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Artificial neural networks (ANNs), which represent computational models simulating the biological neural systems, have become a dominant paradigm for solving complex analytical problems. ANN applications have been employed in various disciplines such as psychology, computer science, mathematics, engineering, medicine, manufacturing, and business studies. Academic research on ANNs is witnessing considerable publication activity, and there exists a need to track the intellectual structure of the existing research for a better comprehension of the domain. The current study uses a bibliometric approach to ANN business literature extracted from the Web of Science database. The study also performs a chronological review using science mapping and examines the evolution trajectory to determine research areas relevant to future research. The authors suggest that researchers focus on ANN deep learning models as the bibliometric results predict an expeditious growth of the research topic in the upcoming years. The findings reveal that business research on ANNs is flourishing and suggest further work on domains, such as back-propagation neural networks, support vector machines, and predictive modeling. By providing a systematic and dynamic understanding of ANN business research, the current study enhances the readers' understanding of existing reviews and complements the domain knowledge.

Introduction: The insurance industry has unprecedented growth, and the demand for insurance has outgrown in the recent past due to the prevailing pandemic. The companies have a large base of the data set at their disposal, and companies must appropriately handle these data to come out with valuable solutions. Data mining enables insurance companies to gain an insightful approach to map strategies and gain competitive advantage, thus strengthening the profits that will allow them to identify the effectiveness of back-propagation neural network (BPNN) and support vector machines (SVMs) for the companies considered under study. Data mining techniques are the data-driven extraction techniques of information from large data repositories, thus discovering useful patterns from the voluminous data (Weiss & Indurkya, 1998).

Purpose: The present study is performed to investigate the comparative performance of BPNNs and SVMs for the selected Indian insurance companies.

Methodology: The study is conducted by extracting daily data of Indian insurance companies listed on the CNX 500. The data were then transformed into technical indicators for predictive model building using BPNN and SVMs. The daily data of the selected insurance companies for four years, that is, 1 April 2017 to 21 March 2021, were used for this. The data were further transformed into 90 data sets for different periods by categorising them into biannual, annual, and two-year collective data sets. Additionally, the comparison was made for the models generated with the help of BPNNs and SVMs for the six Indian insurance companies selected under this study.

Findings: The findings of the study exhibited that the predictive performance of the BPNN and SVM models are significantly different from each other for SBI data, General Insurance Corporation of India (GICRE) data, HDFC data, New India Assurance Company Ltd. (NIACL) data, and ICICIPRULI data at a 5% level of significance.

Natural flood disasters frequently happen in Malaysia especially during monsoon season and Kuala Kangsar, Perak, is one of the cities with the frequent record of natural flood disasters. Previous flood disaster faced by this city showed the failure in notifying the citizen with sufficient time for preparation and evacuation. The authority in charge of the flood disaster in Kuala Kangsar depends on the real-time monitoring from the hydrological sensor located at several stations along the main river. The real-time information from hydrological sensor failed to provide early notification and warning to the public. Although many hydrological sensors are available at the stations, only water level sensors and rainfall sensors are used by authority for flood monitoring. This study developed a flood prediction model using artificial intelligence to predict the incoming flood in Kuala Kangsar area based on artificial neural network (ANN). The flood prediction model is expected to predict the incoming flood disaster by using information from the variety of hydrological sensors. The study finds that the proposed ANN model based on nonlinear autoregressive network with exogenous inputs (NARX) has better performance than other models with the correlation coefficient that is equal to 0.98930. The NARX model of flood prediction developed in this study can be referred to as the future flood prediction model in Kuala Kangsar, Perak.

Budget hotels are becoming an emerging industry for convenience and affordability, where consumer sentiments are of paramount importance. Tourism has become increasingly dependent on social media and online platforms to gather travel-related information, purchase travel products, food, lodging, etc., and share views and experiences. The user-generated data helps companies make informed decisions through predictive and behavioural analytics.

Design/Methodology/Approach: This study uses text mining, deep learning, and machine learning techniques for data collection and sentiment analysis based on 117,151 online reviews of the customers posted on the TripAdvisor website from May 2004 to May 2019 from 197 hotels of five prominent budget hotel groups spread across India using Feedforward Neural Network along with Keras package and Softmax activation function.

Findings: The word-of-mouth turns into electronic word-of-mouth through social networking sites, with easy access to information that enables customers to pick a budget hotel. We identified 20 widely used words that most customers use in their reviews, which can help managers optimise operational efficiency by boosting consumer acceptability, satisfaction, positive experiences, and overcoming negative consumer perceptions.

Practical Implications: The analysis of the review patterns is based on real-time data, which is helpful to understand the customer’s requirements, particularly for budget hotels.

Originality/Value: We analysed TripAdvisor reviews posted over the last 16 years, excluding the Corona period due to industry crises. The findings reverberate in consonance with the performance improvement theory, which states feed-forward a neural network enhances organisational, process, and individual-level performance in the hospitality industry based on customer reviews.

Several prominent data-mining studies have evaluated the performance of neural networks (NNs) against traditional statistical methods on the two-group classification problem in discriminant analysis. Although NNs often outperform traditional statistical methods, their performance can be hindered because of failings in the use of training data. This problem is particularly acute when using NNs on smaller data sets. A heuristic is presented that utilizes Mahalanobis distance measures (MDM) to deterministically partition training data so that the resulting NN models are less prone to overfitting. We show this heuristic produces classification results that are more accurate, on average, than traditional NNs and MDM.

This chapter offers an overview of the applications of artificial intelligence (AI) in the textile industry and in particular, the textile colouration and finishing industry. The advent of new technologies such as AI and the Internet of Things (IoT) has changed many businesses and one area AI is seeing growth in is the textile industry. It is estimated that the AI software market shall reach a new high of over US$60 billion by 2022, and the largest increase is projected to be in the area of machine learning (ML). This is the area of AI where machines process and analyse vast amount of data they collect to perform tasks and processes. In the textile manufacturing industry, AI is applied to various areas such as colour matching, colour recipe formulation, pattern recognition, garment manufacture, process optimisation, quality control and supply chain management for enhanced productivity, product quality and competitiveness, reduced environmental impact and overall improved customer experience. The importance and success of AI is set to grow as ML algorithms become more sophisticated and smarter, and computing power increases.

This chapter derives sentiment indicators (implied volatility and implied skewness) from the option pricing models of Corrado and Su (1996), Bakshi, Kapadia, and Madan (2003), and Zhang, Zhen, Sun, and Zhao (2017), and then integrates these sentiment indicators with artificial intelligence deep neural network (AIDNN) for developing the behavioral finance AIDNN (BFAIDNN) algorithms. We apply the BFAIDNN algorithms to daily derivatives data of Taiwan Futures and Options markets from 2015 to 2017. Our results demonstrate that the trading strategies established by the BFAIDNN algorithms can generate positive rewards.

Ethical leadership is of great interest in the accounting profession. After numerous ethical and moral leadership failures over the last two decades, where accounting professionals played a significant role in the fraudulent behaviors that impacted individuals, businesses, and the economy as a whole, the profession has renewed its focus on promoting ethical behavior. To date, research contributing to improving ethical behavior in the accounting profession has been minimal. A plethora of research has identified the deficiency of ethical reasoning and conduct in accounting students and professionals but has provided minimal recommendations on how to improve the status quo. Earlier studies have also found that values based, ethical and transformational leadership behaviors contribute to leader effectiveness in the accounting and business professions. What has not been studied or identified are the specific ethical and transformational leadership behaviors that should be sought or developed in professionals that would improve the ethical conduct and effectiveness of accounting leaders. This study seeks to address the gap in the literature by using neuro network analysis to understand the individual components of ethical and transformational leadership that result in leaders that are more effective in the profession. It concludes that in this study of 212 accounting professionals, ethical leaders that: (a) communicate openly, (b) are trustworthy, (c) consider and support their subordinates’ interest and (d) are altruistic, with a selfless concern for the well-being of others and transformational leaders that encourage their followers to think creatively are innovative are more effective leaders.