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Drawing on the literature on brand–consumer relations in an attempt to apply the concept of brand love to a city tourism destination, this paper aims to explore the antecedents and consequences of city brand love.

Based on quantitative research and cluster sampling, study data was collected from 330 international tourists who visited six Iran cities. The research model is tested using partial least square structural equation modeling.

According to the results, city brand attractiveness, city brand identification and memorable city brand experience are the antecedents of city brand love. Moreover, the city brand attractiveness, both directly and indirectly through memorable experiences and identification with the city brand, is one of the antecedents of city brand love. Finally, the results suggest that word of mouth and revisit intention are major behavioral outcomes of city brand love.

By providing a validated conceptual model that traces the antecedents and consequences of city brand love, this study attempts to answer prior calls for examination from the viewpoint of city tourism scholars.

本研究基于定量研究和整群抽样, 研究数据来自访问伊朗六个城市的330名国际游客。研究采用偏最小二乘结构方程模型对研究模型进行了检验。

借鉴品牌-消费者关系的相关文献, 本研究试图将品牌爱的概念应用于一个城市旅游目的地, 探讨城市品牌喜爱的前因和后果。

结果表明, 城市品牌吸引力、城市品牌辨识度和令人难忘的城市品牌体验是城市品牌喜爱的前因。城市品牌吸引力通过城市品牌直接或间接通过难忘体验和认同产生, 是城市喜爱的前因。最后, 研究结果表明, 口碑和重访意愿是城市品牌喜爱的主要行为结果。

通过提供一个经过验证的概念模型, 追溯城市品牌喜爱的前因后果, 本研究试图从城市旅游学者的角度回答先前检验的呼吁。

A partir de una investigación cuantitativa y muestreo por conglomerados, los datos del estudio se recogieron de 330 turistas internacionales que visitaron seis ciudades iraníes. El modelo conceptual se analizó mediante un modelo de ecuaciones estructurales de mínimos cuadrados parciales (PLS).

Basándose en la literatura sobre las relaciones entre marca y consumidor para aplicar el concepto de amor de marca a una ciudad como destino turístico, la presente investigación analiza los antecedentes y las consecuencias del amor de marca de ciudad.

Conforme a los resultados, el atractivo de la marca ciudad, la identificación con la marca ciudad y la experiencia memorable con la marca ciudad son los antecedentes del amor a la marca ciudad. Adicionalmente, el atractivo de la marca ciudad, tanto directa como indirectamente a través de las experiencias memorables y la identificación con la marca ciudad, es uno de los antecedentes del amor por la marca ciudad. Finalmente, los resultados sugieren que la comunicación boca-oído y la intención de volver a visitar la ciudad son los principales resultados comportamentales del amor de marca de ciudad.

Al proporcionar un modelo conceptual validado que analiza los antecedentes y las consecuencias del amor de marca de ciudad, este estudio trata de responder a las llamadas para su estudio desde la óptica del turismo urbano.

The interaction between the culture and tourism industries is naturally concentrated in cities. However, the effect of their co-agglomeration on urban tourism development depends on their level of integration. This study aims to answer the following questions: Can culture–tourism co-agglomeration promote the development of the tourism economy? Is the effect of culture–tourism co-agglomeration on tourism development moderated by culture–tourism integration? Does culture–tourism co-agglomeration have spatial spillover effects?

Taking 262 prefecture-level cities in China from 2009 to 2019 as the research sample, this study measures the degree of culture–tourism co-agglomeration using a co-agglomeration index and measured culture–tourism integration using a coupling coordination degree model. Using a threshold model and a spatial econometric model, this study examined the effect of culture–tourism co-agglomeration on urban tourism development.

Culture–tourism co-agglomeration had a positive effect on the urban tourism economy, and the effect differed according to geographical location and city grade. Moreover, culture–tourism co-agglomeration’s effect on the urban tourism economy was affected by the level of culture–tourism integration. When the level of culture–tourism integration crossed the threshold, the positive effect of culture–tourism co-agglomeration on the urban tourism economy will be enhanced. Finally, culture–tourism co-agglomeration had positive spatial spillover effects on surrounding cities.

This study integrated culture–tourism co-agglomeration, culture–tourism integration and urban tourism economy into the same research framework and innovatively analyzed the effect of the scale and quality of culture–tourism interaction on the urban tourism economy.

文化产业和旅游产业之间的互动性使其天然地在城市中集聚发展。然而, 文化和旅游协同集聚对城市旅游发展的影响取决于它们的融合发展水平。本研究旨在回答以下问题：文化和旅游协同集聚能否促进旅游经济的发展？文化和旅游协同集聚对城市旅游发展的作用是否受到文化和旅游融合发展水平的调节影响？文化和旅游协同集聚对城市旅游发展的影响是否具有空间溢出效应？

本文以2009-2019年中国262个地级及以上城市为研究样本, 采用协同集聚指数测度城市文化和旅游集聚水平, 采用耦合协调度模型测度城市文化和旅游融合发展水平, 并通过构建面板门槛模型和空间计量模型, 检验文化和旅游协同集聚对城市旅游发展的影响。

文化和旅游协同集聚对城市旅游发展具有正向的促进作用, 而且这种影响会因为地理位置和城市等级的不同而存在差异。此外, 文化和旅游协同集聚对城市旅游发展的促进作用还受到文旅融合发展水平的影响, 当文旅融合发展水平跨越发展门槛后, 文化和旅游协同集聚对城市旅游发展的正向影响得到增强。最后, 文化和旅游协同集聚对周边城市具有积极正向的空间溢出效应。

本文将文化和旅游协同集聚、文化和旅游融合发展、城市旅游发展纳入统一框架, 创新性地分析了文化和旅游互动发展的规模和质量对城市旅游发展的影响。

The purpose of this study is to investigate the influence of three sources of social representation (i.e. direct experience of an event, the media and social interaction) on tourists’ formation of event image; to examine the effect of event image, satisfaction and city image on tourists’ revisit intentions to the host city; and to explore the mediating role of city image.

This study used the 28th Qingdao International Beer Festival (QIBF) as the case for verifying the relationships in the proposed model. The survey was conducted in Qingdao and 366 valid observations were collected. Structural equation modeling was used to validate the research model.

Event image is found to be significantly and positively influenced by direct experience of an event and social interaction. City image and satisfaction are important predictors of revisit intention. The meaning of event image is transferred to city image. City image plays a pivotal role in mediating the effect of event image and satisfaction on revisit intention to the host city.

This study surveyed Chinese tourists attending QIBF in Qingdao and consequently the outcomes may lack generalizability. This research did not survey foreign tourists. Thus, the differences of attitudes and behaviors between Chinese and foreign tourists are not compared.

The outcomes provide insights into how a city manager can organize an event to enhance tourists’ intentions to revisit the city.

This study represents one of the few studies that use both social representation theory and the theory of brand image transfer in examining the influence of external social contexts on tourists’ formation of event image and investigates how the unique meaning of event activities is transferred to city image. In addition, the mediating role of city image is fully explored in this research.

本研究的目的包括（1）探究社会表征的三个来源（事件的直接体验, 媒体影响, 社会互动）对游客事件形象评价的影响；（2）验证事件形象、满意度、城市形象对游客重访举办地意愿的影响；（3）检验城市形象的中介作用。

本研究以第28届青岛国际啤酒节为案例研究对象, 来验证模型中的变量关系。调研在青岛进行, 共收集有效问卷366份。通过结构方程模型来验证研究假设。

事件形象评价受到直接体验和社会互动的显著积极影响。城市形象和满意度是游客重访意愿重要的影响因素, 事件形象的内涵转移到城市形象。城市形象在事件形象和满意度对重访意愿的影响作用中起到重要的中介作用。

本研究对参加青岛国际啤酒节的中国游客进行调研, 结果可能缺少普适性。本研究没有调研外国游客, 缺少中外游客的态度和行为差异的对比。

研究结论对于城市管理者如何更好的组织事件活动以提升游客重访城市的意愿提供了新的思路。

本研究将社会表征理论和品牌形象理论应用到事件营销当中, 解释了游客事件形象评价的形成过程中外部社会情境的影响, 以及事件活动的独特内涵向城市形象转移的过程。同时, 本研究验证了城市形象在事件形象和满意度对重访意愿的影响作用中的中介作用。

事件形象, 城市形象, 满意度, 重访意愿, 社会表征理论

研究论文

(1) explorar el impacto de tres fuentes de representación social (experiencia directa de eventos, influencia de los medios, interacción social) en la evaluación de la imagen del evento de los turistas; (2) Verificar el impacto de la imagen del evento, la satisfacción y la imagen de la ciudad en la voluntad de los turistas para volver a visitar el lugar; (3) verificar el papel mediador de la imagen de la ciudad.

Este estudio toma el 28° Festival Internacional de Cerveza de Qingdao como un objeto de estudio de caso para verificar la relación de las variables en el modelo. La encuesta se realizó en Qingdao y se recolectó un total de 366 cuestionarios válidos. El modelo de ecuación estructural se utiliza para verificar la hipótesis de investigación.

El estudio muestra que la experiencia directa de los eventos y la interacción social tienen un impacto positivo y significativo en la evaluación de la imagen del evento. La imagen de la ciudad y la satisfacción son factores importantes que influyen en la voluntad de los turistas a volver a visitar. Los resultados de la investigación muestran que la imagen de la ciudad desempeña un importante papel de mediación en el efecto de la imagen del evento y la satisfacción en la voluntad de volver a visitar.

este estudio encuestó a los turistas que participaron en el Festival Internacional de Cerveza de Qingdao, y los resultados pueden carecer de generalidad. Este estudio no investigó a los turistas extranjeros, solo a los turistas chinos, por eso careció de una comparación de las diferencias en actitudes y comportamientos entre los turistas chinos y extranjeros.

las conclusiones de la investigación proporcionan nuevas ideas sobre cómo los administradores de la ciudad pueden organizar mejor las actividades del evento para aumentar la voluntad de los turistas a visitar la ciudad nuevamente.

este estudio aplica la teoría de la representación social y la teoría de la imagen de marca al marketing de eventos, explicando el impacto de los contextos sociales externos en la formación de la evaluación de imágenes de eventos turísticos y el proceso de transferir la connotación única de las actividades de eventos a la imagen urbana. Al mismo tiempo, este estudio demuestra que el papel mediador de la imagen de la ciudad tiene un impacto de la imagen del evento y la satisfacción en la voluntad de volver a visitar.

This paper aims to study the disclosure of information about city hospitality within municipal popular reporting documents, by conducting a photo-thematic analysis of the photographic imagery contained therein. These documents have great potential for integrating supplementary information in a simplified, short and attractive form. Supplementary disclosure by means of pictures, such as that concerning city hospitality, has not previously been researched.

This qualitative research uses visual data, specifically photographs, as a data source. To capture city hospitality disclosure, a photo-thematic analysis was conducted on a total of 495 photographs contained in a sample of 30 US municipal Popular Annual Financial Reports singled out for best practice. Photographs were inductively thematized using the qualitative data analysis software “QDA Miner”.

The photo-thematic analysis yielded an array of themes and sub-themes important to an overall understanding of municipal government disclosure about city hospitality. Going far beyond hosting the hospitality industry segment, city hospitality proved to be a complex area involving city livability and sustainability; it encompasses environmental and landscape resources, facilities, services, activities, events, culture, history, sociability, innovation and much more. Photographs were able to suitably provide supplementary nonfinancial disclosure in popular reports, conveying a welcoming image to the city’s guests – including both its citizens and visitors – in a timely and appealing way.

This study is the first to examine information disclosure via photographs in popular reporting, focusing on municipal government disclosures about city hospitality. It, therefore, offers new knowledge in both the areas of city hospitality and popular reporting, using an innovative qualitative research approach which gives insight into the power of pictures to generate and convey information beyond textual data.

本研究通过市政流行报告中基于城市好客度的相关图片进行主题分析。这些文件为整合补充信息从而提炼成为简化和有吸引力的信息形式提供强大潜力。通过图片来做为补充信息, 例如城市好客度, 并未在前人研究出现。

本论文运用了视觉数据, 尤其是图片作为数据源。为了诠释城市好客度, 本研究对由30个美国流行年度财务报告 (PAFRs) 作为样本中的495张图片来进行图片主题分析。本研究将这些图片运用归纳主题分析法通过定性数据软件QDA进行分析。

图片主题分析产生了一系列衡量城市好客度有重要影响力的主题和分主题。非局限于开发酒店行业, 城市好客度被证实其概念更加复杂并涉及城市宜居性和可持续程度; 其主要包含环境资源, 城市设施, 服务, 活动, 节事, 文化, 历史, 社交性, 创新性和更多。图片可以更合适的在流行年度报告中提供补充性, 非财务性的信息, 从而向城市宾客 – 本市居民以及访客 –用及时和更具吸引力的方式传递好客的城市形象。

本研究首创性的运用城市政府报告中含城市好客度为焦点, 通过图片来提取信息。运用了创新性定性研究方法来从图片提取非文字可传递的信息, 从而为城市好客度和流行报告方面的研究提供新知识。

To the best of the author's knowledge, this study, among the first of its kind, aims to offer a preliminary exploration of the “city walk” travel model in the context of China.

By conducting phenomenological research, it endeavors to comprehend the motivations driving individuals to engage in “city walk” activities through the lens of social psychology, specifically focusing on labeling theory.

The immersive “city walk” establishes a deeper connection with the urban environment. Participants attach greater significance to their travel experiences, seeking a profound understanding of the city and its way of life, thus pursuing the essence of tourism and leisure.

This study outlines potential opportunities and future prospects for the “city walk” concept within the cultural tourism industry.

本研究是在中国背景下首次对“城市漫步”旅游模式进行初步探讨的研究之一。

通过现象学研究, 试图从社会心理学的视角, 尤其是关注“标签理论”, 来理解驱使个体参与“城市漫步”活动的动机。

沉浸式的“城市漫步”建立了与城市环境更深层次的联系。参与者赋予他们的旅行经历更大的重要性, 寻求对城市及其生活方式的深刻理解, 从而追求旅游与休闲的本质。

本研究概述了在文化旅游行业应用“城市漫步”概念的潜在机会和未来前景。

Este estudio es uno de los primeros en ofrecer una exploración preliminar del modelo de viaje de “paseo urbano” en el contexto de China.

Mediante la realización de una investigación fenomenológica, se esfuerza por comprender las motivaciones que impulsan a las personas a participar en actividades de “paseo urbano” a través de la lente de la psicología social, centrándose específicamente en la teoría de etiquetado.

El “paseo urbano” inmersivo establece una conexión más profunda con el entorno urbano. Los participantes atribuyen una mayor importancia a sus experiencias de viaje, buscando una comprensión profunda de la ciudad y su estilo de vida, persiguiendo así la esencia del turismo y el ocio.

Este estudio esboza oportunidades potenciales y perspectivas futuras para el concepto de “paseo urbano” dentro de la industria del turismo cultural.

Aligned with cultural attraction theory, this study aims to propose a cultural attractiveness index (CAI) that helps tourism practitioners and scholars evaluate and track the cultural attractiveness of urban destinations (cities) in the context of sustainable development.

Applying the Delphi method, a panel of experts was recruited to conduct three rounds of review to generate dimensions and determine indicators and corresponding weights. This study then verified CAI with statistical data from three sample cities (London, New York and Beijing).

A 12-item three-dimensional index structure (cultural places, cultural activities and cultural atmosphere) was created as CAI. This study also applied the CAI to compare three sample cities. The comparison identified possible aspects to be improved in developing cultural attractiveness, confirming CAI’s usefulness in fostering sustainable development.

The new CAI offers an effective tool for ascertaining a sustainable city’s cultural attractiveness while extending the cultural attraction theory and filling the existing gaps in the literature through a benchmark instrument. The CAI also provides an effective tool for destination managers and tourism practitioners for their sustainable initiatives in cities.

本研究旨在于建立文化吸引力指数(CAI), 帮助旅游从业者和学者在可持续发展的背景下评估和跟踪旅游城市的文化吸引力。

本研究采用德尔菲专家咨询法, 聘请了一个专家小组对指标体系进行了三轮审查, 以建立评价维度、确定指标和相应的权重。最后, 该研究用三个样本城市(伦敦、纽约和北京)的统计数据验证了CAI。

本文创建了一个由3个维度12项指标组成的评价指数体系CAI（文化场所, 文化活动和文化氛围）。三个样本城市的相关统计数据也验证了CAI评价体系在促进城市可持续发展方面的科学性, 也通过跨城市比较找到各自可进一步提升文化吸引力的维度。

新的CAI为衡量可持续城市的文化吸引力提供了评价体系, 填补了现有文献的空白。该CAI还为目的地管理者和旅游从业者提供了一个有效的基准工具, 以促进可持续城市发展目标的实现。

alineado con la teoría de la atracción cultural, el estudio propone un índice de atractivo cultural (CAI) que ayuda a los profesionales y académicos del turismo a evaluar y rastrear el atractivo cultural de los destinos urbanos (ciudades) en el contexto del desarrollo sostenible.

Aplicando el método Delphi, se reclutó un panel de expertos para realizar tres rondas de revisión para generar dimensiones y determinar indicadores y pesos correspondientes. Luego, el estudio verificó el CAI con datos estadísticos de tres ciudades de muestra (Londres, Nueva York y Beijing).

Se creó como CAI una estructura de índice tridimensional de 12 ítems (lugares culturales, actividades culturales y atmósfera cultural). El estudio también aplicó el CAI para comparar tres ciudades de muestra. La comparación identificó posibles aspectos a mejorar en el desarrollo del atractivo cultural, lo que confirma la utilidad de CAI para fomentar el desarrollo sostenible en las ciudades de la muestra.

El nuevo CAI ofrece una herramienta eficaz para determinar el atractivo cultural de una ciudad sostenible al mismo tiempo que llena los vacíos existentes en la literatura a través de un instrumento de referencia. El CAI también proporciona una herramienta eficaz para los administradores de destinos y profesionales del turismo para sus iniciativas sostenibles en las ciudades.

This study aims to conduct an empirical investigation of differing perceptions of nine types of urban space and nine visual elements among tourists in destination using a computer vision (CV) approach.

The data for this study was extracted from YFCC 100 M dataset. Nine types of urban space in Beijing were initially identified using a scene recognition model. Subsequently, a semantic segmentation model was applied, which yielded substantial evidence relating to nine visual elements that were used to elicit differing perceptions among tourists from different continents.

Tourists from three continents had different perceptions about corridors, old buildings, overlooks and traffic spaces, reflecting their cultural convention. Asians, Europeans and North Americans diversely gazed at the landscape element of buildings, foliage, sky and people in urban space. All those provided evidence to contribute to the tourist gaze theory's construction.

This study firstly depicted how tourists perceive the tourism symbol of urban space. The novel approach of employing two CV models offer methodological insights to tourism research relevant to visual perception.

游客对城市空间的感知:计算机视觉途径

本研究采用计算机视觉方法, 探究游客对旅游目的地九种城市空间类型及九种视觉元素的感知差异。

本研究数据提取自YFCC 100M图片数据集。首先, 利用场景识别模型识别了游客图片中的九种城市空间类型。其次, 应用语义分割模型识别了游客图片的九个视觉元素。这些分析结果被用于探究不同大洲游客的视觉感知差异。

来自不同大洲的游客对城市空间有不同的感知偏好。亚洲人更喜欢拍摄自己与著名的城市建筑, 欧洲人和北美人更喜欢自然元素, 如水、树叶和天空。不同大洲游客对视觉元素的偏好佐证了旅游凝视理论。

本研究选取了独特的城市空间为研究对象, 来验证游客凝视理论。此外, 两种计算机视觉模型为旅游研究提供了新的方法论视角。

La percepción de los turistas del espacio urbano: Un enfoque de vision artificial

Resumen

Los datos para este estudio se extrajeron del conjunto de datos YFCC 100 M. Inicialmente se identificaron nueve tipos de espacio urbano en Pekín mediante un modelo de reconocimiento de escenas. Posteriormente, se aplicó un modelo de segmentación semántica, que aportó pruebas sustanciales en relación con nueve elementos visuales que se utilizaron para suscitar percepciones diferentes entre turistas de distintos continentes.

El objetivo de este estudio es llevar a cabo una investigación empírica sobre las diferentes percepciones de nueve tipos de espacio urbano y nueve elementos visuales entre los turistas en destino, utilizando un enfoque de visión artificial (CV).

Los turistas de tres continentes tenían percepciones diferentes sobre los pasillos, los edificios antiguos, los miradores y los espacios de tráfico, lo que refleja su convención cultural. Los asiáticos, los europeos y los norteamericanos observaron de forma diversa el elemento paisajístico de los edificios, el follaje, el cielo y las personas en el espacio urbano. Todos ellos aportaron pruebas para contribuir a la construcción de la teoría de la mirada turística.

Este estudio describe por primera vez cómo los turistas perciben el símbolo turístico del espacio urbano. El novedoso enfoque de emplear dos modelos de vision artificial ofrece conocimientos metodológicos para la investigación del turismo relacionados con la percepción visual.

The purpose of this paper is to explore the changes of the scale of urban tourists in mainland China under the impact of COVID-19 and, specifically, the following questions: how did the scale of domestic tourists change nationwide and in the seven geographic regions? What are the differences in the changes among the seven geographic regions? What are the changes in the hot spot areas and spatial clustering of domestic tourists across the country?

Using the data of domestic tourist arrivals in 337 cities in mainland China from 2018 to 2021, this research analyzes the absolute differences and relative differences in the scale of domestic tourists nationwide and in seven geographic divisions with the help of indicators such as range analysis, standard deviation, coefficient of variation and Herfindahl–Hirschman Index and explores the changes in the hot spot areas and spatial concentration degree of the spatial scale of domestic tourists nationwide under the influence of the epidemic using kernel density analysis and spatial auto-correlation analysis.

The absolute differences in all seven geographical divisions continue to increase during 2018–2021. The domestic tourism in southwest China is extremely uneven. Absolute differences in the northwest and northeast regions are relatively small, and the development in attracting domestic tourists is more balanced. Relative differences in southwest China are comparatively large, with the trend of uneven development being obvious. The northeast, northwest and eastern regions of China are small, and the development is more balanced. The popularity of domestic tourism in the Beijing–Tianjin–Hebei region, as well as the Yangtze River Delta region, continues to decline and then pick up in 2021. The inland southwest region became a new domestic tourism hot spot in 2021. The size of domestic tourists from 2018 to 2021 in mainland China cities shows a significant positive spatial correlation, and there is a spatial agglomeration phenomenon, but some regional agglomeration types change from 2018 to 2021.

The impact of the epidemic on the number and spatial scale of domestic tourism in China has been clarified, which makes up for the comparison of domestic tourism changes before and after the epidemic. A clear understanding of the changes in the number and spatial scale of domestic tourists in different regions after the epidemic is conducive to the development of domestic tourism revitalization strategies in accordance with the actual situation of each province and promotes the internal circulation of Chinese tourism.

This paper tries to clarify the quantitative scale of domestic tourism in different regions after the epidemic, which is conducive to the development of domestic tourism revitalization strategies in cities in different regions according to regional characteristics and the actual situation of each province and to promote the healthy operation of the internal circulation of tourism in China. This paper also tries to show the changes of domestic tourism market hot spots, agglomeration conditions changes before and after the outbreak and the clarity of tourists’ preference space changes.

Scale of domestic tourists; Absolute difference; Relative difference; Spatial hot spot distribution; Spatial agglomeration change

本文旨在探寻疫情影响下中国大陆城市游客规模演化规律, 具体而言, 疫情影响下, 全国及七大地理分区的国内游客量规模变化如何？七大地理地区的变化有何差异？以及疫情影响下, 全国国内游客空间规模的热点区域和空间集聚程度有何变化？

利用2018-2021年中国大陆337各城市的国内游客量数据, 借助极差、标准差、变异系数、赫芬达尔指等指标分析全国及七大地理分区国内游客规模的绝对差异和相对差异; 借助核密度分析、空间自相关分析等ArcGIS分析工具, 探寻疫情影响下全国国内游客空间规模的热点区域和空间集聚程度的变化情况。

①绝对差异方面, 七大地理分区的绝对差异均持续增大。西南地区的游客量的绝对差异巨大, 国内游发展极不均衡。西北地区、东北地区绝对差异相对较小, 在吸引国内游客方面发展较为均衡。②相对差异方面, 西南地区的国内游发展相对差异较大, 发展不均衡趋势明显; 东北地区、西北地区、华东地区的国内游发展相对差异较小, 发展较为均衡。③热点区域变化方面, 京津冀地区、长三角地区的国内旅游热度持续下降, 在2021年有所回升; 内陆西南地区在2021年成为新的国内游热点区域。④2018年至2021年城市国内游客量规模均呈现出显著的空间正相关的关系, 存在着空间集聚现象, 但部分区域集聚类型在2018到2021年间发生变化。

①理论意义：明晰了疫情对中国国内旅游人次的数量规模和空间规模的影响, 弥补了当前疫情前后国内旅游业变化对比的研究; 阐明了疫情前后中国城市国内游客空间格局的变化, 拓展了研究情景, 丰富了中国旅游业时空变化的相关研究。②实践意义：明晰了疫后不同地区国内旅游人次的数量规模和空间规模变化情况, 以及国内旅游市场热点变化和游客空间偏好变化, 有利于各地区城市对症下药, 制定符合各省份实际情况的国内旅游业振兴策略, 促进中国旅游业内循环。

There is widespread agreement that the tourism sector should address the issue of sustainability. The purpose of this study is to analyze the digital accessibility of the cities awarded as European Capitals of Smart Tourism for their innovative, accessible and sustainable practices by the European Commission.

An analysis of the digital level of accessibility of 50 uniform resource locator (URL) of European cities was undertaken. The analysis followed the international evaluation requirements of the World Wide Web (W3C).

The results show that none of the official Web pages analyzed obtained 100% in relation to the digital accessibility requirements. The main factors that pose barriers to communication and interaction were identified.

The paper encourages smart tourism destinations to overcome the challenge of matching both dimensions of accessibility to obtain barrier-free information to ensure cities are inclusive and sustainable in line with Agenda 2030 (sustainable development goal [SDG] 11).

The concept of tourism for all receives special attention in the sector, and this notion is reflected in the UN SDGs. However, accessibility has not been extensively analyzed in relation to the cohesion between the digital and the physical dimension. Tourism research tends to focus on accessible experiences within destinations. This paper introduces a new insight into the key issue of digital accessibility, which can promote destination choice and influence the tourism experience.

人们普遍认为, 旅游业应该解决可持续性问题。本研究旨在分析被欧盟委员会授予欧洲智慧旅游之都的城市的数字可及性, 以了解其创新、可及和可持续的做法。

对50个欧洲城市的URL的数字可及性进行了分析。该分析遵循万维网（W3C）的国际评估标准。

结果显示, 所分析的官方网页中没有一个获得100%的数字无障碍要求。对交流和互动构成障碍的主要因素被确认。

全民旅游的概念在该领域受到特别关注, 这一概念也反映在联合国可持续发展目标（SDGs）中。然而, 无障碍性还没有被广泛地分析到数字和物理层面之间的凝聚力。旅游研究倾向于关注目的地内的无障碍体验。本文对数字可及性这一关键问题提出了新的见解, 它可以促进目的地的选择并影响旅游体验。

本文鼓励智能旅游目的地克服挑战, 使无障碍环境的两个维度相匹配, 以获得无障碍信息, 确保城市的包容性和可持续性符合2030年议程（SDG 11）。

Existe un acuerdo generalizado en el sector turístico para abordar la cuestión de la sostenibilidad. Este estudio pretende analizar la accesibilidad digital de las ciudades premiadas como Capitales Europeas del Turismo Inteligente por sus prácticas innovadoras, accesibles y sostenibles por la Comisión Europea.

Se realizó un análisis del nivel de accesibilidad digital de cincuenta (50) URL de ciudades europeas. El análisis siguió las normas internacionales de evaluación de la World Wide Web (W3C).

Los resultados muestran que ninguna de las páginas Web oficiales analizadas obtuvo el 100% en relación con los requisitos de accesibilidad digital. Se identificaron los principales factores que suponen barreras para la comunicación y la interacción.

El concepto de turismo para todos recibe especial atención en el sector y esta noción se refleja en los Objetivos de Desarrollo Sostenible (ODS) de la ONU. Sin embargo, la accesibilidad no se ha analizado ampliamente en relación con la cohesión entre la dimensión digital y la física. La investigación turística tiende a centrarse en las experiencias accesibles dentro de los destinos. Este artículo introduce una nueva perspectiva sobre la cuestión clave de la accesibilidad digital, que puede promover la elección del destino e influir en la experiencia turística.

El documento anima a los destinos turísticos inteligentes a superar el reto de hacer coincidir ambas dimensiones de la accesibilidad para obtener información sin barreras que garantice que las ciudades sean inclusivas y sostenibles en línea con la Agenda 2030 (ODS 11).

The purpose of this paper is to examine the impacts of Airbnb on hotel employment.

A triple-difference regression framework was used to compare changes in hotel employment in three cities in South Africa where Airbnb started operating relative to cities without this home-sharing platform. Data on hotel employment was drawn from the survey on hotel service conducted by Smith Travel Research whereas the data on Airbnb’s listings was drawn from the Airbnb’s homepage for the period between July 2015 and December 2018. The analysis was restricted to 792 hotels.

Although prior studies have showed that Airbnb has an adverse impact on hotel performances, the findings show that total hotel employment expanded after the entry of Airbnb, accompanied by a marked relative shift towards self-employment. Airbnb supply negatively affected permanent employment, which was compensated by increase in temporary employment and self-employment. While the paper finds no evidence of adverse employment impacts, the hourly earnings declined for hotel employees were compensated by increase in income among self-employed Airbnb hosts. Although these findings might be contradictory to the general conjecture, such evidence calls for a comprehensive investigation of Airbnb’s overall economic impact.

First, the study was based on the impact of Airbnb on hotel employment in South Africa. Caution is therefore required when generalising the findings of this study in other geographic areas. Second, some variables that may affect employment have not been included in this study because of the unavailability of data.

The results show that the sharing economy plays an important role in solving the unemployment problem, particularly in South Africa, where there is a high rate of unemployment. More practical implications are further discussed.

To the best of author’s knowledge, this paper provides the first systematic evidence of the impact of Airbnb on labour market outcomes in the hotel industry in South Africa.

本论文研究Airbnb对酒店就业的影响。

研究采用三重差分回归模型, 对南非三个有Airbnb经营的城市与其他没有Airbnb经营的城市做酒店就业情况的对比分析。酒店就业数据来自于Smith Travel Research进行的Hotel Service问卷。Airbnb数据来自于2015年七月至2018年十二月之间的Airbnb主页上的租赁房屋数据。共792家酒店参与了数据分析。

尽管之前的研究表明Airbnb对酒店绩效有着负面影响, 但是本论文研究表明, 在Airbnb进驻城市后, 该城市的酒店就业提升了, 并伴随着显著的自营就业。然而, Airbnb最终还是对长期的就业有着负面影响, 只是短期就业和自营就业的比重增大而已。虽然本论文未发现Airbnb对就业有负面影响, 但是酒店员工的时薪降低了, 随之弥补的是自营就业的收入增加。尽管本研究结果对整体的文献有着矛盾的地方, 但是仍需针对Airbnb经济影响的全面调研。

首先, 本论文仅研究了南非Airbnb对酒店就业情况的影响。其研究结果在其他地区的推广性则有待考察。第二, 受到数据限制, 一些可能会影响就业率的因素未被收录在本研究样本内。

研究结果表明共享经济对解决就业问题有着重要影响, 尤其是在失业率较高的南非地区。更多的实际意义可以被深入讨论。

本论文是首篇系统分析了Airbnb对南非酒店业劳动市场影响的文章。