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Content available
Book part
Publication date: 14 November 2016

Robert H. Herz

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More Accounting Changes
Type: Book
ISBN: 978-1-78635-629-1

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Article
Publication date: 8 February 2008

1450

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Cross Cultural Management: An International Journal, vol. 15 no. 1
Type: Research Article
ISSN: 1352-7606

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Article
Publication date: 1 April 2001

Judith Ryser

41

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European Business Review, vol. 13 no. 2
Type: Research Article
ISSN: 0955-534X

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Book part
Publication date: 9 March 2022

Piero Formica

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Ideators
Type: Book
ISBN: 978-1-80262-830-2

Open Access
Article
Publication date: 7 November 2016

Ali Tarhini, Mazen El-Masri, Maged Ali and Alan Serrano

A number of studies have shown that internet banking (IB) implementation is not only determined by banks or government support, but also by perceptions and experience of IB users…

24252

Abstract

Purpose

A number of studies have shown that internet banking (IB) implementation is not only determined by banks or government support, but also by perceptions and experience of IB users. IB studies have showed encouraging results from academics in developed countries. Yet little is known about the user adoption of IB in Lebanon. The purpose of this paper is to investigate the factors that may hinder or facilitate the acceptance and usage of IB in Lebanon.

Design/methodology/approach

A conceptual framework was developed through extending the unified theory of acceptance and use of technology (UTAUT) by incorporating two additional factors namely; perceived credibility (PC) and task-technology fit (TTF). A quantitative approach based on cross-sectional survey was used to collect data from 408 IB consumers. Data were analysed using structural equation modelling based on AMOS 20.0.

Findings

The results of the structural path revealed that performance expectancy (PE), social influence, PC and TTF to be significant predictors in influencing customers’ behavioural intention (BI) to use IB and explained 61 per cent of its variance, with PE was found the strongest antecedent of BI. Contrary to the UTAUT, the effect of effort expectancy on BI was insignificant. In addition, both BI and facilitating conditions were found to affect the actual usage behaviour and explained 64 per cent of its variance

Practical implications

This study would be helpful for bank managers and policy makers to explain the currently relatively low penetration rate of IB in formulating strategies to encourage the adoption and acceptance of IB by Lebanese customers, where IB is still considered an innovation.

Originality/value

This study is the first research that extend the UTAUT by incorporating two additional factors namely; PC and TTF to study the IB in the Lebanese context. This study contributes to the research on computer technology usage by looking at IB adoption and incorporation into the lives of customers via the BI to use and actual usage of IB in Lebanon.

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Book part
Publication date: 2 November 2009

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Transport Survey Methods
Type: Book
ISBN: 978-1-84-855844-1

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Book part
Publication date: 17 May 2021

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The Role of External Examining in Higher Education: Challenges and Best Practices
Type: Book
ISBN: 978-1-83982-174-5

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Book part
Publication date: 7 December 2023

Zen Tong Chunhua Zheng and Yali Zou

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The Significance of Chinatown Development to a Multicultural America: An Exploration of the Houston Chinatowns
Type: Book
ISBN: 978-1-80455-377-0

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Book part
Publication date: 29 January 2013

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Transport Survey Methods
Type: Book
ISBN: 978-1-78-190288-2

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Book part
Publication date: 22 November 2018

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The Challenges of Corporate Entrepreneurship in the Disruptive Age
Type: Book
ISBN: 978-1-78754-443-7

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