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Article
Publication date: 31 August 2010

Aron O'Cass

952

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European Business Review, vol. 22 no. 5
Type: Research Article
DOI:
ISSN: 0955-534X

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Article
Publication date: 27 April 2010

684

Abstract

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Journal of Services Marketing, vol. 24 no. 2
Type: Research Article
DOI:
ISSN: 0887-6045

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Article
Publication date: 17 February 2012

362

Abstract

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Journal of Services Marketing, vol. 26 no. 1
Type: Research Article
DOI:
ISSN: 0887-6045

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Article
Publication date: 6 April 2010

Phil Harris and Andrew Lock

796

Abstract

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European Journal of Marketing, vol. 44 no. 3/4
Type: Research Article
DOI:
ISSN: 0309-0566

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Article
Publication date: 27 June 2008

Goran Svensson

448

Abstract

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European Business Review, vol. 20 no. 4
Type: Research Article
DOI:
ISSN: 0955-534X

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Article
Publication date: 15 November 2011

Ian Phau

735

Abstract

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Asia Pacific Journal of Marketing and Logistics, vol. 23 no. 5
Type: Research Article
DOI:
ISSN: 1355-5855

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Article
Publication date: 1 June 2002

Len Tiu Wright

171

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Qualitative Market Research: An International Journal, vol. 5 no. 2
Type: Research Article
DOI:
ISSN: 1352-2752

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Article
Publication date: 18 July 2008

Ian Phau and Paul Chao

4970

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International Marketing Review, vol. 25 no. 4
Type: Research Article
DOI:
ISSN: 0265-1335

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Article
Publication date: 9 March 2010

Roland K. Yeo and Goran Svensson

909

Abstract

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European Business Review, vol. 22 no. 2
Type: Research Article
DOI:
ISSN: 0955-534X

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Article
Publication date: 26 October 2012

345

Abstract

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International Marketing Review, vol. 29 no. 6
Type: Research Article
DOI:
ISSN: 0265-1335

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