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To reduce environmental impact caused by excessive use of ordinary Portland cement (OPC) and to mitigate scarcity of base materials such as natural coarse aggregate (NCA), industrial by-products can be carefully used as alternatives to OPC and NCA, in production of concrete. This paper aims to describe the performance of using ground granulated blast furnace slag (GGBS), fly ash (FA) as a complete replacement to OPC and ferrochrome slag (FCS) as replacement to NCA in production of novel FCS based alkali activated slag/fly ash concretes (AASFC) and evaluate their performance at elevated temperatures.

Two control factors with three levels each i.e. FA (0, 25 and 50 per cent by weight) and FCS (0, 50 and 100 per cent by volume) as a GGBS and NCA replacement, respectively, were adopted in AASFC mixtures. Further, AASFC mixture specimens were subjected to different levels of elevated temperature, i.e. 200°C, 400°C, 600°C and 800°C. Compressive strength and residual compressive strength were considered as responses. Three different optimization techniques i.e. gray relational analysis, technique for order preference by similarity to ideal solution and Desirability function approach were used to optimize AASFC mixtures subjected to elevated temperatures.

As FA replacement increases in FCS based AASFC mixtures, workability increases and compressive strength decreases. The introduction of FCS as replacement to NCA in AASFC mixture did not show any significant change in compressive strength under ambient condition. AASFC produced with 75 per cent GGBS, 25 per cent FA and 100 per cent FCS was found to have excellent elevated temperature enduring properties among all other AASFC mixtures studied.

Although several studies are available on using GGBS, FA and FCS in production of OPC-based concretes, present study reports the performance of novel FCS based AASFC mixtures subjected to elevated temperatures. Further, GGBS, FA and FCS used in the present investigation significantly reduces CO₂ emission and environmental degradation associated with OPC production and NCA extraction, respectively.

The case on Moodcafe captures the journey of the start-up and its entrepreneurs from the beginning till the fund-raising stage. The case brings forth critical decisions that each entrepreneur or the team of co-founders have to address during their start-up journey. This short case gives opportunity to delve into two aspects mainly a) As a founder, which investor should one choose for seeking funds and what should be the terms and conditions of investment? and b) How can one review and assess the business model of a start-up?

This study aims to identify the major factors influencing the consumers to prefer milk products and also to analyze the awareness level of the Indian consumers.

In this study, the data is obtained through a structured questionnaire from Indian consumers considering convenience sampling under the nonprobability sampling technique. The consumer preference is explained using a multiple-regression model followed by analysis of variance (ANOVA), which shed insight on the significant differences between the variables that influence consumer preference for dairy products.

Investigation is done to analyze the factors influencing the consumers' buying behavior toward milk and its products. The results showed that quality, health consciousness, price and availability are the most influencing factors to buy milk products. Quantity of milk showed a significant relationship between age, monthly income and family size.

This study helps marketing managers to frame the marketing strategies based on consumer preference, quality, health consciousness, price and availability. The research outcome will not only be advantageous for the entrepreneurial perspective but also takes care of consumer likeliness. Though the research reveals the opinion of Indian consumers, it limits the likeliness of the western world. Because of the scarcity of resources, several dairy products are unexplored, which could pave the future scope of research.

The novelty of this study is to identify the quality, health consciousness, price and availability are the most influencing factors to buy milk products considering ANOVA and the multiple regression model.

The devastating acute COVID-19 epidemic crippled the global economy in 2020. Within a month of the COVID-19 epidemic, every industry saw its stock prices plummet the most. Ending the COVID-19 pandemic will need equitable access to safe and effective vaccinations. This study aims to look at the link between COVID-19 vaccination and the stock markets for health and pharmaceutical sector.

The researchers used a mean-adjusted return model and event research approach to figure out how the first dose of the COVID-19 vaccine affects health and pharmaceutical sector stock market returns.

The evidence-based outcome indicates that immunisation announcement affects health and pharmaceutical company returns. Furthermore, the study concludes that the health and pharmaceutical industry is inefficient for a short period of time, but after 41 days, the sector absorbs the noisy information.

Since the outbreak, the development of COVID-19 vaccines has been a key focus of shareholders and investors. This study is unique in that it investigates the effect of the first dosage of SARS-CoV-2 vaccination on equity returns in the health and pharmaceutical industries, and it is likely to make a substantial contribution to the capital market literature on event methodology.