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Women as individuals experience subtle discrimination regarding career development opportunities as evidenced by research on the Glass Ceiling. This paper looks at the ramifications of technology, specifically the Internet, and how it affects women’s career opportunities.

To analyze the current position of consumer goods giant Unilever, following a five‐year restructuring and the appointment of a new chairman, noting that its margins are being eroded by the pricing policy of UK and European supermarkets.

This briefing is prepared by an independent writer who adds their own impartial comments and places the articles in context.

It's not mess, it's just curiosity – that, accompanied by a charming picture of a child painting and managing to get as much paint on herself as on the paper, is the slogan of a UK advertising campaign to promote Persil washing powder. Giving painting kits to schoolchildren, with the message “Create masterpieces with Persil”, was part of the same campaign.

The “balanced scorecard” method of communicating the company's strategy to all employees can be introduced into other organizations.

Facebook users are both producers and consumers (i.e. “prosumers”), in the sense that they produce the disclosures that allow for Facebook's business success and they consume services. The purpose of this paper is to examine how best to characterize the commercialized and compliant members. The authors question the Facebook assertion that members knowingly and willingly approve of personal and commercial transparency and argue, instead, that complicity is engineered.

A survey of Facebook users was conducted between December 2010 and April 2011 at one private and four public universities. Respondents were questioned about: the level of their consumer activity on Facebook; their knowledge of Facebook advertiser data sharing practices and their attitude toward such; their use of sharing restrictions and the groups targeted; and their assessment of transparency benefits versus reputation and consumer risks.

No evidence was found to support the Facebook account of happy prosumers. Members reported that they avoided advertisements as much as possible and opposed data sharing/selling practices. However, many respondents were found to be relatively uneducated and passive prosumers, and those expressing a high concern for privacy were no exception.

Due to the nonprobability sampling method, the results may lack generalizability.

To avoid unwanted commercialization, users of social networking sites must become more aware of data mining and privacy protocols, demand more protections, or switch to more prosumer‐friendly platforms.

The paper reports empirical findings on Facebook members' prosumption patterns and attitudes.

There are two claims made by the web marketing/advertising industry. By collecting, managing, and mining data, companies serve consumer's best interests, and by adopting sophisticated analytics, web marketers avoid discriminations that disserve individuals. Although the paper shares an interest in ending social discrimination, the paper is more circumspect about pronounced individualism and technological fixes. Despite its appeal, or perhaps because of it, the paper should not accept the claim at face value. The paper argues that social discrimination may not disappear under smarter marketing; more overt forms may wane only to be replaced by more subtle forms. The paper aims to discuss these issues.

The paper compares the two most important techniques of “smarter” marketing – predictive analytics and Facebook's social graph – with current discriminatory practices of weblining and e-scoring. While noting advances against overt discrimination, the paper describes how smarter marketing allows for covert forms.

Innovative strategies to record and mine users' tastes and social connectivity for marketing purposes open the way for covert social discrimination.

The paper provides a critical assessment of two claims made by the web marketing/advertising industry: by monitoring consumer web activity and collecting, managing, and mining data, companies serve consumer's best interests, and by adopting sophisticated analytics, web marketers avoid discriminations that disserve individuals.