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Article
Publication date: 8 January 2024

Anas M.M. Awad, Ketut Wikantika, Haytham Ali, Sohaib K.M. Abujayyab and Javad Hashempour

The rapid development of urban areas in Sleman District, Indonesia, has created new challenges for firefighting response services. One of the primary challenges is to identify the…

Abstract

Purpose

The rapid development of urban areas in Sleman District, Indonesia, has created new challenges for firefighting response services. One of the primary challenges is to identify the optimal locations for new fire stations, to improve service quality and maximize service coverage within the specified time.

Design/methodology/approach

This paper proposes a method for precisely calculating travel time that integrates delay time caused by traffic lights, intersections and congestion. The study highlights the importance of precise calculation of travel time in order to provide a more accurate understanding of the service area covered by the fire stations. The proposed method utilizes network analysis in ArcGIS, the analytical hierarchy process (AHP) and simple additive weighting (SAW) to accurately calculate travel time and to identify the best locations for new fire stations. The identification of new site was based on service safety, service quality, service costs and demographic factors and applied to the Sleman district in Indonesia.

Findings

The results showed that the total area covered by old and new fire stations decreased from 61% to 31.8% of the study area when the adjusted default speed scenario was implemented.

Practical implications

The results indicated that the default speed scenario could provide misleading information about the service area, while the adjusted default speed scenario improved service quality and maximized service coverage.

Originality/value

The proposed method provides decision-makers with an effective tool to make informed decisions on optimal locations for new fire stations and thus enhance emergency response and public safety.

Details

International Journal of Emergency Services, vol. 13 no. 1
Type: Research Article
ISSN: 2047-0894

Keywords

Article
Publication date: 26 March 2024

Asif Ali Safeer

Social media marketing has become a powerful strategic tool for many brands, but scholarly research in this domain is still in its infancy. This study aims to examine the effects…

Abstract

Purpose

Social media marketing has become a powerful strategic tool for many brands, but scholarly research in this domain is still in its infancy. This study aims to examine the effects of social media marketing activities on consumer online impulse buying intentions via brand resonance and emotional responses by incorporating the direct and moderating effects of social network proneness toward fashion retail brands.

Design/methodology/approach

By using snowball sampling, this study recruited 441 netizens (who were using fashion retail brands) and obtained their responses through an online survey. Structural equation modeling was applied to 394 responses for analysis.

Findings

The findings discovered that social media marketing activities significantly influenced brand resonance, consumer emotional responses and online impulse buying intentions. Likewise, brand resonance and emotional responses were positively associated with online impulse buying intentions and acted as decisive mediators. Social network proneness’s direct and moderating effects significantly increased consumer online impulse-buying intentions toward fashion retail brands.

Practical implications

This study provides recommendations to retail managers for creating and executing brand positioning, segmenting and targeting strategies to enhance consumers’ intentions for engaging in online impulsive purchases for fashion brands.

Originality/value

This original research contributes to the branding literature and stimulus–organism–response theory by focusing on social media marketing activities, brand resonance, emotional responses, social network proneness and consumer online impulse buying intentions toward fashion retail brands.

Details

Journal of Product & Brand Management, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 1061-0421

Keywords

Article
Publication date: 19 September 2023

Mukaram Ali Khan, Kashif Rathore, Syed Sohaib Zubair, Aamna Tariq Mukaram and Kareem M. Selem

The study aims to investigate the effect of entrepreneurial leadership (EL), competencies (ECs) and intentions (EIs) on enterprise performance (EP) via entrepreneurial resilience…

Abstract

Purpose

The study aims to investigate the effect of entrepreneurial leadership (EL), competencies (ECs) and intentions (EIs) on enterprise performance (EP) via entrepreneurial resilience (ER) and risk-taking propensity (RTP).

Design/methodology/approach

Data were collected from 403 early-stage small and medium enterprise (SME) owners in Pakistan at two-time intervals and were analyzed using AMOS 22.

Findings

All predictors (i.e. EIs, EL and ECs) positively affected EP and ER, except for EL and ER. Furthermore, RTP and ER were serially mediated in linking EIs and ECs with EP but could not establish a link between EL and EP.

Research limitations/implications

The findings reveal that the Pakistani government and business owners must focus on SMEs’ sustained development and prioritize ECs.

Originality/value

This paper is unique in nature, as understanding EIs, EL and ECs in a holistic framework has never been tested before in relation to EP.

Details

European Business Review, vol. 36 no. 2
Type: Research Article
ISSN: 0955-534X

Keywords

Article
Publication date: 28 November 2023

Mukaram Ali Khan, Muhammad Haroon Shoukat, Syed Sohaib Zubair and Kareem M. Selem

People are more likely to participate in work-related events that might cause positive and negative affective reactions. Prior research linked coworker friendship with incivility;…

Abstract

Purpose

People are more likely to participate in work-related events that might cause positive and negative affective reactions. Prior research linked coworker friendship with incivility; however, few studies investigated negative workplace gossip. Simultaneously, linking coworker friendship with incivility through positive/negative affective responses is lacking. As such, this paper aims to examine this relationship via the dual mediation effect of positive and negative workplace gossip.

Design/methodology/approach

A total of 398 subordinates at family restaurants in Greater Cairo were surveyed, and data was analyzed using SmartPLS4.

Findings

Coworker friendship significantly influences coworker incivility via positive and negative workplace gossip and other underlying mechanisms.

Research limitations/implications

Managers should take the initiative to decrease gossip by sharing information promptly and thoroughly and establishing effective channels for information exchange. In the case of an informal plan, restaurant managers may seek to create a welcoming and motivating corporate atmosphere and cultivate social ties among subordinates to prevent the creation of negative gossip. Restaurant managers should give victims of negative gossip timely psychological counseling.

Originality/value

This paper contributes to the restaurant literature on affective emotional responses to coworkers’ judgment-driven behavior from new perspectives.

Details

International Journal of Conflict Management, vol. 35 no. 3
Type: Research Article
ISSN: 1044-4068

Keywords

Article
Publication date: 31 July 2023

Syed Sohaib Zafar, Aurang Zaib, Farhan Ali, Fuad S. Alduais, Afrah Al Bossly and Anwar Saeed

The modern day has seen an increase in the prevalence of the improvement of high-performance thermal systems for the enhancement of heat transmission. Numerous studies and…

Abstract

Purpose

The modern day has seen an increase in the prevalence of the improvement of high-performance thermal systems for the enhancement of heat transmission. Numerous studies and research projects have been carried out to acquire an understanding of heat transport performance for their functional application to heat conveyance augmentation. The idea of this study is to inspect the entropy production in Darcy-Forchheimer Ree-Eyring nanofluid containing bioconvection flow toward a stretching surface is the topic of discussion in this paper. It is also important to take into account the influence of gravitational forces, double stratification, heat source–sink and thermal radiation. In light of the second rule of thermodynamics, a model of the generation of total entropy is presented.

Design/methodology/approach

Incorporating boundary layer assumptions allows one to derive the governing system of partial differential equations. The dimensional flow model is transformed into a non-dimensional representation by applying the appropriate transformations. To deal with dimensionless flow expressions, the built-in shooting method and the BVP4c code in the Matlab software are used. Graphical analysis is performed on the data to investigate the variation in velocity, temperature, concentration, motile microorganisms, Bejan number and entropy production concerning the involved parameters.

Findings

The authors have analytically assessed the impact of Darcy Forchheimer's flow of nanofluid due to a spinning disc with slip conditions and microorganisms. The modeled equations are reset into the non-dimensional form of ordinary differential equations. Which are further solved through the BVP4c approach. The results are presented in the form of tables and figures for velocity, mass, energy and motile microbe profiles. The key conclusions are: The rate of skin friction incessantly reduces with the variation of the Weissenberg number, porosity parameter and Forchheimer number. The rising values of the Prandtl number reduce the energy transmission rate while accelerating the mass transfer rate. Similarly, the effect of Nb (Brownian motion) enhances the energy and mass transfer rates. The rate of augments with the flourishing values of bioconvection Lewis and Peclet number. The factor of concentration of microorganisms is reported to have a diminishing effect on the profile. The velocity, energy and entropy generation enhance with the rising values of the Weissenberg number.

Originality/value

According to the findings of the study, a slip flow of Ree-Eyring nanofluid was observed in the presence of entropy production and heat sources/sinks. There are features when the implementations of Darcy–Forchheimer come into play. In addition to that, double stratification with chemical reaction characteristics is presented as a new feature. The flow was caused by the stretching sheet. It has been brought to people's attention that although there are some investigations accessible on the flow of Ree-Eyring nanofluid with double stratification, they are not presented. This research draws attention to a previously unexplored topic and demonstrates a successful attempt to construct a model with distinctive characteristics.

Details

International Journal of Numerical Methods for Heat & Fluid Flow, vol. 34 no. 2
Type: Research Article
ISSN: 0961-5539

Keywords

Article
Publication date: 15 April 2024

Naimatullah Shah, Safia Bano, Ummi Naiemah Saraih, Nadia A. Abdelmageed Abdelwaheed and Bahadur Ali Soomro

Talent management research today is increasing as organizational requirements attempt to meet the challenges of effectively managing talent to achieve organizations’ strategic…

Abstract

Purpose

Talent management research today is increasing as organizational requirements attempt to meet the challenges of effectively managing talent to achieve organizations’ strategic agendas. However, in learning organizations specifically, investigations of talent management practices are limited, with this study exploring the role of talent management practices in employee satisfaction and organizational performance in Pakistan.

Design/methodology/approach

The study was conducted in various universities (public and private) in Pakistan using a quantitative approach. Cross-sectional data are collected through a questionnaire, with analysis and conclusions based on completed questionnaires from 403 respondents.

Findings

The study’s findings from the analysis by structural equation modeling (SEM) emphasize the positive and significant effects of most talent management practices (i.e. talent identification, talent development, talent culture and talent retention) on employee satisfaction and organizational performance (talent attraction is the exception). Employee satisfaction positively and significantly affects organizational performance and is found to have a mediating effect, bridging the relationships of most talent management practices (talent identification, talent development, talent culture and talent retention) with organizational performance.

Practical implications

The study’s findings support human resource professionals, academics and policymakers in managing talent practices to enhance organizational performance. The findings assist in developing core skills and talent-related competencies to achieve organizational goals and success.

Originality/value

The study fills the research gaps by developing a framework of talent management practices for employee satisfaction and organizational performance in learning organizations, which warrants further consideration.

Details

Business Process Management Journal, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 1463-7154

Keywords

Article
Publication date: 30 January 2024

Jiayi Lyu, Cora Un In Wong, Zhuo Li and Lianping Ren

This study aims to understand how retailscape of pop-up stores could influence young Chinese tourists’ emotional response and their subsequent shopping intention in the context of…

Abstract

Purpose

This study aims to understand how retailscape of pop-up stores could influence young Chinese tourists’ emotional response and their subsequent shopping intention in the context of luxury retailing.

Design/methodology/approach

A quantitative approach was chosen. Building on the theoretical framework of the stimulus–organism–response (S–O–R) theory, a pop-up store retailscape behavior model was developed to explore the effect of retailscape on young Chinese tourists’ emotional response and patronage intention in a luxury retail setting. In total, 226 structured questionnaires were collected onsite.

Findings

The multiple regression analysis reveals that a luxury pop-up store’s retailscape has a positive influence on young Chinese tourists’ emotional response, but it only has a partial influence on their patronage intention. In addition, the result suggests that young Chinese tourists’ emotional response positively influences their patronage intention in luxury pop-up stores.

Practical implications

The study reveals how retailscape influences behavior among the younger generation, and the results provide important references for the luxury retailers in future design and management of pop-up stores so as to attract and retain the interest of the younger generation.

Originality/value

This study puts retailscape effect under scrutiny in the context of luxury pop-up stores which attract young Chinese tourists, who are regarded as one of the major patrons supporting exclusive retail brands in the world. The stimuli element in the S–O–R model is, thus, reexamined in the context of luxury pop-up stores.

Details

Young Consumers, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 1747-3616

Keywords

Article
Publication date: 20 September 2023

Ilyas Masudin, Putri Elma Zuliana, Dana Marsetiya Utama and Dian Palupi Restuputri

The purpose of this study is to identify the risks that exist in halal meat supply chain activities and to carry out a risk assessment using the fuzzy best-worst method (FBWM…

Abstract

Purpose

The purpose of this study is to identify the risks that exist in halal meat supply chain activities and to carry out a risk assessment using the fuzzy best-worst method (FBWM) along with mitigating risks using the risk mitigation number (RMN).

Design/methodology/approach

The method used is to collect several literature reviews related to the halal meat supply chain, which has information relevant to the risks of the meat industry in Indonesia. Then, a focus group discussion was held with several experts who play a role in the meat industry in Indonesia, and 33 identified risks were identified in halal meat supply chain activities. The proposed methodology uses FBWM and RMN in conducting risk assessment and mitigation in the meat industry in Indonesia.

Findings

The analysis reveals that priority risk is obtained by using the global weight value on the FBWM, and then risk mitigation is carried out with RMN. Priority mitigation strategies can mitigate some of the risks to the meat industry in Indonesia. The proposed mitigation strategy is designed to be more effective and efficient in preventing risks that can interfere with product halalness in halal meat supply chain activities in the Indonesian meat industry.

Research limitations/implications

The implications of this study highlight the need for collaboration among stakeholders, improved risk assessment methodologies and the expansion of research into other halal supply chains. By addressing these implications, the halal industry can enhance its integrity, consumer confidence and overall contribution to the global market.

Originality/value

This research provides an integrated approach to identifying, analyzing, assessing and mitigating risks to the meat industry in Indonesia.

Details

Journal of Islamic Marketing, vol. 15 no. 3
Type: Research Article
ISSN: 1759-0833

Keywords

Article
Publication date: 20 June 2023

Mohamed A. Khashan, Mohamed M. Elsotouhy, Mariam Ashraf Aziz, Thamir Hamad Alasker and Mohamed A. Ghonim

The proliferation of the coronavirus disease (COVID-19) has threatened the service industry, especially the restaurant sector, requiring innovative ways to help restaurants…

Abstract

Purpose

The proliferation of the coronavirus disease (COVID-19) has threatened the service industry, especially the restaurant sector, requiring innovative ways to help restaurants overcome this challenge. Thus, based on the stimulus–organism–response (SOR) model, the purpose of this study is to examine the role of customers' perception of a restaurant's innovativeness (CPRI) in brand evangelism by mediating customer engagement (CE). Additionally, this study examines the moderating role of customer openness to experience.

Design/methodology/approach

A Web-based survey collected the primary data from 483 Egyptian customers. The data were analysed using the partial least squares structural equation modelling method based on WarpPLS.7 software.

Findings

According to the findings, CPRI, which acts as a stimulus in the SOR model, positively affects CE (organism) and brand evangelism (response). CE positively affects restaurant evangelism. Additionally, CE mediates the relationship between CPRI and evangelism. Openness to experience moderates the relationship between CPRI, engagement and brand evangelism.

Research limitations/implications

This study addresses the gaps in understanding CE and brand evangelism within the context of restaurant innovation. This study assesses restaurant innovativeness scales of developing economies in multiple dimensions. Egyptian restaurant marketing managers should innovate products, services, experiences, and promotions to increase consumer engagement and feedback through technology.

Originality/value

This study investigates how Egyptian restaurants engage with and evangelise customers through innovation. This is one of the few studies that examine brand evangelism in a restaurant setting from the perspective of the SOR theory. Additionally, this study analyses CE as a mediator and openness to experience as a moderator.

Details

International Journal of Contemporary Hospitality Management, vol. 36 no. 4
Type: Research Article
ISSN: 0959-6119

Keywords

Article
Publication date: 28 September 2023

Depeng Zhang, Zhongxiang Li and Jiaxin Ma

Managing the growing word-of-mouth (WOM) of brand fans has become a new challenge for companies in the fan economy era. The purpose of this paper is to examine the effect of…

Abstract

Purpose

Managing the growing word-of-mouth (WOM) of brand fans has become a new challenge for companies in the fan economy era. The purpose of this paper is to examine the effect of language intensity of brand fan WOM on customers' willingness to adopt WOM based on psychological resistance theory and to reveal the underlying mechanism of this process.

Design/methodology/approach

A research model was developed to test the proposed hypotheses. Two experiments were conducted on an online platform using data from 708 participants. The independent samples t-test and analysis of variance were used to analyze the data.

Findings

The results show that, in the context of WOM among brand fans, high-intensity language leads to a lower willingness to adopt than low-intensity language and threats to freedom mediate this effect. Moreover, the restoration postscript moderates the effect of language intensity on threats to freedom and customers' willingness to adopt WOM.

Originality/value

Unlike previous studies that focused on electronic word-of-mouth (eWOM) language content, this paper focuses on language intensity to reveal the psychological process of customers' willingness to adopt brand fan WOM. The findings not only enrich the research related to the language effect in eWOM, but also deepen the understanding of the influence effect on brand fan WOM, providing effective guidance for brands to manage fan WOM.

Details

Asia Pacific Journal of Marketing and Logistics, vol. 36 no. 3
Type: Research Article
ISSN: 1355-5855

Keywords

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