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Article
Publication date: 12 September 2017

The effectiveness of matching sales influence tactics to consumers’ avoidance versus approach shopping motivations

Wenxia Guo and Kelley Main

Adaptive selling can help build positive relationships between salespeople and consumers. The literature shows that consumers respond positively to salespeople under…

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Abstract

Purpose

Adaptive selling can help build positive relationships between salespeople and consumers. The literature shows that consumers respond positively to salespeople under approach but not avoidance motivations. This paper aims to demonstrate a circumstance under which consumers with avoidance motivations can also respond positively, something not previously shown in the literature.

Design/methodology/approach

This research paper uses three experimental between-subject designs to test hypotheses.

Findings

The current research identifies appropriate sales influence tactics (e.g. a customer-autonomy-oriented or a loss-avoidance-oriented influence tactic) where consumers with avoidance motivations can also respond to sales agents positively by the evidence of higher purchase intentions. In addition, this research shows that consumers with approach motivations may not always respond positively to salespeople. Further, goal facilitation appraisals of the salespeople serve as a mechanism between consumers’ shopping motivations and their behavioral responses (e.g. purchase intentions).

Originality/value

First, while the previous literature demonstrates that approach motivations generally lead to more positive effects (Elliot and Trash, 2002), this research indicates that avoidance motivations can also have positive effects, which is a finding that has not been demonstrated in the literature thus far. Second, this research identifies goal facilitation appraisals as one underlying process that explains the interactive effect between matching influence tactics and consumers’ approach/avoidance motivations when shopping. Third, the authors integrate regulatory focus theory by using gain- or loss-avoidance-oriented sales influence tactics to match approach and avoidance motivations.

Details

European Journal of Marketing, vol. 51 no. 9/10
Type: Research Article
DOI: https://doi.org/10.1108/EJM-05-2016-0278
ISSN: 0309-0566

Keywords

  • Regulatory focus
  • Avoidance and approach
  • Goal facilitation appraisals
  • Sales influence tactics

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Article
Publication date: 9 February 2015

Vocation, motivation and approaches to learning: a comparative study

Jose Luis Arquero, Carmen Fernández-Polvillo, Trevor Hassall and John Joyce

The individual characteristics of students can have a strong influence on the success of the adopted innovations in terms of their transferability and sustainability. The…

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Abstract

Purpose

The individual characteristics of students can have a strong influence on the success of the adopted innovations in terms of their transferability and sustainability. The purpose of this paper is to compare the motivations and approaches to learning on degrees with differing vocational components.

Design/methodology/approach

Self-Determination Theory (SDT) and approaches to learning framework were used as theoretical background. Questionnaires were used to generate data. The sample was composed by 270 students enroled on differing degrees in term of motivation (accounting and nursing).

Findings

The results reveal differences in the approaches to learning and motivation between nursing and accounting students. Nursing degree seem to attract more internally motivated students, presenting significantly higher scores in terms of deep approach and lower scores on surface approach. Significant relationships where found between motivation and approaches.

Research limitations/implications

Data are obtained from students studying at a specific university in two degrees.

Practical implications

The result suggest that different degrees could attract students with different motivations and approaches to learning. Educators must be aware of which type of students are being attracted to their classrooms, because the inconsistencies between the students’ motives and approaches, the way the contents are presented, the pedagogy and the assessment system could result in poorer learning and failure to transfer or sustain innovations.

Originality/value

This paper adds to the very scarce literature linking motivation and approaches. The implications for curriculum design and delivery and specifically for assessment design are of interest for educators.

Details

Education + Training, vol. 57 no. 1
Type: Research Article
DOI: https://doi.org/10.1108/ET-02-2013-0014
ISSN: 0040-0912

Keywords

  • Accounting
  • Nursing
  • Self-determination theory
  • Motivation
  • Approaches to learning
  • SPQ
  • EME

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Article
Publication date: 13 April 2020

The curvilinear relationship between within-person creative self-efficacy and individual creative performance: the moderating role of approach/avoidance motivations

Ci-Rong Li, Yanyu Yang, Chen-Ju Lin and Ying Xu

This research adopts a dynamic self-regulation framework to test whether there is a curvilinear relationship between creative self-efficacy and individual creative…

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Abstract

Purpose

This research adopts a dynamic self-regulation framework to test whether there is a curvilinear relationship between creative self-efficacy and individual creative performance at the within-person level. Furthermore, to establish a boundary condition of the predicted relationship, the authors build a cross-level model and examine how approach motivation and avoidance motivation moderate the complex relationship between creative self-efficacy and individual creative performance.

Design/methodology/approach

To obtain results from a within-person analysis, the authors collect multi-source data from 125 technicians who provided monthly reports over an 8-month period.

Findings

The authors find evidence of an inverted U-shaped relationship between creative self-efficacy and individual creative performance at the within-person level and differential moderating effects of approach/avoidance motivations.

Originality/value

This study is one of the first to challenge the assumption that creative self-efficacy always has a positive linear relationship with creativity. It provides a more complete view of the complex pattern between creative self-efficacy and creativity at the within-person level.

Details

Personnel Review, vol. 49 no. 9
Type: Research Article
DOI: https://doi.org/10.1108/PR-04-2019-0171
ISSN: 0048-3486

Keywords

  • Quantitative
  • Creative self-efficacy
  • Curvilinear relationship
  • Approach/avoidance motivations
  • Creative work performance
  • Within-person analysis

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Article
Publication date: 11 July 2016

The role of approach and avoidance motivation in employee voice: The moderating effect of ostracism and contingent self-esteem

Chao Ma

The purpose of this paper is to develop a model of the processes through which approach and avoidance motivation influence constructive and defensive voice behavior, with…

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Abstract

Purpose

The purpose of this paper is to develop a model of the processes through which approach and avoidance motivation influence constructive and defensive voice behavior, with the moderating role of workplace ostracism and contingent self-esteem.

Design/methodology/approach

The paper is conceptual and quantitative study should be conducted to explore the propositions proposed in this paper.

Findings

This paper proposes that approach motivation is positively related to constructive voice while avoidance motivation is positively related to defensive voice. In addition, workplace ostracism and contingent self-esteem/importance of performance to self-esteem (IPSE) are examined as two moderators of the motivation-voice behavior relationship.

Practical implications

By understanding employees’ different motives underpinning the voice behavior explained in this paper, it may be easier for management to take measures to facilitate constructive voice and abate defensive voice. Organizations may wish to formulate policies and regulations and to foster a climate to prevent ostracism from happening. Programs designed to develop employees with high IPSE may be implemented.

Originality/value

Most of empirical work on voice has focussed on employee voice behaviors with positive attributes. This paper adopts approach and avoidance motivation as two antecedents, and grounded in self-regulation theory, exploring both positive and negative types of voice behavior. This paper also examines how negative interpersonal behavior such as ostracism affects voice behavior, and provide insights on upside of contingent self-esteem.

Details

International Journal of Productivity and Performance Management, vol. 65 no. 6
Type: Research Article
DOI: https://doi.org/10.1108/IJPPM-01-2016-0002
ISSN: 1741-0401

Keywords

  • Ostracism
  • Self-regulation
  • Approach and avoidance motivation
  • Constructive and destructive voice
  • Contingent self-esteem

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Book part
Publication date: 21 November 2016

Neuroscience of Motivation and Organizational Behavior: Putting the Reinforcement Sensitivity Theory (RST) to Work

Philip J. Corr, Neil McNaughton, Margaret R. Wilson, Ann Hutchison, Giles Burch and Arthur Poropat

Neuroscience research on human motivation in the workplace is still in its infancy. There is a large industrial and organizational (IO) psychology literature containing…

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Abstract

Neuroscience research on human motivation in the workplace is still in its infancy. There is a large industrial and organizational (IO) psychology literature containing numerous theories of motivation, relating to prosocial and productive, and, less so, “darker” antisocial and counter-productive, behaviors. However, the development of a viable over-arching theoretical framework has proved elusive. In this chapter, we argue that basic neuropsychological systems related to approach, avoidance, and their conflict, may provide such a framework, one which we discuss in terms of the Reinforcement Sensitivity Theory (RST) of personality. We argue that workplace behaviors may be understood by reference to the motivational types that are formed from the combination of basic approach, avoidance, and conflict-related personalities. We offer suggestions for future research to explore workplace behaviors in terms of the wider literature on the neuroscience of motivation.

Details

Recent Developments in Neuroscience Research on Human Motivation
Type: Book
DOI: https://doi.org/10.1108/S0749-742320160000019010
ISBN: 978-1-78635-474-7

Keywords

  • Motivation
  • personality
  • RST
  • reinforcement sensitivity theory

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Book part
Publication date: 13 August 2018

Work Motivation

Robert L. Dipboye

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Abstract

Details

The Emerald Review of Industrial and Organizational Psychology
Type: Book
DOI: https://doi.org/10.1108/978-1-78743-785-220181006
ISBN: 978-1-78743-786-9

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Article
Publication date: 13 May 2019

About time: A motivation-based complementary framework for temporal dynamics in Web personalization

Ville Salonen and Heikki Karjaluoto

The purpose of this paper seeks to develop a motivation-based complementary framework for temporally dynamic user preferences to facilitate optimal timing in web…

Open Access
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Abstract

Purpose

The purpose of this paper seeks to develop a motivation-based complementary framework for temporally dynamic user preferences to facilitate optimal timing in web personalisation. It also aims to highlight the benefits of considering user motivation when addressing issues in temporal dynamics.

Design/methodology/approach

Through theory, a complementary framework and propositions for motivation-based temporal dynamics for further testing are created. The framework is validated by feeding back findings, whereas some of the propositions are validated through an experiment.

Findings

The suggested framework distinguishes two ways (identifying/learning and shifting) of using a motive-based approach to temporal dynamics in web personalisation. The suggested outcomes include enhanced timing in matching current preferences and improved conversion. Validation measures predominantly support both the framework and the tested propositions. The theoretical basis for the approach paves a path towards refined psychological user models; however, currently on a complementary level.

Research limitations/implications

While the framework is validated through feeding back findings, and some of the propositions are validated through basic experimentation, further empirical testing is required.

Practical implications

A generalised approach for complementing personalisation procedures with motivation-based temporal dynamics is offered, with implications for both user modelling and preference matching.

Originality/value

This paper offers novel insights to web personalisation by considering the in-depth effects of user motivation.

Details

Journal of Systems and Information Technology, vol. 21 no. 2
Type: Research Article
DOI: https://doi.org/10.1108/JSIT-06-2017-0042
ISSN: 1328-7265

Keywords

  • Timing
  • Temporal dynamics
  • Fundamental motives framework
  • Preference matching
  • Web personalization

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Article
Publication date: 12 November 2018

Effects of leader–member exchange and workload on presenteeism

Yanxia Wang, Chih-Chieh Chen, Luo Lu, Robert Eisenberger and Patricia Fosh

The purpose of this paper is to promote a wider understanding of the importance of distinguishing between presenteeism behavior and its motivation and between the…

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Abstract

Purpose

The purpose of this paper is to promote a wider understanding of the importance of distinguishing between presenteeism behavior and its motivation and between the avoidance and approach dimensions of motivation, and to rectify the neglect of presenteeism’s antecedents (in particular, situational ones). It develops a theoretical model that explains how situational antecedents affect presenteeism – conventionally defined as attending work while ill.

Design/methodology/approach

An ordinary least-squares regression-based path analysis is employed to analyze the findings of a sample of 277 employees in service organizations in southwestern China.

Findings

Findings demonstrate that the situational factor, leader–member exchange (LMX), is positively related to the approach dimension of presenteeism motivation and that of workload moderates the positive link between presenteeism motivation and behavior, such that employees who experience higher workload more frequently display presenteeism behavior.

Practical implications

Findings suggest that managers should be prudent when developing relationships with their subordinates and consider the ways in which they may most effectively encourage employees to support their organization.

Originality/value

This is the first study to consider LMX and workload as situational antecedents of presenteeism motivation and behavior.

Details

Journal of Managerial Psychology, vol. 33 no. 7/8
Type: Research Article
DOI: https://doi.org/10.1108/JMP-11-2017-0414
ISSN: 0268-3946

Keywords

  • Job demands
  • Leader-member exchange
  • Occupational health psychology

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Book part
Publication date: 25 March 2019

Identity and Motivation in a Changing World: A Complex Dynamic Systems Perspective

Avi Kaplan, Joanna K. Garner and Benjamin Brock

Current motivation theory and research face serious theoretical, methodological, and practical challenges. One central challenge is the fact that research has focused…

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Abstract

Current motivation theory and research face serious theoretical, methodological, and practical challenges. One central challenge is the fact that research has focused mainly on motivation for traditional achievement tasks such as graded assignments and normative educational trajectories. Arguably, current motivation theory and research may be inadequate to characterize adaptive motivation in the uncertain, changing, and unpredictable environments of the twenty-first century. How might motivation researchers conceptualize students’ motivation in such dynamic and complex contexts? How can motivational research inform educators, administrators, and policymakers in designing curricula, pedagogy, and evaluation and accountability systems to prepare students for such a world? In the current chapter, we address these challenges with a perspective on motivation as a complex dynamic system (CDS) that is based in the person’s identity. We begin with a brief review of the challenges to the current prevalent approach to motivation research, highlighting the need for a new paradigm. We then review assumptions of the CDSs approach that render it useful for understanding motivation in continuously changing and unpredictable environments. We then present a CDS conceptual model of identity and motivation that incorporates constructs and processes from a variety of identity and motivational theories – the Dynamic Systems Model of Role Identity (DSMRI). We follow with a conceptualization of the characteristics of the identity-motivation system most adaptive for growth in changing and unpredictable environments. We end by considering the implications of this perspective for motivational theory and research and for educational practice and policy.

Details

Motivation in Education at a Time of Global Change
Type: Book
DOI: https://doi.org/10.1108/S0749-742320190000020006
ISBN: 978-1-78754-613-4

Keywords

  • Twenty-first century
  • Complexity
  • Motivation
  • Identity
  • Practice
  • Policy

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Article
Publication date: 1 May 1986

Motivation Research

Harry Henry

Properly conceived, conducted and interpreted, motivation research can be an extremely powerful management tool, designed to help the manufacturer or advertiser to sell…

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Abstract

Properly conceived, conducted and interpreted, motivation research can be an extremely powerful management tool, designed to help the manufacturer or advertiser to sell more goods. Its aim is to expose the market situation, explain it and suggest courses of action which will lead to desired changes. It is a way of looking at a problem rather than a collection of specialist techniques and is strictly practical. Hence it can be used alongside other market research tools for the solution of marketing problems and can be applied to a wide range of business activities. Much of its development has been in the advertising field but it can also help in the formulation of production policy, solving packaging problems and marketing operations. It is examined here in all these contexts. The idea of motivation research, the reasons for its use and the techniques by which to apply it are discussed, as well as the pitfalls that are likely to occur. New and imaginary case studies are used throughout to illustrate points. A review of the subject literature is included.

Details

Marketing Intelligence & Planning, vol. 4 no. 5
Type: Research Article
DOI: https://doi.org/10.1108/eb045739
ISSN: 0263-4503

Keywords

  • Advertising
  • Evaluation
  • Image
  • Marketing
  • Motivation Research
  • Production Planning

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