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Influencer marketing has become mainstream within a changing digital advertising landscape where social media and e-commerce are converging, raising consumer protection questions…
Such benefits are leading organisations to adopt AI and its cutting-edge subset, 'machine learning'.
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DOI: 10.1108/OXAN-DB224669
ISSN: 2633-304X
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Influencer marketing is part of the new US digital advertising landscape as the industry looks to cut through the proliferation of digital media while facing growing privacy…
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DOI: 10.1108/OXAN-DB273518
ISSN: 2633-304X
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This segment of the advertising industry faces formidable challenges, from growing privacy-related impediments to targeted advertising to the emergence of ad networks run by…
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DOI: 10.1108/OXAN-DB279718
ISSN: 2633-304X
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The move comes after Facebook suspended a UK political consulting firm, Cambridge Analytica, following allegations on March 18 that it improperly obtained personal data on 50…
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DOI: 10.1108/OXAN-DB230635
ISSN: 2633-304X
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Facebook's troubles and business response.
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DOI: 10.1108/OXAN-DB238178
ISSN: 2633-304X
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New state-level data protection laws, and a potential federal privacy law, are emerging as an important challenge for major US technology firms. Already they face rising pressures…
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DOI: 10.1108/OXAN-DB259990
ISSN: 2633-304X
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The same day, Canada's Privacy Commissioner announced an investigation into whether TikTok's data handling practices comply with national privacy laws. The two moves expand the…
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DOI: 10.1108/OXAN-DB276325
ISSN: 2633-304X
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Facebook has indefinitely suspended Trump from its main platform and Instagram, while Twitter has done so permanently for his role in instigating violence at US Capitol Hill on…
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DOI: 10.1108/OXAN-DB258747
ISSN: 2633-304X
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X is suspected of breaching obligations under the EU’s Digital Services Act (DSA) to counter illegal content and disinformation. Other concerns include the suspected deceptive…