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Article
Publication date: 14 January 2014

Ajay Kumar Singal and Arun Kumar Jain

The purpose of this paper is to understand and map the global competitiveness of firms in emerging markets. The authors refine a framework (called the “strategic control map”, or

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Abstract

Purpose

The purpose of this paper is to understand and map the global competitiveness of firms in emerging markets. The authors refine a framework (called the “strategic control map”, or SCM) that looks at market capitalization – using two parameters of book equity (size) and price to book ratio (performance) – as a key driver of the competitiveness of firms. However, the SCM has limited value in the context of smaller and largely domestic firms, as is the case in emerging markets. To develop a more comprehensive understanding, additional vital metrics such as the degree of internationalization need to be considered.

Design/methodology/approach

The authors compare top 100 Indian firms against global firms on four dimensions – i.e. market price to book ratio, book equity, scope and scale of international operations. The authors consider data for the year 2009-2010 to make comparisons.

Findings

The SCM, formulated with a developed market focus, is not suitable in the context of emerging markets as it fails to consider internationalization as essential to compete at the global level. Accordingly, the authors propose a new conceptual framework, referred to as the “strategic positioning map” (SPM).

Originality/value

In this paper, the authors argue that “international intensity” and “market capitalization” can be two important dimensions to map the relative paths of growth for firms from emerging markets.

Details

Journal of Business Strategy, vol. 35 no. 1
Type: Research Article
ISSN: 0275-6668

Keywords

Article
Publication date: 17 November 2014

Arun Kumar Jain and Ajay Kumar Singal

This paper aims to look at corporate vulnerability – a concept unexplored in literature. It analyzes how firms develop vulnerability as a result of past strategic decisions and…

Abstract

Purpose

This paper aims to look at corporate vulnerability – a concept unexplored in literature. It analyzes how firms develop vulnerability as a result of past strategic decisions and business practices like global sourcing, outsourcing, business models, manufacturing practices, diversification, etc.

Design/methodology/approach

This paper relies on cross-disciplinary theories from natural hazard management and strategy literature to put forth a definition of strategic vulnerability and its dimensions.

Findings

Strategic vulnerability is seen as a multidimensional construct having at least three attributes: Tangible resources that capture the physical assets dimension; Capabilities are the skills, learning and knowledge part; and Fitness that represents the collective ability of an organization to cope with external and internal challenges. Further, vulnerabilities remain inherent in the firm, and may not be visible until organizations face some external stress or adverse scenario.

Research limitations/implications

The framework needs further empirical testing through case studies or other methodologies to bring forth managerial reflections on the three dimensions identified in the paper.

Originality/value

Strategic vulnerability framework helps managers to analyze the dimensions that make strategic position of firms vulnerable to existing or emerging competition. Based on the vulnerability analysis, managers can initiate actions to improve competitive positioning of their firms.

Details

Journal of Business Strategy, vol. 35 no. 6
Type: Research Article
ISSN: 0275-6668

Keywords

Article
Publication date: 21 September 2012

Ajay Singal and Arun Kumar Jain

The purpose of this paper is to understand the int4ernationalization path(s) of emerging multinational corporations (MNCs) from India applying the existing theories. Later on, the…

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Abstract

Purpose

The purpose of this paper is to understand the int4ernationalization path(s) of emerging multinational corporations (MNCs) from India applying the existing theories. Later on, the paper aims to check for newer explanations using fresh concepts, if required.

Design/methodology/approach

The paper relies upon information from published sources and company annual reports. The authors took CNX100 firms operating in three sectors: viz. automotive, pharmaceuticals and information services, and studied their path of internationalization to draw conclusions.

Findings

Existing theories do not fully explain the internationalization process of emerging MNCs from India. The paper develops a fresh capability‐based model based on the trends that Indian firms build strategic capability before going for asset accumulation to compete at global levels. For this they use various approaches including strategic alliances, joint ventures, and technology acquisition.

Research limitations/implications

The conceptual framework has not been empirically tested.

Originality/value

The paper suggests a fresh conceptual framework “capabilities‐then‐size” that defines the strategic path firms from emerging economies can take to internationalize and compete at global level.

Article
Publication date: 29 October 2020

Arun Kumar Tripathy and Anshul Jain

Purpose of this paper is highlight the importance of adopting FinTech innovations to improve Customer Retention

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Abstract

Purpose

Purpose of this paper is highlight the importance of adopting FinTech innovations to improve Customer Retention

Design/methodology/approach

Authors viewpoint and give a macro perspective of FinTech-Customer Retention linkages.

Findings

Adoption of FinTech innovations is essential for customer retention.

Practical implications

Many large B2C players are moving strongly ahead with adopting FinTech driven payment solutions. Competitors which ignore this trend, stand to lose customers in the long run.

Originality/value

FinTech is a new and developing industry. There has been limited research into its usage by non-financial corporates and impact on customer retention.

Details

Strategic Direction, vol. 36 no. 12
Type: Research Article
ISSN: 0258-0543

Keywords

Article
Publication date: 1 October 2018

Mohamed Abdel Basset, Mai Mohamed, Arun Kumar Sangaiah and Vipul Jain

Strategic planning is an organization’s process of describing its strategy, or direction, and making decisions on allocating its resources to track this strategy. SWOT analysis is…

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Abstract

Purpose

Strategic planning is an organization’s process of describing its strategy, or direction, and making decisions on allocating its resources to track this strategy. SWOT analysis is one of the most commonly used techniques for strategic planning. SWOT examines the strengths (S) and weaknesses (W) agents of the community together with opportunities (O) and threats (T), for selecting and implementing the best strategy which helps in achieving its goals. The purpose of this paper is to enhance the performance of SWOT analysis regarding the quantitative side of strategies, select the best strategy from different strategies and deal effectively with vague and incompatible information, which occurs usually in actual life.

Design/methodology/approach

This study used the neutrosophic analytic hierarchy process (AHP) incorporated with SWOT analysis.

Findings

By adding the neutrosophic AHP to SWOT analysis, the performance of SWOT analysis is enhanced through determining the quantitative values and dealing with vague and inconsistent information effectively leading to improved decisions.

Research limitations/implications

The developed integrated methodology is validated in a real-life case of Starbucks company. For the case study of Starbucks company, the proposed model helps in determining different strategic plans and, further, ranking these plans effectively, which will help the company to compete with its competitors and develop itself by obtaining a competitive advantage over its competitors in an uncertain business environment.

Practical implications

In the case study of Starbucks company, the proposed model helps to determine the different strategic plans, rank these plans which help the company compete with its competitors, develop itself and grow.

Originality/value

This research is the first to address SWOT analysis with neutrosophic AHP.

Details

Benchmarking: An International Journal, vol. 25 no. 7
Type: Research Article
ISSN: 1463-5771

Keywords

Article
Publication date: 3 June 2020

Deepika Jhamb, Arun Aggarwal, Amit Mittal and Justin Paul

Conventionally, consumers perceive luxury products as a means of displaying their wealth and prosperity. Consumption of luxury products has usually been considered the prerogative…

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Abstract

Purpose

Conventionally, consumers perceive luxury products as a means of displaying their wealth and prosperity. Consumption of luxury products has usually been considered the prerogative of the Western world. Although there are a number of studies capturing the pre-purchase and purchase behaviour of consumers, there is a dearth of quality studies that have been conducted in this field to understand the post-purchase behaviour of consumers towards luxury brands, especially in the context of young shoppers in an emerging market context. Studying the post-purchase behaviour of shoppers is important to understand their experience with the brand. A negative experience could lead to a post-purchase dissonance, which in turn could lead to an unbalanced or distorted attitude towards the brand and other marketing stimuli. Keeping this in consideration, the purpose of this study is to explore the experiences and attitudes of young shoppers in India towards luxury consumption.

Design/methodology/approach

The study captured responses from young shoppers of Chandigarh and its satellite cities located in the relatively prosperous northwest region of India. The data were collected from 200 participants through a structured questionnaire that was based on an adapted “Attitude towards the concept of luxury” scale by Dubois and Laurent (1994) and “Brand Experience” Scale by Brakus et al. (2009). The structural equation modeling technique was applied to test the proposed model.

Findings

The empirical results indicate that sensory, intellectual, behavioural and affective experience play a significant role in building the attitude of consumers towards luxury brands.

Research limitations/implications

The study selected university students from Chandigarh (India) Tricity region as target respondents, which may limit the generalisability of the results to other target respondents in different regions of India or other countries.

Practical implications

The study is useful for researchers, academicians, marketers and retailers of luxury brands, as it gives fresh insights into understanding the consumer behaviour of a young segment towards the consumption of luxury brands in the post-purchase scenario, especially in the context of an emerging market.

Originality/value

The uniqueness of the study lies in the fact that it examines the post-purchase behaviour of a segment consisting of young, educated and aspirational individuals in one of the world’s fastest-growing major economies.

Details

European Business Review, vol. 32 no. 5
Type: Research Article
ISSN: 0955-534X

Keywords

Article
Publication date: 28 November 2022

Prateek Kumar Tripathi, Chandra Kant Singh, Rakesh Singh and Arun Kumar Deshmukh

In a volatile agricultural postharvest market, producers require more personalized information about market dynamics for informed decisions on the marketed surplus. However, this…

Abstract

Purpose

In a volatile agricultural postharvest market, producers require more personalized information about market dynamics for informed decisions on the marketed surplus. However, this adaptive strategy fails to benefit them if the selection of a computational price predictive model to disseminate information on the market outlook is not efficient, and the associated risk of perishability, and storage cost factor are not assumed against the seemingly favourable market behaviour. Consequently, the decision of whether to store or sell at the time of crop harvest is a perennial dilemma to solve. With the intent of addressing this challenge for agricultural producers, the study is focused on designing an agricultural decision support system (ADSS) to suggest a favourable marketing strategy to crop producers.

Design/methodology/approach

The present study is guided by an eclectic theoretical perspective from supply chain literature that included agency theory, transaction cost theory, organizational information processing theory and opportunity cost theory in revenue risk management. The paper models a structured iterative algorithmic framework that leverages the forecasting capacity of different time series and machine learning models, considering the effect of influencing factors on agricultural price movement for better forecasting predictability against market variability or dynamics. It also attempts to formulate an integrated risk management framework for effective sales planning decisions that factors in the associated costs of storage, rental and physical loss until the surplus is held for expected returns.

Findings

Empirical demonstration of the model was simulated on the dynamic markets of tomatoes, onions and potatoes in a north Indian region. The study results endorse that farmer-centric post-harvest information intelligence assists crop producers in the strategic sales planning of their produce, and also vigorously promotes that the effectiveness of decision making is contingent upon the selection of the best predictive model for every future market event.

Practical implications

As a policy implication, the proposed ADSS addresses the pressing need for a robust marketing support system for the socio-economic welfare of farming communities grappling with distress sales, and low remunerative returns.

Originality/value

Based on the extant literature studied, there is no such study that pays personalized attention to agricultural producers, enabling them to make a profitable sales decision against the volatile post-harvest market scenario. The present research is an attempt to fill that gap with the scope of addressing crop producer's ubiquitous dilemma of whether to sell or store at the time of harvesting. Besides, an eclectic and iterative style of predictive modelling has also a limited implication in the agricultural supply chain based on the literature; however, it is found to be a more efficient practice to function in a dynamic market outlook.

Open Access
Article
Publication date: 28 January 2020

Arun Bhattacharyya and Narottam Kumar

Research in the context of an individual’s choice of an entrepreneurial career has looked at effect of perceived self-efficacy (PSE), personality characteristics (PC) and…

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Abstract

Purpose

Research in the context of an individual’s choice of an entrepreneurial career has looked at effect of perceived self-efficacy (PSE), personality characteristics (PC) and subjective norms on entrepreneurial intentions (EIs). In contrast, the purpose of this paper is to compare these constructs across a vocational student (VC) group and an academic group (AC), in a supportive entrepreneurial ecosystem. It also includes PC of the individuals as a variable.

Design/methodology/approach

The analysis is based on a quantitative method followed by a qualitative approach to gain more insights in the study domain. It includes administration of a survey questionnaire and a round of unstructured interviews with select students.

Findings

Theorizing that there would be significant differences in PSE, PC and EIs between the two groups, the study demonstrates that for all the three variables, individuals opting for a vocational course exhibit significant difference as compared to an academic group. The results are significant when controlled for family business background and gender.

Originality/value

This paper has contributed to the academic literature in the entrepreneurship domain by differentiating the choice of an academic course prior to taking up a career in entrepreneurship and how it impacts entrepreneurial orientations. These interrelationships can further be extended into the domain of social media and networks, to draw interesting insights pertaining to how students get influenced by the social media in their choice of entrepreneurial career.

Details

Asia Pacific Journal of Innovation and Entrepreneurship, vol. 14 no. 1
Type: Research Article
ISSN: 2071-1395

Keywords

Article
Publication date: 31 May 2021

Jessy Nair and Mohith Kumar Jain

The purpose of this study is twofold: first, to develop a framework to implement electronic delivery systems for connecting federal government with rural citizens using banking…

Abstract

Purpose

The purpose of this study is twofold: first, to develop a framework to implement electronic delivery systems for connecting federal government with rural citizens using banking infrastructure as a reintermediation platform; and second, to understand the challenges faced by banks in reintermediation for financial inclusion (FI).

Design/methodology/approach

This exploratory research adopts case study method to gain insights of the challenges faced by banks in e-government services for FI. In-depth structured interviews are conducted with key respondents: branch managers heading banks in rural areas.

Findings

Preliminary results based on in-depth interviews with branch managers of banks suggest that banks leverage facilitators called Bank Mitras (BM) (friends from bank as per the local language) to disseminate services offered by the banks to rural customers at each village. However, a key challenge faced by banks is the increased dependency on bank employees to complete the process of e-government transactions by the beneficiaries because of trust factor.

Research limitations/implications

This exploratory research builds on the case study approach using in-depth interviews with the branch managers of five banks as key respondents to develop the preliminary research framework for FI.

Practical implications

Policymakers can design banking systems to enhance transparency by implementing technologies and decentralizing routine transactions to citizens by enhancing the role of facilitators (BM).

Social implications

FI aims to reach out and empower citizens with banking facilities for disbursing e-government services. This process needs to be refined for the rural population of India to understand and better use the e-government services and schemes.

Originality/value

Insights from in-depth interviews with key respondents of the banks were collated and augmented with literature to enhance the rigor of the exploratory research.

Details

Journal of Asia Business Studies, vol. 16 no. 2
Type: Research Article
ISSN: 1558-7894

Keywords

Article
Publication date: 26 June 2019

Mamta Kayest and Sanjay Kumar Jain

Document retrieval has become a hot research topic over the past few years, and has been paid more attention in browsing and synthesizing information from different documents. The…

Abstract

Purpose

Document retrieval has become a hot research topic over the past few years, and has been paid more attention in browsing and synthesizing information from different documents. The purpose of this paper is to develop an effective document retrieval method, which focuses on reducing the time needed for the navigator to evoke the whole document based on contents, themes and concepts of documents.

Design/methodology/approach

This paper introduces an incremental learning approach for text categorization using Monarch Butterfly optimization–FireFly optimization based Neural Network (MB–FF based NN). Initially, the feature extraction is carried out on the pre-processed data using Term Frequency–Inverse Document Frequency (TF–IDF) and holoentropy to find the keywords of the document. Then, cluster-based indexing is performed using MB–FF algorithm, and finally, by matching process with the modified Bhattacharya distance measure, the document retrieval is done. In MB–FF based NN, the weights in the NN are chosen using MB–FF algorithm.

Findings

The effectiveness of the proposed MB–FF based NN is proven with an improved precision value of 0.8769, recall value of 0.7957, F-measure of 0.8143 and accuracy of 0.7815, respectively.

Originality/value

The experimental results show that the proposed MB–FF based NN is useful to companies, which have a large workforce across the country.

Details

International Journal of Intelligent Computing and Cybernetics, vol. 12 no. 3
Type: Research Article
ISSN: 1756-378X

Keywords

1 – 10 of 90