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Article
Publication date: 28 August 2019

Adrian Pritchard, David Cook, Andrew Jones, Tom Bason, Paul Salisbury and Ellie Hickman

The addition of products to the core of matches by professional sports teams (PSTs) has received much coverage. However, there has been limited work as to how their…

Abstract

Purpose

The addition of products to the core of matches by professional sports teams (PSTs) has received much coverage. However, there has been limited work as to how their stadiums are used to stage non-sporting events. The purpose of this paper is to investigate how clubs in the English Football League (EFL) use their venues to diversify into other markets.

Design/methodology/approach

Secondary sources were used to categorise the teams who played in the EFL by: average division turnover, stadium capacity and stadium age. Semi-structured interviews were held with a member of the commercial teams of 21 clubs.

Findings

Clubs use their stadiums to supply a range of products and working with partners is commonplace. These products are targeted at a range of stakeholders, such as supporters, the local community and regionally based organisations. In addition to their own efforts, increased geographical coverage for clubs usually develops in three ways: via internal marketing by local organisations who use the facilities, agents who market the stadium for the club and the EFL who market the league/clubs holistically.

Research limitations/implications

The use of a stadium allows PSTs to diversify by providing new products for new markets. In this instance it has led to the development of capabilities in areas such as conferencing, funerals and weddings.

Originality/value

This is one of the first papers to examine the capabilities developed by PSTs that lie outside the staging of matches.

Details

International Journal of Sports Marketing and Sponsorship, vol. 20 no. 4
Type: Research Article
ISSN: 1464-6668

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Article
Publication date: 31 August 2018

Ainslie Robinson and David Cook

Online content developers use the term “stickiness” to refer to the ability of their online service or game to attract and hold the attention of users and create a…

Abstract

Purpose

Online content developers use the term “stickiness” to refer to the ability of their online service or game to attract and hold the attention of users and create a compelling and magnetic reason for them to return repeatedly (examples include virtual pets and social media). In business circles, the same term connotes the level of consumer loyalty to a particular brand. This paper aims to extend the concept of “stickiness” not only to describe repeat return and commitment to the learning “product”, but also as a measure of the extent to which students are engaged in online learning opportunities.

Design/methodology/approach

This paper explores the efficacy of several approaches to the monitoring and measuring of online learning environments, and proposes a framework for assessing the extent to which these environments are compelling, engaging and “sticky”.

Findings

In particular, the exploration so far has highlighted the difference between how lecturers have monitored the engagement of students in a face-to-face setting versus the online teaching environment.

Practical implications

In the higher education environment where increasingly students are being asked to access learning in the online space, it is vital for teachers to be in a position to monitor and guide students in their engagement with online materials.

Originality/value

The mere presence of learning materials online is not sufficient evidence of engagement. This paper offers options for testing specific attention to online materials allowing greater assurance around engagement with relevant and effective online learning activities.

Details

Information and Learning Science, vol. 119 no. 7/8
Type: Research Article
ISSN: 2398-5348

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Article
Publication date: 31 May 2019

David Cook and Weiyong Zhang

The purpose of this paper is to explore two explanations for the Baldrige Award’s decline. The management fashion literature suggests that it is a waning management fad…

Abstract

Purpose

The purpose of this paper is to explore two explanations for the Baldrige Award’s decline. The management fashion literature suggests that it is a waning management fad, and the marketing choice literature suggests the likely presence of an ISO 9000 substitution effect.

Design/methodology/approach

This exploratory study utilizes data collected on Baldridge Award applications, publications, ISO 9000 certifications and economic indicators. These data are contrasted to explore patterns and trends, and correlation analyses conducted to reveal the plausibility of the fad and substitution effect explanations for the Baldrige Award’s decline.

Findings

Data analysis confirms the Baldrige Award’s prolonged decline and strongly suggests it is in the final stage of a management fashion life cycle with support provided for the presence of an ISO 9000 substitution effect.

Research limitations/implications

Many organizations have shifted their attention away from the Baldrige as a means to quality and performance excellence, and there is evidence that the ISO 9000 standards are a viable substitute.

Practical implications

The Baldrige Program has served its purpose with the Baldrige Award being the pinnacle of recognition for performance excellence achievement. However, the Award is in decline and the Baldrige Program is on a path to financial exigency. The Baldrige must be reframed to recover its role as the preeminent approach to performance excellence.

Originality/value

The paper satisfies the need to examine potential causes for the diminishing role of the Baldrige Award and challenges both academicians and practitioners to reexamine the Baldrige Program.

Details

Benchmarking: An International Journal, vol. 26 no. 6
Type: Research Article
ISSN: 1463-5771

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Article
Publication date: 1 January 1997

RICHARD J COX

In the 1990s, North American archivists and records managers shifted some of their concern with electronic records and record keeping systems to conducting research about…

Abstract

In the 1990s, North American archivists and records managers shifted some of their concern with electronic records and record keeping systems to conducting research about the nature of these records and systems. This essay describes one of the major research projects at the University of Pittsburgh School of Information Sciences, supported with funding from the National Historical Publications and Records Commission. Specifically, the essay focuses on the project's four main products: recordkeeping functional requirements, production rules to support the requirements, metadata specifications for record keeping, and the warrant reflecting the professional and societal endorsement of the concept of the recordkeeping functional requirements.

Details

Records Management Journal, vol. 7 no. 1
Type: Research Article
ISSN: 0956-5698

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Article
Publication date: 7 September 2010

David H. Cook

The purpose of this paper is to present the first of two articles about substance abuse as a human disorder that defies resolution, with the primary care physician the…

Abstract

Purpose

The purpose of this paper is to present the first of two articles about substance abuse as a human disorder that defies resolution, with the primary care physician the intended audience.

Design/methodology/approach

The paper is about the phenomenon of relapse as an extension of the formation of the underlying addictive‐oriented thinking. Both relapse and acceptance are about the “why” of substance abuse and not the “what.”

Findings

According to the Substance Abuse and Mental Health Services Administration, the number of US adults who were classified as having substance dependence or abuse in 2008 based on criteria specified in the DSM‐IV was 22.2 million. Subtract on a mutually exclusive basis the 1.2 million who participate in Alcoholics Anonymous (AA) and the 1.7 million persons who are in some configuration of institutional therapy and this leaves 19.3 million persons as a potential pool of need.

Research limitations/implications

Focusing on the primary care physician is no more trivial than the two topics to be discussed.

Social implications

The potential pool of need in the USA is much larger than the 19.3 million persons on the strength of what is implied by the to‐be‐developed views of relapse and acceptance as the “why” of substance abuse, as a subset of addictive‐oriented thinking.

Originality/value

While the paper is in line with the World Health Organization's position that substance abuse is the most serious health problem globally, the advocated approach to the resolution of addiction is the efficiency of the relationship between the primary care physician and the patient.

Details

International Journal of Sociology and Social Policy, vol. 30 no. 9/10
Type: Research Article
ISSN: 0144-333X

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Article
Publication date: 15 August 2019

John Howlett

The purpose of this paper is to re-examine the life and work of a forgotten progressive educator – (Henry) Caldwell Cook who was an English and drama teacher at the Perse…

Abstract

Purpose

The purpose of this paper is to re-examine the life and work of a forgotten progressive educator – (Henry) Caldwell Cook who was an English and drama teacher at the Perse School in Cambridge, UK. By looking at his key work The Play Way (1917) as well as the small number of his other writings it further seeks to explain the distinctiveness of his thinking in comparison to his contemporaries with a particular focus upon educational democracy.

Design/methodology/approach

The work was constructed primarily through a reading of Cook’s published output but also archival study, specifically by examining the archives held within the Perse School itself. These consisted of rare copies of Cook’s written works – unused by previous scholars – and materials relating to Cook’s work in the school such as his theatre designs and a full collection of contemporary newspaper reviews.

Findings

The paper contends that Cook’s understanding of democracy and democratic education was different to that of other early twentieth century progressives such as Edmond Holmes and Harriet Finlay-Johnson. By so doing it links him to the ideas of progressivism emergent in America from John Dewey et al. who were more concerned with democratic ways of thinking. It therefore not only serves to resurrect Cook as a figure of importance but also offers new insights into early twentieth century progressivism.

Originality/value

The value of the paper is that it expands what little previous writing there has been on Cook as well as using unused materials. It also seeks to use a biographical approach to start to better delineate progressive educators of the past thereby moving away from seeing them as a homogenous grouping.

Details

History of Education Review, vol. 48 no. 2
Type: Research Article
ISSN: 0819-8691

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Article
Publication date: 1 May 1978

David Cook and Peter Doyle

How have retailers survived the recession, and who will prosper in the coming decade? In order to answer these questions, David Cook and Peter Doyle examined the…

Abstract

How have retailers survived the recession, and who will prosper in the coming decade? In order to answer these questions, David Cook and Peter Doyle examined the strategies of a number of organisations which have managed to flourish in these times of trimmed margins and economic restraint. Their findings indicate that in future, retailers will have to adopt a sophisticated programme whereby their marketing effort aimed at generating a differential advantage in an expanded market share can be thoroughly integrated with a financial strategy or good accountancy.

Details

Retail and Distribution Management, vol. 6 no. 5
Type: Research Article
ISSN: 0307-2363

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Article
Publication date: 1 May 1983

In the last four years, since Volume I of this Bibliography first appeared, there has been an explosion of literature in all the main functional areas of business. This…

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Abstract

In the last four years, since Volume I of this Bibliography first appeared, there has been an explosion of literature in all the main functional areas of business. This wealth of material poses problems for the researcher in management studies — and, of course, for the librarian: uncovering what has been written in any one area is not an easy task. This volume aims to help the librarian and the researcher overcome some of the immediate problems of identification of material. It is an annotated bibliography of management, drawing on the wide variety of literature produced by MCB University Press. Over the last four years, MCB University Press has produced an extensive range of books and serial publications covering most of the established and many of the developing areas of management. This volume, in conjunction with Volume I, provides a guide to all the material published so far.

Details

Management Decision, vol. 21 no. 5
Type: Research Article
ISSN: 0025-1747

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Article
Publication date: 1 March 1991

David Cook and Tim Blaxter

Examines the opportunties opened up through reaching a position of self‐sustaining TQM within an organisation. Looks at the structural and philosophical transitions…

Abstract

Examines the opportunties opened up through reaching a position of self‐sustaining TQM within an organisation. Looks at the structural and philosophical transitions involved. Argues, with examples, that a TQM‐oriented organization has more strategic options open to it. Suggests four stages in achieving total quality and urges persistence even through periods of apparent stagnation. Offers ways of maintaining confidence in the TQM process.

Details

The TQM Magazine, vol. 3 no. 3
Type: Research Article
ISSN: 0954-478X

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Article
Publication date: 1 February 1989

David Shipley, David Cook and Eileen Barnett

Shrewd channel leadership is required to maximise the benefits andto minimise the many potential problems of exporting through independentoverseas distributors. Exporters…

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3298

Abstract

Shrewd channel leadership is required to maximise the benefits and to minimise the many potential problems of exporting through independent overseas distributors. Exporters need to apply effective programmes for distributor recruitment, motivation, support, training, planning, evaluation and control. Recent empirical findings about these issues are, however, scarce. This article provides fresh insights gained in an exploratory study of various dimensions of overseas distributor‐management by British exporters. In terms of recommended practice the findings are equivocal. Distributor recruitment, motivation and evaluation is in general seen as being reasonably well done although there are many areas where scope for improvement is apparent. Distributor training is generally scant and ill‐directed. Areas where improvement may be possible are suggested explicitly and implicitly in the text. Throughout the article, exporters are urged to adopt a “partnership” route to overseas channel management and there is considerable indication in the findings that many of the firms take the kinds of actions embodied in such an approach.

Details

European Journal of Marketing, vol. 23 no. 2
Type: Research Article
ISSN: 0309-0566

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