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Case study
Publication date: 1 May 2014

Cherie Ann Sherman and Philip M. Anderson

This case discusses the best-selling security system for preventing shoplifting and the dilemma its startup manufacturer faced when it learned there was a very remote possibility…

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Case description

This case discusses the best-selling security system for preventing shoplifting and the dilemma its startup manufacturer faced when it learned there was a very remote possibility that the system might interfere with heart pacemakers. The theme of the case is that when health is involved, a company must carefully consider any level of preventable risk a product poses, even if that level of risk is extremely low.

Details

The CASE Journal, vol. 10 no. 1
Type: Case Study
ISSN: 1544-9106

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