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Article
Publication date: 1 March 1989

Joan Beam

Recently, American social behavior during the 1980s has been compared, both favorably and unfavorably, with the attitudes and culture of the United States during the years…

Abstract

Recently, American social behavior during the 1980s has been compared, both favorably and unfavorably, with the attitudes and culture of the United States during the years 1950–1959. The past two decades of rebellion, student protest, liberal sexual practices, radical politics, and strong civil and women's rights movements have all passed.

Details

Reference Services Review, vol. 17 no. 3
Type: Research Article
ISSN: 0090-7324

Article
Publication date: 1 March 2015

Çılga Resuloğlu and Elvan Altan Ergut

This paper aims to examine the formation of Kavaklıdere as a ‘modern’ residential district during the 1950s. Contemporary urbanization brought about changes in various regions of…

Abstract

This paper aims to examine the formation of Kavaklıdere as a ‘modern’ residential district during the 1950s. Contemporary urbanization brought about changes in various regions of Ankara, among which Kavaklıdere emerged as an important location with features that defined a new stage in the development of the identity of the capital city. The construction of houses in this district from the early 1950s onwards was in accordance with new functional requirements resulting from the needs of the contemporary socio-economic context, and exemplified the relationship between architectural approaches and social developments. In line with the rapid urbanization of Ankara throughout the 1950s, daily life in Kavaklıdere was transformed, as experienced in the apartment blocks that were the newly constructed sites of modernization. The contemporary transformation of Kavaklıdere was apparently formal and spatial, with the modernist architectural approach of the period, i.e. the so-called International Style, beginning to dominate in the shaping of its changing character. Nonetheless, the transformation was not only architectural but also social: the characteristics of this part of the city were then defined by structures like these apartment blocks, which brought modernist design features, together with modern ways of living, into wider public use and appreciation. The paper discusses how the identity of Kavaklıdere as a residential district was formed in the context of the mid-twentieth century, when these new residences emerged as pioneering modernist architectural housing, the product of social change, which housed and hence facilitated the ‘modern’ lifestyle of that time.

Details

Open House International, vol. 40 no. 1
Type: Research Article
ISSN: 0168-2601

Keywords

Book part
Publication date: 29 August 2018

Paul A. Pautler

The Bureau of Economics in the Federal Trade Commission has a three-part role in the Agency and the strength of its functions changed over time depending on the preferences and…

Abstract

The Bureau of Economics in the Federal Trade Commission has a three-part role in the Agency and the strength of its functions changed over time depending on the preferences and ideology of the FTC’s leaders, developments in the field of economics, and the tenor of the times. The over-riding current role is to provide well considered, unbiased economic advice regarding antitrust and consumer protection law enforcement cases to the legal staff and the Commission. The second role, which long ago was primary, is to provide reports on investigations of various industries to the public and public officials. This role was more recently called research or “policy R&D”. A third role is to advocate for competition and markets both domestically and internationally. As a practical matter, the provision of economic advice to the FTC and to the legal staff has required that the economists wear “two hats,” helping the legal staff investigate cases and provide evidence to support law enforcement cases while also providing advice to the legal bureaus and to the Commission on which cases to pursue (thus providing “a second set of eyes” to evaluate cases). There is sometimes a tension in those functions because building a case is not the same as evaluating a case. Economists and the Bureau of Economics have provided such services to the FTC for over 100 years proving that a sub-organization can survive while playing roles that sometimes conflict. Such a life is not, however, always easy or fun.

Details

Healthcare Antitrust, Settlements, and the Federal Trade Commission
Type: Book
ISBN: 978-1-78756-599-9

Keywords

Book part
Publication date: 1 January 2014

Morris Zelditch

The primary purpose of this chapter is to assess the effects of twenty-five years of the Group Processes Conference on advances in the study of group processes that have taken…

Abstract

Purpose

The primary purpose of this chapter is to assess the effects of twenty-five years of the Group Processes Conference on advances in the study of group processes that have taken place between 1988 and 2014.

Design/Methodology/Approach

This chapter places the twenty-five years of the Group Processes Conference in the context of the changes that have taken place between small groups research in the 1950s and group processes research in the 1980s and beyond.

Findings

Between the 1950s and 1980s small groups research reinvented, reconceptualized, and reinvigorated itself as group processes research. In this period, small groups research, its applied research, and its research programs became increasingly theory-driven, and its concept of the group and its levels increasingly abstract, general, and analytic. As a consequence of these changes, the concept of the field itself became increasingly analytic. The Group Processes Conference was at once a reflection of these changes and a driving force in the subsequent advances in group processes research. It both quickened and amplified the effects of individual-level factors and of thirty years of Advances in Group Processes on the transformation of the field and was also, like Advances in Group Processes, a driving force in the subsequent advances in group processes research. The present chapter concludes with an analysis of the mechanisms of the effects of the Group Processes Conference on group processes research.

Originality/Value

The program for the twenty-fifth year of the Group Processes Conference celebrates its effects on the field of group processes research.

Article
Publication date: 5 September 2018

Hui Wang

The purpose of this paper is to explore how the Chaozhou-speaking communities in northeast Guangdong Province dealt with new barriers of border control during the 1950s, and how…

Abstract

Purpose

The purpose of this paper is to explore how the Chaozhou-speaking communities in northeast Guangdong Province dealt with new barriers of border control during the 1950s, and how they circumvented these institutional obstacles to leave China for Hong Kong and Southeast Asia. The emigration process was reshaped by new social and political forces in Maoist China. How did the Chaoshan people apply for the travel permit to leave China? How did they enter the hosting countries? How did the emigration experience influence the identity formation of Chaoshan Chinese in the 1950s?

Design/methodology/approach

This paper draws on archival sources, memoirs and interviews to demonstrate the ways in which Chaoshan people pursued new strategies of emigration during the 1950s.

Findings

In Maoist China, the application for an entry-exit permit was a rather complicated bureaucratic process for ordinary people. One needs to consider the class status, geographical origins and overseas connections of the applicants as well as the changing official policies toward overseas Chinese.

Research limitations/implications

This paper emphasizes on the impacts of emigration experience on the identity formation of Chaoshan people and the incremental transformation of these emigrant communities in Guangdong Province.

Practical implications

This scholarly finding throws light on the transformation of Chaoshan from a fluid, mobile maritime environment to an increasingly state-centric agrarian society during the 1950s.

Originality/value

This paper is an original scholarly study of the history of Chaoshan communities in South China and their emigration to Southeast Asia.

Details

Social Transformations in Chinese Societies, vol. 14 no. 2
Type: Research Article
ISSN: 1871-2673

Keywords

Article
Publication date: 6 October 2023

Emma Pihl Skoog

By studying marketing strategies of the global Weider Nutrition International Group, this study aims to analyse how the industry surrounding fitness equipment and dietary…

Abstract

Purpose

By studying marketing strategies of the global Weider Nutrition International Group, this study aims to analyse how the industry surrounding fitness equipment and dietary supplements interacted with fitness culture through marketing, advertising and consumption in 1950s Scandinavia. The emphasis is on how the Weider Group established their position as a world leader in sports nutrition through mail order partnerships and advertising using bodies and body ideals in their campaigns.

Design/methodology/approach

The Weider Group’s marketing campaigns are studied through close reading of text and images in Scandinavian weightlifting and bodybuilding magazines in the 1950s, guided by a theoretical understanding of the body as a constant and ongoing project.

Findings

This study deepens the historical knowledge of market-driven aspects of sport and exercise. The market for nutrition and fitness products was internationalised in the 1950s. The study shows that cooperation between commercial and civic organisations played a major role in the enterprise of selling fitness and nutrition products.

Originality/value

This paper shows that in marketing the products, the advertisements – which appealed to both men and women – not only struck a tone of intimacy and desire but also cultivated a sense of insecurity and inadequacy, as well as individuals’ responsibility for maintaining their own bodies. The latter was reflected in young men’s letters to magazines in which Weider’s products and training programmes were praised. For women, this opened up a previously male-dominated gym environment.

Details

Journal of Historical Research in Marketing, vol. 15 no. 4
Type: Research Article
ISSN: 1755-750X

Keywords

Article
Publication date: 11 January 2008

Bert Spector

The purpose of this paper is to analyze how popular culture in general and movies in particular both reflected and shaped public attitudes to newly emerging corporate giants in…

1086

Abstract

Purpose

The purpose of this paper is to analyze how popular culture in general and movies in particular both reflected and shaped public attitudes to newly emerging corporate giants in the 1950s; to demonstrate how that view was itself shaped by political context and prevailing American ideology.

Design/methodology/approach

The paper rests on a content analysis of 11 corporate films released in the USA between 1954 and 1960.

Findings

Studying corporate movies during the 1950s lends an appreciation of the salience of understanding the political/cultural context of business history. The movies also reflected Cold War realities: the constraints imposed by an anti‐communist blacklist, and the belief – hope, perhaps – that capitalist corporations would stand as a bulwark against the alien ideology of Communism.

Research limitations/implications

The films studied are all US‐made. Studying films from later decades might also lend additional perspective.

Originality/value

The paper demonstrates the value of considering political context and ideology in understanding business history.

Details

Journal of Management History, vol. 14 no. 1
Type: Research Article
ISSN: 1751-1348

Keywords

Article
Publication date: 10 July 2009

Simona De Iulio and Carlo Vinti

The purpose of this paper is to focus on the Americanization of European advertising in the post‐war years as a phenomenon of cultural transfer and it aims to explore the…

Abstract

Purpose

The purpose of this paper is to focus on the Americanization of European advertising in the post‐war years as a phenomenon of cultural transfer and it aims to explore the interaction between the USA and Italian advertising traditions during the 1950s and the 1960s.

Design/methodology/approach

The analysis is in two parts. First, the role of those cross‐cultural mediators who contributed to changing marketing communication strategies of many Italian companies during the 1950s and the 1960s is studied. Second, the ways in which US advertising rules and patterns are combined with the local tradition in order to fit the Italian context of the post‐war years are looked at. The research is based on a study of the main USA and Italian marketing and advertising literature of the post‐war years, and on an analysis of press campaigns and TV commercials.

Findings

This research shows that during the 1950s and the 1960s, the conflict between the American approach and the Italian approach to advertising did not prevent interaction and negotiation. In the post‐war years, the USA know‐how and practices, are re‐interpreted through the process of transfer to Italy, creating original, and unexpected solutions.

Originality/value

Although some research has been conducted on the Italian advertising scene during the post‐World War II years, the few existing contributions did not focus on the interaction between the imported American model and the local traditions. This paper provides a good overview of the ways in which notions, methodologies, and strategies coming from the USA are implemented.

Details

Journal of Historical Research in Marketing, vol. 1 no. 2
Type: Research Article
ISSN: 1755-750X

Keywords

Article
Publication date: 6 June 2016

Kim Abildgren

The 1950s was characterised by pronounced stability of the banking sector in many countries, which the existing literature has attributed to tight regulation. However, other…

Abstract

Purpose

The 1950s was characterised by pronounced stability of the banking sector in many countries, which the existing literature has attributed to tight regulation. However, other factors than regulation are important for financial stability. The purpose of this paper is to consider the case of Denmark and investigate whether the absence of banking crises was due to robustness of the banking sector’s customers rather than tight regulation.

Design/methodology/approach

The paper analyses the resilience of Danish wage and salary earners to adverse economic shocks in the 1950s based on household-level data on income, consumption, savings and wealth from the Danish Expenditure and Saving Survey of 1955.

Findings

The paper finds that the Danish household sector in the 1950s had a high debt payment ability and was very robust to even large income shocks. The results indicate that the stability of the Danish financial sector was not only due to tight regulation but also reflected a high credit quality of the banking sector’s loan portfolio.

Originality/value

During the past decade or so, a micro-data-based framework has become the “state of the art” approach among central banks to analyse the financial robustness of the household sector. However, such an approach has so far not been applied in studies on historical financial-stability issues. The paper adds to the literature by using granular household-level data to assess the financial resilience of the Danish household sector in the 1950s.

Details

Studies in Economics and Finance, vol. 33 no. 2
Type: Research Article
ISSN: 1086-7376

Keywords

Article
Publication date: 16 February 2015

Ferdinando Fasce and Elisabetta Bini

– The purpose of this paper is to examine the presence and influence of US advertising in Italy between the early 1950s and the mid-1970s.

Abstract

Purpose

The purpose of this paper is to examine the presence and influence of US advertising in Italy between the early 1950s and the mid-1970s.

Design/methodology/approach

The purpose of this paper is to examine the presence and influence of US advertising in Italy between the early 1950s and the mid-1970s.

Findings

The paper argues that there is a need to further qualify and deconstruct the notion of “Americanization” by integrating the now well-established notions of “hybridization” and “mediation” with more specific attention to the competing “hearts and souls”, the different strategies and discursive practices that different individual actors (American, British and Italian) operating within the Italian advertising business tried to instil into goods and consumers and the economic and cultural results that they achieved.

Originality/value

This is the first research on the history of Italian advertising that fully places it within a transnational and comparative perspective using so far unpublished records, aiming at moving beyond traditional, eastbound Americanization frameworks through a detailed empirical investigation.

Details

Journal of Historical Research in Marketing, vol. 7 no. 1
Type: Research Article
ISSN: 1755-750X

Keywords

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