused on individuals with direct exposure to pesticides, i.e. farmers, while the literature on preference valuation has focused on those with indirect exposure, i.e. consumers. The discussion highlights the need to clarify the rationale for regulating pesticides, the role of risk perceptions in benefit-cost analysis, and the importance of inter-disciplinary research in this area.

This study relates findings of different disciplines (health, economics, public policy) regarding pesticides, and identifies gaps for future research.

High performing firms have been associated with “quality” mission statements defined by the choice of components. In an attempt to extend our knowledge in order to give more legitimacy to these claims and also provide more local and relevant reference for Ghana‐based firms, the purpose of this paper is to investigate, through a component analysis, how high‐performing Ghana‐based firms define their mission.

Mission statements of 50 of the Ghana Club 100 firms, primarily extracted from the official web sites, Initial Public Offer prospectuses and annual reports of the firms, were subjected to content analysis which evaluated and scored the mission statements based on the occurrence of 20 specific components.

The paper found that high‐performing Ghana‐based firms define missions to include components that the literature uses to measure quality; and these are similar to those of the UK, Canada and Ireland. Based on the ranking of the components, three categories were identified: the imperatives, the highlights, and the adjuncts.

The paper lumped together all firms irrespective of industry or sector. There is, therefore, the need to conduct further research to identify possible industry or sectoral differences, for better insight and relevance.

Ideas generated in this paper provide a guide to practitioners and firms regarding how they can develop mission statements, drawing on experiences of high‐performing Ghana‐based firms.

This is the first attempt to study how high‐performing Ghana‐based firms define their mission and hence is a major contribution to the scarce if not non‐existent Africa‐specific studies. It also provides a more prescriptive approach to crafting mission statements by proposing hierarchies of the components of mission statements.

The purpose of this paper is to explore the reasons behind the slow adoption of mobile payment services. The expectations of the main groups of stakeholders – the mobile service providers, the retailers, and the consumers – of the service in the retail industry in Sweden are examined.

The authors use a qualitative case study of stakeholders’ expectations. The conceptual research framework is based on the theory of diffusion of innovations, the technology adoption model, and network externalities. The proposed framework was tested and validated by empirical findings.

One of the key findings of the research highlights that acceptance of a mobile payment service depends on the ability of mobile payment providers to build networks of both retailers and consumers simultaneously. The service will attract these stakeholders if it meets their expectations in the best possible way. Another finding is that mobile payment services do not meet expectations on an enhanced purchasing process. This is the area for future service improvement.

The main limitation of this study is that only a few retailers were contacted.

First of all, criteria from the developed research framework can be used as a guide for mobile payment service development. Second, when developing and providing a mobile payment service, mobile payment providers need to have a good understanding of the needs and expectations of retailers and consumers.

Stakeholders’ expectations have not been a focus for research in previous studies. This is a new research object.

The purpose of this paper is to explore how an employee volunteer program (EVP) as one aspect of responsible corporate citizenship (typically expressed in a mission statement) can influence the relationships among a firm, its employees and its community.

A pedagogical approach used in the educational sector known as “community service‐learning” or “service‐learning” was used as the basis for analyzing the experiences of 12 first‐time volunteering employees who described in a personal interview the motivations and outcomes associated with their participation in their EVP.

It was found that all three elements of service‐learning – that is, reciprocity, reflection, and development of responsible citizenship skills – were useful in understanding how an EVP can leverage human capital to benefit the firm, its employees and the community and make a firm's mission of responsible citizenship a reality.

Despite the small sample size of 12 respondents, there were significant data in the comments from these respondents about the possible impact of an EVP experience in terms of various elements involved in service‐learning.

There are several corporate implications from the research which are related to various elements of service‐learning. For example, companies are encouraged to include in the creation and rollout of their EVP a reflection process which could also be connected to employee recognition programs, training programs and employee career development.

The paper presents a novel approach to assessing the motivations and possible outcomes associated with an EVP. It should be of interest to both academics and practitioners.

Research on service innovation management of online travel agencies (OTAs) remains relatively scarce. This study aims to illuminate the detailed components of managing service innovations at OTAs.

An in-depth case study is conducted at Trip, the largest OTA in China. A coherent framework of managing service innovations at OTAs is proposed through refining an existing framework from new service development (NSD), and concerning the success factors of service innovation. Based on theoretical synthesis and empirical analysis, the NSD framework is adapted, restructured and refined for service innovation management at OTAs.

The proposed framework contains three facets and associated managerial elements: (1) resources, including stakeholders, technologies and systems; (2) contexts, including innovation strategy, structure and culture; and (3) ideation, including idea generation and idea application. Different success factors are attached to the managerial elements. The facets, managerial elements and success factors serve as the components in the framework.

This study provides academia with an analytical framework to understand and interpret service innovation management at OTAs, which can be used as a point of departure for future research.

The analytical framework inspires OTA managers to adopt a structured approach in service innovation management, and policymakers to design related interventions.

This study offers a first step toward the investigation of service innovation management at OTAs, specifically in China. The proposed framework is potentially applicable to other industries.

目前关于在线旅行社(OTA) 的服务创新管理的研究相对贫乏。本研究旨在阐明OTA的服务创新管理的具体元素。

本研究以携程网（中国最大的在线旅行社）为对象进行深入案例分析。通过改善已有的基于新服务开发;理论（NSD）, 以及综合服务创新成功要素的理论框架从而提出一项连贯的服务创新管理理论框架。基于理论综合以及实证分析，本研究改编，整合和改善了NSD理论框架从而为在线旅行社的服务创新管理框架所适用。

被提议的理论框架包括三个层面以及相关管理元素：1） 资源，包括利益相关者，科技和系统；2）应用环境，包括创新战略，结构和文化；以及3）构思能力，包括概念生成，概念应用。管理元素与不同的成功要素相结合。这些层面，管理元素和成功因素作为提出框架的组成部分。

本研究为学术领域提供了分析框架，从而进一步了解和诠释了在线旅行社的服务创新，从而作为今后研究的起点。

本分析框架促使在线旅社管理者在服务创新中借用更加结构化的方法，并且鼓励政策制定者来设计相关的干预措施

本研究提供了在中国的环境下迈向在线旅社服务创新的第一步。提议的框架对其他产业也存在潜在贡献。

Mission statements are considered to be one of the most popular management tools in the world – and also one of the most frustrating. To secure their success, it has been recommended that mission statements be communicated and disseminated to as many internal and external stakeholders as possible. One means for doing this is through the Internet and the posting of an organization’s mission statement on its company Web site. But who is doing this? What types of organizations are using the World Wide Web to advertise their missions? Where is a mission statement typically located in a corporate Web site? And what are some of the motivations that an organization has for posting or not posting its mission? These are questions which have not yet been addressed by previous research and which this preliminary study sought to answer.