Table of contents
Responsible management education: mapping the trends, influential sources and research themes
Nisar Ahmad, Aqsa BibiThis study carries out a systematic literature review (SLR) on responsible management education (RME). A total of 174 publications listed on the Scopus database addressing RME…
Towards a consumer social behavior theory for sharing economy: an integrated view
Soha Abutaleb, Noha El-Bassiouny, Sara HamedThe current study is exploring factors affecting social and sharing behavioral intentions. The paper proposes a new theory, the consumer social behavior theory, which aids in…
From diversification resistance to sustainable diversification: lessons from the UAE's public policy shift
Amany A. El Anshasy, Usman KhalidThis paper critically analyses major shifts in the UAE's public and economic policy, particularly examining the transition from oil dependency to diversification and then to…
Online brand advocacy for sustainable brands: a study in an emerging market
Nour Adham Abdelrazek, Noha El-BassiounyThe main aim of this study is to integrate the theory of planned behavior (TPB) to examine consumers' intention to advocate for sustainable brands, whilst incorporating the…
Marketing ethics education and consumer wisdom: conceptualizing the relationship
Youmna Soliman El-Sherbiny, Noha El-Bassiouny, Hadeer HammadThe purpose of this conceptual paper is to present a framework for the interplay between ethics education and consumer wisdom for future empirical research. The paper aims to…
ISSN:
2752-9819e-ISSN:
2752-9827Online date, start – end:
2022Copyright Holder:
Emerald Publishing LimitedOpen Access:
hybridEditors:
- Prof. Dr. Noha El-Bassiouny
- Said Elbanna